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Health Club Management

Health Club Management

features

HCM research: Exercise in lockdown

The good news? People are changing their exercise habits in lockdown, becoming more active and spending more time exercising with their children, according to new research

Published in Health Club Management 2020 issue 4
Savanta ComRes research found that 37 per cent of people are working out with their kids
Savanta ComRes research found that 37 per cent of people are working out with their kids
A quarter of people now regularly undertake home fitness workouts – a number far in excess of the UK’s gym membership penetration level of 15.6 per cent

The restrictions on movement caused by the coronavirus lockdown are transforming the UK’s exercise habits, with home fitness workouts, cycling and walking now the most popular methods of exercise, according to a Savanta ComRes study commissioned by Sport England.

The study is the first to examine how the unprecedented lockdown has impacted on people’s exercise habits and shows a huge interest in fitness and wellbeing, as people have the time and opportunity to exercise and stay healthy.

Savanta ComRes found a quarter (25 per cent) of people now regularly undertake home fitness workouts – this number is far in excess of the UK’s gym membership penetration level, which currently stands at 15.6 according to the 2019 State of the UK Fitness Industry Report, from David Minton’s Leisure Database Company (LDB).

More than half of adults in England (59 per cent) are using their government mandated daily activity time to go for a walk and get out in the fresh air. The government has persisted on maintaining this freedom where other nations are obliging citizens to stay indoors at all times. It has also mandated that all parks remain open for the duration of the shutdown to enable people to spend time in green space where possible.

Exercising with family
One of the biggest changes people are reporting is the company they keep during exercise – more than a third (37 per cent) of those doing home-fitness sessions – often using live streaming or online platforms – are involving children in their household in the exercises.

Cycling is also proving to be a popular family activity, with 22 per cent of those who are cycling, doing so with their children or family groups.

The research also shows how the lockdown – and the threat of coronavirus in general – have led to people recognising the importance of physical activity to staying healthy.

Nearly two thirds (63 per cent) of adults say it’s more important to be active, when compared with responses logged before the outbreak.

Mental health
A larger majority of people (67 per cent) also believe exercise is helping with their mental health during the shutdown.

The research also shows, however, that some people are finding it harder to be regularly active than others. These include older people, those on a low incomes, people who are living alone and people who live in urban areas.

The study of 2,043 English adults was carried out in early April 2020.

Sport England Survey into Adult Physical Activity Attitudes and Behaviour

http://www.leisureopportunities.com/images/2020/732469_88483.jpg
People are changing their exercise habits in lockdown, becoming more active and spending more time exercising with their children
Savanta, Leisure Database,exercise, lockdown, physical activity, home fitness, sport england
People
HCM people

Michael Ramsay

Founder and director, STRONG Rowformer
There’s something about the combination of fast-twitch and slow-twitch fibres working together that absolutely destroys you and gives you an almost euphoric feeling at the end of every workout
People
HCM people

Professor Zhen Yan

director of the Center for Skeletal Muscle Research, University of Virginia
Regular exercise may help people survive COVID-19
People
HCM people

Dr Jonathan Leary

Remedy Place, West Hollywood: Founder and CEO
Remedy Place teaches people how to take care of themselves and gives them the tools they need to be holistically healthy
Features
Innovation
With members stuck at home, now’s the perfect time to plan some cost-effective upgrades to your clubs. Suppliers explain how a flooring refresh could help attract members back in-club as the pandemic eases
Features
HCM research
The good news? People are changing their exercise habits in lockdown, becoming more active and spending more time exercising with their children, according to new research
Features
Supplier showcase
With the spread of COVID-19 forcing more people into isolation, PureGym worked with FunXtion to rapidly include a digital on-demand workout offering to support members at home
Features
Coronavirus
The coronavirus pandemic has inspired a huge pivot to digital right across the industry, from sole traders to large chains and trusts. Kath Hudson looks at some of the offerings pulled together in lightning fast time to keep members active and sane
Features
feature
Matrix Connected Solutions helps Roko deliver a digital member experience beyond the four walls of the clubs
Features
Promotional feature
Reaching members anywhere and anytime to connect, engage and coach is more important than ever and can easily be activated through Technogym Mywellness
Features
Opinion
Myzone’s Tamara Bailey says finding a way through the coronavirus crisis will mean taking an honest look at how successful your member engagement really is
Features
Latest News
PureGym has become the latest fitness operator to deploy a digital offering in a bid ...
Latest News
A new report has revealed the likely timescales and shape of the UK fitness market's ...
Latest News
There has been a "surge in appreciation" of exercise during lockdown, with people turning to ...
Latest News
Gyms and health clubs in Dubai, UAE, have begun reopening their doors today (27 May) ...
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HCM understands that the directors of énergie Fitness have brought in specialist company FRP Advisory ...
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Planning approval has been granted for a new David Lloyd Club in Bicester, Oxfordshire. The ...
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Job search
POST YOUR JOB
Opinion
promotion
The activity industry finds itself in a position of considerable threat. Two-thirds of the world’s gyms are closed – that’s 230 million members unable to attend a fitness facility, according to data platform fitNdata.
Opinion: Ensuring members return after lockdown
Opinion
promotion
Elon Musk has plans to conquer Mars and these days the meat on your hamburger can be grown in a lab - so why are so many fitness businesses still using papers and pens to create workouts for their members?
Opinion: How the current pandemic may be helping the fitness industry to innovate
Featured supplier news
Featured supplier: What’s your Covid-19 exit strategy? How will you use this time to relaunch your business to thrive, not just survive
There is no escaping the fact that we are operating in extraordinary times. Our physical health clubs, gyms and studios are closed and we’re trying to keep our membership engaged, fit and healthy via online and digital training.
Featured supplier news
Featured supplier: EGYM presents Corona Gym Solution, for the successful re-opening of fitness studios
Finally, the time has come: fitness and health facilities around the globe are gradually resuming operations.
Video Gallery
How to use the MZ-Bodyscan
MyZone
The Best Product for the Best Clubs Read more
More videos:
Company profiles
Company profile: Myzone Group Ltd
At Myzone we reward Effort to solve the pervasive problem of ‘diminishing motivation within exercisers’ ...
Company profiles
Company profile: Premier Software Solutions Ltd
Premier Software was founded in 1994 and has proven experience developing business management solutions specifically ...
Catalogue Gallery
Click on a catalogue to view it online
Directory
Independent service & maintenance
Servicesport UK Limited: Independent service & maintenance
Exercise equipment
Star Trac / Core Health & Fitness: Exercise equipment
Gym flooring
REGUPOL/Berleburger Schaumstoffwerk (BSW): Gym flooring
Trade associations
International SPA Association - iSPA: Trade associations
Direct debit solutions
Harlands Group: Direct debit solutions
Design consultants
Zynk Design Consultants: Design consultants
Fitness software
Go Do.Fitness: Fitness software
Lockers/interior design
Crown Sports Lockers: Lockers/interior design
Management software
Fisikal: Management software
Flooring
Total Vibration Solutions / TVS Sports Surfaces: Flooring
Property & Tenders
Greywell, Hampshire
Barnsgrove Health and Wellness Club
Property & Tenders
Derby City Council
Property & Tenders
Diary dates
04 Jun 2020
Marriott Forest of Arden Hotel & Country Club, Birmingham, United Kingdom
Diary dates
13 Jun 2020
Worldwide, Various,
Diary dates
06-07 Jul 2020
Eastwood Hall, Nottingham, United Kingdom
Diary dates
28-31 Aug 2020
Expo Centre & Riviera di Rimini, Italy
Diary dates
21-24 Sep 2020
Loews Coronado Bay Resort, Coronado, United States
Diary dates
11-12 Oct 2020
ExCeL London, London, United Kingdom
Diary dates
17-23 Oct 2020
Pinggu, Beijing, China
Diary dates
27-30 Oct 2020
Messe Stuttgart, Germany
Diary dates
30-31 Oct 2020
NEC, Birmingham, United Kingdom
Diary dates
27-28 Nov 2020
Athena, Leicester, United Kingdom
Diary dates

features

HCM research: Exercise in lockdown

The good news? People are changing their exercise habits in lockdown, becoming more active and spending more time exercising with their children, according to new research

Published in Health Club Management 2020 issue 4
Savanta ComRes research found that 37 per cent of people are working out with their kids
Savanta ComRes research found that 37 per cent of people are working out with their kids
A quarter of people now regularly undertake home fitness workouts – a number far in excess of the UK’s gym membership penetration level of 15.6 per cent

The restrictions on movement caused by the coronavirus lockdown are transforming the UK’s exercise habits, with home fitness workouts, cycling and walking now the most popular methods of exercise, according to a Savanta ComRes study commissioned by Sport England.

The study is the first to examine how the unprecedented lockdown has impacted on people’s exercise habits and shows a huge interest in fitness and wellbeing, as people have the time and opportunity to exercise and stay healthy.

Savanta ComRes found a quarter (25 per cent) of people now regularly undertake home fitness workouts – this number is far in excess of the UK’s gym membership penetration level, which currently stands at 15.6 according to the 2019 State of the UK Fitness Industry Report, from David Minton’s Leisure Database Company (LDB).

More than half of adults in England (59 per cent) are using their government mandated daily activity time to go for a walk and get out in the fresh air. The government has persisted on maintaining this freedom where other nations are obliging citizens to stay indoors at all times. It has also mandated that all parks remain open for the duration of the shutdown to enable people to spend time in green space where possible.

Exercising with family
One of the biggest changes people are reporting is the company they keep during exercise – more than a third (37 per cent) of those doing home-fitness sessions – often using live streaming or online platforms – are involving children in their household in the exercises.

Cycling is also proving to be a popular family activity, with 22 per cent of those who are cycling, doing so with their children or family groups.

The research also shows how the lockdown – and the threat of coronavirus in general – have led to people recognising the importance of physical activity to staying healthy.

Nearly two thirds (63 per cent) of adults say it’s more important to be active, when compared with responses logged before the outbreak.

Mental health
A larger majority of people (67 per cent) also believe exercise is helping with their mental health during the shutdown.

The research also shows, however, that some people are finding it harder to be regularly active than others. These include older people, those on a low incomes, people who are living alone and people who live in urban areas.

The study of 2,043 English adults was carried out in early April 2020.

Sport England Survey into Adult Physical Activity Attitudes and Behaviour

http://www.leisureopportunities.com/images/2020/732469_88483.jpg
People are changing their exercise habits in lockdown, becoming more active and spending more time exercising with their children
Savanta, Leisure Database,exercise, lockdown, physical activity, home fitness, sport england
Latest News
PureGym has become the latest fitness operator to deploy a digital offering in a bid ...
Latest News
A new report has revealed the likely timescales and shape of the UK fitness market's ...
Latest News
There has been a "surge in appreciation" of exercise during lockdown, with people turning to ...
Latest News
Gyms and health clubs in Dubai, UAE, have begun reopening their doors today (27 May) ...
Latest News
HCM understands that the directors of énergie Fitness have brought in specialist company FRP Advisory ...
Latest News
Planning approval has been granted for a new David Lloyd Club in Bicester, Oxfordshire. The ...
Latest News
Aerobic exercise boosts blood flow into two key regions of the brain associated with memory, ...
Latest News
Gympass has launched a new digital platform as a response to the increase in demand ...
Latest News
Austrian medical health and wellness operator, Lanserhof, has launched a programme for people who’ve had ...
Latest News
HCM can report that Europe Active's annual thought-leader conference, the European Health and Fitness Forum ...
Latest News
The number of people signing up for memberships at Planet Fitness has been at 2019 ...
Job search
POST YOUR JOB
Opinion
promotion
The activity industry finds itself in a position of considerable threat. Two-thirds of the world’s gyms are closed – that’s 230 million members unable to attend a fitness facility, according to data platform fitNdata.
Opinion: Ensuring members return after lockdown
Opinion
promotion
Elon Musk has plans to conquer Mars and these days the meat on your hamburger can be grown in a lab - so why are so many fitness businesses still using papers and pens to create workouts for their members?
Opinion: How the current pandemic may be helping the fitness industry to innovate
Featured supplier news
Featured supplier: What’s your Covid-19 exit strategy? How will you use this time to relaunch your business to thrive, not just survive
There is no escaping the fact that we are operating in extraordinary times. Our physical health clubs, gyms and studios are closed and we’re trying to keep our membership engaged, fit and healthy via online and digital training.
Featured supplier news
Featured supplier: EGYM presents Corona Gym Solution, for the successful re-opening of fitness studios
Finally, the time has come: fitness and health facilities around the globe are gradually resuming operations.
Video Gallery
How to use the MZ-Bodyscan
MyZone
The Best Product for the Best Clubs Read more
More videos:
Company profiles
Company profile: Myzone Group Ltd
At Myzone we reward Effort to solve the pervasive problem of ‘diminishing motivation within exercisers’ ...
Company profiles
Company profile: Premier Software Solutions Ltd
Premier Software was founded in 1994 and has proven experience developing business management solutions specifically ...
Catalogue Gallery
Click on a catalogue to view it online
Directory
Independent service & maintenance
Servicesport UK Limited: Independent service & maintenance
Exercise equipment
Star Trac / Core Health & Fitness: Exercise equipment
Gym flooring
REGUPOL/Berleburger Schaumstoffwerk (BSW): Gym flooring
Trade associations
International SPA Association - iSPA: Trade associations
Direct debit solutions
Harlands Group: Direct debit solutions
Design consultants
Zynk Design Consultants: Design consultants
Fitness software
Go Do.Fitness: Fitness software
Lockers/interior design
Crown Sports Lockers: Lockers/interior design
Management software
Fisikal: Management software
Flooring
Total Vibration Solutions / TVS Sports Surfaces: Flooring
Property & Tenders
Greywell, Hampshire
Barnsgrove Health and Wellness Club
Property & Tenders
Derby City Council
Property & Tenders
Diary dates
04 Jun 2020
Marriott Forest of Arden Hotel & Country Club, Birmingham, United Kingdom
Diary dates
13 Jun 2020
Worldwide, Various,
Diary dates
06-07 Jul 2020
Eastwood Hall, Nottingham, United Kingdom
Diary dates
28-31 Aug 2020
Expo Centre & Riviera di Rimini, Italy
Diary dates
21-24 Sep 2020
Loews Coronado Bay Resort, Coronado, United States
Diary dates
11-12 Oct 2020
ExCeL London, London, United Kingdom
Diary dates
17-23 Oct 2020
Pinggu, Beijing, China
Diary dates
27-30 Oct 2020
Messe Stuttgart, Germany
Diary dates
30-31 Oct 2020
NEC, Birmingham, United Kingdom
Diary dates
27-28 Nov 2020
Athena, Leicester, United Kingdom
Diary dates
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