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Les Mills International
Les Mills International
Les Mills International
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UNITING THE WORLD OF FITNESS
Health Club Management

Health Club Management

features

Sponsored: Flooring: The foundation of every fitness experience

Every gym design project should be designed from the floor up, says Physical Company’s James Anderson. He tells HCM why

Published in Health Club Management 2021 issue 7
Your flooring underpins your entire operation and determines the user experience / photo: physical company
Your flooring underpins your entire operation and determines the user experience / photo: physical company

The right choice of flooring can make a workout more enjoyable, more impactful, not to mention safer and better for the body,” says James Anderson, sales and marketing director at Physical Company.

“Gone are the days when gym flooring would be an afterthought – a case of installing carpet tiles across the majority of the fitness space, with some basic free weight tiles in a dumbbell area. Nowadays, flooring is the foundation on which you build your fitness experiences – it underpins and plays an active role in the entire workout.

“With specialist flooring now available for every type of activity, it’s no overstatement to say your flooring choices are as integral to the member experience as the fitness equipment you install,” says Anderson, “It’s why we encourage every one of our customers to design their fitness spaces from the ground up.”

Packing a punch
“The flooring is an integral element to the overall aesthetics of a space. It can offer clear lines, impactful designs, great colour options, and will support your gym’s overall brand statement,” he says.

“You’re also looking for it to hold up to the traffic a commercial gym floor is subjected to, which is why every one of our flooring solutions is thoroughly stress-tested.

“That includes our market-leading Turfgrass solutions – artificial turf, including the hugely popular Customgrass sprint tracks – that brings an outdoor training experience to the gym floor.

“We can collaborate with Turfgrass to create customised turf tracks in just 4-6 weeks. You provide us with your logo, your slogan, your colour scheme; Physical Company’s in-house design team then creates an eye-catching design to suit the training requirements and the brand.

“It’s a great way to create instant impact on your gym floor. It’s also incredibly robust, thanks to a method of stitching branding and markings into the turf at the point of manufacture,” says Anderson. “It means the markings and logos are integral to the product, rather than being painted on, or cut and glued in as separate elements, as can be the case with some other products.

“The result is a single piece of flooring that looks great, is extremely durable and withstands constant heavy use – so it’s no surprise it’s become a go-to for operators across the sector, from énergie Fitness and GLL, to boutique-turned-franchise The Shredquarters and personal training brand Six3nine.”

The basics, covered
“Easy to clean, comfortable, long-lasting, versatile, non-slip, safe – all of our flooring solutions tick these boxes as standard. We also place a big focus on vibration and sound absorption, making our products ideal for free weight areas and high-impact aerobics studios alike.”

“It’s not just about having high-quality flooring, either,” Anderson observes. “It’s about having the correct type of high-quality flooring for the activity. Too soft or hard, for example, and you’ll negatively impact the training experience; it may even cause injury to exercisers’ joints, or lead to damage of the equipment or sub-floor.

“That’s why we offer an unparalleled range of options to ensure every area of your facility has precisely the solution it needs. From free weight flooring to artificial turf, functional training flooring to shock pads and far more besides, our products span a variety of materials, dimensions and thicknesses to ensure we can meet your needs, whatever floor space you’re looking at.

“Ecore Athletic is another of our highly-valued partners. Its products are second-to-none, its warranties impressive and its eco-agenda embedded in every product,” he says.

Best sellers
“I’ll name-check a few top-sellers, starting with Bounce 2,” says Anderson. “This beautiful flooring looks like real wood, but acts like rubber, absorbing impact and being quiet underfoot, making it perfect for mixed-used studio areas, while being durable enough for cardio equipment and light weights.

“Performance Rally flooring is ideal for functional areas, with a wear layer that’s fusion-bonded to a shock-absorbing base layer. It’s engineered to cushion the impact force related to aggressive functional training, providing the user with a performance improving, body-protecting training surface.

“Also in high demand is the Performance dB (SmashTile) – designed for areas where extreme durability and ultimate sound and shock absorption are required – and Performance UltraTile, a rubber floor tile with a patented ultra-high-density wear layer on a moulded base – ideal for moderate to extreme weight training. With their range of colours, and shock- and sound-absorbing qualities, both are popular solutions for free weight areas.

“Quite simply, whether you choose products from our carefully selected partners or our high-quality Physical range, we guarantee a world-class solution to literally underpin your fitness offering.

“We believe you will not find a better gym flooring portfolio anywhere on the market.”

More: www.physicalcompany.co.uk

photo: Physical company

"With specialist flooring now available for every type of activity, it’s no overstatement to say your flooring choices are as integral to the member experience as the fitness equipment you install" – James Anderson

https://www.leisureopportunities.co.uk/images/2021/555033_326653.jpg
Every gym design project should be designed from the floor up, says Physical Company’s James Anderson. He tells HCM why
HCM magazine
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Catalogue Gallery
Click on a catalogue to view it online
Directory
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Independent service & maintenance
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Wearable technology solutions
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Architects/designers
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Property & Tenders
Welwyn Garden City
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Property & Tenders
Newport, Shropshire
Lilleshall Sports Academy
Property & Tenders
Diary dates
01-03 Feb 2022
Coventry Building Society Arena, Coventry, United Kingdom
Diary dates
07-10 Apr 2022
Exhibition Centre , Cologne, Germany
Diary dates
15-16 Jun 2022
ExCeL London, London, United Kingdom
Diary dates
01-07 Dec 2022
tbc, Dunedin, New Zealand
Diary dates

features

Sponsored: Flooring: The foundation of every fitness experience

Every gym design project should be designed from the floor up, says Physical Company’s James Anderson. He tells HCM why

Published in Health Club Management 2021 issue 7
Your flooring underpins your entire operation and determines the user experience / photo: physical company
Your flooring underpins your entire operation and determines the user experience / photo: physical company

The right choice of flooring can make a workout more enjoyable, more impactful, not to mention safer and better for the body,” says James Anderson, sales and marketing director at Physical Company.

“Gone are the days when gym flooring would be an afterthought – a case of installing carpet tiles across the majority of the fitness space, with some basic free weight tiles in a dumbbell area. Nowadays, flooring is the foundation on which you build your fitness experiences – it underpins and plays an active role in the entire workout.

“With specialist flooring now available for every type of activity, it’s no overstatement to say your flooring choices are as integral to the member experience as the fitness equipment you install,” says Anderson, “It’s why we encourage every one of our customers to design their fitness spaces from the ground up.”

Packing a punch
“The flooring is an integral element to the overall aesthetics of a space. It can offer clear lines, impactful designs, great colour options, and will support your gym’s overall brand statement,” he says.

“You’re also looking for it to hold up to the traffic a commercial gym floor is subjected to, which is why every one of our flooring solutions is thoroughly stress-tested.

“That includes our market-leading Turfgrass solutions – artificial turf, including the hugely popular Customgrass sprint tracks – that brings an outdoor training experience to the gym floor.

“We can collaborate with Turfgrass to create customised turf tracks in just 4-6 weeks. You provide us with your logo, your slogan, your colour scheme; Physical Company’s in-house design team then creates an eye-catching design to suit the training requirements and the brand.

“It’s a great way to create instant impact on your gym floor. It’s also incredibly robust, thanks to a method of stitching branding and markings into the turf at the point of manufacture,” says Anderson. “It means the markings and logos are integral to the product, rather than being painted on, or cut and glued in as separate elements, as can be the case with some other products.

“The result is a single piece of flooring that looks great, is extremely durable and withstands constant heavy use – so it’s no surprise it’s become a go-to for operators across the sector, from énergie Fitness and GLL, to boutique-turned-franchise The Shredquarters and personal training brand Six3nine.”

The basics, covered
“Easy to clean, comfortable, long-lasting, versatile, non-slip, safe – all of our flooring solutions tick these boxes as standard. We also place a big focus on vibration and sound absorption, making our products ideal for free weight areas and high-impact aerobics studios alike.”

“It’s not just about having high-quality flooring, either,” Anderson observes. “It’s about having the correct type of high-quality flooring for the activity. Too soft or hard, for example, and you’ll negatively impact the training experience; it may even cause injury to exercisers’ joints, or lead to damage of the equipment or sub-floor.

“That’s why we offer an unparalleled range of options to ensure every area of your facility has precisely the solution it needs. From free weight flooring to artificial turf, functional training flooring to shock pads and far more besides, our products span a variety of materials, dimensions and thicknesses to ensure we can meet your needs, whatever floor space you’re looking at.

“Ecore Athletic is another of our highly-valued partners. Its products are second-to-none, its warranties impressive and its eco-agenda embedded in every product,” he says.

Best sellers
“I’ll name-check a few top-sellers, starting with Bounce 2,” says Anderson. “This beautiful flooring looks like real wood, but acts like rubber, absorbing impact and being quiet underfoot, making it perfect for mixed-used studio areas, while being durable enough for cardio equipment and light weights.

“Performance Rally flooring is ideal for functional areas, with a wear layer that’s fusion-bonded to a shock-absorbing base layer. It’s engineered to cushion the impact force related to aggressive functional training, providing the user with a performance improving, body-protecting training surface.

“Also in high demand is the Performance dB (SmashTile) – designed for areas where extreme durability and ultimate sound and shock absorption are required – and Performance UltraTile, a rubber floor tile with a patented ultra-high-density wear layer on a moulded base – ideal for moderate to extreme weight training. With their range of colours, and shock- and sound-absorbing qualities, both are popular solutions for free weight areas.

“Quite simply, whether you choose products from our carefully selected partners or our high-quality Physical range, we guarantee a world-class solution to literally underpin your fitness offering.

“We believe you will not find a better gym flooring portfolio anywhere on the market.”

More: www.physicalcompany.co.uk

photo: Physical company

"With specialist flooring now available for every type of activity, it’s no overstatement to say your flooring choices are as integral to the member experience as the fitness equipment you install" – James Anderson

https://www.leisureopportunities.co.uk/images/2021/555033_326653.jpg
Every gym design project should be designed from the floor up, says Physical Company’s James Anderson. He tells HCM why
Latest News
Xponential Fitness has acquired Body Fit Training in a deal worth US$44m. The deal takes ...
Latest News
Exercise has been highlighted as a crucial weapon in cancer patients’ battle against the disease. ...
Latest News
The global health and fitness industry is returning to a busy programme of live trade ...
Latest News
Matrix and Intelivideo have signed a strategic partnership, which will see Intelivideo's fitness content integrated ...
Latest News
Nadine Dorries, the recently appointed secretary of state for digital, culture, media and sport at ...
Latest News
Mindbody has announced it's buying ClassPass, the consumer wellness subscription service that enables people to ...
Latest News
Tanni Grey-Thompson has outlined her vision on how the physical activity sector can play "the ...
Latest News
The Global Health & Fitness Alliance (GHFA) has revealed the makeup of its inaugural nine-member ...
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Featured supplier news
Featured supplier news: FitnessOnDemand launches new live-streaming feature for all fitness clubs and their members
FitnessOnDemand (FOD) [IHRSA BOOTH 1509] the leader in on-demand content from the world’s most innovative fitness brands and celebrity trainers, this month introduces a new platform evolution for all club operators and their customers.
Featured supplier news
Featured supplier news: Technogym awarded “Supplier of the year” at ukactive awards 2021
The best in class of the physical activity sector have been revealed at the ukactive Awards 2021.
Featured operator news
Featured operator news: Everyone Active bolsters Everyone on Demand and enters second year with five new partnerships
Everyone Active has signed a number of new deals which will see the operator strengthen its digital product offering, Everyone on Demand.
Featured operator news
Featured operator news: Everyone Active generates £342m in social value
Award-winning leisure operator Everyone Active generated £342million in social value at its sites across the country in 2019/20.
Company profiles
Company profile: Quoox
With more than 200 integrated features, Quoox is confident there is a solution for every ...
Company profiles
Company profile: EMD UK
EMD UK is the national governing body for group exercise. Funded by Sport England, EMD ...
Catalogue Gallery
Click on a catalogue to view it online
Directory
Spa software
SpaBooker: Spa software
Independent service & maintenance
Servicesport UK Limited: Independent service & maintenance
Wearable technology solutions
MyZone: Wearable technology solutions
Architects/designers
Zynk Design Consultants: Architects/designers
Management software
Premier Software Solutions: Management software
Exercise equipment
Power Plate: Exercise equipment
trade associations
International SPA Association - iSPA: trade associations
Fitness equipment
Octane Fitness: Fitness equipment
Skincare
Sothys: Skincare
Lockers/interior design
Safe Space Lockers Ltd: Lockers/interior design
Property & Tenders
Welwyn Garden City
Welwyn Hatfield Borough Council
Property & Tenders
Newport, Shropshire
Lilleshall Sports Academy
Property & Tenders
Diary dates
01-03 Feb 2022
Coventry Building Society Arena, Coventry, United Kingdom
Diary dates
07-10 Apr 2022
Exhibition Centre , Cologne, Germany
Diary dates
15-16 Jun 2022
ExCeL London, London, United Kingdom
Diary dates
01-07 Dec 2022
tbc, Dunedin, New Zealand
Diary dates
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