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FITNESS, HEALTH, WELLNESS

features

Well Cities

Purpose-built well cities, with places to walk, exercise and spend time outdoors and access to great facilities, would serve as a model for others to follow

By Liz Terry, Leisure Media | Published in Leisure Management 2014 issue 1

Recommendations that two garden cities are built in southern England to ease the UK’s housing shortage have prompted debate and triggered political wrangling.

However, regardless of the politics, the opportunity to build two new cities from scratch is a thrilling one and if it goes ahead, a once in a lifetime opportunity for the leisure and wellness industries.

Cities designed from the ground up, using the latest sustainable design and green technology with fully integrated leisure, would be incredible places to live.

Things have moved on a long way since the last garden cities – Letchworth and Welwyn – were built and even the models used more recently for the UK’s ‘New Towns’, such as Milton Keynes, Harlow and Stevenage, are no longer relevant.

We need a new vision of cities for this new age of leisure: wellness cities, not garden cities (although they’ll need plenty of gardens and green spaces).

We now have a greater appreciation of the importance of things like humanscale development, the power of architecture to create communities and the importance of integrating green space and seamlessly embedding technology. We also have the tools, skills and knowledge to deliver something truly outstanding.

Britain leads the world in so many related disciplines: urban planning, architecture, sustainability, advanced technology, garden design, engineering and the creative industries. In additon, we have world class construction and surveying sectors and a great wealth of expertise in crafts and hand-building techniques.

But the most exciting part of living in a new city such as this would be the total integration of all the leisure – sport, leisure, wellness and health and fitness, hospitality, attractions and outdoor leisure.

In the last 30 years, Britain has moved from an industrial to a service and leisure economy and leisure is now the biggest area of consumer expenditure. A new city built with leisure integrated into other infrastructure such as education, transport, medical, commercial and retail – would create a world-class example of excellence showcasing the UK’s skills and expertise. It would also be a world first.

It’s recognised that in order for people to be healthy and lead long, happy and productive lives, wellness needs to be built into day to day life. A purpose-built wellness city [or well city] with places to walk, exercise and spend time outdoors, as well as with access to great facilties, would enhance quality of life, lead to better health and serve as a model for others to follow.

Let’s assemble a team of experts and creative thinkers from across all these disciplines, put politics to one side and make something really exciting happen.

Liz Terry, editor @elizterry

Sign up here to get HCM's weekly ezine and every issue of HCM magazine free on digital.
https://www.leisureopportunities.co.uk/images/LM2014_1editor.gif
Purpose-built well cities, with places to walk, exercise and spend time outdoors and access to great facilities, would serve as a model for others to follow
liz Terry, Leisure media,well cities, new towns,
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features

Well Cities

Purpose-built well cities, with places to walk, exercise and spend time outdoors and access to great facilities, would serve as a model for others to follow

By Liz Terry, Leisure Media | Published in Leisure Management 2014 issue 1

Recommendations that two garden cities are built in southern England to ease the UK’s housing shortage have prompted debate and triggered political wrangling.

However, regardless of the politics, the opportunity to build two new cities from scratch is a thrilling one and if it goes ahead, a once in a lifetime opportunity for the leisure and wellness industries.

Cities designed from the ground up, using the latest sustainable design and green technology with fully integrated leisure, would be incredible places to live.

Things have moved on a long way since the last garden cities – Letchworth and Welwyn – were built and even the models used more recently for the UK’s ‘New Towns’, such as Milton Keynes, Harlow and Stevenage, are no longer relevant.

We need a new vision of cities for this new age of leisure: wellness cities, not garden cities (although they’ll need plenty of gardens and green spaces).

We now have a greater appreciation of the importance of things like humanscale development, the power of architecture to create communities and the importance of integrating green space and seamlessly embedding technology. We also have the tools, skills and knowledge to deliver something truly outstanding.

Britain leads the world in so many related disciplines: urban planning, architecture, sustainability, advanced technology, garden design, engineering and the creative industries. In additon, we have world class construction and surveying sectors and a great wealth of expertise in crafts and hand-building techniques.

But the most exciting part of living in a new city such as this would be the total integration of all the leisure – sport, leisure, wellness and health and fitness, hospitality, attractions and outdoor leisure.

In the last 30 years, Britain has moved from an industrial to a service and leisure economy and leisure is now the biggest area of consumer expenditure. A new city built with leisure integrated into other infrastructure such as education, transport, medical, commercial and retail – would create a world-class example of excellence showcasing the UK’s skills and expertise. It would also be a world first.

It’s recognised that in order for people to be healthy and lead long, happy and productive lives, wellness needs to be built into day to day life. A purpose-built wellness city [or well city] with places to walk, exercise and spend time outdoors, as well as with access to great facilties, would enhance quality of life, lead to better health and serve as a model for others to follow.

Let’s assemble a team of experts and creative thinkers from across all these disciplines, put politics to one side and make something really exciting happen.

Liz Terry, editor @elizterry

Sign up here to get HCM's weekly ezine and every issue of HCM magazine free on digital.
https://www.leisureopportunities.co.uk/images/LM2014_1editor.gif
Purpose-built well cities, with places to walk, exercise and spend time outdoors and access to great facilities, would serve as a model for others to follow
liz Terry, Leisure media,well cities, new towns,
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The HCM team were busy at the recent FIBO Global Fitness event in Cologne, Germany, ...
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Atlanta-based boutique fitness software company, Xplor Mariana Tek, has kicked off a push for international ...
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The Global Wellness Institute (GWI) has released new data on the US’ wellness economy, valuing ...
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The fitness sector’s pivot to active wellbeing is being discussed in a new weekly podcast, ...
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Planet Fitness has a new CEO – Colleen Keating. She will take up the position ...
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UK Active has announced details of its annual health and fitness industry awards ceremony, which ...
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Social enterprise, Places Leisure, which is part of the Places for People Group, has appointed ...
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As one of the most energy-intensive industries in the UK, leisure facilities face a critical challenge in balancing net zero goals, funding and increased costs.
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As a family-owned business built on strong family values, Parkwood Leisure takes pride in offering ...
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Click on a catalogue to view it online
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Power Plate UK press release: Power plate + red light therapy: life-changing ‘biostacking’
“We combine Power Plate and red light therapy in all our small group classes,” says Natt Summers, founder and owner of Accomplish Fitness in Hungerford, Berkshire.
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Zoom Media press release: Zoom Media expands partnership with Fitness4less
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Flooring
Total Vibration Solutions / TVS Sports Surfaces: Flooring
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Saltability: salt therapy products
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