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British Military Fitness
British Military Fitness
British Military Fitness
Health Club Management

Health Club Management

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UNITING THE WORLD OF FITNESS
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Health Club Management

Health Club Management

features

Supplier showcase: Precor

Precor’s bikes are bringing success to a wide range of different health and fitness operations, from boutiques to trusts. We look at the latest examples

Published in Health Club Management 2019 issue 8
Spinning® classes can create a sense of community that keeps customers coming back
Spinning® classes can create a sense of community that keeps customers coming back

Spinning® is a carefully crafted experience, creating a strong following and sense of community.

This extends far beyond the ride, helping opertors bring enthusiasts and regular exercisers together.

Instructor workshops, charity fundraising, distance challenges and classes aimed at specific groups all combine to keep members coming back for more.

Engaging boutique
Cat Booker, industry expert and owner of Cat Booker Fitness, comments: “It’s all about making sure the exerciser is engaged and feels part of the community.”

Booker’s multi-purpose studio has a 50:50 floor split between Spinning® – featuring 15 Precor Spinner® bikes – and small group functional training.

“Personalisation is important, I want every member to be able to test their power level threshold using SPINPower®, so we can give them an individual fitness programme, no matter what classes they take,” she says.

“Once people try a Spinning® class they’re hooked. Then it’s all about creating mini communities within the business. Sometimes these happen naturally, with enthusiasts becoming friends and meeting up outside of the studio. Twice a year we hold a social to bring everyone together, as well as holding workshops on topics such as nutrition and detoxing etc.

“Social media plays a big part in helping members feel part of the wider Spinning® community. They love it when our instructors go to events and can update them with the latest information.”

Salt Ayre successes
Stuart Glover, sports development and facilities manager at Salt Ayre Leisure Centre, agrees community involvement is key to member retention. The leisure centre uses Precor Spinner® bikes to support charity fundraising initiatives, actively placing them in public areas where footfall is high, encouraging gym goers and council staff to engage in distance challenges.

Challenges involve ‘travelling’ a specific distance, eg, Lands End to John O’ Groats. An average of 30-50 participants compete, tracking miles and monitoring progress, on the Precor Spinner® bikes.

Growth at Darwen
Darwen Leisure Centre, a long-time supporter of Spinning®, has invested in 21 Spinner Chrono Power bikes, along with two Spinner® Ride bikes specifically for the gym floor, to give exercisers a choice if they want a simple jump on and ride session.

Richard Brown, leisure, health and wellbeing manager at Blackburn with Darwen Borough Council says: “Indoor cycling remains a mainstay group fitness exercise option for customers throughout the Borough, so ensuring that the experience is consistently positive is important.

Having the latest technology, mixed with great instructor delivery always has our customers coming back for more. It was easy to choose the Precor Spinner® Chrono, as it represents a big step forward in terms of design, feel and quality.”

Find out more: email: [email protected] or call 01276 404900

Cat Booker
"Once people try a Spinning® class they’re hooked. Then it’s all about creating mini communities within the business"
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Precor’s bikes are bringing success to a wide range of different health and fitness operations, from boutiques to trusts
Cat Booker, industry expert and owner, Cat Booker Fitness, Stuart Glover, sports development and facilities manager, Salt Ayre Leisure Centre,,Precor Spinner®, Cat Booker, Stuart Glover, Salt Ayre Leisure Centre, Darwen Leisure Centre,
People
I want us to make sure we’re still the go-to sector with the greatest power to improve health and wellbeing in society. We absolutely must not abdicate that opportunity
People
HCM people

Ben Lucas

Founder, Flow Athletic, Sydney
We advise our Flow Athletes to complete classes at a ratio of one yoga class to one strength class to one cardio class. This combination has very positive effects
People
HCM people

Jo Smallwood

general manager, Oldham Leisure Centre
We saw the opportunity to initiate new partnerships with the Oldham Foodbank to help local residents during the COVID-19 crisis. We can’t serve our community in the way we would usually do, so we’ve moved resources to help where people need us most
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features

Supplier showcase: Precor

Precor’s bikes are bringing success to a wide range of different health and fitness operations, from boutiques to trusts. We look at the latest examples

Published in Health Club Management 2019 issue 8
Spinning® classes can create a sense of community that keeps customers coming back
Spinning® classes can create a sense of community that keeps customers coming back

Spinning® is a carefully crafted experience, creating a strong following and sense of community.

This extends far beyond the ride, helping opertors bring enthusiasts and regular exercisers together.

Instructor workshops, charity fundraising, distance challenges and classes aimed at specific groups all combine to keep members coming back for more.

Engaging boutique
Cat Booker, industry expert and owner of Cat Booker Fitness, comments: “It’s all about making sure the exerciser is engaged and feels part of the community.”

Booker’s multi-purpose studio has a 50:50 floor split between Spinning® – featuring 15 Precor Spinner® bikes – and small group functional training.

“Personalisation is important, I want every member to be able to test their power level threshold using SPINPower®, so we can give them an individual fitness programme, no matter what classes they take,” she says.

“Once people try a Spinning® class they’re hooked. Then it’s all about creating mini communities within the business. Sometimes these happen naturally, with enthusiasts becoming friends and meeting up outside of the studio. Twice a year we hold a social to bring everyone together, as well as holding workshops on topics such as nutrition and detoxing etc.

“Social media plays a big part in helping members feel part of the wider Spinning® community. They love it when our instructors go to events and can update them with the latest information.”

Salt Ayre successes
Stuart Glover, sports development and facilities manager at Salt Ayre Leisure Centre, agrees community involvement is key to member retention. The leisure centre uses Precor Spinner® bikes to support charity fundraising initiatives, actively placing them in public areas where footfall is high, encouraging gym goers and council staff to engage in distance challenges.

Challenges involve ‘travelling’ a specific distance, eg, Lands End to John O’ Groats. An average of 30-50 participants compete, tracking miles and monitoring progress, on the Precor Spinner® bikes.

Growth at Darwen
Darwen Leisure Centre, a long-time supporter of Spinning®, has invested in 21 Spinner Chrono Power bikes, along with two Spinner® Ride bikes specifically for the gym floor, to give exercisers a choice if they want a simple jump on and ride session.

Richard Brown, leisure, health and wellbeing manager at Blackburn with Darwen Borough Council says: “Indoor cycling remains a mainstay group fitness exercise option for customers throughout the Borough, so ensuring that the experience is consistently positive is important.

Having the latest technology, mixed with great instructor delivery always has our customers coming back for more. It was easy to choose the Precor Spinner® Chrono, as it represents a big step forward in terms of design, feel and quality.”

Find out more: email: [email protected] or call 01276 404900

Cat Booker
"Once people try a Spinning® class they’re hooked. Then it’s all about creating mini communities within the business"
If you would like to get each issue of HCM magazine sent direct to you for FREE, plus the weekly HCM ezine, sign up now!
http://www.leisureopportunities.com/images/imagesX/45570_870499.jpg
Precor’s bikes are bringing success to a wide range of different health and fitness operations, from boutiques to trusts
Cat Booker, industry expert and owner, Cat Booker Fitness, Stuart Glover, sports development and facilities manager, Salt Ayre Leisure Centre,,Precor Spinner®, Cat Booker, Stuart Glover, Salt Ayre Leisure Centre, Darwen Leisure Centre,
Latest News
Fitness equipment firm Nautilus Inc is looking for a buyer for its commercial equipment brand ...
Latest News
Technogym has announced the launch of live streaming and on-demand classes. The new content will ...
Latest News
A number of gym operators are concerned that local lockdowns could come into effect in ...
Latest News
Prime Minister Boris Johnson has announced that gyms may be able to reopen in a ...
Latest News
UK consumer confidence has improved significantly since the beginning of the lockdown, with a fifth ...
Latest News
The PGA Tour has recently bought 1,000 Whoop bands for its golfers, after PGA Tour ...
Latest News
ukactive has announced that Active Uprising and the National Summit are going digital as part ...
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Industry body ukactive has today (1 July) hosted a delegation of government and public health ...
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As countries around the world gear up to relax their lockdown rules, there remains a question mark over gyms and studios, which in many markets will be one of the last sectors to be given the green light.
Featured supplier news
Featured supplier: Incorpore and MoveGB ink groundbreaking partnership to transform corporate wellness offering
Incorpore and MoveGB have entered into a landmark partnership, combining the UK’s largest provider of corporate gym memberships with the nation’s biggest network of classes.
Video Gallery
Temple Gym - Nautilus Equipment
Core Health & Fitness
Temple Gym - Nautilus Equipment Read more
More videos:
Company profiles
Company profile: Life Fitness
Through our Life Fitness Solutions Partners, we can deliver design and build services, finance solutions, ...
Company profiles
Company profile: MiE FitQuest
FitQuest (MiE Medical Research) are specialists in the field of human performance measurement. We have ...
Catalogue Gallery
Click on a catalogue to view it online
Directory
Wearable technology solutions
MyZone: Wearable technology solutions
Fitness equipment
TRX Training: Fitness equipment
Trade associations
International SPA Association - iSPA: Trade associations
Fitness software
Go Do.Fitness: Fitness software
Skincare
Comfort Zone - Davines S.p.A: Skincare
Hydrotherapy / spa fragrances
Kemitron GmbH: Hydrotherapy / spa fragrances
Spa software
SpaBooker: Spa software
Exercise equipment
Matrix Fitness: Exercise equipment
Gym flooring
REGUPOL/Berleburger Schaumstoffwerk (BSW): Gym flooring
Flooring
Total Vibration Solutions / TVS Sports Surfaces: Flooring
Property & Tenders
Greywell, Hampshire
Barnsgrove Health and Wellness Club
Property & Tenders
Derby City Council
Property & Tenders
Diary dates
21-24 Sep 2020
Loews Coronado Bay Resort, Coronado, United States
Diary dates
22-23 Sep 2020
Heythrop Park, United Kingdom
Diary dates
17-23 Oct 2020
Pinggu, Beijing, China
Diary dates
27-30 Oct 2020
Messe Stuttgart, Germany
Diary dates
03-06 Nov 2020
Online,
Diary dates
27-28 Nov 2020
Athena, Leicester, United Kingdom
Diary dates
23-26 Feb 2021
IFEMA, Madrid, Spain
Diary dates
03-04 Mar 2021
NEC, Birmingham, United Kingdom
Diary dates
03-06 Jun 2021
Expo Centre & Riviera di Rimini, Italy
Diary dates
16-17 Jun 2021
ExCeL London, London, United Kingdom
Diary dates
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British Military Fitness
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