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UNITING THE WORLD OF FITNESS
Health Club Management

Health Club Management

features

Editor's letter: The health agenda

Groundbreaking research from around the world is proving the many ways exercise can support health and creating opportunities for the sector to be more valued and useful

Published in Health Club Management 2021 issue 4
Exercise will be prescribed for chronic pain / shutterstock/Robert Kneschke
Exercise will be prescribed for chronic pain / shutterstock/Robert Kneschke
Many assume this work will fall largely to the public sector, however the private sector will also want to be involved

News that NICE has recommended the prescription of exercise instead of drugs to treat chronic pain (see page 48) is a game-changer for the industry, opening up opportunities for increasingly meaningful contributions to the health agenda at a time when medics are under pressure and need support.

On page 50, we discuss ways the activity sector in the UK can deepen partnerships with the health service and – importantly – continue to upskill staff to deliver health services. The aim being to build on great work already being done in prevention and treatment, in areas such as Long-COVID recovery and cancer prehab and rehab.

Huge funding is going into COVID-19 research globally, creating a stream of new evidence which proves the connection between physical and mental health, resilience and exercise. A study from the Kaiser Permanente Medical Center in California, for example, published in the British Journal of Sports Medicine, found being inactive more than doubles the risk of dying from COVID-19 (see page 100).

We’ve been seeking this kind of evidence for decades, as it gives us an irrefutable case with which to lobby to ‘join the team’ in delivering health interventions.

This lobbying is vital, given we’re still not recognised as having this capacity – the recent launch of Fit Miles by the UK government completely bypassed the activity sector, for example, and we debate this omission on page 42.

Part of our lobbying must focus on social inequality – a factor that’s deepening the impact of the pandemic and highlighting fundamental issues that must be addressed.

A new report, Levelling Up Health, from the UK’s All Party-Parliamentary Group (APPG) for Longevity, found there would have been 40,000 fewer deaths in the UK [to March 2020] if the COVID-19 mortality rate had been as low nationally as in the least deprived areas.

In launching the report [see page 23], Damian Green, chair of the APPG, said “We need to confront ideologues on the left who argue the state must be responsible for health and the private sector has ‘no place’ and on the right who oppose public health measures as an infringement of liberty.”

This point is well made – many assume this work will largely fall to the public sector, however, many in the private sector will also want to be involved. Only last month, The Gym Group published independent research showing it has generated £1.8bn in social value since 2016 – the first private sector operator to publish this calculation.

Many operators have a challenge ahead to rebuild membership numbers and so supporting the health agenda will be a win:win, opening up new markets and new sources of customers, while also contributing to people’s wellbeing and the COVID-19 recovery.

Liz Terry, HCM editor
[email protected]
@elizterry
https://www.leisureopportunities.co.uk/images/2021/458892_549917.jpg
Groundbreaking research from around the world is proving the many ways exercise can support health, says HCM editor Liz Terry
HCM magazine
The health and fitness industry felt as though it wasn’t invited to its own party when news of the government’s Fit Miles programme broke. But what does it actually mean and is it good or bad news for the sector? Kath Hudson investigates
HCM magazine
Lack of exercise is a major cause of death from COVID-19, according to new research, with only advanced age and organ transplant leading to greater risk
HCM magazine
Switzerland’s no frills chain, NonStop Gym, has appointed Funxtion to create its member training app, as CEO Ernst De Neef explains
HCM Magazine
Sponsored
We talk to Dave Wright, CEO of Myzone, about the world’s first interchangeable heart rate monitor that provides real-time feedback – and the impact of COVID-19
HCM Magazine
HCM People
The idea was to weave a wellness culture into the fabric of village life by incorporating movement, rest and relaxation, nutrition, connectedness, purpose and environment
HCM Magazine
Everyone’s talking about
For years the health and fitness sector has aspired to be taken seriously by the health sector. Is now the time? asks Kath Hudson
HCM Magazine
HCM People
When women train on half-truths and crap science it’s painfully limiting
HCM Magazine
HCM People
We’re going after health club and spa management contracts for hotels and independent gyms and also planning to launch a You Fit franchise
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Software
As we adapt to a new way of living, software developers have been supporting the fitness sector with new systems and strategies. We asked operators and developers to share successes
HCM Magazine
Sponsored
Craig Cocking was appointed Life Fitness UK’s country manager in December, following over 13 years with the business. He reflects on the impact of the past 12 months and shares his views on the future of the industry
HCM Magazine
Latest News
A new pioneering approach looks to help cancer patients prepare for and respond to treatment ...
Latest News
Peloton is recalling all of its Tread and Tread+ machines in the US, after striking ...
Latest News
Health club operator Bannatyne is repositioning itself as a wellness provider, as it looks to ...
Latest News
Health clubs and leisure centres in Northern Ireland reopened their doors on Friday 30 April, ...
Latest News
It's time to refocus on the changing needs of older adults, according to a new ...
Latest News
In breaking news, HCM understands that David Lloyd Leisure's Glenn Earlam will move from his ...
Latest News
Sport England has reported a drop of 710,000 in the number of people classed as ...
Latest News
Independent gyms in the UK have fared better during the pandemic than larger corporate operators ...
Opinion
promotion
The UK’s first dedicated leisure development framework has completed its first four-year term with £144m committed investment in public leisure projects.
Opinion: UK’s first leisure framework celebrates £144m investment in public leisure
Featured supplier news
Featured supplier news: Engaging smart technology helps gyms and fitness professionals get their leading role back
Safety, quality of service, and member engagement are key in order to offer a unique fitness experience that will boost the re-start.
Featured supplier news
Featured supplier news: Connect for success with Precor
Members are returning post-lockdown expecting a fully integrated service, meaning digital connectivity has never been more important.
Company profiles
Company profile: EMD UK
EMD UK is the national governing body for group exercise. Funded by Sport England, EMD ...
Company profiles
Company profile: Parkwood Leisure
Parkwood Leisure is a family-owned leisure management company working with local authority partners across England ...
Supplier Showcases
Supplier showcase - Funxtion
Catalogue Gallery
Click on a catalogue to view it online
Directory
Hydrotherapy / spa fragrances
Kemitron GmbH: Hydrotherapy / spa fragrances
Uniforms
Service Sport: Uniforms
Fitness equipment
Octane Fitness: Fitness equipment
Trade associations
International SPA Association - iSPA: Trade associations
Skincare
Comfort Zone - Davines S.p.A: Skincare
Exercise equipment
Power Plate: Exercise equipment
Salt therapy products
Himalayan Source: Salt therapy products
Flooring
Total Vibration Solutions / TVS Sports Surfaces: Flooring
Architects/designers
Zynk Design Consultants: Architects/designers
Lockers/interior design
Safe Space Lockers Ltd: Lockers/interior design
Property & Tenders
Diary dates
12 Jun 2021
Worldwide, Various,
Diary dates
13-14 Jun 2021
Online,
Diary dates
16-17 Jun 2021
ExCeL London, London, United Kingdom
Diary dates
01-04 Jul 2021
Expo Centre & Riviera di Rimini, Italy
Diary dates
18-19 Sep 2021
Locations worldwide,
Diary dates
21-24 Sep 2021
Messe Stuttgart, Germany
Diary dates
04-07 Nov 2021
Exhibition Centre , Cologne, Germany
Diary dates
01-07 Dec 2022
tbc, Dunedin, New Zealand
Diary dates

features

Editor's letter: The health agenda

Groundbreaking research from around the world is proving the many ways exercise can support health and creating opportunities for the sector to be more valued and useful

Published in Health Club Management 2021 issue 4
Exercise will be prescribed for chronic pain / shutterstock/Robert Kneschke
Exercise will be prescribed for chronic pain / shutterstock/Robert Kneschke
Many assume this work will fall largely to the public sector, however the private sector will also want to be involved

News that NICE has recommended the prescription of exercise instead of drugs to treat chronic pain (see page 48) is a game-changer for the industry, opening up opportunities for increasingly meaningful contributions to the health agenda at a time when medics are under pressure and need support.

On page 50, we discuss ways the activity sector in the UK can deepen partnerships with the health service and – importantly – continue to upskill staff to deliver health services. The aim being to build on great work already being done in prevention and treatment, in areas such as Long-COVID recovery and cancer prehab and rehab.

Huge funding is going into COVID-19 research globally, creating a stream of new evidence which proves the connection between physical and mental health, resilience and exercise. A study from the Kaiser Permanente Medical Center in California, for example, published in the British Journal of Sports Medicine, found being inactive more than doubles the risk of dying from COVID-19 (see page 100).

We’ve been seeking this kind of evidence for decades, as it gives us an irrefutable case with which to lobby to ‘join the team’ in delivering health interventions.

This lobbying is vital, given we’re still not recognised as having this capacity – the recent launch of Fit Miles by the UK government completely bypassed the activity sector, for example, and we debate this omission on page 42.

Part of our lobbying must focus on social inequality – a factor that’s deepening the impact of the pandemic and highlighting fundamental issues that must be addressed.

A new report, Levelling Up Health, from the UK’s All Party-Parliamentary Group (APPG) for Longevity, found there would have been 40,000 fewer deaths in the UK [to March 2020] if the COVID-19 mortality rate had been as low nationally as in the least deprived areas.

In launching the report [see page 23], Damian Green, chair of the APPG, said “We need to confront ideologues on the left who argue the state must be responsible for health and the private sector has ‘no place’ and on the right who oppose public health measures as an infringement of liberty.”

This point is well made – many assume this work will largely fall to the public sector, however, many in the private sector will also want to be involved. Only last month, The Gym Group published independent research showing it has generated £1.8bn in social value since 2016 – the first private sector operator to publish this calculation.

Many operators have a challenge ahead to rebuild membership numbers and so supporting the health agenda will be a win:win, opening up new markets and new sources of customers, while also contributing to people’s wellbeing and the COVID-19 recovery.

Liz Terry, HCM editor
[email protected]
@elizterry
https://www.leisureopportunities.co.uk/images/2021/458892_549917.jpg
Groundbreaking research from around the world is proving the many ways exercise can support health, says HCM editor Liz Terry
Latest News
A new pioneering approach looks to help cancer patients prepare for and respond to treatment ...
Latest News
Peloton is recalling all of its Tread and Tread+ machines in the US, after striking ...
Latest News
Health club operator Bannatyne is repositioning itself as a wellness provider, as it looks to ...
Latest News
Health clubs and leisure centres in Northern Ireland reopened their doors on Friday 30 April, ...
Latest News
It's time to refocus on the changing needs of older adults, according to a new ...
Latest News
In breaking news, HCM understands that David Lloyd Leisure's Glenn Earlam will move from his ...
Latest News
Sport England has reported a drop of 710,000 in the number of people classed as ...
Latest News
Independent gyms in the UK have fared better during the pandemic than larger corporate operators ...
Latest News
Actor Mark Wahlberg has officially joined Power Plate as an investor in parent company, Performance ...
Latest News
Fitness and health are priority areas of expenditure for consumers in six key nations around ...
Latest News
Taking antihistamines prior to exercise can prevent the body from getting the full benefit of ...
Opinion
promotion
The UK’s first dedicated leisure development framework has completed its first four-year term with £144m committed investment in public leisure projects.
Opinion: UK’s first leisure framework celebrates £144m investment in public leisure
Featured supplier news
Featured supplier news: Engaging smart technology helps gyms and fitness professionals get their leading role back
Safety, quality of service, and member engagement are key in order to offer a unique fitness experience that will boost the re-start.
Featured supplier news
Featured supplier news: Connect for success with Precor
Members are returning post-lockdown expecting a fully integrated service, meaning digital connectivity has never been more important.
Company profiles
Company profile: EMD UK
EMD UK is the national governing body for group exercise. Funded by Sport England, EMD ...
Company profiles
Company profile: Parkwood Leisure
Parkwood Leisure is a family-owned leisure management company working with local authority partners across England ...
Supplier Showcases
Supplier showcase - Funxtion
Catalogue Gallery
Click on a catalogue to view it online
Directory
Hydrotherapy / spa fragrances
Kemitron GmbH: Hydrotherapy / spa fragrances
Uniforms
Service Sport: Uniforms
Fitness equipment
Octane Fitness: Fitness equipment
Trade associations
International SPA Association - iSPA: Trade associations
Skincare
Comfort Zone - Davines S.p.A: Skincare
Exercise equipment
Power Plate: Exercise equipment
Salt therapy products
Himalayan Source: Salt therapy products
Flooring
Total Vibration Solutions / TVS Sports Surfaces: Flooring
Architects/designers
Zynk Design Consultants: Architects/designers
Lockers/interior design
Safe Space Lockers Ltd: Lockers/interior design
Property & Tenders
Diary dates
12 Jun 2021
Worldwide, Various,
Diary dates
13-14 Jun 2021
Online,
Diary dates
16-17 Jun 2021
ExCeL London, London, United Kingdom
Diary dates
01-04 Jul 2021
Expo Centre & Riviera di Rimini, Italy
Diary dates
18-19 Sep 2021
Locations worldwide,
Diary dates
21-24 Sep 2021
Messe Stuttgart, Germany
Diary dates
04-07 Nov 2021
Exhibition Centre , Cologne, Germany
Diary dates
01-07 Dec 2022
tbc, Dunedin, New Zealand
Diary dates
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