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Servicesport UK Limited
Servicesport UK Limited
Servicesport UK Limited
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UNITING THE WORLD OF FITNESS
Health Club Management

Health Club Management

features

Sponsored: Funxtion unveils new Portal

Funxtion’s new Portal enables operators to react more quickly to the needs of their customers, says Ernst de Neef

Published in Health Club Management 2022 issue 3

Funxtion is enhancing its platform with an emphasis on making it easier for brands to attract and retain members using customer-generated data and content.

The pandemic has accelerated the need for operators to understand the needs and wishes of customers across all channels in order to provide real added value. Despite operators working hard to create enough content to satisfy their customers, they’re still missing the data and insights to deliver a personalised service that reflects their members’ unique preferences and interests.

Data-driven content
Funxtion’s new direction will make use of the full potential of smart data to help operators compete against challenging fitness competition online.

All Funxtion, third party and client-created content that’s uploaded to the platform will be combined into one structure and measured in the same way, regardless of whether it’s an on-demand class, workout, training plan, or single exercise.

This will unlock the potential for operators to access a wealth of data they can use to determine what content matches their customer demands and what will increase the chances of their members returning.

In light of constantly changing customer demands, Funxtion’s vision is to open up the potential for predictive modelling that helps operators quickly react to what their customers are going to request and in what quantities. To facilitate this, Funxtion will focus on allowing operators to combine on-demand classes and workouts to create specific training plans, as well as uploading and creating other user-driven materials, such as new member onboarding programmes.

Easy integration
Funxtion’s enhanced platform allows operators to access and play data-driven content via an enhanced API that supports SDK, mobile, web and in-club applications. This pivot amplifies Funxtion’s 360º vision by facilitating intelligent content across all platforms, opening up the opportunity for existing partners in the fitness industry and new markets that need smart content.

More: www.funxtion.com

"Smart content is the future of fitness, with the potential to impact exercisers in the same way that targeted ads revolutionised the online advertising industry" – Ernst de Neef, CEO

The new Funxtion system gives high level consumer insights / PHOTO: Jacob Lund/shutterstock
The new Funxtion system gives high level consumer insights / PHOTO: Jacob Lund/shutterstock
The Portal 
enables operators to access a wealth of data
The Portal enables operators to access a wealth of data
https://www.leisureopportunities.co.uk/images/2022/738359_315277.jpg
Funxtion’s new Portal enables operators to react more quickly to the needs of their customers, says Ernst de Neef
HCM magazine
From colour zones to personalised resistance, indoor bikes now offer smarter, more advanced features than ever before. Suppliers tell us how their models can revolutionise your indoor cycling programme
HCM magazine
Energy is top of the agenda for two major reasons – cost and decarbonisation. With these two on a collision course, our experts share their views
HCM magazine
Researchers have shed new light on the effects of HIIT on skeletal muscle, according to a study published on the eLife platform
HCM Magazine
Sponsored
Everyone has the right to know about their own internal data, to enable and motivate them to take control of their own health
HCM Magazine
Insight
After a hiatus due to the pandemic, LeisureDB has updated its State of the Fitness Industry Report for 2022, as David Minton reports
HCM Magazine
Editor's letter
The sharp increase in energy prices has left some operators reeling, but there’s reason to be optimistic if we can learn from other sectors, while moving to a low carbon future
HCM Magazine
HCM People
HCM Magazine
Tech
Each health club has its own unique challenges, but the right tech solution can make all the difference. In the first of a two-part series, specialists share how they’ve solved specific issues
HCM Magazine
HCM People
We’ve set ourselves the initial goal of developing 100 Feel Electric sites, using a cluster model
HCM Magazine
Facilities
What to do when your changing rooms need a refresh, but your budget is stretched? These specialists share their top tips for easy upgrades that won’t break the bank
HCM Magazine
Latest News
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Featured supplier news
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EGYM has announced an integration with a leading UK-based software company Fisikal to enhance its capabilities to serve the needs of enterprise customers running multi-site operations.
Featured supplier news
Featured supplier news: It’s nearly time for Elevate 2022!
It’s now just days to go until your leading trade show for the fitness, physical activity and sports therapy industry kicks off in London!
Featured operator news
Featured operator news: Everyone Active to launch new exercise classes to reduce gender gap
As part of their work to break down the barriers that deter women and girls from participating in sport and physical activity, Everyone Active has teamed up with EMD UK to launch new exercise classes linked to the This Girl Can campaign.
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Video Gallery
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Supplier Showcases
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Catalogue Gallery
Click on a catalogue to view it online
Directory
Spa software
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Wearable technology solutions
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On demand
Fitness On Demand: On demand
Whole body cryotherapy
Art of Cryo: Whole body cryotherapy
Fitness equipment
A Panatta Sport Srl: Fitness equipment
Management software
Premier Software Solutions: Management software
Flooring
Total Vibration Solutions / TVS Sports Surfaces: Flooring
Architects/designers
Zynk Design Consultants: Architects/designers
Lockers/interior design
Crown Sports Lockers: Lockers/interior design
Skincare
Sothys: Skincare
Property & Tenders
Pendine Sands, Carmarthenshire
Carmarthenshire County Council
Property & Tenders
Runcorn
Halton Borough Council
Property & Tenders
Diary dates
12-13 Sep 2022
Wyndham Lake Buena Vista Disney Springs® Resort, Lake Buena Vista, United States
Diary dates
21-21 Sep 2022
Various, London, United Kingdom
Diary dates
25-28 Oct 2022
Messe Stuttgart, Germany
Diary dates
25-28 Oct 2022
Ibiza, Ibiza, Spain
Diary dates
01-07 Dec 2022
tbc, Dunedin, New Zealand
Diary dates
17-18 Mar 2023
Tobacco Dock, London, United Kingdom
Diary dates

features

Sponsored: Funxtion unveils new Portal

Funxtion’s new Portal enables operators to react more quickly to the needs of their customers, says Ernst de Neef

Published in Health Club Management 2022 issue 3

Funxtion is enhancing its platform with an emphasis on making it easier for brands to attract and retain members using customer-generated data and content.

The pandemic has accelerated the need for operators to understand the needs and wishes of customers across all channels in order to provide real added value. Despite operators working hard to create enough content to satisfy their customers, they’re still missing the data and insights to deliver a personalised service that reflects their members’ unique preferences and interests.

Data-driven content
Funxtion’s new direction will make use of the full potential of smart data to help operators compete against challenging fitness competition online.

All Funxtion, third party and client-created content that’s uploaded to the platform will be combined into one structure and measured in the same way, regardless of whether it’s an on-demand class, workout, training plan, or single exercise.

This will unlock the potential for operators to access a wealth of data they can use to determine what content matches their customer demands and what will increase the chances of their members returning.

In light of constantly changing customer demands, Funxtion’s vision is to open up the potential for predictive modelling that helps operators quickly react to what their customers are going to request and in what quantities. To facilitate this, Funxtion will focus on allowing operators to combine on-demand classes and workouts to create specific training plans, as well as uploading and creating other user-driven materials, such as new member onboarding programmes.

Easy integration
Funxtion’s enhanced platform allows operators to access and play data-driven content via an enhanced API that supports SDK, mobile, web and in-club applications. This pivot amplifies Funxtion’s 360º vision by facilitating intelligent content across all platforms, opening up the opportunity for existing partners in the fitness industry and new markets that need smart content.

More: www.funxtion.com

"Smart content is the future of fitness, with the potential to impact exercisers in the same way that targeted ads revolutionised the online advertising industry" – Ernst de Neef, CEO

The new Funxtion system gives high level consumer insights / PHOTO: Jacob Lund/shutterstock
The new Funxtion system gives high level consumer insights / PHOTO: Jacob Lund/shutterstock
The Portal 
enables operators to access a wealth of data
The Portal enables operators to access a wealth of data
https://www.leisureopportunities.co.uk/images/2022/738359_315277.jpg
Funxtion’s new Portal enables operators to react more quickly to the needs of their customers, says Ernst de Neef
Latest News
The best in the business from across the physical activity sector were honoured last night ...
Latest News
At UK Active’s Active Uprising event yesterday (30 June) in Birmingham, Hattie Jones, the head ...
Latest News
HCM understands researchers are moving closer to creating a pill to mimic some of the ...
Latest News
Establishing new data and insight services and strengthening relationships with both government and the NHS ...
Latest News
More than one in five (27 per cent) Americans belonged to a health club or ...
Latest News
Ultimate Performance (UP) – the private gym chain and PT business – has opened a ...
Latest News
Luxury hotel chain Mandarin Oriental has launched a new brand called Intelligent Movement to deliver ...
Latest News
Boutique fitness chain 1Rebel opens the doors to its tenth club today (Monday 27 June ...
Latest News
A new report by Deloitte, outlining the social and economic value of the global health ...
Latest News
Barry’s has entered the world of retail, opening a studio in the new Flannels flagship ...
Latest News
The London 2012 Olympic legacy investment designed to improve physical education at primary schools has ...
Featured supplier news
Featured supplier news: EGYM announces integration with software provider Fisikal
EGYM has announced an integration with a leading UK-based software company Fisikal to enhance its capabilities to serve the needs of enterprise customers running multi-site operations.
Featured supplier news
Featured supplier news: It’s nearly time for Elevate 2022!
It’s now just days to go until your leading trade show for the fitness, physical activity and sports therapy industry kicks off in London!
Featured operator news
Featured operator news: Everyone Active to launch new exercise classes to reduce gender gap
As part of their work to break down the barriers that deter women and girls from participating in sport and physical activity, Everyone Active has teamed up with EMD UK to launch new exercise classes linked to the This Girl Can campaign.
Featured operator news
Featured operator news: New partnership delivers swimming support to children with disabilities
A new partnership has been launched to provide inclusive swimming for children with mobility, visual and hearing disabilities.
Video Gallery
Mindbody, Inc
Total Vibration Solutions / Floors 4 Gyms / TVS Sports Surfaces
Sport Alliance GmbH
Company profiles
Company profile: Fitronics (CoursePro and TRP)
Fitronics is the company behind The Retention People (TRP) and CoursePro. We truly understand our ...
Company profiles
Company profile: Peloton Commercial selling Precor kit
Precor has been a pioneer in delivering fitness experiences for commercial customers for more than ...
Supplier Showcases
Supplier showcase - A matched philosophy
Catalogue Gallery
Click on a catalogue to view it online
Directory
Spa software
SpaBooker: Spa software
Wearable technology solutions
MyZone: Wearable technology solutions
On demand
Fitness On Demand: On demand
Whole body cryotherapy
Art of Cryo: Whole body cryotherapy
Fitness equipment
A Panatta Sport Srl: Fitness equipment
Management software
Premier Software Solutions: Management software
Flooring
Total Vibration Solutions / TVS Sports Surfaces: Flooring
Architects/designers
Zynk Design Consultants: Architects/designers
Lockers/interior design
Crown Sports Lockers: Lockers/interior design
Skincare
Sothys: Skincare
Property & Tenders
Pendine Sands, Carmarthenshire
Carmarthenshire County Council
Property & Tenders
Runcorn
Halton Borough Council
Property & Tenders
Diary dates
12-13 Sep 2022
Wyndham Lake Buena Vista Disney Springs® Resort, Lake Buena Vista, United States
Diary dates
21-21 Sep 2022
Various, London, United Kingdom
Diary dates
25-28 Oct 2022
Messe Stuttgart, Germany
Diary dates
25-28 Oct 2022
Ibiza, Ibiza, Spain
Diary dates
01-07 Dec 2022
tbc, Dunedin, New Zealand
Diary dates
17-18 Mar 2023
Tobacco Dock, London, United Kingdom
Diary dates
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