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The Leisure Media Company Ltd
The Leisure Media Company Ltd
The Leisure Media Company Ltd
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FITNESS, HEALTH, WELLNESS

features

Well Cities

Purpose-built well cities, with places to walk, exercise and spend time outdoors and access to great facilities, would serve as a model for others to follow

By Liz Terry, Leisure Media | Published in Leisure Management 2014 issue 1

Recommendations that two garden cities are built in southern England to ease the UK’s housing shortage have prompted debate and triggered political wrangling.

However, regardless of the politics, the opportunity to build two new cities from scratch is a thrilling one and if it goes ahead, a once in a lifetime opportunity for the leisure and wellness industries.

Cities designed from the ground up, using the latest sustainable design and green technology with fully integrated leisure, would be incredible places to live.

Things have moved on a long way since the last garden cities – Letchworth and Welwyn – were built and even the models used more recently for the UK’s ‘New Towns’, such as Milton Keynes, Harlow and Stevenage, are no longer relevant.

We need a new vision of cities for this new age of leisure: wellness cities, not garden cities (although they’ll need plenty of gardens and green spaces).

We now have a greater appreciation of the importance of things like humanscale development, the power of architecture to create communities and the importance of integrating green space and seamlessly embedding technology. We also have the tools, skills and knowledge to deliver something truly outstanding.

Britain leads the world in so many related disciplines: urban planning, architecture, sustainability, advanced technology, garden design, engineering and the creative industries. In additon, we have world class construction and surveying sectors and a great wealth of expertise in crafts and hand-building techniques.

But the most exciting part of living in a new city such as this would be the total integration of all the leisure – sport, leisure, wellness and health and fitness, hospitality, attractions and outdoor leisure.

In the last 30 years, Britain has moved from an industrial to a service and leisure economy and leisure is now the biggest area of consumer expenditure. A new city built with leisure integrated into other infrastructure such as education, transport, medical, commercial and retail – would create a world-class example of excellence showcasing the UK’s skills and expertise. It would also be a world first.

It’s recognised that in order for people to be healthy and lead long, happy and productive lives, wellness needs to be built into day to day life. A purpose-built wellness city [or well city] with places to walk, exercise and spend time outdoors, as well as with access to great facilties, would enhance quality of life, lead to better health and serve as a model for others to follow.

Let’s assemble a team of experts and creative thinkers from across all these disciplines, put politics to one side and make something really exciting happen.

Liz Terry, editor @elizterry

Sign up here to get HCM's weekly ezine and every issue of HCM magazine free on digital.
https://www.leisureopportunities.co.uk/images/LM2014_1editor.gif
Purpose-built well cities, with places to walk, exercise and spend time outdoors and access to great facilities, would serve as a model for others to follow
liz Terry, Leisure media,well cities, new towns,
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features

Well Cities

Purpose-built well cities, with places to walk, exercise and spend time outdoors and access to great facilities, would serve as a model for others to follow

By Liz Terry, Leisure Media | Published in Leisure Management 2014 issue 1

Recommendations that two garden cities are built in southern England to ease the UK’s housing shortage have prompted debate and triggered political wrangling.

However, regardless of the politics, the opportunity to build two new cities from scratch is a thrilling one and if it goes ahead, a once in a lifetime opportunity for the leisure and wellness industries.

Cities designed from the ground up, using the latest sustainable design and green technology with fully integrated leisure, would be incredible places to live.

Things have moved on a long way since the last garden cities – Letchworth and Welwyn – were built and even the models used more recently for the UK’s ‘New Towns’, such as Milton Keynes, Harlow and Stevenage, are no longer relevant.

We need a new vision of cities for this new age of leisure: wellness cities, not garden cities (although they’ll need plenty of gardens and green spaces).

We now have a greater appreciation of the importance of things like humanscale development, the power of architecture to create communities and the importance of integrating green space and seamlessly embedding technology. We also have the tools, skills and knowledge to deliver something truly outstanding.

Britain leads the world in so many related disciplines: urban planning, architecture, sustainability, advanced technology, garden design, engineering and the creative industries. In additon, we have world class construction and surveying sectors and a great wealth of expertise in crafts and hand-building techniques.

But the most exciting part of living in a new city such as this would be the total integration of all the leisure – sport, leisure, wellness and health and fitness, hospitality, attractions and outdoor leisure.

In the last 30 years, Britain has moved from an industrial to a service and leisure economy and leisure is now the biggest area of consumer expenditure. A new city built with leisure integrated into other infrastructure such as education, transport, medical, commercial and retail – would create a world-class example of excellence showcasing the UK’s skills and expertise. It would also be a world first.

It’s recognised that in order for people to be healthy and lead long, happy and productive lives, wellness needs to be built into day to day life. A purpose-built wellness city [or well city] with places to walk, exercise and spend time outdoors, as well as with access to great facilties, would enhance quality of life, lead to better health and serve as a model for others to follow.

Let’s assemble a team of experts and creative thinkers from across all these disciplines, put politics to one side and make something really exciting happen.

Liz Terry, editor @elizterry

Sign up here to get HCM's weekly ezine and every issue of HCM magazine free on digital.
https://www.leisureopportunities.co.uk/images/LM2014_1editor.gif
Purpose-built well cities, with places to walk, exercise and spend time outdoors and access to great facilities, would serve as a model for others to follow
liz Terry, Leisure media,well cities, new towns,
Latest News
Social enterprise, Places Leisure, which is part of the Places for People Group, has appointed ...
Latest News
Basic-Fit has signed up to trial Wellhub across its recently expanded Spanish network, giving access ...
Latest News
Having redefined the model of public-private collaboration in Spain, Go Fit is now expanding into ...
Latest News
Planet Fitness has become the subject of a hate campaign by certain groups of consumers ...
Latest News
Recovery, social wellness and longevity were talking points at PerformX recently, tipped by many speakers ...
Latest News
Industry experts are gathering in Cologne for today's European Health & Fitness Forum (EHFF), followed ...
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Jason Worthy has been appointed group CEO of Myzone to lead the 'next stage of ...
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Experience the pinnacle of fitness and luxury at the premier industry event, Sibec EMEA, set against the breathtaking backdrop of the Fairmont Monte Carlo this Autumn.
Featured supplier news
Featured supplier news: Panatta to showcase innovation at major fitness and bodybuilding events in 2024
Panatta will consolidate its global presence throughout 2024 by attending a host of major industry events around the globe.
Company profiles
Company profile: The Health and Fitness Institute
All fitness education providers currently out there are one and the same. They vary in ...
Company profiles
Company profile: Keepme
Keepme is the industry innovator delivering AI-integrated sales and membership solutions to fitness operators globally....
Supplier Showcase
Supplier showcase - Jon Williams
Catalogue Gallery
Click on a catalogue to view it online
Featured press releases
The Health & Fitness Institute press release: The future of fitness education: The Health and Fitness Institute champions digital learning
The Health and Fitness Institute (THFI) is leading a revolutionary paradigm shift in fitness education by fully embracing digital learning.
Featured press releases
KeepMe press release: Keepme releases essential AI resource guide for fitness operators
Keepme has introduced yet another innovative initiative aimed at providing the fitness industry with state-of-the-art resources.
Directory
Lockers
Fitlockers: Lockers
Snowroom
TechnoAlpin SpA: Snowroom
Cryotherapy
Art of Cryo: Cryotherapy
salt therapy products
Saltability: salt therapy products
Flooring
Total Vibration Solutions / TVS Sports Surfaces: Flooring
Spa software
SpaBooker: Spa software
Property & Tenders
Loughton, IG10
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Grantham, Leicestershire
Belvoir Castle
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Diary dates
22-24 Apr 2024
Galgorm Resort, York,
Diary dates
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China Import & Export Fair Complex, Guangzhou, China
Diary dates
23-24 May 2024
Large Hall of the Chamber of Commerce (Erbprinzenpalais), Wiesbaden, Germany
Diary dates
30 May - 02 Jun 2024
Rimini Exhibition Center, Rimini, Italy
Diary dates
08-08 Jun 2024
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Diary dates
11-13 Jun 2024
Raffles City Convention Centre, Singapore, Singapore
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ExCeL London, London, United Kingdom
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IMPACT Exhibition Center, Bangkok, Thailand
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19-19 Sep 2024
The Salil Hotel Riverside - Bangkok, Bangkok 10120, Thailand
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01-04 Oct 2024
REVĪVŌ Wellness Resort Nusa Dua Bali, Kabupaten Badung, Indonesia
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22-25 Oct 2024
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In person, St Andrews, United Kingdom
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