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UNITING THE WORLD OF FITNESS
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Health Club Management

Health Club Management

features

HCM People: Lisa SmosarskiEditor in chief – Stylist magazine

We watch trends closely at Stylist and we’ve seen a real growth in women strength training as a way of reclaiming a traditionally male sp

Published in Health Club Management 2019 issue 7
Lisa Smosarski
Lisa Smosarski
We watch trends closely at Stylist and we’ve seen a real growth in women strength training as a way of reclaiming a traditionally male space

Women’s fashion magazine Stylist has entered the fitness market by opening a female-only boutique studio in London’s affluent Mayfair district.

The studio will be operated under a new lifestyle brand, Stylist Strong, which the magazine hopes to develop into a leading women’s fitness line.

The Stylist Strong studio will specialise in class-based strength training specifically tailored for women. It will also host classes, events, talks and panel discussions on fitness and strength-training.

Classes have been designed to build both physical and mental strength in a “smart and informed way”, with trainers having been educated to help women optimise their workouts – from aligning training with their menstrual cycles to taking into account individual lifestyles.

A tailored training programme, created by Nike Global Master Trainer Joslyn Thompson Rule, will also be available.

Lisa Smosarski, editor-in-chief at Stylist, said: “We watch trends closely at Stylist and we have seen a real growth in women strength training – for body, for mind and as a way of reclaiming a traditionally male space.

“This trend challenges the idea of exercising for a specific body shape but instead embraces exercise for general health and wellness as well as boosting confidence and mental health.”

Master trainer Thompson Rule added: “I am both honoured and incredibly excited to be part of Stylist Strong; they have given me a platform to spread my passion – getting women unapologetically stronger.

“Women’s training is undergoing a refreshing and much-needed reboot on every level, this is just the beginning.

“I spend a lot of my time educating women on the importance of strength training for every aspect of their lives, but the educational piece can still be limited in terms of delivery and there is still a little stigma around lifting weights.”

The new Stylist Strong studio will specialise in class-based strength training for women
The new Stylist Strong studio will specialise in class-based strength training for women
The new Stylist Strong studio will specialise in class-based strength training for women
The new Stylist Strong studio will specialise in class-based strength training for women
http://www.leisureopportunities.com/images/imagesX/881846_972213.jpg
'We watch trends closely at Stylist Magazine and we've seen a real growth in women doing strength training as a way of reclaiming a traditionally male space' – editor in chief Lisa Smosarski on the publisher's new female-only studio...
Lisa Smosarski, Editor in chief – Stylist magazine,Lisa Smosarski, Stylist magazine, boutique studio, Stylist Strong
People
HCM people

Rich Hutson

CEO of CHi Fitness and Co-founder of Fire Fitness
The business wasn’t getting the numbers needed, so I raised the prices by 25 per cent. It worked and we didn’t skip a beat
People
If you want to work with a PT and do some elite-level training, our facilities allow for that, but if you just want to go in and train on your own, you’ll get a good return for your time and energy
People
This isn’t about gender. I got the role because I’m absolutely the best person for the job - Sophie Lawler
Features
Supplier showcase
Precor’s bikes are bringing success to a wide range of different health and fitness operations, from boutiques to trusts. We look at the latest examples
Features
Supplier showcase
Fitness expert, Matt Roberts, has chosen Pavigym’s PRAMA system to create an immersive, personalised workout experience at his new gym at The Langley hotel in Berkshire
Features
fitness-kit.net
Lauren Heath-Jones rounds up the latest product launches in health and fitness
Features
feature
‘TRX® for Yoga’ education fuses suspension training and yoga, says Julian Woolley
Features
IHRSA Update
The global health and fitness markets reached an all-time high in terms of memberships in 2018. IHRSA’s Melissa Rodriguez highlights the topline numbers for HCM
Features
Social responsibility
A year after the launch of its first outdoor gym made from melted down, confiscated knives, Steel Warriors has won the support of the Co-op, which has pledged to fund the roll-out of a further 20 calisthenics gyms, as Kath Hudson reports
Features
feature
EMS training is having a major impact on the studio and gym market and being used by athletes, celebrities and also for rehabilitation. We talk to a select group of studio owners to hear how they’re maximising the versatility of this type of training
Features
Latest News
DW Fitness First has launched its new Kit & Collect service, aimed at increasing secondary ...
Latest News
Teenagers' 'incessant' use of social media is radically reducing the time they spend sleeping and ...
Latest News
Wattbike has secured a deal to supply more than 30 Bupa Health Clinic sites across ...
Latest News
Fitness franchise YourZone45 has concluded a second round of funding, as it prepares to expand ...
Latest News
Leisure trust Active Nation has expanded its portfolio of budget gyms with the acquisition of ...
Latest News
Thousands of people at risk of Type 2 diabetes will be given digital support – ...
Latest News
New research has provided a possible explanation for the perceived decrease in endurance musculature as ...
Latest News
Ten Health and Fitness has opened its ninth studio in an office building in central ...
Job search
POST YOUR JOB
Featured supplier news
Featured supplier: Collaboration, not aggregation, is the message
MoveGB is a collaboration-based platform, but being a platform, one of the common worries we hear from our partners is about loss of customer ownership.
Featured supplier news
Featured supplier: Pavigym: helping gyms and boutique studios fight back against noise
With noise complaints against gyms on the rise, limiting noise isn’t only beneficial to users - it could also be crucial to your business.
Opinion
promotion
As an industry, we still underestimate the power of a truly varied fitness regime - and the growing appetite for it, especially among emerging customer segments.
Opinion: Collaboration vs aggregation - what’s the difference?
Company profiles
Company profile: Core Health & Fitness
Core Health & Fitness is the world’s largest privately-held marketer and distributor of commercial fitness ...
Company profiles
Company profile: Octane Fitness
A global innovator of high-performance fitness equipment, Octane Fitness, a Nautilus, Inc. brand, continually redefines ...
Catalogue Gallery
Click on a catalogue to view it online
Directory
Spa software
ResortSuite: Spa software
Audio visual
Hutchison Technologies: Audio visual
Flooring
Total Vibration Solutions Ltd: Flooring
Lockers/interior design
Fitlockers: Lockers/interior design
Architects/designers
Zynk Design Consultants: Architects/designers
Management software
GymSales: Management software
Fitness equipment
FunXtion International BV: Fitness equipment
Hydrotherapy / spa fragrances
Kemitron GmbH: Hydrotherapy / spa fragrances
Skincare
Comfort Zone - Davines S.p.A: Skincare
Trade associations
International SPA Association - iSPA: Trade associations
Property & Tenders
Diary dates
05-06 Sep 2019
TagusPark, Oeiras, Portugal
Diary dates
21-22 Sep 2019
Locations worldwide,
Diary dates

features

HCM People: Lisa SmosarskiEditor in chief – Stylist magazine

We watch trends closely at Stylist and we’ve seen a real growth in women strength training as a way of reclaiming a traditionally male sp

Published in Health Club Management 2019 issue 7
Lisa Smosarski
Lisa Smosarski
We watch trends closely at Stylist and we’ve seen a real growth in women strength training as a way of reclaiming a traditionally male space

Women’s fashion magazine Stylist has entered the fitness market by opening a female-only boutique studio in London’s affluent Mayfair district.

The studio will be operated under a new lifestyle brand, Stylist Strong, which the magazine hopes to develop into a leading women’s fitness line.

The Stylist Strong studio will specialise in class-based strength training specifically tailored for women. It will also host classes, events, talks and panel discussions on fitness and strength-training.

Classes have been designed to build both physical and mental strength in a “smart and informed way”, with trainers having been educated to help women optimise their workouts – from aligning training with their menstrual cycles to taking into account individual lifestyles.

A tailored training programme, created by Nike Global Master Trainer Joslyn Thompson Rule, will also be available.

Lisa Smosarski, editor-in-chief at Stylist, said: “We watch trends closely at Stylist and we have seen a real growth in women strength training – for body, for mind and as a way of reclaiming a traditionally male space.

“This trend challenges the idea of exercising for a specific body shape but instead embraces exercise for general health and wellness as well as boosting confidence and mental health.”

Master trainer Thompson Rule added: “I am both honoured and incredibly excited to be part of Stylist Strong; they have given me a platform to spread my passion – getting women unapologetically stronger.

“Women’s training is undergoing a refreshing and much-needed reboot on every level, this is just the beginning.

“I spend a lot of my time educating women on the importance of strength training for every aspect of their lives, but the educational piece can still be limited in terms of delivery and there is still a little stigma around lifting weights.”

The new Stylist Strong studio will specialise in class-based strength training for women
The new Stylist Strong studio will specialise in class-based strength training for women
The new Stylist Strong studio will specialise in class-based strength training for women
The new Stylist Strong studio will specialise in class-based strength training for women
http://www.leisureopportunities.com/images/imagesX/881846_972213.jpg
'We watch trends closely at Stylist Magazine and we've seen a real growth in women doing strength training as a way of reclaiming a traditionally male space' – editor in chief Lisa Smosarski on the publisher's new female-only studio...
Lisa Smosarski, Editor in chief – Stylist magazine,Lisa Smosarski, Stylist magazine, boutique studio, Stylist Strong
Latest News
DW Fitness First has launched its new Kit & Collect service, aimed at increasing secondary ...
Latest News
Teenagers' 'incessant' use of social media is radically reducing the time they spend sleeping and ...
Latest News
Wattbike has secured a deal to supply more than 30 Bupa Health Clinic sites across ...
Latest News
Fitness franchise YourZone45 has concluded a second round of funding, as it prepares to expand ...
Latest News
Leisure trust Active Nation has expanded its portfolio of budget gyms with the acquisition of ...
Latest News
Thousands of people at risk of Type 2 diabetes will be given digital support – ...
Latest News
New research has provided a possible explanation for the perceived decrease in endurance musculature as ...
Latest News
Ten Health and Fitness has opened its ninth studio in an office building in central ...
Latest News
German wellness operator Lanserhof has opened its first UK location at the historic Arts Club ...
Latest News
The backlash over billionaire Stephen Ross' fundraiser for Donald Trump's 2020 presidential campaign has overshadowed ...
Latest News
Planet Fitness has reported a 29.3 per cent increase in revenue for the first half ...
Job search
POST YOUR JOB
Featured supplier news
Featured supplier: Collaboration, not aggregation, is the message
MoveGB is a collaboration-based platform, but being a platform, one of the common worries we hear from our partners is about loss of customer ownership.
Featured supplier news
Featured supplier: Pavigym: helping gyms and boutique studios fight back against noise
With noise complaints against gyms on the rise, limiting noise isn’t only beneficial to users - it could also be crucial to your business.
Opinion
promotion
As an industry, we still underestimate the power of a truly varied fitness regime - and the growing appetite for it, especially among emerging customer segments.
Opinion: Collaboration vs aggregation - what’s the difference?
Company profiles
Company profile: Core Health & Fitness
Core Health & Fitness is the world’s largest privately-held marketer and distributor of commercial fitness ...
Company profiles
Company profile: Octane Fitness
A global innovator of high-performance fitness equipment, Octane Fitness, a Nautilus, Inc. brand, continually redefines ...
Catalogue Gallery
Click on a catalogue to view it online
Directory
Spa software
ResortSuite: Spa software
Audio visual
Hutchison Technologies: Audio visual
Flooring
Total Vibration Solutions Ltd: Flooring
Lockers/interior design
Fitlockers: Lockers/interior design
Architects/designers
Zynk Design Consultants: Architects/designers
Management software
GymSales: Management software
Fitness equipment
FunXtion International BV: Fitness equipment
Hydrotherapy / spa fragrances
Kemitron GmbH: Hydrotherapy / spa fragrances
Skincare
Comfort Zone - Davines S.p.A: Skincare
Trade associations
International SPA Association - iSPA: Trade associations
Property & Tenders
Diary dates
05-06 Sep 2019
TagusPark, Oeiras, Portugal
Diary dates
21-22 Sep 2019
Locations worldwide,
Diary dates
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