KeepMe
KeepMe
KeepMe
Health Club Management

Health Club Management

Follow Health Club Management on Twitter Like Health Club Management on Facebook Join the discussion with Health Club Management on LinkedIn Follow Health Club Management on Instagram
UNITING THE WORLD OF FITNESS
Get the latest news, jobs and features in your inbox
Health Club Management

Health Club Management

features

Body scanning: Body image

Will the body image debate define the future of fit-tech? Becca Douglas looks at the evidence

By Becca Douglas | Published in Health Club Management 2019 issue 8
Our body-obsessed society is causing 20 per cent of adults to worry about their body image / PHOTO: SHUTTERSTOCK/DEAN DROBOT
Our body-obsessed society is causing 20 per cent of adults to worry about their body image / PHOTO: SHUTTERSTOCK/DEAN DROBOT

People are facing increasing pressure to achieve levels of perfection in the way they look, causing one in five UK adults to worry about their body image, according to new research from the Mental Health Foundation.

It’s important the health and fitness sector is mindful of how new technology and initiatives are delivered, to ensure we operate responsibly in relation to this challenge.

Results-led approach
Many people join a gym or health club to get results. To understand if these have been achieved, you need to start the process with some form of measurement and continue this throughout the journey.

What we still see in many health and fitness facilities is operators using well established methods to predict fat mass, such as callipers to measure skin folds. While popular, the accuracy of measures from such devices depends on the skill of the person doing the test.

Thanks to fit-tech and advancements in this area we no longer need to rely on manual methods. With just a touch of a button, fitness professionals can offer the end user (and their health and fitness professional) powerful visuals as well as a set of accurate measurements.

Chris Rock from Excelsior says: “For clients that are confident enough to be analysed, body scanning allows for a detailed assessment that provides an initial benchmark. These can be consistently repeated to provide ongoing biometrics, which can be a real motivator to the client, if the results are moving in the right direction!

When it comes to mental health, Rock says:“Even a less than favourable result can be turned into a positive if the client is suitably directed or redirected to modify their behaviour or routine accordingly.”

Rock continues: “Since body scanning allows for numerical values to be generated, and in some cases, a visual representation created, both the client’s logical and emotional needs are more likely to be satisfied, giving better results.

“This combination of measuring body composition in numbers and pictures can be reassuring for clients, particularly if the number on the scale isn’t changing because their body fat is lowering, while their muscle mass is increasing.

“If the assessment method is simply using the scales or taking photographs or using their reflection in the mirror, the client may not gain a true insight into the changes their body is making. Lack of understanding leads to lack of action.”

Phillip Middleton, founder and MD of Derwent says: “Some unhealthy diet and exercise behaviours stem from people having a distorted body image. By using technology to accurately measure body composition we can inform and educate people about their internal body make-up and devise exercise routines to assist them in reaching more reasonable goals, linked to a more healthy lifestyle.

“People join gyms because they want to change their bodies. Surely, we should be in a position to help them achieve this through education and realistic target setting? We can only do this if we have accurate information about their body composition to start with.”

Tracy Morrell, sales director for Styku Europe says: “I find trainers arguing over fat mass percentages, with different methods producing varying results which can be poles apart – all while the member is caught in the middle confused and, at times, demoralised.

“Overall, we focus too much on the numbers. What the industry needs is something that is repeatable – that can show real change – and is visual.

“Styku’s 3D body scanner doesn’t focus on weight, but highlights change. What matters most is measuring this and to do that you need a device that offers repeatable measurements with precision.”

Morrell talks about delivering Styku scans in health clubs across the world: “Used in the right way, having a 3D bodyscan can be a very humbling and motivational process which opens up an honest conversation with the client.

“They see a 3D version of themselves – in all its glory – and for some, this can be troubling but also the incentive they need to get healthy. At this point, it’s over to the PT or fitness professional to lead the conversation and turn any negative emotion and any negative body image connotations into positive motivation that can be channelled by the user to reach their goals.”

Regardless of the technology used, carrying out body scans does require a level of education, knowledge and skill from PTs and fitness professionals. When interpreting these results, it’s never been so vital for PTs to use their emotional intelligence to navigate the feelings and emotions of their members or clients in order to successfully guide them on their individual journeys.

As fitness professionals, they have a duty of care to understand how to interpret possible psychological warning signs that a client may present and in turn know how to offer expert support and adapt a training programme to meet their needs and deter them from fad diets.

Rob Thurston, UK country manager at Inbody says: “With the most recent advances in BIA Body Composition Testing (bioelectrical impedance analysis), the latest technology in devices such as the InBody can give fitness facilities clinical grade testing accuracy, along with a much wider range of body composition data that goes far beyond how much someone’s body fat percentage is and whether that is within the ‘normal range’.

“With direct segmental measurement, alongside body fat measurement, clients can now see a range of health-related information such as visceral fat level (which is correlated with type 2 diabetes and coronary heart disease) and muscular imbalance between the left and right limbs or the upper and lower body.

“They can also see localised oedema (swelling) or hydration status, bone mineral levels, basal metabolic rate based on lean muscle mass and Phase Angle score to indicate cell membrane health and nutrition status,” says Thurston.

Morrell continues: “The conversation around fitness and goal setting needs to shift away from body weight and look at overall feelings and results the user can see. When people refer to losing body weight, they often mean losing body fat, which is something completely different. A person can lose inches around their waist but not see much change in the number on the weight scale as they lose fat but gain lean muscle.

“Muscle is approximately 20 per cent denser than fat, so takes up less room. The beauty of a body scan is that it shows what a set of scales can’t: how a person’s shape is changing over time, which can lead to an increase in body positivity from knowing that progress is being made and the hard hours of sweating in the gym have been worth it.

“Body weight is not an accurate reflection of physical condition or fitness levels, so we need to educate health and fitness professionals on how to leverage this kind of fit-tech in order to empower exercisers to feel good about themselves.”

Thurston agrees: “These results and outputs provide the opportunity for the fitness professional to look beyond body image and ‘aesthetics’ and discuss a more rounded approach to body composition, with guidelines to improve overall health, nutrition and functionality.”

Education and interpretation
There is a need to move towards a more evidence-based approach, which prescribes health and wellness (including exercise) as a more holistic state of being where physical, mental and emotional health are all part of the same puzzle, reflected in the services the fit-tech sector and operators provide. With the right education, support and guidance, we can create positive environments, which help people to find and strengthen their intrinsic exercise motivation – leading to healthy, long-term lifestyle behaviours that do not create body image issues.

Morrell adds: “When we work with PTs and gym owners, we spend a great deal of time talking and exploring how to translate the findings into meaningful plans that can deliver results and promote self-esteem. We avoid promoting body dissatisfaction as a motive for change, but, instead, we market and promote investing in overall health as a way to enhance body image, this is particularly important as we move towards a more wellness-based industry – driven largely by millennials.”

Eric G Peake, managing director (north) from Healthcheck Services says: “The term ‘body image’ is how we perceive ourselves physically, and how we believe others to see us. People spend millions of pounds a year on the latest fad diets, but being thin doesn’t necessarily equate to being healthy.

“The CoreVue body composition kiosk gives you an in-depth look into what’s going on inside your body, so people are slowly starting to ditch the quick fix methods and using these machines as a tool to set achievable goals. They soon find that by being able to physically track their results, they’re automatically improving their body image in a positive way, while maintaining a healthy lifestyle.”

The future
Coming at a time when exercisers, particularly the younger age groups, notably millennials and Gen Z, see wellness as a focus of everyday life and something they’re prepared to spend on, fit-tech is going to become more important to meet their demands. In fact, according to research company Forrester, 69 per cent of all fitness wearable owners come from one of those two age groups. That’s why pioneering technology is set to play such a key role in providing the insights that health and fitness operators need to satisfy this new breed of members and support them on their individual paths to improve overall wellness.

While there’s a clear gear change taking place within the industry, the future looks exciting, as fit-tech is constantly evolving to provide us with tools and insights that, previously, we could only dream of. But, as the saying goes, “with great power comes great responsibility,” so it’s vital that we ensure PTs and fitness professionals receive the right education, allowing them to support and empower members and clients, enabling them to appreciate the results they’re achieving and build a positive self-image.

Phillip Middleton, Derwent
"People join gyms because they want to change their bodies, surely, we should be in a position to the help them achieve this"
Tracy Morrell, Styku
"Overall, I think we focus too much on the numbers. What the industry needs is something that is repeatable, that can show real change, and is visual"
Rob Thurston, Inbody
"With the most recent advances in BIA Body Composition Testing, the latest technology in devices such as the InBody can now give fitness facilities clinical grade testing accuracy"
Chris Rock, Excelsior
"Even a less than favourable result can be turned into a positive if the client is suitably directed or redirected to modify their behaviour or routine accordingly"
Eric G Peake, Healthcheck Service
"People spend millions of pounds a year on the latest fad diets and trends but being thin doesn’t necessarily equate to being healthy"
With pressure to be perfect, exercise professionals must be trained to deliver the correct interventions / PHOTO: SHUTTERSTOCK/DEAN DROBOT
With pressure to be perfect, exercise professionals must be trained to deliver the correct interventions / PHOTO: SHUTTERSTOCK/DEAN DROBOT
http://www.leisureopportunities.com/images/imagesX/632230_835846.jpg
One in five UK adults is worried about their body image. We look at how fit-tech can help to educate gym members on how to achieve a healthy transformation
Becca Douglas, Journalist Rob Thurston, INBODY PHILLIP MIDDLETON, DERWENT TRACY MORRELL, STYKU CHRIS ROCK, EXCELSIOR ERIC G PEAKE, HEALTHCHECK SERVICES,fit-tech, Body scanning, body image, Mental Health Foundation,
People
We have a new flagship location in Bangkok called Icon Siam – which is spread over three floors, with an infinity pool and the country’s first dedicated Lagree Pilates studio. We’ve also opened The F Zone in Bangkok, which is a heart rate training, athletic performance club
People
HCM people

Alina & Anna Epeykina

Flexology: co-founders
Realising that people simply didn’t understand how beneficial stretching is for your health, we started thinking about how we could bring stretching to the wellness industry in the UK
People
HCM people

Kam Panesar

Awakn: Founder and CEO
Years of studying the greats – Michael Jordan, Kobe Bryant, Albert Einstein, Steve Jobs – combined with my own life lessons – led to the Awakn 7 pillars process and my goal to Awakn London
Features
Trends
Paul Bedford eases us into the new year with a look at how to tackle the competition
Features
Aqua Health
Water-based health and rehab classes have been shown to be a popular and effective way to get inactive people and those with health issues into beneficial physical activity. We find out more from the people and groups leading the way...
Features
Corporate wellness
Corporate wellness is getting on to the agenda of a growing number of companies, who appreciate the fact their employees are their number one asset. Kath Hudson reports
Features
feature
We talk to two high-end operators who've established a valuable USP by offering EMS training
Features
Design focus
Fitness giant Les Mills has launched three new studio spaces at its Auckland City Gym in New Zealand
Features
Talking point
As we begin a new decade, will boutiques extend beyond the major cities? Will the budget boom continue? How will digital fitness impact the sector? Kath Hudson speaks to some of the industry’s big hitters to find out what 2020 could have in store
Features
Running
How many of your members pound the treadmill with poor technique, risking injury and hating every leaden-legged second of it? It doesn’t have to be this way according to Danny Dreyer, founder of ChiRunning, who says he can turn anyone into a runner. Kath Hudson discovers how
Features
Latest News
Health-tech brand hero has acquired Revitalise London – a preventative health and vitality specialist – ...
Latest News
Wellness tech platform Mindbody has signed a five-year partnership deal with fitness franchise F45. The ...
Latest News
Luxury resort Coco Bodu Hithi has revealed plans to launch the first "floating yoga studio" ...
Latest News
Tech giant Apple is venturing further into the wellness space by launching a new Apple ...
Latest News
Bells + Whistles have designed a "social wellness club" in Los Angeles that has been ...
Latest News
Sheffield Hallam University’s Advanced Wellbeing Research Centre (AWRC) will officially open on 24 January. The ...
Latest News
Snap Fitness has made international expansion its priority for 2020, with plans to enter new ...
Latest News
Action PR have created a new studio design for Everyone Active 's Fortis Powered by ...
Job search
POST YOUR JOB
Featured supplier news
Featured supplier: WEXO: The definitive cross training solution
A new cross training concept has arrived, offering weightlifting, athletic, metabolic, and functional exercises in a circuit format.
Featured supplier news
Featured supplier: Incorpore: Creating a fitter, happier and more productive workforce
Inactivity is described by The Department of Health as the ‘silent killer’ of our generation.
Opinion
promotion
Gyms need to look at ways to deploy technology that helps them engage with customers on a human level. This can be done by encouraging customers to leave as much real-time feedback as possible
Opinion: Customer Feedback: the Good, the Bad and the ‘Could be Improved’ Why health clubs need to take action in 2020 to retain their New Year customers
Video Gallery
DFC: We do more...
DFC
DFC are a leading direct debit collection company, providing cash flow solutions to happy clients from all over the UK. Read more
More videos:
Company profiles
Company profile: Core Health & Fitness
Core Health & Fitness is more than gym equipment, we offer innovative solutions for all ...
Company profiles
Company profile: Xponential Fitness LLC
Xponential Fitness is the world’s leading franchisor of boutique fitness studios, with a portfolio of ...
Catalogue Gallery
Click on a catalogue to view it online
Directory
Exercise equipment
Matrix Fitness: Exercise equipment
Direct debit solutions
Debit Finance Collections: Direct debit solutions
Wearable technology solutions
MyZone: Wearable technology solutions
Flooring
Total Vibration Solutions / TVS Sports Surfaces: Flooring
Locking solutions
Ojmar: Locking solutions
Professional services
Deloitte UK: Professional services
Lockers/interior design
Fitlockers: Lockers/interior design
Hydrotherapy / spa fragrances
Kemitron GmbH: Hydrotherapy / spa fragrances
Spa software
ResortSuite: Spa software
Trade associations
International SPA Association - iSPA: Trade associations
Property & Tenders
Derby City Council
Property & Tenders
Diary dates
28-30 Jan 2020
Ericsson Exhibition Hall, Ricoh Arena, Coventry, United Kingdom
Diary dates
29-30 Jan 2020
Holiday Inn San Francisco-Golden Gateway, San Francisco, United States
Diary dates
20 Feb 2020
The Old Truman Brewery, London, United Kingdom
Diary dates
23-25 Mar 2020
Hilton, Barcelona, Spain
Diary dates
25 Mar 2020
Executive Boardroom, Middlesex University, London, United Kingdom
Diary dates
25-26 Mar 2020
Eastwood Hall, Nottingham, United Kingdom
Diary dates
26-29 Mar 2020
The Winter Gardens Blackpool, Blackpool , United Kingdom
Diary dates
19-24 Apr 2020
tbc, Beijing, China
Diary dates
04 Jun 2020
Marriott Forest of Arden Hotel & Country Club, Birmingham, United Kingdom
Diary dates
10-27 Jun 2020
tbc, Pinggu, China
Diary dates
13 Jun 2020
Worldwide, Various,
Diary dates
17-18 Jun 2020
ExCeL London, London, United Kingdom
Diary dates
21-24 Sep 2020
Loews Coronado Bay Resort, Coronado, United States
Diary dates
30-31 Oct 2020
NEC, Birmingham, United Kingdom
Diary dates

features

Body scanning: Body image

Will the body image debate define the future of fit-tech? Becca Douglas looks at the evidence

By Becca Douglas | Published in Health Club Management 2019 issue 8
Our body-obsessed society is causing 20 per cent of adults to worry about their body image / PHOTO: SHUTTERSTOCK/DEAN DROBOT
Our body-obsessed society is causing 20 per cent of adults to worry about their body image / PHOTO: SHUTTERSTOCK/DEAN DROBOT

People are facing increasing pressure to achieve levels of perfection in the way they look, causing one in five UK adults to worry about their body image, according to new research from the Mental Health Foundation.

It’s important the health and fitness sector is mindful of how new technology and initiatives are delivered, to ensure we operate responsibly in relation to this challenge.

Results-led approach
Many people join a gym or health club to get results. To understand if these have been achieved, you need to start the process with some form of measurement and continue this throughout the journey.

What we still see in many health and fitness facilities is operators using well established methods to predict fat mass, such as callipers to measure skin folds. While popular, the accuracy of measures from such devices depends on the skill of the person doing the test.

Thanks to fit-tech and advancements in this area we no longer need to rely on manual methods. With just a touch of a button, fitness professionals can offer the end user (and their health and fitness professional) powerful visuals as well as a set of accurate measurements.

Chris Rock from Excelsior says: “For clients that are confident enough to be analysed, body scanning allows for a detailed assessment that provides an initial benchmark. These can be consistently repeated to provide ongoing biometrics, which can be a real motivator to the client, if the results are moving in the right direction!

When it comes to mental health, Rock says:“Even a less than favourable result can be turned into a positive if the client is suitably directed or redirected to modify their behaviour or routine accordingly.”

Rock continues: “Since body scanning allows for numerical values to be generated, and in some cases, a visual representation created, both the client’s logical and emotional needs are more likely to be satisfied, giving better results.

“This combination of measuring body composition in numbers and pictures can be reassuring for clients, particularly if the number on the scale isn’t changing because their body fat is lowering, while their muscle mass is increasing.

“If the assessment method is simply using the scales or taking photographs or using their reflection in the mirror, the client may not gain a true insight into the changes their body is making. Lack of understanding leads to lack of action.”

Phillip Middleton, founder and MD of Derwent says: “Some unhealthy diet and exercise behaviours stem from people having a distorted body image. By using technology to accurately measure body composition we can inform and educate people about their internal body make-up and devise exercise routines to assist them in reaching more reasonable goals, linked to a more healthy lifestyle.

“People join gyms because they want to change their bodies. Surely, we should be in a position to help them achieve this through education and realistic target setting? We can only do this if we have accurate information about their body composition to start with.”

Tracy Morrell, sales director for Styku Europe says: “I find trainers arguing over fat mass percentages, with different methods producing varying results which can be poles apart – all while the member is caught in the middle confused and, at times, demoralised.

“Overall, we focus too much on the numbers. What the industry needs is something that is repeatable – that can show real change – and is visual.

“Styku’s 3D body scanner doesn’t focus on weight, but highlights change. What matters most is measuring this and to do that you need a device that offers repeatable measurements with precision.”

Morrell talks about delivering Styku scans in health clubs across the world: “Used in the right way, having a 3D bodyscan can be a very humbling and motivational process which opens up an honest conversation with the client.

“They see a 3D version of themselves – in all its glory – and for some, this can be troubling but also the incentive they need to get healthy. At this point, it’s over to the PT or fitness professional to lead the conversation and turn any negative emotion and any negative body image connotations into positive motivation that can be channelled by the user to reach their goals.”

Regardless of the technology used, carrying out body scans does require a level of education, knowledge and skill from PTs and fitness professionals. When interpreting these results, it’s never been so vital for PTs to use their emotional intelligence to navigate the feelings and emotions of their members or clients in order to successfully guide them on their individual journeys.

As fitness professionals, they have a duty of care to understand how to interpret possible psychological warning signs that a client may present and in turn know how to offer expert support and adapt a training programme to meet their needs and deter them from fad diets.

Rob Thurston, UK country manager at Inbody says: “With the most recent advances in BIA Body Composition Testing (bioelectrical impedance analysis), the latest technology in devices such as the InBody can give fitness facilities clinical grade testing accuracy, along with a much wider range of body composition data that goes far beyond how much someone’s body fat percentage is and whether that is within the ‘normal range’.

“With direct segmental measurement, alongside body fat measurement, clients can now see a range of health-related information such as visceral fat level (which is correlated with type 2 diabetes and coronary heart disease) and muscular imbalance between the left and right limbs or the upper and lower body.

“They can also see localised oedema (swelling) or hydration status, bone mineral levels, basal metabolic rate based on lean muscle mass and Phase Angle score to indicate cell membrane health and nutrition status,” says Thurston.

Morrell continues: “The conversation around fitness and goal setting needs to shift away from body weight and look at overall feelings and results the user can see. When people refer to losing body weight, they often mean losing body fat, which is something completely different. A person can lose inches around their waist but not see much change in the number on the weight scale as they lose fat but gain lean muscle.

“Muscle is approximately 20 per cent denser than fat, so takes up less room. The beauty of a body scan is that it shows what a set of scales can’t: how a person’s shape is changing over time, which can lead to an increase in body positivity from knowing that progress is being made and the hard hours of sweating in the gym have been worth it.

“Body weight is not an accurate reflection of physical condition or fitness levels, so we need to educate health and fitness professionals on how to leverage this kind of fit-tech in order to empower exercisers to feel good about themselves.”

Thurston agrees: “These results and outputs provide the opportunity for the fitness professional to look beyond body image and ‘aesthetics’ and discuss a more rounded approach to body composition, with guidelines to improve overall health, nutrition and functionality.”

Education and interpretation
There is a need to move towards a more evidence-based approach, which prescribes health and wellness (including exercise) as a more holistic state of being where physical, mental and emotional health are all part of the same puzzle, reflected in the services the fit-tech sector and operators provide. With the right education, support and guidance, we can create positive environments, which help people to find and strengthen their intrinsic exercise motivation – leading to healthy, long-term lifestyle behaviours that do not create body image issues.

Morrell adds: “When we work with PTs and gym owners, we spend a great deal of time talking and exploring how to translate the findings into meaningful plans that can deliver results and promote self-esteem. We avoid promoting body dissatisfaction as a motive for change, but, instead, we market and promote investing in overall health as a way to enhance body image, this is particularly important as we move towards a more wellness-based industry – driven largely by millennials.”

Eric G Peake, managing director (north) from Healthcheck Services says: “The term ‘body image’ is how we perceive ourselves physically, and how we believe others to see us. People spend millions of pounds a year on the latest fad diets, but being thin doesn’t necessarily equate to being healthy.

“The CoreVue body composition kiosk gives you an in-depth look into what’s going on inside your body, so people are slowly starting to ditch the quick fix methods and using these machines as a tool to set achievable goals. They soon find that by being able to physically track their results, they’re automatically improving their body image in a positive way, while maintaining a healthy lifestyle.”

The future
Coming at a time when exercisers, particularly the younger age groups, notably millennials and Gen Z, see wellness as a focus of everyday life and something they’re prepared to spend on, fit-tech is going to become more important to meet their demands. In fact, according to research company Forrester, 69 per cent of all fitness wearable owners come from one of those two age groups. That’s why pioneering technology is set to play such a key role in providing the insights that health and fitness operators need to satisfy this new breed of members and support them on their individual paths to improve overall wellness.

While there’s a clear gear change taking place within the industry, the future looks exciting, as fit-tech is constantly evolving to provide us with tools and insights that, previously, we could only dream of. But, as the saying goes, “with great power comes great responsibility,” so it’s vital that we ensure PTs and fitness professionals receive the right education, allowing them to support and empower members and clients, enabling them to appreciate the results they’re achieving and build a positive self-image.

Phillip Middleton, Derwent
"People join gyms because they want to change their bodies, surely, we should be in a position to the help them achieve this"
Tracy Morrell, Styku
"Overall, I think we focus too much on the numbers. What the industry needs is something that is repeatable, that can show real change, and is visual"
Rob Thurston, Inbody
"With the most recent advances in BIA Body Composition Testing, the latest technology in devices such as the InBody can now give fitness facilities clinical grade testing accuracy"
Chris Rock, Excelsior
"Even a less than favourable result can be turned into a positive if the client is suitably directed or redirected to modify their behaviour or routine accordingly"
Eric G Peake, Healthcheck Service
"People spend millions of pounds a year on the latest fad diets and trends but being thin doesn’t necessarily equate to being healthy"
With pressure to be perfect, exercise professionals must be trained to deliver the correct interventions / PHOTO: SHUTTERSTOCK/DEAN DROBOT
With pressure to be perfect, exercise professionals must be trained to deliver the correct interventions / PHOTO: SHUTTERSTOCK/DEAN DROBOT
http://www.leisureopportunities.com/images/imagesX/632230_835846.jpg
One in five UK adults is worried about their body image. We look at how fit-tech can help to educate gym members on how to achieve a healthy transformation
Becca Douglas, Journalist Rob Thurston, INBODY PHILLIP MIDDLETON, DERWENT TRACY MORRELL, STYKU CHRIS ROCK, EXCELSIOR ERIC G PEAKE, HEALTHCHECK SERVICES,fit-tech, Body scanning, body image, Mental Health Foundation,
Latest News
Health-tech brand hero has acquired Revitalise London – a preventative health and vitality specialist – ...
Latest News
Wellness tech platform Mindbody has signed a five-year partnership deal with fitness franchise F45. The ...
Latest News
Luxury resort Coco Bodu Hithi has revealed plans to launch the first "floating yoga studio" ...
Latest News
Tech giant Apple is venturing further into the wellness space by launching a new Apple ...
Latest News
Bells + Whistles have designed a "social wellness club" in Los Angeles that has been ...
Latest News
Sheffield Hallam University’s Advanced Wellbeing Research Centre (AWRC) will officially open on 24 January. The ...
Latest News
Snap Fitness has made international expansion its priority for 2020, with plans to enter new ...
Latest News
Action PR have created a new studio design for Everyone Active 's Fortis Powered by ...
Latest News
Gold's Gym completed 22 US franchise agreements and a total of 35 new openings worldwide ...
Latest News
F45 is expanding its UK footprint with the launch of two new studios in Manchester. ...
Latest News
Rockwell Group have unveiled designs for luxury hospitality and wellness amenities at Manhattan's 550 Madison ...
Job search
POST YOUR JOB
Featured supplier news
Featured supplier: WEXO: The definitive cross training solution
A new cross training concept has arrived, offering weightlifting, athletic, metabolic, and functional exercises in a circuit format.
Featured supplier news
Featured supplier: Incorpore: Creating a fitter, happier and more productive workforce
Inactivity is described by The Department of Health as the ‘silent killer’ of our generation.
Opinion
promotion
Gyms need to look at ways to deploy technology that helps them engage with customers on a human level. This can be done by encouraging customers to leave as much real-time feedback as possible
Opinion: Customer Feedback: the Good, the Bad and the ‘Could be Improved’ Why health clubs need to take action in 2020 to retain their New Year customers
Video Gallery
DFC: We do more...
DFC
DFC are a leading direct debit collection company, providing cash flow solutions to happy clients from all over the UK. Read more
More videos:
Company profiles
Company profile: Core Health & Fitness
Core Health & Fitness is more than gym equipment, we offer innovative solutions for all ...
Company profiles
Company profile: Xponential Fitness LLC
Xponential Fitness is the world’s leading franchisor of boutique fitness studios, with a portfolio of ...
Catalogue Gallery
Click on a catalogue to view it online
Directory
Exercise equipment
Matrix Fitness: Exercise equipment
Direct debit solutions
Debit Finance Collections: Direct debit solutions
Wearable technology solutions
MyZone: Wearable technology solutions
Flooring
Total Vibration Solutions / TVS Sports Surfaces: Flooring
Locking solutions
Ojmar: Locking solutions
Professional services
Deloitte UK: Professional services
Lockers/interior design
Fitlockers: Lockers/interior design
Hydrotherapy / spa fragrances
Kemitron GmbH: Hydrotherapy / spa fragrances
Spa software
ResortSuite: Spa software
Trade associations
International SPA Association - iSPA: Trade associations
Property & Tenders
Derby City Council
Property & Tenders
Diary dates
28-30 Jan 2020
Ericsson Exhibition Hall, Ricoh Arena, Coventry, United Kingdom
Diary dates
29-30 Jan 2020
Holiday Inn San Francisco-Golden Gateway, San Francisco, United States
Diary dates
20 Feb 2020
The Old Truman Brewery, London, United Kingdom
Diary dates
23-25 Mar 2020
Hilton, Barcelona, Spain
Diary dates
25 Mar 2020
Executive Boardroom, Middlesex University, London, United Kingdom
Diary dates
25-26 Mar 2020
Eastwood Hall, Nottingham, United Kingdom
Diary dates
26-29 Mar 2020
The Winter Gardens Blackpool, Blackpool , United Kingdom
Diary dates
19-24 Apr 2020
tbc, Beijing, China
Diary dates
04 Jun 2020
Marriott Forest of Arden Hotel & Country Club, Birmingham, United Kingdom
Diary dates
10-27 Jun 2020
tbc, Pinggu, China
Diary dates
13 Jun 2020
Worldwide, Various,
Diary dates
17-18 Jun 2020
ExCeL London, London, United Kingdom
Diary dates
21-24 Sep 2020
Loews Coronado Bay Resort, Coronado, United States
Diary dates
30-31 Oct 2020
NEC, Birmingham, United Kingdom
Diary dates
Search news, features & products:
Find a supplier:
KeepMe
KeepMe