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UNITING THE WORLD OF FITNESS
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Health Club Management

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features

Wellness: The Well - Rebecca Parekh

With everything from a personal trainer gym to a ten room spa, a new type of wellness model has arrived. The Well, a modern membership-based wellness club, has opened in the heart of New York City

Published in Health Club Management 2019 issue 11
Rebecca Parekh
Rebecca Parekh
The Well is the first modern membership-based wellness club of its kind

Like many destination spas, The Well NYC offers the benefits of western medicine with the wisdom of eastern healing.

It has a science-backed ecosystem of wellness where people have access to health coaches, doctors and 50 practitioners specialising in a range of modalities, from fitness and bodywork to food as medicine and mindful movement. Also on offer are Chinese medicine, Ayurveda, vibrational energy healing and emotional wellbeing.

Unlike destination wellness offerings, however, this is all available in the middle of one of the busiest cities in the world – New York.

The Well is a first of its kind, says co-founder and CEO Rebecca Parekh. “Consumers are becoming more conscientious about their health,” she explains, “but with so many different offerings in the health and wellness space, they find themselves running around town and often receiving conflicting advice.” Instead, staff at The Well “work together under one roof to build customised plans to suit each member”.

Parekh is no stranger to the wellness world. For the past five years, she’s been a COO for Deepak Chopra, working to secure federal funding for integrative health research. As a former Deutsche Bank executive, she’s also a shrewd businesswoman.

The idea behind The Well is to help “busy New Yorkers to live healthier, happier, more balanced lives,” she says. And demand is clearly there. Although it’s only been open a few weeks, there are already 400 members and the goal is to ramp this up to 2,000. Each of them pays a US$375 (€334, £302) a month, plus a one-time registration fee of US$500 (€446, £403).

For this, they get a monthly, personalised session with a dedicated health coach, plus support between visits, unlimited yoga and meditation classes and are privy to a variety of classroom programmes. They also have access to the skilled practitioners, but will pay for sessions – a 60 minute, Swedish massage starts at US$180 (€161, £145) for example.

In addition, they can enjoy amenities at the 13,000sq ft club, which include a private training gym, 10-treatment room spa with steam and sauna rooms, an organic restaurant and vitamin bar, reflexology lounge, yoga and meditation studios. “We have something for everyone,” concludes Parekh.


Consumers are becoming more conscientious about their health, but with so many different offerings in the health and wellness space, they often find themselves receiving conflicting advice

The Well’s organic restaurant and vitamin bar.

The idea behind The Well is to help busy New Yorkers to live healthier, happier, more balanced lives


We offer both the benefits of western medicine and the wisdom of eastern healing, within a science-backed ecosystem of wellness


Customers have access to doctors, health coaches and 50 best-in-class practitioners specialising in a range of modalities, from fitness and bodywork to food-as-medicine and mindful movement. Also on offer are Chinese medicine, ayurveda, vibrational energy and emotional wellbeing support

The Well offers a range of fitness and wellbeing services to members 
for £302 a month
The Well offers a range of fitness and wellbeing services to members for £302 a month
The Well includes a private training gym in its offering
The Well includes a private training gym in its offering
The reflexology lounge / PHOTO: Grant Legan
The reflexology lounge / PHOTO: Grant Legan
Founders Kane Sarhan, Rebecca Parekh and Sarrah Hallock opened The Well in summer 2019
Founders Kane Sarhan, Rebecca Parekh and Sarrah Hallock opened The Well in summer 2019
Members pay US$375 a month to access the luxurious club
Members pay US$375 a month to access the luxurious club
http://www.leisureopportunities.com/images/imagesX/40145_429968.jpg
Co-founder and CEO Rebecca Parekh explains The Well, a new membership-based wellness club that’s opened in the heart of New York City, giving access to fitness, health coaches and more
The Well, Rebecca Parekh,wellness centre, The Well, Rebecca Parekh
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features

Wellness: The Well - Rebecca Parekh

With everything from a personal trainer gym to a ten room spa, a new type of wellness model has arrived. The Well, a modern membership-based wellness club, has opened in the heart of New York City

Published in Health Club Management 2019 issue 11
Rebecca Parekh
Rebecca Parekh
The Well is the first modern membership-based wellness club of its kind

Like many destination spas, The Well NYC offers the benefits of western medicine with the wisdom of eastern healing.

It has a science-backed ecosystem of wellness where people have access to health coaches, doctors and 50 practitioners specialising in a range of modalities, from fitness and bodywork to food as medicine and mindful movement. Also on offer are Chinese medicine, Ayurveda, vibrational energy healing and emotional wellbeing.

Unlike destination wellness offerings, however, this is all available in the middle of one of the busiest cities in the world – New York.

The Well is a first of its kind, says co-founder and CEO Rebecca Parekh. “Consumers are becoming more conscientious about their health,” she explains, “but with so many different offerings in the health and wellness space, they find themselves running around town and often receiving conflicting advice.” Instead, staff at The Well “work together under one roof to build customised plans to suit each member”.

Parekh is no stranger to the wellness world. For the past five years, she’s been a COO for Deepak Chopra, working to secure federal funding for integrative health research. As a former Deutsche Bank executive, she’s also a shrewd businesswoman.

The idea behind The Well is to help “busy New Yorkers to live healthier, happier, more balanced lives,” she says. And demand is clearly there. Although it’s only been open a few weeks, there are already 400 members and the goal is to ramp this up to 2,000. Each of them pays a US$375 (€334, £302) a month, plus a one-time registration fee of US$500 (€446, £403).

For this, they get a monthly, personalised session with a dedicated health coach, plus support between visits, unlimited yoga and meditation classes and are privy to a variety of classroom programmes. They also have access to the skilled practitioners, but will pay for sessions – a 60 minute, Swedish massage starts at US$180 (€161, £145) for example.

In addition, they can enjoy amenities at the 13,000sq ft club, which include a private training gym, 10-treatment room spa with steam and sauna rooms, an organic restaurant and vitamin bar, reflexology lounge, yoga and meditation studios. “We have something for everyone,” concludes Parekh.


Consumers are becoming more conscientious about their health, but with so many different offerings in the health and wellness space, they often find themselves receiving conflicting advice

The Well’s organic restaurant and vitamin bar.

The idea behind The Well is to help busy New Yorkers to live healthier, happier, more balanced lives


We offer both the benefits of western medicine and the wisdom of eastern healing, within a science-backed ecosystem of wellness


Customers have access to doctors, health coaches and 50 best-in-class practitioners specialising in a range of modalities, from fitness and bodywork to food-as-medicine and mindful movement. Also on offer are Chinese medicine, ayurveda, vibrational energy and emotional wellbeing support

The Well offers a range of fitness and wellbeing services to members 
for £302 a month
The Well offers a range of fitness and wellbeing services to members for £302 a month
The Well includes a private training gym in its offering
The Well includes a private training gym in its offering
The reflexology lounge / PHOTO: Grant Legan
The reflexology lounge / PHOTO: Grant Legan
Founders Kane Sarhan, Rebecca Parekh and Sarrah Hallock opened The Well in summer 2019
Founders Kane Sarhan, Rebecca Parekh and Sarrah Hallock opened The Well in summer 2019
Members pay US$375 a month to access the luxurious club
Members pay US$375 a month to access the luxurious club
http://www.leisureopportunities.com/images/imagesX/40145_429968.jpg
Co-founder and CEO Rebecca Parekh explains The Well, a new membership-based wellness club that’s opened in the heart of New York City, giving access to fitness, health coaches and more
The Well, Rebecca Parekh,wellness centre, The Well, Rebecca Parekh
Latest News
Rockwell Group have unveiled designs for luxury hospitality and wellness amenities at Manhattan's 550 Madison ...
Latest News
The Gym Group is set to continue its fast pace of growth in 2020, with ...
Latest News
A new product aimed at the ageing population is combining wearable fitness tech with artificial ...
Latest News
A three-year research project will look to provide the physical activity industry with a better ...
Latest News
The latest edition of the highly-successful This Girl Can Campaign has been celebrated for its ...
Latest News
The increasing popularity of streaming services and wireless earbuds – along with the introduction of ...
Latest News
Stuart Broster, chief executive of Anytime Fitness UK, will step down from his role in ...
Latest News
Digme Fitness has acquired Another Space – the boutique studio arm of premium health club ...
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Job search
POST YOUR JOB
Featured supplier news
Featured supplier: Nutrition tips for a healthy life
A healthy diet has massive benefits for your health, both inside and out.
Featured supplier news
Featured supplier: Gympass expands in Ireland with flagship operator Gym Plus
Gympass, a leader in corporate fitness sales, has expanded its network to Ireland following a new partnership with Gym Plus.
Video Gallery
How to use the MZ-Bodyscan
MyZone
The Best Product for the Best Clubs Read more
More videos:
Company profiles
Company profile: Crown Sports Lockers
Crown Sports Lockers has designed, crafted and fitted bespoke timber furniture for spas, hotels and ...
Company profiles
Company profile: EXF Fitness
EXF offer so much more than modular systems and pick and mix installations, they don’t ...
Catalogue Gallery
Click on a catalogue to view it online
Directory
Professional services
Deloitte UK: Professional services
Skincare
Sothys: Skincare
Locking solutions
Ojmar: Locking solutions
Audio visual
Hutchison Technologies: Audio visual
Wearable technology solutions
MyZone: Wearable technology solutions
Fitness equipment
Healthcheck Services Ltd: Fitness equipment
Management software
GymSales: Management software
Fitness software
Go Do.Fitness: Fitness software
Lockers/interior design
Crown Sports Lockers: Lockers/interior design
Flooring
Total Vibration Solutions / TVS Sports Surfaces: Flooring
Property & Tenders
Derby City Council
Property & Tenders
Diary dates
21-23 Jan 2020
Harrogate Convention Centre, Harrogate, United Kingdom
Diary dates
28-30 Jan 2020
Ericsson Exhibition Hall, Ricoh Arena, Coventry, United Kingdom
Diary dates
29-30 Jan 2020
Holiday Inn San Francisco-Golden Gateway, San Francisco, United States
Diary dates
20 Feb 2020
The Old Truman Brewery, London, United Kingdom
Diary dates
23-25 Mar 2020
Hilton, Barcelona, Spain
Diary dates
25-26 Mar 2020
Eastwood Hall, Nottingham, United Kingdom
Diary dates
26-29 Mar 2020
The Winter Gardens Blackpool, Blackpool , United Kingdom
Diary dates
19-24 Apr 2020
tbc, Beijing, China
Diary dates
04 Jun 2020
Marriott Forest of Arden Hotel & Country Club, Birmingham, United Kingdom
Diary dates
10-27 Jun 2020
tbc, Pinggu, China
Diary dates
13 Jun 2020
Worldwide, Various,
Diary dates
17-18 Jun 2020
ExCeL London, London, United Kingdom
Diary dates
21-24 Sep 2020
Loews Coronado Bay Resort, Coronado, United States
Diary dates
30-31 Oct 2020
NEC, Birmingham, United Kingdom
Diary dates
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