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Health Club Management

Health Club Management

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UNITING THE WORLD OF FITNESS
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Health Club Management

Health Club Management

features

HCM Celebs: Chris Hemsworth

In the name of work, Australian actor Chris Hemsworth has undergone impressive physical transformations for film roles such as Thor in The Avengers and Marvel films. Inspired by the public’s interest in his workouts, he’s now created a health and fitness app called Centr that utilises the expertise of his team of world-class experts

Published in Health Club Management 2019 issue 6
The actor is known for his punishing cross-training exercise regimes
The actor is known for his punishing cross-training exercise regimes
I believe we all have untapped potential. And we all need support to achieve our goals. Centr puts the world’s best in the palm of your hand, to help you develop a healthier body, stronger mind, and a happier life - CHRIS HEMSWORTH

If anyone knows a thing or two about getting fit, it’s the guy who plays Thor.

Chris Hemsworth has transformed his body to play the Norse god of thunder in the Marvel films numerous times, reportedly gaining over 20lbs of muscle to play the role.

Audiences around the world have been so impressed with Thor’s ripped body that Hemsworth’s various workouts have become some of the most popular searches on Google.

Inspired by this overwhelming interest, the 35-year-old Australian actor is now capitalising on his reputation as a god in the gym with a new health and fitness app called Centr.

The app is a personalised digital health and fitness programme curated by Hemsworth, which offers content designed by and featuring members of his team of world-class fitness, nutrition and wellness experts.

“I believe we all have untapped potential,” Hemsworth has said. “And we all need support to achieve our goals. Centr puts the world’s best experts in the palm of your hand, to help you develop a healthier body, stronger mind, and a happier life.”

Customised workouts
The Centr programme can be customised to suit any fitness level and a range of dietary or lifestyle needs. Accessible via iOS app, Apple Watch and online, it offers daily workouts, meal plans and meditation, as well as a 24/7 community where users can find support, extra tips and behind-the-scenes extras to improve their quality of life.

The training programme allows users to choose their trainer and set their goals and workout intensity. Workouts can be self-guided or coached, and users can train at the gym or at home in as little as 20 minutes. Workouts include boxing, HIIT, HIRT, functional training, strength training, MMA, boxing and yoga.

Centr by Chris Hemsworth

What’s the app about?
The strapline is Train, Eat, Live. It enables you to ‘follow Hemsworth’s regime’ for between £15.49/m and £93.99/yr with a free seven day trial.

What are the fitness elements?
Three options are on offer: ‘build muscle’, ‘get fit and toned’ and ‘lose weight’. New workouts are loaded every week. Centr’s experts include meditation specialist Fabrice Midal; bio-hacker Dr Andy Walshe; Hemsworth’s wife, mind body expert Elsa Pataky; trainer Luke Zocchi; stuntman Bobby Holland Hanton; black belt Tiffiny Hall; Navy Seal Joseph Sakoda (AKA Da Rulk); boxing coach Michael Olajide Jr; yoga teacher Tahl Rinsky; vegan bodybuilder Torre Washington; pilates teacher Syliva Roberts; kickboxer Jorge Blanco; creator of Foundation Training Dr Eric Goodman; psychotherapist Alexis Naim; celeb trainer Gunnar Peterson; chefs Darren Robertson, Sergio Perera and Dan Churchill; organic farmer Palisa Anderson; yoga teacher Ally Bogard; and nutritionist Simon Hill.

What else is on offer?
New recipes are published every week in four categories – vegan, pescetarian, vegetarian and regular, with accompanying detailed shopping lists.

The Centr app has been developed by Hemsworth and his wife, Elsa Pataky
The Centr app has been developed by Hemsworth and his wife, Elsa Pataky
Elsa Pataky
Elsa Pataky
Chris trains with Navy SEAL trainer Joseph Sakoda AKA ‘Da Rulk’
Chris trains with Navy SEAL trainer Joseph Sakoda AKA ‘Da Rulk’
Centr features Hemsworth’s team of world-class fitness, nutrition and wellness experts
Centr features Hemsworth’s team of world-class fitness, nutrition and wellness experts
Users can choose from three fitness options: ‘build muscle’, ‘get fit and toned’ and ‘lose weight’
Users can choose from three fitness options: ‘build muscle’, ‘get fit and toned’ and ‘lose weight’
The app offers new healthy recipes each week, tailored to different dietary needs
The app offers new healthy recipes each week, tailored to different dietary needs
The app offers new healthy recipes each week, tailored to different dietary needs
The app offers new healthy recipes each week, tailored to different dietary needs
http://www.leisureopportunities.com/images/imagesX/157229_751320.jpg
Train like Thor – Hollywood actor Chris Hemsworth capitalises on his famous physique with a new fitness app
Chris Hemsworth,Chris Hemsworth, health and fitness app, Centr,
People
HCM people

Ben Gotting & Dave Thomas

The Foundry: co-founders
Because of our strong focus on community and inclusivity our members really do range from unemployed, and even homeless, to CEOs and board members of major institutions and celebrities
People
Jimmy had the brilliant idea to put the logos of all of the current cycling brands in and around NYC onto a piece of paper and we handed it to the investor at the end of our presentation. Then we handed a blank piece of paper and referenced that this was the current number of cool fitness concepts in the world and how we would like the investor to help us fill that page. A day later he wrote us a cheque
People
Empowering our instructors is our next big task. This is an incredibly dedicated, loyal group of people and there’s a big opportunity to do something very special with them
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Gen Z
Gen Z has come of age, and is engaging with fitness in new ways. We look at how health clubs can appeal to this young, tech-savvy and value-conscious age group
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Technogym’s SKILLRUN now comes in different versions to suit different users’ workout needs
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Promotional feature
When setting up a new fitness offering, having a point of difference is key. Two businesses tell us how Electro Muscle Stimulation has been successful in helping them to stand out from the rest
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Research
New research from Colliers has highlighted the opportunity for real estate developments in the health and fitness industry, as Ross Kirton explains
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Cycling
Why does indoor cycling attract so many loyal followers? Abi Harris ask industry innovators how much is down to the instructor and what part the kit has to play
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Premier Global NASM has introduced a Nutrition Certification course to help fitness professionals give their clients the tools to achieve long-lasting, healthy behaviours
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Promotional feature
Now in its eighth year, Myzone has established itself as a key player in the fitness industry. We chat to Myzone's global marketing director, Gemma Bonnett-Kolakowska, about how the brand continues to develop and evolve
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Latest News
Thrive Global, the wellness and behaviour change tech firm founded by Arianna Huffington, has acquired ...
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Regular exercise is highly beneficial for all patients with cardiovascular disease regardless of age. A ...
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London-based project management outfit LXA has designed a 2,000sq ft (186sq m) boxing gym close ...
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The number of UK adults classed as physically active has increased by 1 million in ...
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Australian health club operator Viva Leisure has acquired eight Healthworks Fitness Centres in the state ...
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The physical activity economy is now a US$828bn (€752bn, £655bn) market – and its value ...
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UK-based architects Invisible Studio, founded by Piers Taylor, have designed a 150sq m (1,600sq ft) ...
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Job search
POST YOUR JOB
Featured supplier news
Featured supplier: Fusion Lifestyle incorporates Power Plate into ‘INTENCITY Studios’
Fusion Lifestyle, the highly experienced sports and leisure management brand is working with Power Plate to integrate vibration training into its high intensity fitness studios.
Featured supplier news
Featured supplier: Join FitNation - the new fitness congress about innovation
FitNation, the new premier event about innovation in the fitness industry, will kick-off in Amsterdam on 4 October.
Opinion
promotion
An ever-increasing number of Brits are engaging in sporting events, setting themselves goals and looking to increase their fitness levels....
Opinion: Dr Crionna Tobin on nutritional training for PTs and fitness experts
As an industry, we still underestimate the power of a truly varied fitness regime - and the growing appetite for it, especially among emerging customer segments.
Opinion: Collaboration vs aggregation - what’s the difference?
Company profiles
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TRX provides world-class functional training by offering quality equipment, effective workouts and world-class education capable ...
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Founded in 2001, Netpulse is the world’s number one provider of branded mobile apps for ...
Catalogue Gallery
Click on a catalogue to view it online
Directory
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Sothys: Skincare
Wearable technology solutions
MyZone: Wearable technology solutions
Management software
Fisikal: Management software
Fitness equipment
Stages Cycling: Fitness equipment
Whole body cryotherapy
Zimmer MedizinSysteme GmbH / icelab: Whole body cryotherapy
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Ojmar: Locking solutions
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Member access schemes
Move GB: Member access schemes
Direct debit solutions
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Property & Tenders
Kirklees Active Leisure
Property & Tenders
Diary dates
15-18 Oct 2019
Gran Via Exhibition Centre, Barcelona, Spain
Diary dates
28-30 Oct 2019
Hotel Royal Savoy, Lausanne, Switzerland
Diary dates
30-31 Oct 2019
NEC, Birmingham, United Kingdom
Diary dates
05-08 Nov 2019
Koelnmesse, Cologne, Germany
Diary dates
21-22 Nov 2019
JW Marriott Miami Turnberry Resort, Aventura,
Diary dates
29 Nov 2019
The King’s Fund, London, United Kingdom
Diary dates
29-30 Jan 2020
Holiday Inn San Francisco-Golden Gateway, San Francisco, United States
Diary dates
23-25 Mar 2020
Hilton, Barcelona, Spain
Diary dates
10-27 Jun 2020
tbc, Pinggu, China
Diary dates
17-18 Jun 2020
ExCeL London, London, United Kingdom
Diary dates

features

HCM Celebs: Chris Hemsworth

In the name of work, Australian actor Chris Hemsworth has undergone impressive physical transformations for film roles such as Thor in The Avengers and Marvel films. Inspired by the public’s interest in his workouts, he’s now created a health and fitness app called Centr that utilises the expertise of his team of world-class experts

Published in Health Club Management 2019 issue 6
The actor is known for his punishing cross-training exercise regimes
The actor is known for his punishing cross-training exercise regimes
I believe we all have untapped potential. And we all need support to achieve our goals. Centr puts the world’s best in the palm of your hand, to help you develop a healthier body, stronger mind, and a happier life - CHRIS HEMSWORTH

If anyone knows a thing or two about getting fit, it’s the guy who plays Thor.

Chris Hemsworth has transformed his body to play the Norse god of thunder in the Marvel films numerous times, reportedly gaining over 20lbs of muscle to play the role.

Audiences around the world have been so impressed with Thor’s ripped body that Hemsworth’s various workouts have become some of the most popular searches on Google.

Inspired by this overwhelming interest, the 35-year-old Australian actor is now capitalising on his reputation as a god in the gym with a new health and fitness app called Centr.

The app is a personalised digital health and fitness programme curated by Hemsworth, which offers content designed by and featuring members of his team of world-class fitness, nutrition and wellness experts.

“I believe we all have untapped potential,” Hemsworth has said. “And we all need support to achieve our goals. Centr puts the world’s best experts in the palm of your hand, to help you develop a healthier body, stronger mind, and a happier life.”

Customised workouts
The Centr programme can be customised to suit any fitness level and a range of dietary or lifestyle needs. Accessible via iOS app, Apple Watch and online, it offers daily workouts, meal plans and meditation, as well as a 24/7 community where users can find support, extra tips and behind-the-scenes extras to improve their quality of life.

The training programme allows users to choose their trainer and set their goals and workout intensity. Workouts can be self-guided or coached, and users can train at the gym or at home in as little as 20 minutes. Workouts include boxing, HIIT, HIRT, functional training, strength training, MMA, boxing and yoga.

Centr by Chris Hemsworth

What’s the app about?
The strapline is Train, Eat, Live. It enables you to ‘follow Hemsworth’s regime’ for between £15.49/m and £93.99/yr with a free seven day trial.

What are the fitness elements?
Three options are on offer: ‘build muscle’, ‘get fit and toned’ and ‘lose weight’. New workouts are loaded every week. Centr’s experts include meditation specialist Fabrice Midal; bio-hacker Dr Andy Walshe; Hemsworth’s wife, mind body expert Elsa Pataky; trainer Luke Zocchi; stuntman Bobby Holland Hanton; black belt Tiffiny Hall; Navy Seal Joseph Sakoda (AKA Da Rulk); boxing coach Michael Olajide Jr; yoga teacher Tahl Rinsky; vegan bodybuilder Torre Washington; pilates teacher Syliva Roberts; kickboxer Jorge Blanco; creator of Foundation Training Dr Eric Goodman; psychotherapist Alexis Naim; celeb trainer Gunnar Peterson; chefs Darren Robertson, Sergio Perera and Dan Churchill; organic farmer Palisa Anderson; yoga teacher Ally Bogard; and nutritionist Simon Hill.

What else is on offer?
New recipes are published every week in four categories – vegan, pescetarian, vegetarian and regular, with accompanying detailed shopping lists.

The Centr app has been developed by Hemsworth and his wife, Elsa Pataky
The Centr app has been developed by Hemsworth and his wife, Elsa Pataky
Elsa Pataky
Elsa Pataky
Chris trains with Navy SEAL trainer Joseph Sakoda AKA ‘Da Rulk’
Chris trains with Navy SEAL trainer Joseph Sakoda AKA ‘Da Rulk’
Centr features Hemsworth’s team of world-class fitness, nutrition and wellness experts
Centr features Hemsworth’s team of world-class fitness, nutrition and wellness experts
Users can choose from three fitness options: ‘build muscle’, ‘get fit and toned’ and ‘lose weight’
Users can choose from three fitness options: ‘build muscle’, ‘get fit and toned’ and ‘lose weight’
The app offers new healthy recipes each week, tailored to different dietary needs
The app offers new healthy recipes each week, tailored to different dietary needs
The app offers new healthy recipes each week, tailored to different dietary needs
The app offers new healthy recipes each week, tailored to different dietary needs
http://www.leisureopportunities.com/images/imagesX/157229_751320.jpg
Train like Thor – Hollywood actor Chris Hemsworth capitalises on his famous physique with a new fitness app
Chris Hemsworth,Chris Hemsworth, health and fitness app, Centr,
Latest News
Thrive Global, the wellness and behaviour change tech firm founded by Arianna Huffington, has acquired ...
Latest News
Regular exercise is highly beneficial for all patients with cardiovascular disease regardless of age. A ...
Latest News
London-based project management outfit LXA has designed a 2,000sq ft (186sq m) boxing gym close ...
Latest News
The number of UK adults classed as physically active has increased by 1 million in ...
Latest News
Australian health club operator Viva Leisure has acquired eight Healthworks Fitness Centres in the state ...
Latest News
The physical activity economy is now a US$828bn (€752bn, £655bn) market – and its value ...
Latest News
UK-based architects Invisible Studio, founded by Piers Taylor, have designed a 150sq m (1,600sq ft) ...
Latest News
Boutique fitness operator The Foundry, which offers free and subsidised classes for those on state ...
Latest News
Real estate developers are increasingly looking to tap into the "great opportunities" being offered by ...
Latest News
The outgoing chief medical officer, professor Dame Sally Davies, has called for urgent action across ...
Latest News
A health and wellbeing club which combines exercise and physical activity classes with mental and ...
Job search
POST YOUR JOB
Featured supplier news
Featured supplier: Fusion Lifestyle incorporates Power Plate into ‘INTENCITY Studios’
Fusion Lifestyle, the highly experienced sports and leisure management brand is working with Power Plate to integrate vibration training into its high intensity fitness studios.
Featured supplier news
Featured supplier: Join FitNation - the new fitness congress about innovation
FitNation, the new premier event about innovation in the fitness industry, will kick-off in Amsterdam on 4 October.
Opinion
promotion
An ever-increasing number of Brits are engaging in sporting events, setting themselves goals and looking to increase their fitness levels....
Opinion: Dr Crionna Tobin on nutritional training for PTs and fitness experts
As an industry, we still underestimate the power of a truly varied fitness regime - and the growing appetite for it, especially among emerging customer segments.
Opinion: Collaboration vs aggregation - what’s the difference?
Company profiles
Company profile: TRX Training UK
TRX provides world-class functional training by offering quality equipment, effective workouts and world-class education capable ...
Company profiles
Company profile: Netpulse
Founded in 2001, Netpulse is the world’s number one provider of branded mobile apps for ...
Catalogue Gallery
Click on a catalogue to view it online
Directory
Skincare
Sothys: Skincare
Wearable technology solutions
MyZone: Wearable technology solutions
Management software
Fisikal: Management software
Fitness equipment
Stages Cycling: Fitness equipment
Whole body cryotherapy
Zimmer MedizinSysteme GmbH / icelab: Whole body cryotherapy
Locking solutions
Ojmar: Locking solutions
Exercise equipment
Matrix Fitness: Exercise equipment
Member access schemes
Move GB: Member access schemes
Direct debit solutions
Harlands Group: Direct debit solutions
Spa software
ResortSuite: Spa software
Property & Tenders
Kirklees Active Leisure
Property & Tenders
Diary dates
15-18 Oct 2019
Gran Via Exhibition Centre, Barcelona, Spain
Diary dates
28-30 Oct 2019
Hotel Royal Savoy, Lausanne, Switzerland
Diary dates
30-31 Oct 2019
NEC, Birmingham, United Kingdom
Diary dates
05-08 Nov 2019
Koelnmesse, Cologne, Germany
Diary dates
21-22 Nov 2019
JW Marriott Miami Turnberry Resort, Aventura,
Diary dates
29 Nov 2019
The King’s Fund, London, United Kingdom
Diary dates
29-30 Jan 2020
Holiday Inn San Francisco-Golden Gateway, San Francisco, United States
Diary dates
23-25 Mar 2020
Hilton, Barcelona, Spain
Diary dates
10-27 Jun 2020
tbc, Pinggu, China
Diary dates
17-18 Jun 2020
ExCeL London, London, United Kingdom
Diary dates
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