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JP Lennard
JP Lennard
JP Lennard
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UNITING THE WORLD OF FITNESS
Health Club Management

Health Club Management

features

Supplier showcase: Rebuilding with Gympass

Gympass has supported the sector throughout lockdowns and is now powering ahead helping clubs to rebuild their footfall by securing new members

Published in Health Club Management 2021 issue 6
Gympass customers can train at any of énergie Fitness’ 97 clubs / photo: energie fitness
Gympass customers can train at any of énergie Fitness’ 97 clubs / photo: energie fitness

During lockdown, it fell to online platforms and virtual training sessions to keep consumers engaged in exercise. Gympass led the way by rapidly building its online offering to include on-demand classes, meditation apps, healthy recipes, one-to-one therapy and online access to PTs.

Set against the backdrop of a growing national awareness around the importance of prioritising physical and mental health, there’s no doubt that Gympass helped keep its members motivated and focused.

When the doors reopened, Gympass saw encouraging data from its customer database showing 97 per cent of those that logged on during the first week headed directly to their local fitness facility to re-ignite their pre-pandemic routines, and the recovery has continued to pick up pace as group exercise timetables resumed.

Maintaining momentum
Once this ‘honeymoon’ period ends, operators will need to do all they can to ensure people continue using their facilities.

Gympass helps by offering corporate employees access to its operator partners’ gym and studio facilities. By keeping in touch with its members directly and via supportive corporate communications, Gympass is well-placed to keep physical activity at the top of people’s minds and inboxes.

New partners
A number of new operator partners – including énergie Fitness – joined Gympass during lockdown in anticipation of its potential to support footfall to its facilities and the moment restrictions were lifted, Gympass’ corporate customers were able to train at any of énergie Fitness’ 97 clubs across the UK and Ireland.

Across all its operator partners in the UK, Gympass now gives its users access to a total of 2,600 bricks and mortar gym facilities.

“By working with Gympass we can reach a wider array of big corporations, helping them to improve performance, enrich their culture and reduce the risk of losing serious work hours to sickness,” says Adam Margolin, head of marketing at énergie Fitness. “We take the health and wellbeing of members very seriously and we’re delighted to be working with Gympass to help power their business partners and staff with positive énergie”.

Eamon Lloyd, head of partnerships for UK and Ireland at Gympass said: “We pride ourselves on offering convenient, affordable, inclusive and accessible sites to corporate workforces. All our new partners, including énergie Fitness, share our ethos and combine top-class facilities with great levels of customer service to help members get the most out of their facilities.”

photo: énergie fitness

“We’re delighted to be working with Gympass to help power their business partners and staff with positive énergie” –  Adam Margolin, énergie Fitness

Photo: Gympass

“We pride ourselves on offering convenient, affordable, inclusive and accessible sites to corporate workforces” –  Eamon Lloyd, Gympass

https://www.leisureopportunities.co.uk/images/2021/416576_169622.jpg
Gympass is helping énergie Fitness to rebuild, by winning new members
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Company profiles
Company profile: Gympass
On a mission to defeat inactivity, Gympass is a corporate wellness solution that builds mutually ...
Company profiles
Company profile: InBody UK
InBody provides products that are accurate, medically rated holding a CE mark and certified to ...
Catalogue Gallery
Click on a catalogue to view it online
Directory
Lockers/interior design
Safe Space Lockers Ltd: Lockers/interior design
Red Light Therapy
 Red Light Rising: Red Light Therapy
Salt therapy products
Himalayan Source: Salt therapy products
Spa software
SpaBooker: Spa software
Independent service & maintenance
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Skincare
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Flooring
Total Vibration Solutions / TVS Sports Surfaces: Flooring
Exercise equipment
Matrix Fitness: Exercise equipment
Hydrotherapy / spa fragrances
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Uniforms
Service Sport: Uniforms
Property & Tenders
Newport, Shropshire
Lilleshall Sports Academy
Property & Tenders
Pendine Sands, Carmarthenshire
Carmarthenshire County Council
Property & Tenders
Diary dates
18-19 Sep 2021
Locations worldwide,
Diary dates
21-24 Sep 2021
Messe Stuttgart, Germany
Diary dates
13-14 Oct 2021
Online,
Diary dates
01-03 Feb 2022
Coventry Building Society Arena, Coventry, United Kingdom
Diary dates
07-10 Apr 2022
Exhibition Centre , Cologne, Germany
Diary dates
15-16 Jun 2022
ExCeL London, London, United Kingdom
Diary dates
01-07 Dec 2022
tbc, Dunedin, New Zealand
Diary dates

features

Supplier showcase: Rebuilding with Gympass

Gympass has supported the sector throughout lockdowns and is now powering ahead helping clubs to rebuild their footfall by securing new members

Published in Health Club Management 2021 issue 6
Gympass customers can train at any of énergie Fitness’ 97 clubs / photo: energie fitness
Gympass customers can train at any of énergie Fitness’ 97 clubs / photo: energie fitness

During lockdown, it fell to online platforms and virtual training sessions to keep consumers engaged in exercise. Gympass led the way by rapidly building its online offering to include on-demand classes, meditation apps, healthy recipes, one-to-one therapy and online access to PTs.

Set against the backdrop of a growing national awareness around the importance of prioritising physical and mental health, there’s no doubt that Gympass helped keep its members motivated and focused.

When the doors reopened, Gympass saw encouraging data from its customer database showing 97 per cent of those that logged on during the first week headed directly to their local fitness facility to re-ignite their pre-pandemic routines, and the recovery has continued to pick up pace as group exercise timetables resumed.

Maintaining momentum
Once this ‘honeymoon’ period ends, operators will need to do all they can to ensure people continue using their facilities.

Gympass helps by offering corporate employees access to its operator partners’ gym and studio facilities. By keeping in touch with its members directly and via supportive corporate communications, Gympass is well-placed to keep physical activity at the top of people’s minds and inboxes.

New partners
A number of new operator partners – including énergie Fitness – joined Gympass during lockdown in anticipation of its potential to support footfall to its facilities and the moment restrictions were lifted, Gympass’ corporate customers were able to train at any of énergie Fitness’ 97 clubs across the UK and Ireland.

Across all its operator partners in the UK, Gympass now gives its users access to a total of 2,600 bricks and mortar gym facilities.

“By working with Gympass we can reach a wider array of big corporations, helping them to improve performance, enrich their culture and reduce the risk of losing serious work hours to sickness,” says Adam Margolin, head of marketing at énergie Fitness. “We take the health and wellbeing of members very seriously and we’re delighted to be working with Gympass to help power their business partners and staff with positive énergie”.

Eamon Lloyd, head of partnerships for UK and Ireland at Gympass said: “We pride ourselves on offering convenient, affordable, inclusive and accessible sites to corporate workforces. All our new partners, including énergie Fitness, share our ethos and combine top-class facilities with great levels of customer service to help members get the most out of their facilities.”

photo: énergie fitness

“We’re delighted to be working with Gympass to help power their business partners and staff with positive énergie” –  Adam Margolin, énergie Fitness

Photo: Gympass

“We pride ourselves on offering convenient, affordable, inclusive and accessible sites to corporate workforces” –  Eamon Lloyd, Gympass

https://www.leisureopportunities.co.uk/images/2021/416576_169622.jpg
Gympass is helping énergie Fitness to rebuild, by winning new members
Latest News
Paralympic champion and ukactive chair Baroness Tanni Grey-Thompson has issued a rallying cry for the ...
Latest News
Equinox Group will require customers and employees to provide proof of vaccine, if they want ...
Latest News
A cross-party DCMS Committee in the UK has called on the government to launch a ...
Latest News
Urban Health Club in Ludwigsburg, Germany, has introduced a 24/7 operation. The €2.8m hub for ...
Latest News
Nearly half (49 per cent) of health club members in the US who've cancelled their ...
Latest News
Industry body ukactive has joined the chorus of organisations across a number of sectors calling ...
Latest News
German fitness operator BestFit Group has acquired regional gym chain EuroFit for an undisclosed sum. ...
Latest News
The US fitness industry lost around 58 per cent of its revenues during 2020, due ...
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Featured supplier news
Featured supplier news: How are hundreds of gym operators suddenly saving a lot of money for doing a lot less work?
Let’s talk about Orbit4 – the secret behind successful gyms.
Featured supplier news
Featured supplier news: FunXtion enhance interactive workouts with the launch of Virtual Player
Digital meets personal with the new Virtual Player from FunXtion, experts in interactive fitness, which allows clubs to stream and schedule world class virtual classes anytime, providing an interactive workout experience on the gym floor, functional area or directly to members at home via an app.
Featured operator news
Featured operator news: Everyone Active bolsters Everyone on Demand and enters second year with five new partnerships
Everyone Active has signed a number of new deals which will see the operator strengthen its digital product offering, Everyone on Demand.
Featured operator news
Featured operator news: Everyone Active generates £342m in social value
Award-winning leisure operator Everyone Active generated £342million in social value at its sites across the country in 2019/20.
Company profiles
Company profile: Gympass
On a mission to defeat inactivity, Gympass is a corporate wellness solution that builds mutually ...
Company profiles
Company profile: InBody UK
InBody provides products that are accurate, medically rated holding a CE mark and certified to ...
Catalogue Gallery
Click on a catalogue to view it online
Directory
Lockers/interior design
Safe Space Lockers Ltd: Lockers/interior design
Red Light Therapy
 Red Light Rising: Red Light Therapy
Salt therapy products
Himalayan Source: Salt therapy products
Spa software
SpaBooker: Spa software
Independent service & maintenance
Servicesport UK Limited: Independent service & maintenance
Skincare
Comfort Zone - Davines S.p.A: Skincare
Flooring
Total Vibration Solutions / TVS Sports Surfaces: Flooring
Exercise equipment
Matrix Fitness: Exercise equipment
Hydrotherapy / spa fragrances
Kemitron GmbH: Hydrotherapy / spa fragrances
Uniforms
Service Sport: Uniforms
Property & Tenders
Newport, Shropshire
Lilleshall Sports Academy
Property & Tenders
Pendine Sands, Carmarthenshire
Carmarthenshire County Council
Property & Tenders
Diary dates
18-19 Sep 2021
Locations worldwide,
Diary dates
21-24 Sep 2021
Messe Stuttgart, Germany
Diary dates
13-14 Oct 2021
Online,
Diary dates
01-03 Feb 2022
Coventry Building Society Arena, Coventry, United Kingdom
Diary dates
07-10 Apr 2022
Exhibition Centre , Cologne, Germany
Diary dates
15-16 Jun 2022
ExCeL London, London, United Kingdom
Diary dates
01-07 Dec 2022
tbc, Dunedin, New Zealand
Diary dates
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JP Lennard
JP Lennard