Zimmer MedizinSysteme GmbH / icelab
Zimmer MedizinSysteme GmbH / icelab
Zimmer MedizinSysteme GmbH / icelab
Health Club Management

Health Club Management

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UNITING THE WORLD OF FITNESS
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Health Club Management

Health Club Management

features

Promotional feature: Technogym - Build New Training Experiences with Technogym in 2020

Fusing great kit with tailored workouts and cutting edge technology, Technogym products create peak experiences for members

Published in Health Club Management 2020 issue 1

At the heart of any successful fitness community is a brand that truly understands its people’s goals.

Club 4.0, which Technogym launched at IHRSA, helps operators innovate, with compelling content and all-new classes.

Combining exciting equipment, digital innovation and training programmes, Club 4.0 helps operators provide a different fitness experience for each customer.

Club 4.0 training formats
Technogym offers a range of training formats through Club 4.0, including Skillrow, Skillbike and Skillmill HIIT, as well as Biocircuit, Skillrun Class and Bootcamp.

Trainers benefit from Club 4.0, too, as the user-friendly app means they can quickly set up classes, and manage logistics, including scheduling classes and selecting music.

Club 4.0 formats focus on the needs of the end user, by helping you make more of your available staff, space and time to create programmes which resonate.

One of the unique aspects of Club 4.0 is its use of digital. Technogym utilise the mywellness cloud digital platform to offer class formats that connect all products and programmes seamlessly.

Evolution of the gym floor
Personalised training experiences are still a key way to attract and retain customers, but they now also provide a crucial opportunity to drive revenue streams and build strong communities.

Savvy operators are using Club 4.0 formats to transform the gym floor experience. The technology can help you create a dedicated space in your facility, or develop a standalone studio to maximise the use of your square footage.

This flexibility means you can deliver personalised fitness experiences aligned with your business objectives.

Make an impact with Club 4.0 from Technogym
Market competition from boutique operators mean we all need to think outside the box to differentiate our offering. Club 4.0 formats does this by focusing first on the needs of your end user, then helping you make more of your staff, space, and time.

Ready to launch a successful new club format?
Technogym provides support during the roll-out of any new format, so you can maximise its implementation and success.

To find out more about the many ways you could deliver a Club 4.0 experience, to your members, contact Technogym today on 01344 300236 or email [email protected]

CASE STUDY 1
Skillrow and Skillbike classes at Your Space

Your Space has transformed its offering at three of the clubs in its portfolio – Pontefract, Metrodome and Hoyland leisure centres. “We wanted to create a format around two core pieces of equipment that are non-intimidating and innovative," says head of fitness, Tom Galvin.

"The Skill Line meets this criteria perfectly, as the athletic training capability means members are pushed to develop their skills and technique."

"Skillrow Class gives members the chance to row and compete together, while the gamification element offers enjoyment and enables training in a more interactive way.

"By creating a small group exercise format, we encourage community and being part of a team, while dedicated social areas bring out people's inner athlete, enabling them to perform a great workout on a piece of equipment they feel comfortable on in a fun, lively space."

Your Space has embraced the Technogym 4.0 offering
CASE STUDY 2
Macclesfield Leisure Centre

Biocircuit at Macclesfield Leisure Centre was one of the first UK sites to launch Biocircuit, introducing a workout that challenges and engages all members.

“Everybody at Macclesfield Leisure Centre is thrilled about the launch of Biocircuit," says Paul Winrow, director of sport and operations at Everybody Sport and Recreation. "The introduction of this new product has allowed us to offer something new and exciting to our members. "As a charity, our aim is to continuously provide new and innovative fitness technology alongside our key mission, 'Leisure for Life'”, he explains.

"Biocircuit is evidence of this, as whatever the goal of our members – from athletes looking to enhance their training, to people on our health and wellbeing programmes who are looking for a safe way to stay fit and active – Biocircuit has benefits for everyone and as a result, is proving to be hugely popular, right across the board."

Macclesfield Leisure Centre, run by Everyone Sport and Recreation, has introduced Biocircuit from Technogym
CASE STUDY 3
Skill Line Classes at Odyssey Health Club

Odyssey Health Club has undergone a gym floor transformation with the introduction of classes and gym floor zones, including, Skillbike Class, Skillrun Class and Skillrow Class.

"By creating pockets of activity around particular zones of equipment, we increased engagement for different demographics and member goals," says Ian Richards, director at Odyssey. "The introduction of Skill Line has also prompted us to change the way we deliver inductions and feedback shows people appreciate knowing how much they can do on the equipment.

For example, Skillbike Class we run three different class types on the gym floor: Climb for strength and stamina, Intervals for high intensity and Race for competition. With Skill Line zones we can host classes, engage and demystify exercises, so more members give things a go.”

Odyssey has had great takeup from members
http://www.leisureopportunities.com/images/imagesX/869787_528237.jpg
Build new training experiences with Technogym in 2020
Technogym,Technogym, Skillbike, Skillrow, Biocircuit, Skillrun
People
In addition to being one of the UK’s largest leisure management companies, Parkwood Leisure is also a health and fitness operator at scale, with 73 gyms and over 100,000 members. MD Glen Hall tells HCM how two major reviews in recent years have put the company on a new path
People
HCM people

Stephen Aucott & Matt Brown

Odyssey Health Club and Spa
We’d like to think we’re offering something unique that will encourage members to grow their own vegetables and reconnect to their relationship with food
People
HCM people

Amanda Daley

Professor of behavioural medicine, Loughborough University
PACE labelling would be a simple, user-friendly way of informing people, at a glance, of the amount of physical activity required for the food they are considering eating
Features
feature
HCM talks to Fraser Smith about founding his studio and why he picked miha bodytec as his supplier and EMS training for his USP
Features
Myzone
Steve Mellor, owner of AMP Athletic, has installed Myzone to drive his business. We find out how it’s enabling him to deliver great service to his members
Features
Supplier showcase
Class Boutique Fitness has collaborated with Physical Company to create a boutique studio offering that’s as inclusive as it is effective
Features
Research
New research from Mintel reveals private health and fitness clubs had a record breaking year in 2019. Mintel’s Lauren Ryan gives us the highlights
Features
IHRSA Update
Kristen Walsh takes a look inside IHRSA’s latest Profiles of Success report
Features
HCM research
You could help members reduce feelings of sadness, conquer binge-eating and improve self-control, using learnings from the Journal of Consumer Psychology, reports Megan Whitby
Features
Design
Third Space sold its boutique brand, Another Space, and launched its sixth full-service club in the space of a few weeks, signalling its intention to consoldidate its position at the top end of the market
Features
Latest News
ukactive has launched two major new reports as part of its Business Intelligence service. The ...
Latest News
The annual Sweat event kicks off in London today (20 February), offering the UK's fitness ...
Latest News
Boutique boxing gym brand BXR London has revealed plans to open its second site at ...
Latest News
Rising workplace stress among employees has led companies to increase their investment in incentives as ...
Latest News
David Lloyd Leisure is facing prosecution by Leeds Council over alleged health and safety breaches, ...
Latest News
Taking part in regular aerobic exercise could decrease the likelihood of developing Alzheimer's disease in ...
Latest News
A self-help studio marketing itself as a "first-of-its-kind self-development wellness space" will open in the ...
Latest News
A report outlining membership habits and retention in the fitness sector will be released at ...
Job search
POST YOUR JOB
Featured supplier news
Featured supplier: RLSS UK - First choice for all aquatic rescue, pool management, first aid qualifications and training
The Royal Life Saving Society UK (RLSS UK) is proud to be the industry leader in water-related safety qualifications and training. More than 40,000 pool lifeguards qualify with an RLSS UK National Pool Lifeguard Qualification (NPLQ) every year.
Featured supplier news
Featured supplier: Iyashi Dôme: the original Japanese sauna
In 2004, Shogoro Uemura, CEO of Iyashi Dôme, was inspired by his father’s work to create a new treatment protocol based on the Japanese tradition of sand bathing.
Opinion
promotion
Gyms need to look at ways to deploy technology that helps them engage with customers on a human level. This can be done by encouraging customers to leave as much real-time feedback as possible
Opinion: Customer Feedback: the Good, the Bad and the ‘Could be Improved’ Why health clubs need to take action in 2020 to retain their New Year customers
Video Gallery
How to use the MZ-Bodyscan
MyZone
The Best Product for the Best Clubs Read more
More videos:
Company profiles
Company profile: EXF Fitness
EXF offer so much more than modular systems and pick and mix installations, they don’t ...
Company profiles
Company profile: MiE FitQuest
FitQuest (MiE Medical Research) are specialists in the field of human performance measurement. We have ...
Catalogue Gallery
Click on a catalogue to view it online
Directory
Professional services
Deloitte UK: Professional services
Whole body cryotherapy
Zimmer MedizinSysteme GmbH / icelab: Whole body cryotherapy
Direct debit solutions
Debit Finance Collections: Direct debit solutions
Fitness equipment
Octane Fitness: Fitness equipment
Spa software
SpaBooker: Spa software
Locking solutions
Ojmar: Locking solutions
Wearable technology solutions
MyZone: Wearable technology solutions
Exercise equipment
Matrix Fitness: Exercise equipment
Audio visual
Hutchison Technologies: Audio visual
Flooring
Total Vibration Solutions / TVS Sports Surfaces: Flooring
Property & Tenders
Derby City Council
Property & Tenders
Diary dates
20 Feb 2020
The Old Truman Brewery, London, United Kingdom
Diary dates
06-07 Mar 2020
Palazzo del Ghiaccio, Milan, Italy
Diary dates
23-25 Mar 2020
Hilton, Barcelona, Spain
Diary dates
25 Mar 2020
Executive Boardroom, Middlesex University, London, United Kingdom
Diary dates
25-26 Mar 2020
Eastwood Hall, Nottingham, United Kingdom
Diary dates
26-29 Mar 2020
The Winter Gardens Blackpool, Blackpool , United Kingdom
Diary dates
27-29 Mar 2020
TeatroGoya Multiespacio, Madrid, Spain
Diary dates
19-24 Apr 2020
tbc, Beijing, China
Diary dates
04 Jun 2020
Marriott Forest of Arden Hotel & Country Club, Birmingham, United Kingdom
Diary dates
13 Jun 2020
Worldwide, Various,
Diary dates
17-18 Jun 2020
ExCeL London, London, United Kingdom
Diary dates
21-24 Sep 2020
Loews Coronado Bay Resort, Coronado, United States
Diary dates
17-23 Oct 2020
Pinggu, Beijing, China
Diary dates
30-31 Oct 2020
NEC, Birmingham, United Kingdom
Diary dates
27-28 Nov 2020
Athena, Leicester, United Kingdom
Diary dates

features

Promotional feature: Technogym - Build New Training Experiences with Technogym in 2020

Fusing great kit with tailored workouts and cutting edge technology, Technogym products create peak experiences for members

Published in Health Club Management 2020 issue 1

At the heart of any successful fitness community is a brand that truly understands its people’s goals.

Club 4.0, which Technogym launched at IHRSA, helps operators innovate, with compelling content and all-new classes.

Combining exciting equipment, digital innovation and training programmes, Club 4.0 helps operators provide a different fitness experience for each customer.

Club 4.0 training formats
Technogym offers a range of training formats through Club 4.0, including Skillrow, Skillbike and Skillmill HIIT, as well as Biocircuit, Skillrun Class and Bootcamp.

Trainers benefit from Club 4.0, too, as the user-friendly app means they can quickly set up classes, and manage logistics, including scheduling classes and selecting music.

Club 4.0 formats focus on the needs of the end user, by helping you make more of your available staff, space and time to create programmes which resonate.

One of the unique aspects of Club 4.0 is its use of digital. Technogym utilise the mywellness cloud digital platform to offer class formats that connect all products and programmes seamlessly.

Evolution of the gym floor
Personalised training experiences are still a key way to attract and retain customers, but they now also provide a crucial opportunity to drive revenue streams and build strong communities.

Savvy operators are using Club 4.0 formats to transform the gym floor experience. The technology can help you create a dedicated space in your facility, or develop a standalone studio to maximise the use of your square footage.

This flexibility means you can deliver personalised fitness experiences aligned with your business objectives.

Make an impact with Club 4.0 from Technogym
Market competition from boutique operators mean we all need to think outside the box to differentiate our offering. Club 4.0 formats does this by focusing first on the needs of your end user, then helping you make more of your staff, space, and time.

Ready to launch a successful new club format?
Technogym provides support during the roll-out of any new format, so you can maximise its implementation and success.

To find out more about the many ways you could deliver a Club 4.0 experience, to your members, contact Technogym today on 01344 300236 or email [email protected]

CASE STUDY 1
Skillrow and Skillbike classes at Your Space

Your Space has transformed its offering at three of the clubs in its portfolio – Pontefract, Metrodome and Hoyland leisure centres. “We wanted to create a format around two core pieces of equipment that are non-intimidating and innovative," says head of fitness, Tom Galvin.

"The Skill Line meets this criteria perfectly, as the athletic training capability means members are pushed to develop their skills and technique."

"Skillrow Class gives members the chance to row and compete together, while the gamification element offers enjoyment and enables training in a more interactive way.

"By creating a small group exercise format, we encourage community and being part of a team, while dedicated social areas bring out people's inner athlete, enabling them to perform a great workout on a piece of equipment they feel comfortable on in a fun, lively space."

Your Space has embraced the Technogym 4.0 offering
CASE STUDY 2
Macclesfield Leisure Centre

Biocircuit at Macclesfield Leisure Centre was one of the first UK sites to launch Biocircuit, introducing a workout that challenges and engages all members.

“Everybody at Macclesfield Leisure Centre is thrilled about the launch of Biocircuit," says Paul Winrow, director of sport and operations at Everybody Sport and Recreation. "The introduction of this new product has allowed us to offer something new and exciting to our members. "As a charity, our aim is to continuously provide new and innovative fitness technology alongside our key mission, 'Leisure for Life'”, he explains.

"Biocircuit is evidence of this, as whatever the goal of our members – from athletes looking to enhance their training, to people on our health and wellbeing programmes who are looking for a safe way to stay fit and active – Biocircuit has benefits for everyone and as a result, is proving to be hugely popular, right across the board."

Macclesfield Leisure Centre, run by Everyone Sport and Recreation, has introduced Biocircuit from Technogym
CASE STUDY 3
Skill Line Classes at Odyssey Health Club

Odyssey Health Club has undergone a gym floor transformation with the introduction of classes and gym floor zones, including, Skillbike Class, Skillrun Class and Skillrow Class.

"By creating pockets of activity around particular zones of equipment, we increased engagement for different demographics and member goals," says Ian Richards, director at Odyssey. "The introduction of Skill Line has also prompted us to change the way we deliver inductions and feedback shows people appreciate knowing how much they can do on the equipment.

For example, Skillbike Class we run three different class types on the gym floor: Climb for strength and stamina, Intervals for high intensity and Race for competition. With Skill Line zones we can host classes, engage and demystify exercises, so more members give things a go.”

Odyssey has had great takeup from members
http://www.leisureopportunities.com/images/imagesX/869787_528237.jpg
Build new training experiences with Technogym in 2020
Technogym,Technogym, Skillbike, Skillrow, Biocircuit, Skillrun
Latest News
ukactive has launched two major new reports as part of its Business Intelligence service. The ...
Latest News
The annual Sweat event kicks off in London today (20 February), offering the UK's fitness ...
Latest News
Boutique boxing gym brand BXR London has revealed plans to open its second site at ...
Latest News
Rising workplace stress among employees has led companies to increase their investment in incentives as ...
Latest News
David Lloyd Leisure is facing prosecution by Leeds Council over alleged health and safety breaches, ...
Latest News
Taking part in regular aerobic exercise could decrease the likelihood of developing Alzheimer's disease in ...
Latest News
A self-help studio marketing itself as a "first-of-its-kind self-development wellness space" will open in the ...
Latest News
A report outlining membership habits and retention in the fitness sector will be released at ...
Latest News
Xponential Fitness has signed a master franchise deal for its Club Pilates brand in Singapore, ...
Latest News
The Bee Network initiative – a joined-up cycling and walking network in Greater Manchester – ...
Latest News
Multi-brand wellness operator Evolution Wellness plans to launch new concepts and brands into the Asian ...
Job search
POST YOUR JOB
Featured supplier news
Featured supplier: RLSS UK - First choice for all aquatic rescue, pool management, first aid qualifications and training
The Royal Life Saving Society UK (RLSS UK) is proud to be the industry leader in water-related safety qualifications and training. More than 40,000 pool lifeguards qualify with an RLSS UK National Pool Lifeguard Qualification (NPLQ) every year.
Featured supplier news
Featured supplier: Iyashi Dôme: the original Japanese sauna
In 2004, Shogoro Uemura, CEO of Iyashi Dôme, was inspired by his father’s work to create a new treatment protocol based on the Japanese tradition of sand bathing.
Opinion
promotion
Gyms need to look at ways to deploy technology that helps them engage with customers on a human level. This can be done by encouraging customers to leave as much real-time feedback as possible
Opinion: Customer Feedback: the Good, the Bad and the ‘Could be Improved’ Why health clubs need to take action in 2020 to retain their New Year customers
Video Gallery
How to use the MZ-Bodyscan
MyZone
The Best Product for the Best Clubs Read more
More videos:
Company profiles
Company profile: EXF Fitness
EXF offer so much more than modular systems and pick and mix installations, they don’t ...
Company profiles
Company profile: MiE FitQuest
FitQuest (MiE Medical Research) are specialists in the field of human performance measurement. We have ...
Catalogue Gallery
Click on a catalogue to view it online
Directory
Professional services
Deloitte UK: Professional services
Whole body cryotherapy
Zimmer MedizinSysteme GmbH / icelab: Whole body cryotherapy
Direct debit solutions
Debit Finance Collections: Direct debit solutions
Fitness equipment
Octane Fitness: Fitness equipment
Spa software
SpaBooker: Spa software
Locking solutions
Ojmar: Locking solutions
Wearable technology solutions
MyZone: Wearable technology solutions
Exercise equipment
Matrix Fitness: Exercise equipment
Audio visual
Hutchison Technologies: Audio visual
Flooring
Total Vibration Solutions / TVS Sports Surfaces: Flooring
Property & Tenders
Derby City Council
Property & Tenders
Diary dates
20 Feb 2020
The Old Truman Brewery, London, United Kingdom
Diary dates
06-07 Mar 2020
Palazzo del Ghiaccio, Milan, Italy
Diary dates
23-25 Mar 2020
Hilton, Barcelona, Spain
Diary dates
25 Mar 2020
Executive Boardroom, Middlesex University, London, United Kingdom
Diary dates
25-26 Mar 2020
Eastwood Hall, Nottingham, United Kingdom
Diary dates
26-29 Mar 2020
The Winter Gardens Blackpool, Blackpool , United Kingdom
Diary dates
27-29 Mar 2020
TeatroGoya Multiespacio, Madrid, Spain
Diary dates
19-24 Apr 2020
tbc, Beijing, China
Diary dates
04 Jun 2020
Marriott Forest of Arden Hotel & Country Club, Birmingham, United Kingdom
Diary dates
13 Jun 2020
Worldwide, Various,
Diary dates
17-18 Jun 2020
ExCeL London, London, United Kingdom
Diary dates
21-24 Sep 2020
Loews Coronado Bay Resort, Coronado, United States
Diary dates
17-23 Oct 2020
Pinggu, Beijing, China
Diary dates
30-31 Oct 2020
NEC, Birmingham, United Kingdom
Diary dates
27-28 Nov 2020
Athena, Leicester, United Kingdom
Diary dates
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Zimmer MedizinSysteme GmbH / icelab
Zimmer MedizinSysteme GmbH / icelab