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FITNESS, HEALTH, WELLNESS

features

News report: Fuelling fitness

Fitness brand Reebok has partnered with global architecture practice Gensler to create 'Get Pumped' – a proposal which sees redundant gas stations across the US turned into fitness hubs. Health Club Management's Kim Megson reports

By Kim Megson | Published in Health Club Management 2018 issue 5
'Get Pumped'
'Get Pumped'
We envision our cities of the future to have a network of fitness oases between home and work where you could stop and recharge more than just your car - Alfred Byun, senior associate, Gensler

The rising demand for electric cars has promoted visionary architects Gensler to image a time when gas stations are no longer needed and can be repurposed as fitness hubs.

The proposal, called Get Pumped, is a long-term vision for adaptive reuse, created in partnership with Reebok.

Gensler have imagined various ways in which these redundant facilities could become community spaces which are dedicated to wellbeing – “where people can prioritise their mental and physical wellness and access fuel for their bodies."

Scaled to fit the opportunity
Alfred Byun, senior associate at Gensler, said: “We envision our cities of the future to have a network of fitness oases between home and work where you could stop and recharge more than just your car. Imagine an option to leave the traffic jam to unwind with yoga, get your Crossfit Fix, or pick up a green juice and your weekly farm shop all in one place, while also charging your electric car from renewable sources.”

The concept takes on three different forms, reflecting the different types of gas/petrol stations which are scattered across the US – The Network, for major interstate rest stops; The Oasis, for larger gas stations and The Community Center for local and small town gas stations (see details, left).

Austin Malleolo, head of fitness facilities at Reebok said: “Reebok believes that we’re always training to be our best. This design work with Gensler allows us to imagine a future where there is zero barrier to entry for an opportunity to work out and be healthy.

“Consumers may not need gas stations anymore, but instead of wasting them, we’re advocating recycling them, and maximizing the space so that they become places of community.”

In the spotlight: Get Pumped’s Fitness Hubs

The Network

Major interstate rest stops will be reimagined as places where travellers can stop and generate energy through spinning and boxing, Crossfit, Les Mils classes, and running trails.

There'll also be a range of wellness activities and services on offer, from massage treatments to mindfulness and meditation. A range of healthy food and food shopping options will also be available.

The Oasis

Larger gas stations that commuters pass on small, local highways will be turned into recharge zones, to capitalise on the type of mental and physical rest those commuting need. There will be real food offerings from farms to table eateries and juice bars, as well as yoga and meditation pods. The exteriors will provide sustenance in the form of herb gardens and outdoor tracks where you can run in the fresh air.

The Community Center

Small town gas stations will be transformed in four ways for communities to enhance their healthy life. People will be able to charge electric cars, attend nutrition classes and access minimarts offering local, healthy food. Pop-up trucks will offer crossfit and spinning classes.

Sign up here to get HCM's weekly ezine and every issue of HCM magazine free on digital.
Cooper says the company keeps breaking the rules to stay fresh
Cooper says the company keeps breaking the rules to stay fresh
Gymbox clubs are designed by architects with a retail and nightclub design background
Gymbox clubs are designed by architects with a retail and nightclub design background
Dance workout ‘Throw some shade’ at Gymbox
Dance workout ‘Throw some shade’ at Gymbox
a huge, immersive space that opens out onto the gym floor
a huge, immersive space that opens out onto the gym floor
https://www.leisureopportunities.co.uk/images/469525_260892.jpg
What will we do with petrol stations once renewables have taken over? Turn them into fitness hubs, say Gensler and Reebok...
Kim Megson, Journalist, Leisure Media Austin Malleolo, head of fitness facilities, Reebok Alfred Byun, senior associate, Gensler,Gensler, Reebok, Get Pumped, fitness hubs,
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features

News report: Fuelling fitness

Fitness brand Reebok has partnered with global architecture practice Gensler to create 'Get Pumped' – a proposal which sees redundant gas stations across the US turned into fitness hubs. Health Club Management's Kim Megson reports

By Kim Megson | Published in Health Club Management 2018 issue 5
'Get Pumped'
'Get Pumped'
We envision our cities of the future to have a network of fitness oases between home and work where you could stop and recharge more than just your car - Alfred Byun, senior associate, Gensler

The rising demand for electric cars has promoted visionary architects Gensler to image a time when gas stations are no longer needed and can be repurposed as fitness hubs.

The proposal, called Get Pumped, is a long-term vision for adaptive reuse, created in partnership with Reebok.

Gensler have imagined various ways in which these redundant facilities could become community spaces which are dedicated to wellbeing – “where people can prioritise their mental and physical wellness and access fuel for their bodies."

Scaled to fit the opportunity
Alfred Byun, senior associate at Gensler, said: “We envision our cities of the future to have a network of fitness oases between home and work where you could stop and recharge more than just your car. Imagine an option to leave the traffic jam to unwind with yoga, get your Crossfit Fix, or pick up a green juice and your weekly farm shop all in one place, while also charging your electric car from renewable sources.”

The concept takes on three different forms, reflecting the different types of gas/petrol stations which are scattered across the US – The Network, for major interstate rest stops; The Oasis, for larger gas stations and The Community Center for local and small town gas stations (see details, left).

Austin Malleolo, head of fitness facilities at Reebok said: “Reebok believes that we’re always training to be our best. This design work with Gensler allows us to imagine a future where there is zero barrier to entry for an opportunity to work out and be healthy.

“Consumers may not need gas stations anymore, but instead of wasting them, we’re advocating recycling them, and maximizing the space so that they become places of community.”

In the spotlight: Get Pumped’s Fitness Hubs

The Network

Major interstate rest stops will be reimagined as places where travellers can stop and generate energy through spinning and boxing, Crossfit, Les Mils classes, and running trails.

There'll also be a range of wellness activities and services on offer, from massage treatments to mindfulness and meditation. A range of healthy food and food shopping options will also be available.

The Oasis

Larger gas stations that commuters pass on small, local highways will be turned into recharge zones, to capitalise on the type of mental and physical rest those commuting need. There will be real food offerings from farms to table eateries and juice bars, as well as yoga and meditation pods. The exteriors will provide sustenance in the form of herb gardens and outdoor tracks where you can run in the fresh air.

The Community Center

Small town gas stations will be transformed in four ways for communities to enhance their healthy life. People will be able to charge electric cars, attend nutrition classes and access minimarts offering local, healthy food. Pop-up trucks will offer crossfit and spinning classes.

Sign up here to get HCM's weekly ezine and every issue of HCM magazine free on digital.
Cooper says the company keeps breaking the rules to stay fresh
Cooper says the company keeps breaking the rules to stay fresh
Gymbox clubs are designed by architects with a retail and nightclub design background
Gymbox clubs are designed by architects with a retail and nightclub design background
Dance workout ‘Throw some shade’ at Gymbox
Dance workout ‘Throw some shade’ at Gymbox
a huge, immersive space that opens out onto the gym floor
a huge, immersive space that opens out onto the gym floor
https://www.leisureopportunities.co.uk/images/469525_260892.jpg
What will we do with petrol stations once renewables have taken over? Turn them into fitness hubs, say Gensler and Reebok...
Kim Megson, Journalist, Leisure Media Austin Malleolo, head of fitness facilities, Reebok Alfred Byun, senior associate, Gensler,Gensler, Reebok, Get Pumped, fitness hubs,
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UK Active has announced details of its annual health and fitness industry awards ceremony, which ...
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Social enterprise, Places Leisure, which is part of the Places for People Group, has appointed ...
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Basic-Fit has signed up to trial Wellhub across its recently expanded Spanish network, giving access ...
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Having redefined the model of public-private collaboration in Spain, Go Fit is now expanding into ...
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Planet Fitness has become the subject of a hate campaign by certain groups of consumers ...
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Recovery, social wellness and longevity were talking points at PerformX recently, tipped by many speakers ...
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Study Active has legally acquired the name “Premier Global” and select Premier Global branding assets from Assessment Technologies Institute LLC, part of Ascend Learning in the US.
Featured supplier news
Featured supplier news: Webinar: Building a new energy future for the leisure sector
As one of the most energy-intensive industries in the UK, leisure facilities face a critical challenge in balancing net zero goals, funding and increased costs.
Company profiles
Company profile: Active IQ
The UK’s leading Ofqual-recognised awarding organisation for the physical activity sector, we offer over 100 ...
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Company profile: Zoom Media UK
As the original GymTV supplier, Zoom Media has a proven track record of working with ...
Supplier Showcase
Supplier showcase - Jon Williams
Catalogue Gallery
Click on a catalogue to view it online
Featured press releases
The Health & Fitness Institute press release: The future of fitness education: The Health and Fitness Institute champions digital learning
The Health and Fitness Institute (THFI) is leading a revolutionary paradigm shift in fitness education by fully embracing digital learning.
Featured press releases
KeepMe press release: Keepme releases essential AI resource guide for fitness operators
Keepme has introduced yet another innovative initiative aimed at providing the fitness industry with state-of-the-art resources.
Directory
Spa software
SpaBooker: Spa software
Snowroom
TechnoAlpin SpA: Snowroom
Cryotherapy
Art of Cryo: Cryotherapy
salt therapy products
Saltability: salt therapy products
Lockers
Fitlockers: Lockers
Flooring
Total Vibration Solutions / TVS Sports Surfaces: Flooring
Property & Tenders
Loughton, IG10
Knight Frank
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Grantham, Leicestershire
Belvoir Castle
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Diary dates
22-24 Apr 2024
Galgorm Resort, York,
Diary dates
10-12 May 2024
China Import & Export Fair Complex, Guangzhou, China
Diary dates
23-24 May 2024
Large Hall of the Chamber of Commerce (Erbprinzenpalais), Wiesbaden, Germany
Diary dates
30 May - 02 Jun 2024
Rimini Exhibition Center, Rimini, Italy
Diary dates
08-08 Jun 2024
Worldwide, Various,
Diary dates
11-13 Jun 2024
Raffles City Convention Centre, Singapore, Singapore
Diary dates
12-13 Jun 2024
ExCeL London, London, United Kingdom
Diary dates
03-05 Sep 2024
IMPACT Exhibition Center, Bangkok, Thailand
Diary dates
19-19 Sep 2024
The Salil Hotel Riverside - Bangkok, Bangkok 10120, Thailand
Diary dates
01-04 Oct 2024
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Diary dates
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Diary dates
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Diary dates
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In person, St Andrews, United Kingdom
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