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Ineos Hygienics
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UNITING THE WORLD OF FITNESS
Health Club Management

Health Club Management

features

HCM People: Harley PasternakTrainer and author

Having someone just feeling comfortable walking into the gym is important

Published in Health Club Management 2020 issue 10
Pasternak is a New York Times bestselling author / PHOTO: HARLEY PASTERNAK
Pasternak is a New York Times bestselling author / PHOTO: HARLEY PASTERNAK

The future of working out in the age of COVID-19 will be a hybrid of at-gym and in-home fitness, with an increasing focus on digital offerings, predicts celebrity trainer Harley Pasternak.

Pasternak is a personal trainer and nutritionist, who made his name working with celebrities including Halle Berry, Orlando Bloom and Rachael Weisz. He also has a fitness gym facility design business, and works as Global Fitness Advisor for Four Seasons Hotels & Resorts.

“I think fitness providers will be okay,” he said, talking to HCM. “I think things will come back to very close to what they were before the pandemic, but there will be more of a focus on hygiene, ventilation and private spaces to work out. More home fitness will exist than before, but people will come back to gyms for the social aspect and for pieces of equipment that it doesn’t make sense to have at home.”

His advice to gym operators is to, “Think about who’s going to be using your facility. How you cater for them, how you prioritise function over form, create different spaces for different people with different goals and comfort levels.

“With COVID-19, the idea of creating personal pods where people can exercise in a very hygienic and private way is a new area we haven’t looked at yet. And whenever you can create an outdoor amenity, that’s also very helpful.”

He also advises gym operators to increase their use of digital workout offerings. “It’s the future and present,” he said. “From a staffing and financial perspective it makes so much sense. You’re able to personalise things even more digitally than you are with one person in a class. A machine can keep track more and knows way more exercises.”

Attracting new members
With COVID-19 acting as an incentive for many to lose weight, Pasternak advises gyms to become more welcoming for people at the start of their fitness journey.

“Keep it simple,” he said. “Not all workouts have to be an hour and half long with 20 exercises. Having someone just feeling comfortable walking into the gym is important. Maybe giving them two simple moves to start with. I think people should start on free weights rather than machines – if machines are people’s first exposure to resistance exercise, they can actually create bad habits, but as they become more advanced, they can be great tools for variation and isolation.”

Forme Life
Pasternak is behind the design and development of several pieces of widely-used strength equipment, and is always on the lookout for the next big thing in fitness, he said. When he was asked to be chief fitness adviser for recently-launched Forme Life – a full length mirror designed by Yves Behar with resistance training equipment and a touch screen experience, offering a wide range of live and on demand workouts – he was instantly keen.

“When Trent Ward, the founder of Forme Life, approached me as they were developing this product, I thought, yes! I’m hitching my wagon to this horse,” he said. “I was very excited – it’s going to be a revolutionary product.”

Forme Life comes in two models: Full Studio and Screen-Only Studio. When turned off, it becomes a sleek full length mirror designed to blend into the home.

“If the Mirror is an audio cassette and Tonal is a CD, Forme Life is today’s modern digital music,” said Pasternak. “This is what I’ve been telling my clients to hold out for.”

Looking ahead, Pasternak’s gym design company has a range of gym designs underway, including several for Four Seasons, and an updated version of his bestselling The Body Reset Diet book is due to come out early in early 2021.

The rules for fitness
Pasternak shares his five daily habits for fitness with HCM

1 Create a daily step goal – aim for 12,000 steps per day, ideally outside of a gym

2 Try to get at least seven hours of quality sleep per night

3 Unplug from technology for at least an hour a day

4 Eat well – three meals and two snacks, consisting of protein, fibre and healthy fats and keep your sugar intake below 30 grams a day

5 Push something, pull something or lift something for 10 minutes every day

“We’ve put too much focus on mechanical and group programmed cardio. If you look at the healthiest populations in the world, these are people who walk anywhere from two to four times more per day than the average American. “Walking can be done by anybody, at any time and in any place”
Harley Pasternak BIO

Pasternak holds a MSc in exercise physiology and nutritional sciences from the University of Toronto and an honours Degree in kinesiology from the University of Western Ontario. He is also certified by The American College of Sports Medicine and The Canadian Society of Exercise Physiology, and served as an exercise and nutrition scientist for Canada’s Department of National Defense.

Pasternak is a New York Times bestselling author whose books include 5-Factor Fitness, 5-Factor Diet, The 5-Factor World Diet, and The Body Reset Diet. Harley’s titles have been translated into 14 languages in over 25 countries around the globe.

Pasternak has been involved with the concept and design of Forme Life, a new piece of home workout equipment / PHOTO: FORME LIFE
Pasternak has been involved with the concept and design of Forme Life, a new piece of home workout equipment / PHOTO: FORME LIFE
Pasternak is chief fitness advisor for Forme Life / PHOTO: FORME LIFE
Pasternak is chief fitness advisor for Forme Life / PHOTO: FORME LIFE
Pasternak designs gyms and workout protocols for Four Seasons Hotels & Resorts / PHOTO: FOUR SEASONS HOTELS & RESORTS
Pasternak designs gyms and workout protocols for Four Seasons Hotels & Resorts / PHOTO: FOUR SEASONS HOTELS & RESORTS
Pasternak holds a MSc in exercise physiology and nutritional sciences / PHOTO: HARLEY PASTERNAK
Pasternak holds a MSc in exercise physiology and nutritional sciences / PHOTO: HARLEY PASTERNAK
https://www.leisureopportunities.co.uk/images/2020/877105_83665.jpg
Celebrity trainer and author Harley Pasternak is working with Four Seasons Hotels & Resorts to elevate their fitness offering
HCM magazine
A new tracking tool, called Moving Communities, will assess the impact of the UK’s £100m National Leisure Recovery Fund, as well as evaluating the contribution public sector facilities make to their local communities, as HCM reports
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Policing the rules, even if it means losing members, will be crucial to building trust as health clubs reopen, Paul Roberts tells Kath Hudson
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As health clubs around the world start reopening, controlling COVID-19 – while also delivering a great service to customers – must be an obsession for everyone in the sector
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Facilities
Changing rooms have been largely closed during the pandemic, but as clubs open up, how will ongoing pandemic restrictions impact changing room design? We ask the experts for their observations and reflections
HCM Magazine
Research
Children with better cardiorespiratory health than their peers also do better on cognitive tests and other measures of brain function, according to new research
HCM Magazine
Sponsored
The University of Stirling has transformed its fitness offering with world-class performance sport and fitness facilities powered by Technogym
HCM Magazine
Interview
As gyms reopen in the UK a new brand is launching that plans to take the boutique market by storm
HCM Magazine
Supplier showcase
Hussle’s new Membership Conversion Service proactively turns Hussle customers into direct club members, encouraging them to join clubs they attend regularly
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HCM People
I don’t think we can point to any club in America that’s doing better now compared to pre-pandemic times
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Management
Katie Lewis and Lindsey Simpson co-founded Workplace Mental Wealth to drive workforce change in the health and fitness industry. Liz Terry talks to Lewis about their first research study – the Fitness and Active Leisure Workforce State of Mind Survey – and the launch of The Good Work Pledge
HCM Magazine
Latest News
Health clubs, leisure centres and studios in England have opened today (12 April) for the ...
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A major new initiative will look to strengthen and unite the fitness industry's voice in ...
Latest News
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Leisure centre operator Everyone Active has formed a partnership with WW (formerly called Weight Watchers), ...
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Adults suffering from chronic pain should be advised to take exercise, rather than be prescribed ...
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As health clubs and fitness studios in England are counting the hours down to reopening ...
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Empowered Brands, the franchise investment business that acquired énergie Fitness out of a CVA in ...
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John Treharne, founder of The Gym Group, and Jana Havrdová, president of the Czech Chamber ...
Featured supplier news
Featured supplier: How Gympass reinvented wellbeing
Over the last year, fitness and wellness organisations have faced challenges like never before. When gyms closed and members needed alternative support to keep up their health and wellbeing routines, Gympass swiftly pivoted its business model to offer a wealth of digital solutions for its partners.
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Company profiles
Company profile: Venueserve Fitness
Venueserve Fitness is an easy-to-use, low-cost web- and mobile online exercise platform, already being used ...
Company profiles
Company profile: Wexer
Our mission at Wexer is to make world-class exercise accessible to everyone by harnessing the ...
Catalogue Gallery
Click on a catalogue to view it online
Directory
Skincare
Sothys: Skincare
Management software
fibodo Limited: Management software
Whole body cryotherapy
Art of Cryo: Whole body cryotherapy
Lockers/interior design
Crown Sports Lockers: Lockers/interior design
Trade associations
International SPA Association - iSPA: Trade associations
Flooring
Total Vibration Solutions / TVS Sports Surfaces: Flooring
Spa software
SpaBooker: Spa software
Independent service & maintenance
Servicesport UK Limited: Independent service & maintenance
Uniforms
Service Sport: Uniforms
Fitness equipment
Precor: Fitness equipment
Property & Tenders
Hillingdon
Hillingdon Borough Council
Property & Tenders
Diary dates
12 Jun 2021
Worldwide, Various,
Diary dates
13-14 Jun 2021
Online,
Diary dates
16-17 Jun 2021
ExCeL London, London, United Kingdom
Diary dates
01-04 Jul 2021
Expo Centre & Riviera di Rimini, Italy
Diary dates
18-19 Sep 2021
Locations worldwide,
Diary dates
21-24 Sep 2021
Messe Stuttgart, Germany
Diary dates
04-07 Nov 2021
Exhibition Centre , Cologne, Germany
Diary dates
01-07 Dec 2022
tbc, Dunedin, New Zealand
Diary dates

features

HCM People: Harley PasternakTrainer and author

Having someone just feeling comfortable walking into the gym is important

Published in Health Club Management 2020 issue 10
Pasternak is a New York Times bestselling author / PHOTO: HARLEY PASTERNAK
Pasternak is a New York Times bestselling author / PHOTO: HARLEY PASTERNAK

The future of working out in the age of COVID-19 will be a hybrid of at-gym and in-home fitness, with an increasing focus on digital offerings, predicts celebrity trainer Harley Pasternak.

Pasternak is a personal trainer and nutritionist, who made his name working with celebrities including Halle Berry, Orlando Bloom and Rachael Weisz. He also has a fitness gym facility design business, and works as Global Fitness Advisor for Four Seasons Hotels & Resorts.

“I think fitness providers will be okay,” he said, talking to HCM. “I think things will come back to very close to what they were before the pandemic, but there will be more of a focus on hygiene, ventilation and private spaces to work out. More home fitness will exist than before, but people will come back to gyms for the social aspect and for pieces of equipment that it doesn’t make sense to have at home.”

His advice to gym operators is to, “Think about who’s going to be using your facility. How you cater for them, how you prioritise function over form, create different spaces for different people with different goals and comfort levels.

“With COVID-19, the idea of creating personal pods where people can exercise in a very hygienic and private way is a new area we haven’t looked at yet. And whenever you can create an outdoor amenity, that’s also very helpful.”

He also advises gym operators to increase their use of digital workout offerings. “It’s the future and present,” he said. “From a staffing and financial perspective it makes so much sense. You’re able to personalise things even more digitally than you are with one person in a class. A machine can keep track more and knows way more exercises.”

Attracting new members
With COVID-19 acting as an incentive for many to lose weight, Pasternak advises gyms to become more welcoming for people at the start of their fitness journey.

“Keep it simple,” he said. “Not all workouts have to be an hour and half long with 20 exercises. Having someone just feeling comfortable walking into the gym is important. Maybe giving them two simple moves to start with. I think people should start on free weights rather than machines – if machines are people’s first exposure to resistance exercise, they can actually create bad habits, but as they become more advanced, they can be great tools for variation and isolation.”

Forme Life
Pasternak is behind the design and development of several pieces of widely-used strength equipment, and is always on the lookout for the next big thing in fitness, he said. When he was asked to be chief fitness adviser for recently-launched Forme Life – a full length mirror designed by Yves Behar with resistance training equipment and a touch screen experience, offering a wide range of live and on demand workouts – he was instantly keen.

“When Trent Ward, the founder of Forme Life, approached me as they were developing this product, I thought, yes! I’m hitching my wagon to this horse,” he said. “I was very excited – it’s going to be a revolutionary product.”

Forme Life comes in two models: Full Studio and Screen-Only Studio. When turned off, it becomes a sleek full length mirror designed to blend into the home.

“If the Mirror is an audio cassette and Tonal is a CD, Forme Life is today’s modern digital music,” said Pasternak. “This is what I’ve been telling my clients to hold out for.”

Looking ahead, Pasternak’s gym design company has a range of gym designs underway, including several for Four Seasons, and an updated version of his bestselling The Body Reset Diet book is due to come out early in early 2021.

The rules for fitness
Pasternak shares his five daily habits for fitness with HCM

1 Create a daily step goal – aim for 12,000 steps per day, ideally outside of a gym

2 Try to get at least seven hours of quality sleep per night

3 Unplug from technology for at least an hour a day

4 Eat well – three meals and two snacks, consisting of protein, fibre and healthy fats and keep your sugar intake below 30 grams a day

5 Push something, pull something or lift something for 10 minutes every day

“We’ve put too much focus on mechanical and group programmed cardio. If you look at the healthiest populations in the world, these are people who walk anywhere from two to four times more per day than the average American. “Walking can be done by anybody, at any time and in any place”
Harley Pasternak BIO

Pasternak holds a MSc in exercise physiology and nutritional sciences from the University of Toronto and an honours Degree in kinesiology from the University of Western Ontario. He is also certified by The American College of Sports Medicine and The Canadian Society of Exercise Physiology, and served as an exercise and nutrition scientist for Canada’s Department of National Defense.

Pasternak is a New York Times bestselling author whose books include 5-Factor Fitness, 5-Factor Diet, The 5-Factor World Diet, and The Body Reset Diet. Harley’s titles have been translated into 14 languages in over 25 countries around the globe.

Pasternak has been involved with the concept and design of Forme Life, a new piece of home workout equipment / PHOTO: FORME LIFE
Pasternak has been involved with the concept and design of Forme Life, a new piece of home workout equipment / PHOTO: FORME LIFE
Pasternak is chief fitness advisor for Forme Life / PHOTO: FORME LIFE
Pasternak is chief fitness advisor for Forme Life / PHOTO: FORME LIFE
Pasternak designs gyms and workout protocols for Four Seasons Hotels & Resorts / PHOTO: FOUR SEASONS HOTELS & RESORTS
Pasternak designs gyms and workout protocols for Four Seasons Hotels & Resorts / PHOTO: FOUR SEASONS HOTELS & RESORTS
Pasternak holds a MSc in exercise physiology and nutritional sciences / PHOTO: HARLEY PASTERNAK
Pasternak holds a MSc in exercise physiology and nutritional sciences / PHOTO: HARLEY PASTERNAK
https://www.leisureopportunities.co.uk/images/2020/877105_83665.jpg
Celebrity trainer and author Harley Pasternak is working with Four Seasons Hotels & Resorts to elevate their fitness offering
Latest News
Health clubs, leisure centres and studios in England have opened today (12 April) for the ...
Latest News
A major new initiative will look to strengthen and unite the fitness industry's voice in ...
Latest News
A parliamentary report is calling for a £3bn intervention fund to build back better health ...
Latest News
Leisure centre operator Everyone Active has formed a partnership with WW (formerly called Weight Watchers), ...
Latest News
Adults suffering from chronic pain should be advised to take exercise, rather than be prescribed ...
Latest News
As health clubs and fitness studios in England are counting the hours down to reopening ...
Latest News
Empowered Brands, the franchise investment business that acquired énergie Fitness out of a CVA in ...
Latest News
John Treharne, founder of The Gym Group, and Jana Havrdová, president of the Czech Chamber ...
Latest News
Questex, owner of industry buyer event, Sibec EU, has announced it will partner with FIBO ...
Latest News
Les Mills has come up with an ingenious solution to get around the pandemic travel ...
Latest News
At-home fitness giant Peloton has officially completed the acquisition of equipment provider Precor, in a ...
Featured supplier news
Featured supplier: How Gympass reinvented wellbeing
Over the last year, fitness and wellness organisations have faced challenges like never before. When gyms closed and members needed alternative support to keep up their health and wellbeing routines, Gympass swiftly pivoted its business model to offer a wealth of digital solutions for its partners.
Featured supplier news
Featured supplier: Cryotherapy specialists, L&R Kältetechnik, launch new artofcryo.com division
L&R Kältetechnik has launched a new division, named artofcryo.com, after 30 years’ experience with -110 °C electrical solutions.
Company profiles
Company profile: Venueserve Fitness
Venueserve Fitness is an easy-to-use, low-cost web- and mobile online exercise platform, already being used ...
Company profiles
Company profile: Wexer
Our mission at Wexer is to make world-class exercise accessible to everyone by harnessing the ...
Catalogue Gallery
Click on a catalogue to view it online
Directory
Skincare
Sothys: Skincare
Management software
fibodo Limited: Management software
Whole body cryotherapy
Art of Cryo: Whole body cryotherapy
Lockers/interior design
Crown Sports Lockers: Lockers/interior design
Trade associations
International SPA Association - iSPA: Trade associations
Flooring
Total Vibration Solutions / TVS Sports Surfaces: Flooring
Spa software
SpaBooker: Spa software
Independent service & maintenance
Servicesport UK Limited: Independent service & maintenance
Uniforms
Service Sport: Uniforms
Fitness equipment
Precor: Fitness equipment
Property & Tenders
Hillingdon
Hillingdon Borough Council
Property & Tenders
Diary dates
12 Jun 2021
Worldwide, Various,
Diary dates
13-14 Jun 2021
Online,
Diary dates
16-17 Jun 2021
ExCeL London, London, United Kingdom
Diary dates
01-04 Jul 2021
Expo Centre & Riviera di Rimini, Italy
Diary dates
18-19 Sep 2021
Locations worldwide,
Diary dates
21-24 Sep 2021
Messe Stuttgart, Germany
Diary dates
04-07 Nov 2021
Exhibition Centre , Cologne, Germany
Diary dates
01-07 Dec 2022
tbc, Dunedin, New Zealand
Diary dates
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Ineos Hygienics
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