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Health Club Management

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UNITING THE WORLD OF FITNESS
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Health Club Management

Health Club Management

features

HCM People: Lisa SmosarskiEditor in chief – Stylist magazine

We watch trends closely at Stylist and we’ve seen a real growth in women strength training as a way of reclaiming a traditionally male sp

Published in Health Club Management 2019 issue 7
Lisa Smosarski
Lisa Smosarski
We watch trends closely at Stylist and we’ve seen a real growth in women strength training as a way of reclaiming a traditionally male space

Women’s fashion magazine Stylist has entered the fitness market by opening a female-only boutique studio in London’s affluent Mayfair district.

The studio will be operated under a new lifestyle brand, Stylist Strong, which the magazine hopes to develop into a leading women’s fitness line.

The Stylist Strong studio will specialise in class-based strength training specifically tailored for women. It will also host classes, events, talks and panel discussions on fitness and strength-training.

Classes have been designed to build both physical and mental strength in a “smart and informed way”, with trainers having been educated to help women optimise their workouts – from aligning training with their menstrual cycles to taking into account individual lifestyles.

A tailored training programme, created by Nike Global Master Trainer Joslyn Thompson Rule, will also be available.

Lisa Smosarski, editor-in-chief at Stylist, said: “We watch trends closely at Stylist and we have seen a real growth in women strength training – for body, for mind and as a way of reclaiming a traditionally male space.

“This trend challenges the idea of exercising for a specific body shape but instead embraces exercise for general health and wellness as well as boosting confidence and mental health.”

Master trainer Thompson Rule added: “I am both honoured and incredibly excited to be part of Stylist Strong; they have given me a platform to spread my passion – getting women unapologetically stronger.

“Women’s training is undergoing a refreshing and much-needed reboot on every level, this is just the beginning.

“I spend a lot of my time educating women on the importance of strength training for every aspect of their lives, but the educational piece can still be limited in terms of delivery and there is still a little stigma around lifting weights.”

The new Stylist Strong studio will specialise in class-based strength training for women
The new Stylist Strong studio will specialise in class-based strength training for women
The new Stylist Strong studio will specialise in class-based strength training for women
The new Stylist Strong studio will specialise in class-based strength training for women
http://www.leisureopportunities.com/images/imagesX/881846_972213.jpg
'We watch trends closely at Stylist Magazine and we've seen a real growth in women doing strength training as a way of reclaiming a traditionally male space' – editor in chief Lisa Smosarski on the publisher's new female-only studio...
Lisa Smosarski, Editor in chief – Stylist magazine,Lisa Smosarski, Stylist magazine, boutique studio, Stylist Strong
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HCM people

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05-08 Nov 2019
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features

HCM People: Lisa SmosarskiEditor in chief – Stylist magazine

We watch trends closely at Stylist and we’ve seen a real growth in women strength training as a way of reclaiming a traditionally male sp

Published in Health Club Management 2019 issue 7
Lisa Smosarski
Lisa Smosarski
We watch trends closely at Stylist and we’ve seen a real growth in women strength training as a way of reclaiming a traditionally male space

Women’s fashion magazine Stylist has entered the fitness market by opening a female-only boutique studio in London’s affluent Mayfair district.

The studio will be operated under a new lifestyle brand, Stylist Strong, which the magazine hopes to develop into a leading women’s fitness line.

The Stylist Strong studio will specialise in class-based strength training specifically tailored for women. It will also host classes, events, talks and panel discussions on fitness and strength-training.

Classes have been designed to build both physical and mental strength in a “smart and informed way”, with trainers having been educated to help women optimise their workouts – from aligning training with their menstrual cycles to taking into account individual lifestyles.

A tailored training programme, created by Nike Global Master Trainer Joslyn Thompson Rule, will also be available.

Lisa Smosarski, editor-in-chief at Stylist, said: “We watch trends closely at Stylist and we have seen a real growth in women strength training – for body, for mind and as a way of reclaiming a traditionally male space.

“This trend challenges the idea of exercising for a specific body shape but instead embraces exercise for general health and wellness as well as boosting confidence and mental health.”

Master trainer Thompson Rule added: “I am both honoured and incredibly excited to be part of Stylist Strong; they have given me a platform to spread my passion – getting women unapologetically stronger.

“Women’s training is undergoing a refreshing and much-needed reboot on every level, this is just the beginning.

“I spend a lot of my time educating women on the importance of strength training for every aspect of their lives, but the educational piece can still be limited in terms of delivery and there is still a little stigma around lifting weights.”

The new Stylist Strong studio will specialise in class-based strength training for women
The new Stylist Strong studio will specialise in class-based strength training for women
The new Stylist Strong studio will specialise in class-based strength training for women
The new Stylist Strong studio will specialise in class-based strength training for women
http://www.leisureopportunities.com/images/imagesX/881846_972213.jpg
'We watch trends closely at Stylist Magazine and we've seen a real growth in women doing strength training as a way of reclaiming a traditionally male space' – editor in chief Lisa Smosarski on the publisher's new female-only studio...
Lisa Smosarski, Editor in chief – Stylist magazine,Lisa Smosarski, Stylist magazine, boutique studio, Stylist Strong
Latest News
Public Health England (PHE) and the Centre for Ageing Better (CAB) have set out their ...
Latest News
Physical activity bodies ukactive and EuropeActive have agreed to strengthen their partnership in the event ...
Latest News
The first-ever FIBO Southeast Asia fitness event will be held in Singapore next year. Taking ...
Latest News
Cancer survivors should undertake a minimum of 90 minutes of aerobic and resistance training each ...
Latest News
Thrive Global, the wellness and behaviour change tech firm founded by Arianna Huffington, has acquired ...
Latest News
Regular exercise is highly beneficial for all patients with cardiovascular disease regardless of age. A ...
Latest News
LXA has inserted a 2,000sq ft (186sq m) indoor/outdoor boxing gym into a mixed-use building ...
Latest News
The number of UK adults classed as physically active has increased by 1 million in ...
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Australian health club operator Viva Leisure has acquired eight Healthworks Fitness Centres in the state ...
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The physical activity economy is now a US$828bn (€752bn, £655bn) market – and its value ...
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UK-based architects Invisible Studio, founded by Piers Taylor, have designed a 150sq m (1,600sq ft) ...
Job search
POST YOUR JOB
Featured supplier news
Featured supplier: Crown Sports Lockers to launch sector first at IHS 2019
Crown Sports Locker will launch a waterproof locker that will open the door to facilities demanding a sustainable solution for wet changing areas.
Featured supplier news
Featured supplier: 30 and thriving: Physical Company celebrates landmark anniversary
Physical Company, a specialist equipment supplier based in the UK, has celebrated its thirtieth anniversary.
Opinion
promotion
An ever-increasing number of Brits are engaging in sporting events, setting themselves goals and looking to increase their fitness levels....
Opinion: Dr Crionna Tobin on nutritional training for PTs and fitness experts
As an industry, we still underestimate the power of a truly varied fitness regime - and the growing appetite for it, especially among emerging customer segments.
Opinion: Collaboration vs aggregation - what’s the difference?
Video Gallery
Optimum Nutrition for Health and Performance.
Optimum Nutrition
Optimum Nutrition for Health and Performance is an Association for Nutrition (AfN) certified nutrition course & approved for CPD points from REPs and CIMSPA. Read more
More videos:
Company profiles
Company profile: Octane Fitness
A global innovator of high-performance fitness equipment, Octane Fitness, a Nautilus, Inc. brand, continually redefines ...
Company profiles
Company profile: MoveGB
Move is the online fitness platform where consumers go to get active, and operators collaborate ...
Catalogue Gallery
Click on a catalogue to view it online
Directory
Wearable technology solutions
MyZone: Wearable technology solutions
Spa software
ResortSuite: Spa software
Direct debit solutions
Debit Finance Collections: Direct debit solutions
Governing body
EMD UK: Governing body
Hydrotherapy / spa fragrances
Kemitron GmbH: Hydrotherapy / spa fragrances
Skincare
Comfort Zone - Davines S.p.A: Skincare
Exercise equipment
EXF Fitness Equipment: Exercise equipment
Trade associations
International SPA Association - iSPA: Trade associations
Fitness equipment
Miha Bodytec GmbH: Fitness equipment
Member access schemes
Move GB: Member access schemes
Property & Tenders
Kirklees Active Leisure
Property & Tenders
Diary dates
28-30 Oct 2019
Hotel Royal Savoy, Lausanne, Switzerland
Diary dates
30-31 Oct 2019
NEC, Birmingham, United Kingdom
Diary dates
05-08 Nov 2019
Koelnmesse, Cologne, Germany
Diary dates
21-22 Nov 2019
JW Marriott Miami Turnberry Resort, Aventura,
Diary dates
29 Nov 2019
The King’s Fund, London, United Kingdom
Diary dates
29-30 Jan 2020
Holiday Inn San Francisco-Golden Gateway, San Francisco, United States
Diary dates
23-25 Mar 2020
Hilton, Barcelona, Spain
Diary dates
10-27 Jun 2020
tbc, Pinggu, China
Diary dates
17-18 Jun 2020
ExCeL London, London, United Kingdom
Diary dates
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