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Core Health & Fitness
Core Health & Fitness
Core Health & Fitness
Health Club Management

Health Club Management

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UNITING THE WORLD OF FITNESS
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Health Club Management

Health Club Management

features

Supplier showcase: Digital gym floor - Funxtion

Sporteve has enhanced its in-club digital experience by working with Funxtion to install multiscreens to power the member experience

Published in Health Club Management 2020 issue 8
Funxtion has installed a digital circuit for Sporteve
Funxtion has installed a digital circuit for Sporteve

Sporteve, a growing chain of women-only workout spaces, with nearly 30 sites operating across Germany, decided to partner with FunXtion – experts in interactive digital fitness, to integrate digital capabilities onto the gym floor environment, enhancing the training experience for both members and instructors.

Detlef Garburg, executive director of Sporteve explains: “We identified a need to differentiate our offer in what is becoming an increasingly competitive market. We wanted to elevate our member experience to the next level and also optimise the level of coaching and support our gym floor trainers were providing. FunXtion’s MultiScreen Solution offered us the perfect solution.”

Adding digital circuits
“Digitalisation is impacting all aspects of life and we wanted to make sure we were aligned to consumer needs and demands. Our members are used to making purchases online, enjoying subscription based on-demand entertainment at home and having fingertip access to unlimited information from their mobile devices.

“Integrating a digital circuit into our training provision seemed like a natural progression.”

Depending on the space available at each site, the Sporteve team has positioned three of four FunXtion MultiScreen Solution units to create a digital workout circuit. Each screen demonstrates a unique exercise for a pre-programmed time frame. Once this comes to an end, members are promoted to move on to the next screen, or exercise station. This enables them to enjoy an effective circuit concurrently, ensuring a delivery of a social setting where varying abilities can all train safely alongside each other.

Instructor engagement
“The beauty of this setup is that instructors can focus their time with members who most need it, safe in the knowledge that the other participants are supported by the on-screen coaching,” says Garburg. “We installed this solution to enhance gym floor instruction, never to replace it. Members can also self-activate the digital circuit, allowing them to work out at times most convenient to them.

“The quality of the provision is second to none. All recorded exercise demonstrations are performed by real people, not animations and we felt this was important to promote a closer connection for our members, who are mostly busy seniors with limited or no previous gym experience, so it is key that any new introductions to our offering are simple and safe,” he explained.

Ernst De Neef, CEO, FunXtion adds: “This partnership allows Sporteve to enhance their offer to a much more engaged, connected level for members. They can now differentiate their product and the integration of digital circuits has provided a unique service to attract and retain members, whilst aiding staff.”

Find out more: www.funxtion.com

"This partnership allows Sporteve to enhance their offer to a much more engaged, connected level for members"
Ernst De Neef, FunXtion

"We wanted to elevate our member experience to the next level and also optimise the level of coaching on offer"
Detlef Garburg, Sporteve

Sign up here to get HCM's weekly ezine and every issue of HCM magazine free on digital.
Instructors can spend more time with members
Instructors can spend more time with members
https://www.leisureopportunities.co.uk/images/2020/539468_292122.jpg
Sporteve worked with Funxtion to enhance its in-club digital offering and liberate staff on the gym floor
Funxtion, Sporteve, Ernst De Neef, Detlef Garburg, ,digital fitness,
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03-03 Dec 2020
Virtual,
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Raffles City Convention Centre, Singapore, Singapore
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Expo Centre & Riviera di Rimini, Italy
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16-17 Jun 2021
ExCeL London, London, United Kingdom
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tbc, Dunedin, New Zealand
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features

Supplier showcase: Digital gym floor - Funxtion

Sporteve has enhanced its in-club digital experience by working with Funxtion to install multiscreens to power the member experience

Published in Health Club Management 2020 issue 8
Funxtion has installed a digital circuit for Sporteve
Funxtion has installed a digital circuit for Sporteve

Sporteve, a growing chain of women-only workout spaces, with nearly 30 sites operating across Germany, decided to partner with FunXtion – experts in interactive digital fitness, to integrate digital capabilities onto the gym floor environment, enhancing the training experience for both members and instructors.

Detlef Garburg, executive director of Sporteve explains: “We identified a need to differentiate our offer in what is becoming an increasingly competitive market. We wanted to elevate our member experience to the next level and also optimise the level of coaching and support our gym floor trainers were providing. FunXtion’s MultiScreen Solution offered us the perfect solution.”

Adding digital circuits
“Digitalisation is impacting all aspects of life and we wanted to make sure we were aligned to consumer needs and demands. Our members are used to making purchases online, enjoying subscription based on-demand entertainment at home and having fingertip access to unlimited information from their mobile devices.

“Integrating a digital circuit into our training provision seemed like a natural progression.”

Depending on the space available at each site, the Sporteve team has positioned three of four FunXtion MultiScreen Solution units to create a digital workout circuit. Each screen demonstrates a unique exercise for a pre-programmed time frame. Once this comes to an end, members are promoted to move on to the next screen, or exercise station. This enables them to enjoy an effective circuit concurrently, ensuring a delivery of a social setting where varying abilities can all train safely alongside each other.

Instructor engagement
“The beauty of this setup is that instructors can focus their time with members who most need it, safe in the knowledge that the other participants are supported by the on-screen coaching,” says Garburg. “We installed this solution to enhance gym floor instruction, never to replace it. Members can also self-activate the digital circuit, allowing them to work out at times most convenient to them.

“The quality of the provision is second to none. All recorded exercise demonstrations are performed by real people, not animations and we felt this was important to promote a closer connection for our members, who are mostly busy seniors with limited or no previous gym experience, so it is key that any new introductions to our offering are simple and safe,” he explained.

Ernst De Neef, CEO, FunXtion adds: “This partnership allows Sporteve to enhance their offer to a much more engaged, connected level for members. They can now differentiate their product and the integration of digital circuits has provided a unique service to attract and retain members, whilst aiding staff.”

Find out more: www.funxtion.com

"This partnership allows Sporteve to enhance their offer to a much more engaged, connected level for members"
Ernst De Neef, FunXtion

"We wanted to elevate our member experience to the next level and also optimise the level of coaching on offer"
Detlef Garburg, Sporteve

Sign up here to get HCM's weekly ezine and every issue of HCM magazine free on digital.
Instructors can spend more time with members
Instructors can spend more time with members
https://www.leisureopportunities.co.uk/images/2020/539468_292122.jpg
Sporteve worked with Funxtion to enhance its in-club digital offering and liberate staff on the gym floor
Funxtion, Sporteve, Ernst De Neef, Detlef Garburg, ,digital fitness,
Latest News
Nick Whitcombe, the independent gym owner who refused to shut his gym during the October ...
Latest News
This year's UK government Spending Review, announced in Parliament by chancellor Rishi Sunak on 25 ...
Latest News
Up to 100k people will benefit from the free gym and physical activity sessions, thanks ...
Latest News
To the relief of the sector, the UK government confirmed yesterday (23 November) that gyms, ...
Latest News
Closing gyms and leisure facilities during any possible future lockdown would be "unthinkable", according to ...
Latest News
The University of Stirling has opened its new £20m sports and fitness centre. The building, ...
Latest News
Gyms are right near the bottom of the list in terms of places people have ...
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A new, Europe-wide initiative will look to chart the level of risk of COVID-19 infection ...
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Opinion
promotion
With January now close on the horizon your thoughts will be firmly focused on sales campaigns to attract new members through your doors in the new year rush.
Opinion: Sealing the Leaky Bucket – 7 Research-Based Tips for Retaining New Members in January 2021
Featured supplier news
Featured supplier: Active IQ launches End-point Assessor qualification
Active IQ has launched its Level 3 Award in Understanding the Development and Delivery of End-point Assessment to meet the increasing demands for skilled assessors in this emerging area.
Featured supplier news
Featured supplier: The Shredquarters partners with Physical Company to underpin expansion plans
Functional training gym, The Shredquarters, has moved into franchising, partnering with Physical Company to support its rapid growth.
Company profiles
Company profile: Wattbike
Wattbike is the creator of the world’s most advanced and innovative indoor bikes, developed in ...
Company profiles
Company profile: MoveGB
Move is the fitness marketplace connecting our partners with customers through the largest variety of ...
Supplier Showcases
Supplier showcase - Powering through
Catalogue Gallery
Click on a catalogue to view it online
Directory
Software
Volution.fit: Software
Direct debit solutions
Harlands Group: Direct debit solutions
Design consultants
Zynk Design Consultants: Design consultants
Lockers/interior design
Fitlockers: Lockers/interior design
Member feedback software
AskNicely: Member feedback software
Independent service & maintenance
Servicesport UK Limited: Independent service & maintenance
Wearable technology solutions
MyZone: Wearable technology solutions
Spa software
SpaBooker: Spa software
Uniforms
Service Sport: Uniforms
Exercise equipment
Technogym: Exercise equipment
Property & Tenders
11 - 25 Union St, London SE1 1SD
Bankside Open Spaces Trust
Property & Tenders
Waltham Abbey, Essex
Lee Valley Regional Park Authority
Property & Tenders
Diary dates
27-28 Nov 2020
Athena, Leicester, United Kingdom
Diary dates
03-03 Dec 2020
Virtual,
Diary dates
09 Dec 2020
Raffles City Convention Centre, Singapore, Singapore
Diary dates
02-04 Feb 2021
Ericsson Exhibition Hall, Ricoh Arena, Coventry, United Kingdom
Diary dates
23-26 Feb 2021
IFEMA, Madrid, Spain
Diary dates
03-04 Mar 2021
NEC, Birmingham, United Kingdom
Diary dates
03-06 Jun 2021
Expo Centre & Riviera di Rimini, Italy
Diary dates
16-17 Jun 2021
ExCeL London, London, United Kingdom
Diary dates
01-07 Dec 2022
tbc, Dunedin, New Zealand
Diary dates
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Core Health & Fitness
Core Health & Fitness