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Questex/McLean Events (Spatec/SIBEC)
Questex/McLean Events (Spatec/SIBEC)
Questex/McLean Events (Spatec/SIBEC)
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UNITING THE WORLD OF FITNESS
Health Club Management

Health Club Management

features

Sponsored: Funxtion unveils new Portal

Funxtion’s new Portal enables operators to react more quickly to the needs of their customers, says Ernst de Neef

Published in Health Club Management 2022 issue 3

Funxtion is enhancing its platform with an emphasis on making it easier for brands to attract and retain members using customer-generated data and content.

The pandemic has accelerated the need for operators to understand the needs and wishes of customers across all channels in order to provide real added value. Despite operators working hard to create enough content to satisfy their customers, they’re still missing the data and insights to deliver a personalised service that reflects their members’ unique preferences and interests.

Data-driven content
Funxtion’s new direction will make use of the full potential of smart data to help operators compete against challenging fitness competition online.

All Funxtion, third party and client-created content that’s uploaded to the platform will be combined into one structure and measured in the same way, regardless of whether it’s an on-demand class, workout, training plan, or single exercise.

This will unlock the potential for operators to access a wealth of data they can use to determine what content matches their customer demands and what will increase the chances of their members returning.

In light of constantly changing customer demands, Funxtion’s vision is to open up the potential for predictive modelling that helps operators quickly react to what their customers are going to request and in what quantities. To facilitate this, Funxtion will focus on allowing operators to combine on-demand classes and workouts to create specific training plans, as well as uploading and creating other user-driven materials, such as new member onboarding programmes.

Easy integration
Funxtion’s enhanced platform allows operators to access and play data-driven content via an enhanced API that supports SDK, mobile, web and in-club applications. This pivot amplifies Funxtion’s 360º vision by facilitating intelligent content across all platforms, opening up the opportunity for existing partners in the fitness industry and new markets that need smart content.

More: www.funxtion.com

"Smart content is the future of fitness, with the potential to impact exercisers in the same way that targeted ads revolutionised the online advertising industry" – Ernst de Neef, CEO

The new Funxtion system gives high level consumer insights / PHOTO: Jacob Lund/shutterstock
The new Funxtion system gives high level consumer insights / PHOTO: Jacob Lund/shutterstock
The Portal 
enables operators to access a wealth of data
The Portal enables operators to access a wealth of data
https://www.leisureopportunities.co.uk/images/2022/738359_315277.jpg
Funxtion’s new Portal enables operators to react more quickly to the needs of their customers, says Ernst de Neef
HCM magazine
After a hiatus due to the pandemic, LeisureDB has updated its State of the Fitness Industry Report for 2022, as David Minton reports
HCM magazine
From colour zones to personalised resistance, indoor bikes now offer smarter, more advanced features than ever before. Suppliers tell us how their models can revolutionise your indoor cycling programme
HCM magazine
Time for a flooring upgrade? Experts share their latest insights to inspire flooring projects of all types
HCM Magazine
HCM People
The Intelligent Movement initiative was in large part inspired by my own movement practice, as I’ve been training in the Ido Portal method
HCM Magazine
Editor's letter
The sharp increase in energy prices has left some operators reeling, but there’s reason to be optimistic if we can learn from other sectors, while moving to a low carbon future
HCM Magazine
Sponsored
The body composition specialists are showing no signs of slowing down, with new leadership and launches for 2022
HCM Magazine
Everyone's talking about
Energy is top of the agenda for two major reasons – cost and decarbonisation. With these two on a collision course, our experts share their views
HCM Magazine
HCM People
Choose consistent over perfect. That’s the long game. It’s never too late to pivot to that mindset
HCM Magazine
Insight
The Global Wellness Summit brought together public health and wellness experts in Boston recently. Jane Kitchen was there for HCM to see first-hand what this ‘New new era in health and wellness’ will look like for the sector
HCM Magazine
HCM People
We want Grndhouse to be everywhere: in gyms, hotels, on holidays, at home – it’s boutique fitness in your hand
HCM Magazine
Latest News
F45 has launched a corporate partnership programme which will enable businesses to open an F45 ...
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The best in the business from across the physical activity sector were honoured last night ...
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At UK Active’s Active Uprising event yesterday (30 June) in Birmingham, Hattie Jones, the head ...
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Featured supplier news
Featured supplier news: EGYM announces integration with software provider Fisikal
EGYM has announced an integration with a leading UK-based software company Fisikal to enhance its capabilities to serve the needs of enterprise customers running multi-site operations.
Featured supplier news
Featured supplier news: It’s nearly time for Elevate 2022!
It’s now just days to go until your leading trade show for the fitness, physical activity and sports therapy industry kicks off in London!
Featured operator news
Featured operator news: New £42m Moorways Sports Village to open on 21 May
Everyone Active will open Moorways Sports Village to the public on Saturday 21 May with a grand opening weekend – in time for the half term holidays.
Featured operator news
Featured operator news: New partnership delivers swimming support to children with disabilities
A new partnership has been launched to provide inclusive swimming for children with mobility, visual and hearing disabilities.
Company profiles
Company profile: Indigofitness Ltd
We Create Training Spaces! We've been designing and delivering high quality training spaces for almost ...
Company profiles
Company profile: Funxtion International BV
Funxtion is the only independent B2B company that offers a full ecosystem of customizable digital ...
Catalogue Gallery
Click on a catalogue to view it online
Directory
Wearable technology solutions
MyZone: Wearable technology solutions
Architects/designers
Zynk Design Consultants: Architects/designers
Skincare
Comfort Zone - Davines S.p.A: Skincare
Lockers/interior design
Safe Space Lockers Ltd: Lockers/interior design
Spa software
SpaBooker: Spa software
Salt therapy products
Himalayan Source: Salt therapy products
Flooring
Total Vibration Solutions / TVS Sports Surfaces: Flooring
Fitness equipment
A Panatta Sport Srl: Fitness equipment
Whole body cryotherapy
Art of Cryo: Whole body cryotherapy
On demand
Fitness On Demand: On demand
Property & Tenders
Pendine Sands, Carmarthenshire
Carmarthenshire County Council
Property & Tenders
Runcorn
Halton Borough Council
Property & Tenders
Diary dates
12-13 Sep 2022
Wyndham Lake Buena Vista Disney Springs® Resort, Lake Buena Vista, United States
Diary dates
21-21 Sep 2022
Various, London, United Kingdom
Diary dates
25-28 Oct 2022
Messe Stuttgart, Germany
Diary dates
25-28 Oct 2022
Ibiza, Ibiza, Spain
Diary dates
01-07 Dec 2022
tbc, Dunedin, New Zealand
Diary dates
17-18 Mar 2023
Tobacco Dock, London, United Kingdom
Diary dates

features

Sponsored: Funxtion unveils new Portal

Funxtion’s new Portal enables operators to react more quickly to the needs of their customers, says Ernst de Neef

Published in Health Club Management 2022 issue 3

Funxtion is enhancing its platform with an emphasis on making it easier for brands to attract and retain members using customer-generated data and content.

The pandemic has accelerated the need for operators to understand the needs and wishes of customers across all channels in order to provide real added value. Despite operators working hard to create enough content to satisfy their customers, they’re still missing the data and insights to deliver a personalised service that reflects their members’ unique preferences and interests.

Data-driven content
Funxtion’s new direction will make use of the full potential of smart data to help operators compete against challenging fitness competition online.

All Funxtion, third party and client-created content that’s uploaded to the platform will be combined into one structure and measured in the same way, regardless of whether it’s an on-demand class, workout, training plan, or single exercise.

This will unlock the potential for operators to access a wealth of data they can use to determine what content matches their customer demands and what will increase the chances of their members returning.

In light of constantly changing customer demands, Funxtion’s vision is to open up the potential for predictive modelling that helps operators quickly react to what their customers are going to request and in what quantities. To facilitate this, Funxtion will focus on allowing operators to combine on-demand classes and workouts to create specific training plans, as well as uploading and creating other user-driven materials, such as new member onboarding programmes.

Easy integration
Funxtion’s enhanced platform allows operators to access and play data-driven content via an enhanced API that supports SDK, mobile, web and in-club applications. This pivot amplifies Funxtion’s 360º vision by facilitating intelligent content across all platforms, opening up the opportunity for existing partners in the fitness industry and new markets that need smart content.

More: www.funxtion.com

"Smart content is the future of fitness, with the potential to impact exercisers in the same way that targeted ads revolutionised the online advertising industry" – Ernst de Neef, CEO

The new Funxtion system gives high level consumer insights / PHOTO: Jacob Lund/shutterstock
The new Funxtion system gives high level consumer insights / PHOTO: Jacob Lund/shutterstock
The Portal 
enables operators to access a wealth of data
The Portal enables operators to access a wealth of data
https://www.leisureopportunities.co.uk/images/2022/738359_315277.jpg
Funxtion’s new Portal enables operators to react more quickly to the needs of their customers, says Ernst de Neef
Latest News
F45 has launched a corporate partnership programme which will enable businesses to open an F45 ...
Latest News
A two-year research project will look to find ways to transform the UK's physical activity ...
Latest News
The best in the business from across the physical activity sector were honoured last night ...
Latest News
At UK Active’s Active Uprising event yesterday (30 June) in Birmingham, Hattie Jones, the head ...
Latest News
HCM understands researchers are moving closer to creating a pill to mimic some of the ...
Latest News
Establishing new data and insight services and strengthening relationships with both government and the NHS ...
Latest News
More than one in five (27 per cent) Americans belonged to a health club or ...
Latest News
Ultimate Performance (UP) – the private gym chain and PT business – has opened a ...
Latest News
Luxury hotel chain Mandarin Oriental has launched a new brand called Intelligent Movement to deliver ...
Latest News
Boutique fitness chain 1Rebel opens the doors to its tenth club today (Monday 27 June ...
Latest News
A new report by Deloitte, outlining the social and economic value of the global health ...
Featured supplier news
Featured supplier news: EGYM announces integration with software provider Fisikal
EGYM has announced an integration with a leading UK-based software company Fisikal to enhance its capabilities to serve the needs of enterprise customers running multi-site operations.
Featured supplier news
Featured supplier news: It’s nearly time for Elevate 2022!
It’s now just days to go until your leading trade show for the fitness, physical activity and sports therapy industry kicks off in London!
Featured operator news
Featured operator news: New £42m Moorways Sports Village to open on 21 May
Everyone Active will open Moorways Sports Village to the public on Saturday 21 May with a grand opening weekend – in time for the half term holidays.
Featured operator news
Featured operator news: New partnership delivers swimming support to children with disabilities
A new partnership has been launched to provide inclusive swimming for children with mobility, visual and hearing disabilities.
Company profiles
Company profile: Indigofitness Ltd
We Create Training Spaces! We've been designing and delivering high quality training spaces for almost ...
Company profiles
Company profile: Funxtion International BV
Funxtion is the only independent B2B company that offers a full ecosystem of customizable digital ...
Catalogue Gallery
Click on a catalogue to view it online
Directory
Wearable technology solutions
MyZone: Wearable technology solutions
Architects/designers
Zynk Design Consultants: Architects/designers
Skincare
Comfort Zone - Davines S.p.A: Skincare
Lockers/interior design
Safe Space Lockers Ltd: Lockers/interior design
Spa software
SpaBooker: Spa software
Salt therapy products
Himalayan Source: Salt therapy products
Flooring
Total Vibration Solutions / TVS Sports Surfaces: Flooring
Fitness equipment
A Panatta Sport Srl: Fitness equipment
Whole body cryotherapy
Art of Cryo: Whole body cryotherapy
On demand
Fitness On Demand: On demand
Property & Tenders
Pendine Sands, Carmarthenshire
Carmarthenshire County Council
Property & Tenders
Runcorn
Halton Borough Council
Property & Tenders
Diary dates
12-13 Sep 2022
Wyndham Lake Buena Vista Disney Springs® Resort, Lake Buena Vista, United States
Diary dates
21-21 Sep 2022
Various, London, United Kingdom
Diary dates
25-28 Oct 2022
Messe Stuttgart, Germany
Diary dates
25-28 Oct 2022
Ibiza, Ibiza, Spain
Diary dates
01-07 Dec 2022
tbc, Dunedin, New Zealand
Diary dates
17-18 Mar 2023
Tobacco Dock, London, United Kingdom
Diary dates
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