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UNITING THE WORLD OF FITNESS
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Health Club Management

Health Club Management

features

Precor Promotion

We discovered people weren’t afraid of strength training, they were afraid of the machines. Meet the first serious strength line designed to be more inviting than intimidating...

Published in Health Club Management 2014 issue 3

Precor’s commitment to resistance training was made clear with the 2010 opening of its 230,000 sq ft dedicated strength factory in North Carolina, USA, which houses an independent design, engineering and product management team focussed exclusively on strength.

And with more exercisers relying on conventional strength training to achieve their fitness goals than ever before* it’s easy to see why strength is such a focus for Precor.

“We’re extremely fortunate to have such a wealth of experience within the strength development team,” said Chris Torggler, Senior Vice President and General Manager of Precor Strength. “The mechanical engineers and product managers have over 100 years of combined industry experience, which is highly evident in the level of detail applied to the design of our premium range, the Discovery Strength Series.”

The Discovery Strength Series, a complete range of selectorised and plate-loaded machines, has been designed to cater for all exercisers, from just 5’ to 6’7” tall, and from the newest member to the strongest alike. From the QR codes linking to ‘how-to’ videos to the low starting weights and gas-assisted seat positioning, the attractive, biomechanically-designed stations deliver performance, reliability and ease-of-use, whatever a members’ favoured strength training method.

This month sees the launch of five new pieces. “From the fixed movement pieces, enabling new exercisers to work out with confidence, to the converging and diverging stations, which improve our offering for more experienced users, the new pieces complete the range, taking members on a three-stage journey into strength training,” says Torggler.

Stage 1: Fixed movement selectorised:
Fixed movement machines encourage proper technique, which reduces injuries, and ease of use and educating the user is paramount. Precor took inspiration from consumer products, having observed people using their smart phones.

“We focussed on taking away the intimidation, and making the equipment inviting, and intuitive. We even incorporated easy to understand graphics and QR codes that enable members to view short instruction videos,” continues Torggler. Translucent shrouds allow light to pass through, making the strength environment appear more open, and enabling the user to see the weight moving, while giving enough privacy to ensure others can’t see what they are lifting. Uniform weight stack heights give clear, consistent lines of sight across the gym.

Stage 2: Selectorised converging and diverging:
The independent moving arms and converging/diverging movement patterns on Precor’s new pieces are ideal for exercisers confident with fixed resistance stations.

The progressive Advanced Movement Design (AMD) platform challenges the body by engaging more muscles to functionally develop strength and stabilise movement patterns. Users will experience more freedom and better results as they work their muscles through a greater, more natural range of motion.

Step 3: Plate loaded stations:
Whilst the entire Discovery Series has been designed to provide an authentic experience for even the most serious strength exerciser, Precor’s plate-loaded stations offer the most advanced workout capabilities. The contemporary line combines all the foundational performance elements demanded from a strength range, and is designed with independent arm resistance and converging and diverging movement paths that provide a greater range of motion and usage of muscle groups.

For further information on the Discovery Series Strength Line visit www.precor or call 01276 404900

The Discovery Strength Series is a complete range of selectorised and plate-loaded machines
The Discovery Strength Series is a complete range of selectorised and plate-loaded machines
The Discovery Strength Series is a complete range of selectorised and plate-loaded machines
The Discovery Strength Series is a complete range of selectorised and plate-loaded machines
http://www.leisureopportunities.com/images/HCM2014_3precor.gif
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features

Precor Promotion

We discovered people weren’t afraid of strength training, they were afraid of the machines. Meet the first serious strength line designed to be more inviting than intimidating...

Published in Health Club Management 2014 issue 3

Precor’s commitment to resistance training was made clear with the 2010 opening of its 230,000 sq ft dedicated strength factory in North Carolina, USA, which houses an independent design, engineering and product management team focussed exclusively on strength.

And with more exercisers relying on conventional strength training to achieve their fitness goals than ever before* it’s easy to see why strength is such a focus for Precor.

“We’re extremely fortunate to have such a wealth of experience within the strength development team,” said Chris Torggler, Senior Vice President and General Manager of Precor Strength. “The mechanical engineers and product managers have over 100 years of combined industry experience, which is highly evident in the level of detail applied to the design of our premium range, the Discovery Strength Series.”

The Discovery Strength Series, a complete range of selectorised and plate-loaded machines, has been designed to cater for all exercisers, from just 5’ to 6’7” tall, and from the newest member to the strongest alike. From the QR codes linking to ‘how-to’ videos to the low starting weights and gas-assisted seat positioning, the attractive, biomechanically-designed stations deliver performance, reliability and ease-of-use, whatever a members’ favoured strength training method.

This month sees the launch of five new pieces. “From the fixed movement pieces, enabling new exercisers to work out with confidence, to the converging and diverging stations, which improve our offering for more experienced users, the new pieces complete the range, taking members on a three-stage journey into strength training,” says Torggler.

Stage 1: Fixed movement selectorised:
Fixed movement machines encourage proper technique, which reduces injuries, and ease of use and educating the user is paramount. Precor took inspiration from consumer products, having observed people using their smart phones.

“We focussed on taking away the intimidation, and making the equipment inviting, and intuitive. We even incorporated easy to understand graphics and QR codes that enable members to view short instruction videos,” continues Torggler. Translucent shrouds allow light to pass through, making the strength environment appear more open, and enabling the user to see the weight moving, while giving enough privacy to ensure others can’t see what they are lifting. Uniform weight stack heights give clear, consistent lines of sight across the gym.

Stage 2: Selectorised converging and diverging:
The independent moving arms and converging/diverging movement patterns on Precor’s new pieces are ideal for exercisers confident with fixed resistance stations.

The progressive Advanced Movement Design (AMD) platform challenges the body by engaging more muscles to functionally develop strength and stabilise movement patterns. Users will experience more freedom and better results as they work their muscles through a greater, more natural range of motion.

Step 3: Plate loaded stations:
Whilst the entire Discovery Series has been designed to provide an authentic experience for even the most serious strength exerciser, Precor’s plate-loaded stations offer the most advanced workout capabilities. The contemporary line combines all the foundational performance elements demanded from a strength range, and is designed with independent arm resistance and converging and diverging movement paths that provide a greater range of motion and usage of muscle groups.

For further information on the Discovery Series Strength Line visit www.precor or call 01276 404900

The Discovery Strength Series is a complete range of selectorised and plate-loaded machines
The Discovery Strength Series is a complete range of selectorised and plate-loaded machines
The Discovery Strength Series is a complete range of selectorised and plate-loaded machines
The Discovery Strength Series is a complete range of selectorised and plate-loaded machines
http://www.leisureopportunities.com/images/HCM2014_3precor.gif
We discovered people weren't afraid of strength training, they were afraid of the machines. Meet the first serious strength line designed to be more inviting than intimidating..
Latest News
Rockwell Group have unveiled designs for luxury hospitality and wellness amenities at Manhattan's 550 Madison ...
Latest News
The Gym Group is set to continue its fast pace of growth in 2020, with ...
Latest News
A new product aimed at the ageing population is combining wearable fitness tech with artificial ...
Latest News
A three-year research project will look to provide the physical activity industry with a better ...
Latest News
The latest edition of the highly-successful This Girl Can Campaign has been celebrated for its ...
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The increasing popularity of streaming services and wireless earbuds – along with the introduction of ...
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Stuart Broster, chief executive of Anytime Fitness UK, will step down from his role in ...
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Featured supplier news
Featured supplier: Incorpore: Creating a fitter, happier and more productive workforce
Inactivity is described by The Department of Health as the ‘silent killer’ of our generation.
Featured supplier news
Featured supplier: WEXO: The definitive cross training solution
A new cross training concept has arrived, offering weightlifting, athletic, metabolic, and functional exercises in a circuit format.
Video Gallery
How to use the MZ-Bodyscan
MyZone
The Best Product for the Best Clubs Read more
More videos:
Company profiles
Company profile: Xponential Fitness LLC
Xponential Fitness is the world’s leading franchisor of boutique fitness studios, with a portfolio of ...
Company profiles
Company profile: The JC Group
The JC Group is home to JC Facilities Management, JC Leisure Solutions, JC Water Services, ...
Catalogue Gallery
Click on a catalogue to view it online
Directory
Skincare
Comfort Zone - Davines S.p.A: Skincare
Fitness equipment
Physical Company Ltd: Fitness equipment
Fitness software
Go Do.Fitness: Fitness software
Trade associations
International SPA Association - iSPA: Trade associations
Direct debit solutions
Harlands Group: Direct debit solutions
Whole body cryotherapy
Zimmer MedizinSysteme GmbH / icelab: Whole body cryotherapy
Independent service & maintenance
Servicesport UK Limited: Independent service & maintenance
Audio visual
Hutchison Technologies: Audio visual
Professional services
Deloitte UK: Professional services
Management software
GymSales: Management software
Property & Tenders
Derby City Council
Property & Tenders
Diary dates
21-23 Jan 2020
Harrogate Convention Centre, Harrogate, United Kingdom
Diary dates
28-30 Jan 2020
Ericsson Exhibition Hall, Ricoh Arena, Coventry, United Kingdom
Diary dates
29-30 Jan 2020
Holiday Inn San Francisco-Golden Gateway, San Francisco, United States
Diary dates
20 Feb 2020
The Old Truman Brewery, London, United Kingdom
Diary dates
23-25 Mar 2020
Hilton, Barcelona, Spain
Diary dates
25-26 Mar 2020
Eastwood Hall, Nottingham, United Kingdom
Diary dates
26-29 Mar 2020
The Winter Gardens Blackpool, Blackpool , United Kingdom
Diary dates
19-24 Apr 2020
tbc, Beijing, China
Diary dates
04 Jun 2020
Marriott Forest of Arden Hotel & Country Club, Birmingham, United Kingdom
Diary dates
10-27 Jun 2020
tbc, Pinggu, China
Diary dates
13 Jun 2020
Worldwide, Various,
Diary dates
17-18 Jun 2020
ExCeL London, London, United Kingdom
Diary dates
21-24 Sep 2020
Loews Coronado Bay Resort, Coronado, United States
Diary dates
30-31 Oct 2020
NEC, Birmingham, United Kingdom
Diary dates
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