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UNITING THE WORLD OF FITNESS
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Health Club Management

Health Club Management

features

HCM People: Pitbull and Tony RobbinsFounders and advisers, Grit Bxng

Parents often tell their children to become doctors or lawyers, but now they’ll encourage their children to become fitness pros. At $1,000 an hour, they’ll make more than the best Wall Street lawyers. Trainers are the new superstars

Published in Health Club Management 2019 issue 7
From left: Pitbull, Tony Robbins and Bill Zanker are part of the team launching Grit Bxng, a new boutique gym
From left: Pitbull, Tony Robbins and Bill Zanker are part of the team launching Grit Bxng, a new boutique gym
My life is about working with people to change their bodies, change their relationships, and change their lives - Tony Robbins

American rapper Pitbull and life coach guru Tony Robbins are part of the team working on New York boutique Grit Bxng, which opens its first site – a 5,500sq ft flagship near Union Square – this summer.

Venture capitalist and billionaire Tim Draper has invested in the company – Change your Life LLC – while the business will be run by entrepreneur Bill Zanker, founder of training company The Learning Annex, along with his daughter Ediva Zanker and his son Dylan Zanker.

The Grit Bxng offer is based on a 50-minute signature method delivering HIIT group classes, with the “fundamentals of boxing at its core”.

Night club vibe
The 5,000sq ft club’s interior will feature a light and sound system designed to make a workout feel like a night out, with music playlists curated by Pitbull and motivational content – featuring Robbins – beamed on giant video screens.

Classes will take place in a three-module studio with treadmills, punch bags and benches.

Guests can also hang out in a fully licenced bar in the studio lounge – reputedly a first in New York City.

Grit Bxng is currently auditioning trainers from around the world, offering to pay US$1,000 an hour for those with star drawing power.

“Parents often tell their children to become doctors or lawyers,” said Zanker. “But now parents will encourage their children to become fitness pros. At $1,000 an hour, they’ll make more than the best Wall Street lawyers. Trainers are the new superstars of today.”

Guests will also be able to provide a star rating for their instructors and pay them tips through the Grit Bxng app, using the same approach as Uber.

Motivational messages
Robbins revealed his passion is to motivate people beyond the self-help programmes he’s famous for, saying: “My life is about working with people to change their bodies, change their relationships, and change their lives.

Grit Bxng will provide a space and experience unlike any other.”

Pitbull – whose real name is Armando Perez – added: “With each new project I approach, the words ‘you can’t’ and ‘no’ are just motivators that propel me to succeed and fuel my fire.

“That mentality is exactly what Grit Bxng embodies to me.”

Bitcoin pioneer
The operator believes it will be the first to accept Bitcoin. Tim Draper said: “Grit Bxng will be the first studio chain to accept Bitcoin. Within three years, most other chains, like Soulcycle and Barry’s Bootcamp, will be accepting Bitcoin. Grit Bxng will be the first of many.”

The club’s social media message is, ‘Don’t follow us on Instagram, come work out instead’.

Grit Bxng in New York has been designed for millennials
Grit Bxng in New York has been designed for millennials
http://www.leisureopportunities.com/images/imagesX/522589_319949.jpg
'Parents often tell their children to become doctors or lawyers, but now they'll encourage them to become fitness pros' – says rapper Pitbull, talking about his new boutique gym with life coach guru Tony Robbins...
Pitbull, Tony Robbins & Bill Zanker, Founders and advisers, Grit Bxng,Pitbull, Tony Robbins, Bill Zanker, Grit Bxng, boutique gym,
People
A lot of developers were coming to see 15 Central Park West, to understand what made it so successful, and we started to get a lot of interesting design projects off the back of that. Since 2008, we’ve been involved in well over 140 projects globally
People
HCM people

Rich Hutson

CEO of CHi Fitness and Co-founder of Fire Fitness
The business wasn’t getting the numbers needed, so I raised the prices by 25 per cent. It worked and we didn’t skip a beat
People
HCM people

Martin Seibold

CEO Life Fit Group
Gathering existing, strong brands under one roof to create the new Life Fit Group made perfect sense
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features

HCM People: Pitbull and Tony RobbinsFounders and advisers, Grit Bxng

Parents often tell their children to become doctors or lawyers, but now they’ll encourage their children to become fitness pros. At $1,000 an hour, they’ll make more than the best Wall Street lawyers. Trainers are the new superstars

Published in Health Club Management 2019 issue 7
From left: Pitbull, Tony Robbins and Bill Zanker are part of the team launching Grit Bxng, a new boutique gym
From left: Pitbull, Tony Robbins and Bill Zanker are part of the team launching Grit Bxng, a new boutique gym
My life is about working with people to change their bodies, change their relationships, and change their lives - Tony Robbins

American rapper Pitbull and life coach guru Tony Robbins are part of the team working on New York boutique Grit Bxng, which opens its first site – a 5,500sq ft flagship near Union Square – this summer.

Venture capitalist and billionaire Tim Draper has invested in the company – Change your Life LLC – while the business will be run by entrepreneur Bill Zanker, founder of training company The Learning Annex, along with his daughter Ediva Zanker and his son Dylan Zanker.

The Grit Bxng offer is based on a 50-minute signature method delivering HIIT group classes, with the “fundamentals of boxing at its core”.

Night club vibe
The 5,000sq ft club’s interior will feature a light and sound system designed to make a workout feel like a night out, with music playlists curated by Pitbull and motivational content – featuring Robbins – beamed on giant video screens.

Classes will take place in a three-module studio with treadmills, punch bags and benches.

Guests can also hang out in a fully licenced bar in the studio lounge – reputedly a first in New York City.

Grit Bxng is currently auditioning trainers from around the world, offering to pay US$1,000 an hour for those with star drawing power.

“Parents often tell their children to become doctors or lawyers,” said Zanker. “But now parents will encourage their children to become fitness pros. At $1,000 an hour, they’ll make more than the best Wall Street lawyers. Trainers are the new superstars of today.”

Guests will also be able to provide a star rating for their instructors and pay them tips through the Grit Bxng app, using the same approach as Uber.

Motivational messages
Robbins revealed his passion is to motivate people beyond the self-help programmes he’s famous for, saying: “My life is about working with people to change their bodies, change their relationships, and change their lives.

Grit Bxng will provide a space and experience unlike any other.”

Pitbull – whose real name is Armando Perez – added: “With each new project I approach, the words ‘you can’t’ and ‘no’ are just motivators that propel me to succeed and fuel my fire.

“That mentality is exactly what Grit Bxng embodies to me.”

Bitcoin pioneer
The operator believes it will be the first to accept Bitcoin. Tim Draper said: “Grit Bxng will be the first studio chain to accept Bitcoin. Within three years, most other chains, like Soulcycle and Barry’s Bootcamp, will be accepting Bitcoin. Grit Bxng will be the first of many.”

The club’s social media message is, ‘Don’t follow us on Instagram, come work out instead’.

Grit Bxng in New York has been designed for millennials
Grit Bxng in New York has been designed for millennials
http://www.leisureopportunities.com/images/imagesX/522589_319949.jpg
'Parents often tell their children to become doctors or lawyers, but now they'll encourage them to become fitness pros' – says rapper Pitbull, talking about his new boutique gym with life coach guru Tony Robbins...
Pitbull, Tony Robbins & Bill Zanker, Founders and advisers, Grit Bxng,Pitbull, Tony Robbins, Bill Zanker, Grit Bxng, boutique gym,
Latest News
Boutique fitness franchise Spenga has opened two new locations as it looks to ramp up ...
Latest News
Fitness franchise Fit Body Boot Camp has revealed that it has more than 200 new ...
Latest News
DW Fitness First has launched its new Kit & Collect service, aimed at increasing secondary ...
Latest News
Teenagers' 'incessant' use of social media is radically reducing the time they spend sleeping and ...
Latest News
Wattbike has secured a deal to supply more than 30 Bupa Health Clinic sites across ...
Latest News
Fitness franchise YourZone45 has concluded a second round of funding, as it prepares to expand ...
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Leisure trust Active Nation has expanded its portfolio of budget gyms with the acquisition of ...
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Job search
POST YOUR JOB
Featured supplier news
Featured supplier: Incorpore: Creating a fitter, happier and more productive workforce
Inactivity is described by The Department of Health as the ‘silent killer’ of our generation.
Featured supplier news
Featured supplier: Trade in, trade up with Power Plate
To celebrate their 20th Anniversary Power Plate is pleased to launch its new trade in, trade up programme.
Opinion
promotion
As an industry, we still underestimate the power of a truly varied fitness regime - and the growing appetite for it, especially among emerging customer segments.
Opinion: Collaboration vs aggregation - what’s the difference?
Company profiles
Company profile: MoveGB
Move is the online fitness platform where consumers go to get active, and operators collaborate ...
Company profiles
Company profile: Matrix Fitness
At Matrix Fitness, our goal is to make innovative commercial fitness equipment that stands out ...
Catalogue Gallery
Click on a catalogue to view it online
Directory
Spa software
ResortSuite: Spa software
Architects/designers
Zynk Design Consultants: Architects/designers
Professional services
Deloitte UK: Professional services
Exercise equipment
EXF Fitness Equipment: Exercise equipment
Flooring
Total Vibration Solutions Ltd: Flooring
Governing body
EMD UK: Governing body
Trade associations
International SPA Association - iSPA: Trade associations
Management software
Fisikal: Management software
Audio visual
Hutchison Technologies: Audio visual
Whole body cryotherapy
Zimmer MedizinSysteme GmbH / icelab: Whole body cryotherapy
Property & Tenders
Diary dates
05-06 Sep 2019
TagusPark, Oeiras, Portugal
Diary dates
21-22 Sep 2019
Locations worldwide,
Diary dates
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