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UNITING THE WORLD OF FITNESS
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Health Club Management

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features

Promotional feature: Premier Global - Fit for purpose

As ukactive pushes for government to focus on physical activity for healthcare, Brad Tucker, managing director at Premier Global NASM, explains how the training provider is evolving its programmes to help fitness professionals deliver person-centred, holistic health solutions

Published in Health Club Management 2019 issue 11
The NASM Certified Nutrition Coach certification teaches students how to apply behavioural changes coaching techniques
The NASM Certified Nutrition Coach certification teaches students how to apply behavioural changes coaching techniques

Even a few years ago, the majority of people working out in gyms were there to get fit. Yes, some wanted to enhance their health but most simply wanted to be fitter or stronger. Today it is a very different story.

The nation’s inactivity crisis has driven a profound change in government health care strategy, which now recognises the vital role physical activity can play in its ‘prevention rather than cure’ strategy.

The health care sector is looking to our facilities and fitness professionals to support the prescription and implementation of active care plans. This means our gym floors must host personal trainers who are professionally proficient in serving a much wider set of health needs and who can prescribe a more holistic, wraparound plan that incorporates all aspects of life from physical activity to nutrition.

As global leader in the provision of training and education for fitness professionals we take our responsibility to ensure the workforce is able to serve the needs of the market very seriously. Qualifying as a personal trainer is just the start of the journey. In order to meet the health needs of our increasingly diverse population, investment in ongoing education is absolutely vital.

All Premier Global NASM education programmes, from our world renowned personal trainer qualification to all of our CPD education specialisms, base practical application on solid, proven, scientific theory and teach how to adapt the science to deliver a highly bespoke person-centric plan. No two people are the same, so no two plans should be the same.

Take the most recent addition to our CPD arsenal. Following several years of development with input from more than 20 experts in nutrition, metabolism, physiology, psychology and behaviour change, we have recently introduced the NASM Certified Nutrition Coach (NASM-CNC) certification.

With obesity, diabetes, heart disease and cancer all on the rise, the need to adequately equip our workforce with scientifically based nutrition knowledge to support individuals in the pursuit of healthier, lifesaving behaviours has never been greater. There is a minefield of confusing and often contradictory information out there when it comes to nutrition. This course separates myth from fact and teaches students how to practically implement evidence-based strategies into daily life.

Nutritional requirements are highly variable and influenced by a plethora of external factors including allergies, religion, long-term health conditions and ethnic food preferences. The NASM-CNC certification teaches aspiring Nutrition Coaches how to apply behavioural change coaching techniques to help their clients implement and commit to a nutrition plan.

Another example of a CPD certification which directly addresses an emerging market need is the Senior Fitness Specialism (NASM-SFS). The UK has an ageing population. The Office of National Statistics predicts that 75 per cent of UK population growth between 2012 and 2040 will take place in the over-60 age group, with increases from 14 to 22 million people.

Our dedicated product development team has created a course which teaches students how to create training programmes based on our world renowned Optimal Performance TrainingTM (OPTTM) model. The OPTTM model takes into account the physiological, psychological and lifestyle factors specifically affecting this market segment and teaches how to make practical applications.

Teaching methods
All of our education is designed to make learning as enjoyable, accessible and affordable as possible for students. As a result, we have developed a bespoke interactive distance training platform which provides the flexibility to fit learning around both work and family commitments. Working with cutting-edge interactive and multimedia designers, Premier Global NASM has created an instructional experience that is fun, engaging, and immersive.

Closing comment
The role of the gym floor fitness instructor is more diverse than ever and requires a broad knowledge base to serve all segments of the population and deliver wraparound, holistic lifestyle advice and programming. The Premier Global NASM CPD offer supports this need and is constantly reviewed and updated to reflect the ever-changing needs of the fitness market.

For more information visit www.premierglobal.co.uk

Brad Tucker
"The nation’s inactivity crisis has driven a profound change in government health care strategy, which now recognises the vital role physical activity can play in its ‘prevention rather than cure’ strategy" - Brad Tucker, Premier Global NASM

INSTAGRAM: @premierglobalnasm

EMAIL: [email protected]

WEB: www.premierglobal.co.uk

With obesity and other weight-related diseases on the rise, adequate nutrition knowledge is becoming more necessary for PTs
With obesity and other weight-related diseases on the rise, adequate nutrition knowledge is becoming more necessary for PTs
http://www.leisureopportunities.com/images/imagesX/91215_165052.jpg
As ukactive pushes for government to focus on physical activity for healthcare, Brad Tucker, managing director at Premier Global NASM, explains how the training provider is evolving its programmes to help fitness professionals deliver person-centred, holistic health solutions
Brad Tucker, Premier Global NASM,Premier Global NASM, ukactive, Brad Tucker,
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Corporate wellness
Corporate wellness is getting on to the agenda of a growing number of companies, who appreciate the fact their employees are their number one asset. Kath Hudson reports
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Retreats are where boutique fitness is at in 2020. High-end operators are now designing packages to take their communities to inspiring locations, in order to escape everyday life and immerse themselves in exercise, mindfulness and relaxation. Kath Hudson reports
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Paul Bedford eases us into the new year with a look at how to tackle the competition
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Fitness giant Les Mills has launched three new studio spaces at its Auckland City Gym in New Zealand
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How many of your members pound the treadmill with poor technique, risking injury and hating every leaden-legged second of it? It doesn’t have to be this way according to Danny Dreyer, founder of ChiRunning, who says he can turn anyone into a runner. Kath Hudson discovers how
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Featured supplier: RLSS UK - First choice for all aquatic rescue, pool management, first aid qualifications and training
The Royal Life Saving Society UK (RLSS UK) is proud to be the industry leader in water-related safety qualifications and training. More than 40,000 pool lifeguards qualify with an RLSS UK National Pool Lifeguard Qualification (NPLQ) every year.
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The Best Product for the Best Clubs Read more
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features

Promotional feature: Premier Global - Fit for purpose

As ukactive pushes for government to focus on physical activity for healthcare, Brad Tucker, managing director at Premier Global NASM, explains how the training provider is evolving its programmes to help fitness professionals deliver person-centred, holistic health solutions

Published in Health Club Management 2019 issue 11
The NASM Certified Nutrition Coach certification teaches students how to apply behavioural changes coaching techniques
The NASM Certified Nutrition Coach certification teaches students how to apply behavioural changes coaching techniques

Even a few years ago, the majority of people working out in gyms were there to get fit. Yes, some wanted to enhance their health but most simply wanted to be fitter or stronger. Today it is a very different story.

The nation’s inactivity crisis has driven a profound change in government health care strategy, which now recognises the vital role physical activity can play in its ‘prevention rather than cure’ strategy.

The health care sector is looking to our facilities and fitness professionals to support the prescription and implementation of active care plans. This means our gym floors must host personal trainers who are professionally proficient in serving a much wider set of health needs and who can prescribe a more holistic, wraparound plan that incorporates all aspects of life from physical activity to nutrition.

As global leader in the provision of training and education for fitness professionals we take our responsibility to ensure the workforce is able to serve the needs of the market very seriously. Qualifying as a personal trainer is just the start of the journey. In order to meet the health needs of our increasingly diverse population, investment in ongoing education is absolutely vital.

All Premier Global NASM education programmes, from our world renowned personal trainer qualification to all of our CPD education specialisms, base practical application on solid, proven, scientific theory and teach how to adapt the science to deliver a highly bespoke person-centric plan. No two people are the same, so no two plans should be the same.

Take the most recent addition to our CPD arsenal. Following several years of development with input from more than 20 experts in nutrition, metabolism, physiology, psychology and behaviour change, we have recently introduced the NASM Certified Nutrition Coach (NASM-CNC) certification.

With obesity, diabetes, heart disease and cancer all on the rise, the need to adequately equip our workforce with scientifically based nutrition knowledge to support individuals in the pursuit of healthier, lifesaving behaviours has never been greater. There is a minefield of confusing and often contradictory information out there when it comes to nutrition. This course separates myth from fact and teaches students how to practically implement evidence-based strategies into daily life.

Nutritional requirements are highly variable and influenced by a plethora of external factors including allergies, religion, long-term health conditions and ethnic food preferences. The NASM-CNC certification teaches aspiring Nutrition Coaches how to apply behavioural change coaching techniques to help their clients implement and commit to a nutrition plan.

Another example of a CPD certification which directly addresses an emerging market need is the Senior Fitness Specialism (NASM-SFS). The UK has an ageing population. The Office of National Statistics predicts that 75 per cent of UK population growth between 2012 and 2040 will take place in the over-60 age group, with increases from 14 to 22 million people.

Our dedicated product development team has created a course which teaches students how to create training programmes based on our world renowned Optimal Performance TrainingTM (OPTTM) model. The OPTTM model takes into account the physiological, psychological and lifestyle factors specifically affecting this market segment and teaches how to make practical applications.

Teaching methods
All of our education is designed to make learning as enjoyable, accessible and affordable as possible for students. As a result, we have developed a bespoke interactive distance training platform which provides the flexibility to fit learning around both work and family commitments. Working with cutting-edge interactive and multimedia designers, Premier Global NASM has created an instructional experience that is fun, engaging, and immersive.

Closing comment
The role of the gym floor fitness instructor is more diverse than ever and requires a broad knowledge base to serve all segments of the population and deliver wraparound, holistic lifestyle advice and programming. The Premier Global NASM CPD offer supports this need and is constantly reviewed and updated to reflect the ever-changing needs of the fitness market.

For more information visit www.premierglobal.co.uk

Brad Tucker
"The nation’s inactivity crisis has driven a profound change in government health care strategy, which now recognises the vital role physical activity can play in its ‘prevention rather than cure’ strategy" - Brad Tucker, Premier Global NASM

INSTAGRAM: @premierglobalnasm

EMAIL: [email protected]

WEB: www.premierglobal.co.uk

With obesity and other weight-related diseases on the rise, adequate nutrition knowledge is becoming more necessary for PTs
With obesity and other weight-related diseases on the rise, adequate nutrition knowledge is becoming more necessary for PTs
http://www.leisureopportunities.com/images/imagesX/91215_165052.jpg
As ukactive pushes for government to focus on physical activity for healthcare, Brad Tucker, managing director at Premier Global NASM, explains how the training provider is evolving its programmes to help fitness professionals deliver person-centred, holistic health solutions
Brad Tucker, Premier Global NASM,Premier Global NASM, ukactive, Brad Tucker,
Latest News
Rockwell Group have unveiled designs for luxury hospitality and wellness amenities at Manhattan's 550 Madison ...
Latest News
The Gym Group is set to continue its fast pace of growth in 2020, with ...
Latest News
A new product aimed at the ageing population is combining wearable fitness tech with artificial ...
Latest News
A three-year research project will look to provide the physical activity industry with a better ...
Latest News
The latest edition of the highly-successful This Girl Can Campaign has been celebrated for its ...
Latest News
The increasing popularity of streaming services and wireless earbuds – along with the introduction of ...
Latest News
Stuart Broster, chief executive of Anytime Fitness UK, will step down from his role in ...
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Digme Fitness has acquired Another Space – the boutique studio arm of premium health club ...
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Looklen Architects have created a stripped back gym in Bangkok, Thailand, that uses steel latticing ...
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Job search
POST YOUR JOB
Featured supplier news
Featured supplier: RLSS UK - First choice for all aquatic rescue, pool management, first aid qualifications and training
The Royal Life Saving Society UK (RLSS UK) is proud to be the industry leader in water-related safety qualifications and training. More than 40,000 pool lifeguards qualify with an RLSS UK National Pool Lifeguard Qualification (NPLQ) every year.
Featured supplier news
Featured supplier: Gympass expands in Ireland with flagship operator Gym Plus
Gympass, a leader in corporate fitness sales, has expanded its network to Ireland following a new partnership with Gym Plus.
Video Gallery
How to use the MZ-Bodyscan
MyZone
The Best Product for the Best Clubs Read more
More videos:
Company profiles
Company profile: Focus Training
Focus Training is a leading provider of Active IQ and YMCA Awards certified Personal Trainer ...
Company profiles
Company profile: TVS Group
The TVS Group supply and install sports and fitness flooring to a wide range of ...
Catalogue Gallery
Click on a catalogue to view it online
Directory
Independent service & maintenance
Servicesport UK Limited: Independent service & maintenance
Locking solutions
Monster Padlocks: Locking solutions
Fitness equipment
Healthcheck Services Ltd: Fitness equipment
Professional services
Deloitte UK: Professional services
Fitness software
Go Do.Fitness: Fitness software
Lockers/interior design
Crown Sports Lockers: Lockers/interior design
Hydrotherapy / spa fragrances
Kemitron GmbH: Hydrotherapy / spa fragrances
Management software
Fisikal: Management software
Whole body cryotherapy
Zimmer MedizinSysteme GmbH / icelab: Whole body cryotherapy
Audio visual
Hutchison Technologies: Audio visual
Property & Tenders
Derby City Council
Property & Tenders
Diary dates
21-23 Jan 2020
Harrogate Convention Centre, Harrogate, United Kingdom
Diary dates
28-30 Jan 2020
Ericsson Exhibition Hall, Ricoh Arena, Coventry, United Kingdom
Diary dates
29-30 Jan 2020
Holiday Inn San Francisco-Golden Gateway, San Francisco, United States
Diary dates
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Diary dates
23-25 Mar 2020
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Diary dates
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Eastwood Hall, Nottingham, United Kingdom
Diary dates
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Diary dates
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tbc, Beijing, China
Diary dates
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Diary dates
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tbc, Pinggu, China
Diary dates
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Worldwide, Various,
Diary dates
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Diary dates
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