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JP Lennard
JP Lennard
JP Lennard
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UNITING THE WORLD OF FITNESS
Health Club Management

Health Club Management

features

Editor's letter: The health agenda

Groundbreaking research from around the world is proving the many ways exercise can support health and creating opportunities for the sector to be more valued and useful

Published in Health Club Management 2021 issue 4
Exercise will be prescribed for chronic pain / shutterstock/Robert Kneschke
Exercise will be prescribed for chronic pain / shutterstock/Robert Kneschke
Many assume this work will fall largely to the public sector, however the private sector will also want to be involved

News that NICE has recommended the prescription of exercise instead of drugs to treat chronic pain (see page 48) is a game-changer for the industry, opening up opportunities for increasingly meaningful contributions to the health agenda at a time when medics are under pressure and need support.

On page 50, we discuss ways the activity sector in the UK can deepen partnerships with the health service and – importantly – continue to upskill staff to deliver health services. The aim being to build on great work already being done in prevention and treatment, in areas such as Long-COVID recovery and cancer prehab and rehab.

Huge funding is going into COVID-19 research globally, creating a stream of new evidence which proves the connection between physical and mental health, resilience and exercise. A study from the Kaiser Permanente Medical Center in California, for example, published in the British Journal of Sports Medicine, found being inactive more than doubles the risk of dying from COVID-19 (see page 100).

We’ve been seeking this kind of evidence for decades, as it gives us an irrefutable case with which to lobby to ‘join the team’ in delivering health interventions.

This lobbying is vital, given we’re still not recognised as having this capacity – the recent launch of Fit Miles by the UK government completely bypassed the activity sector, for example, and we debate this omission on page 42.

Part of our lobbying must focus on social inequality – a factor that’s deepening the impact of the pandemic and highlighting fundamental issues that must be addressed.

A new report, Levelling Up Health, from the UK’s All Party-Parliamentary Group (APPG) for Longevity, found there would have been 40,000 fewer deaths in the UK [to March 2020] if the COVID-19 mortality rate had been as low nationally as in the least deprived areas.

In launching the report [see page 23], Damian Green, chair of the APPG, said “We need to confront ideologues on the left who argue the state must be responsible for health and the private sector has ‘no place’ and on the right who oppose public health measures as an infringement of liberty.”

This point is well made – many assume this work will largely fall to the public sector, however, many in the private sector will also want to be involved. Only last month, The Gym Group published independent research showing it has generated £1.8bn in social value since 2016 – the first private sector operator to publish this calculation.

Many operators have a challenge ahead to rebuild membership numbers and so supporting the health agenda will be a win:win, opening up new markets and new sources of customers, while also contributing to people’s wellbeing and the COVID-19 recovery.

Liz Terry, HCM editor
[email protected]
@elizterry
https://www.leisureopportunities.co.uk/images/2021/458892_549917.jpg
Groundbreaking research from around the world is proving the many ways exercise can support health, says HCM editor Liz Terry
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Featured operator news: Being active helps Parkwood Leisure customers save the NHS £16m
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Catalogue Gallery
Click on a catalogue to view it online
Directory
Exercise equipment
Matrix Fitness: Exercise equipment
Hydrotherapy / spa fragrances
Kemitron GmbH: Hydrotherapy / spa fragrances
Red Light Therapy
 Red Light Rising: Red Light Therapy
Management software
fibodo Limited: Management software
Salt therapy products
Himalayan Source: Salt therapy products
Fitness equipment
Precor: Fitness equipment
Independent service & maintenance
Servicesport UK Limited: Independent service & maintenance
Wearable technology solutions
MyZone: Wearable technology solutions
Skincare
Comfort Zone - Davines S.p.A: Skincare
Uniforms
Service Sport: Uniforms
Property & Tenders
Pendine Sands, Carmarthenshire
Carmarthenshire County Council
Property & Tenders
Diary dates
01-04 Jul 2021
Expo Centre & Riviera di Rimini, Italy
Diary dates
18-19 Sep 2021
Locations worldwide,
Diary dates
21-24 Sep 2021
Messe Stuttgart, Germany
Diary dates
28-29 Sep 2021
ExCeL London, London, United Kingdom
Diary dates
04-07 Nov 2021
Exhibition Centre , Cologne, Germany
Diary dates
01-03 Feb 2022
Coventry Building Society Arena, Coventry, United Kingdom
Diary dates
01-07 Dec 2022
tbc, Dunedin, New Zealand
Diary dates

features

Editor's letter: The health agenda

Groundbreaking research from around the world is proving the many ways exercise can support health and creating opportunities for the sector to be more valued and useful

Published in Health Club Management 2021 issue 4
Exercise will be prescribed for chronic pain / shutterstock/Robert Kneschke
Exercise will be prescribed for chronic pain / shutterstock/Robert Kneschke
Many assume this work will fall largely to the public sector, however the private sector will also want to be involved

News that NICE has recommended the prescription of exercise instead of drugs to treat chronic pain (see page 48) is a game-changer for the industry, opening up opportunities for increasingly meaningful contributions to the health agenda at a time when medics are under pressure and need support.

On page 50, we discuss ways the activity sector in the UK can deepen partnerships with the health service and – importantly – continue to upskill staff to deliver health services. The aim being to build on great work already being done in prevention and treatment, in areas such as Long-COVID recovery and cancer prehab and rehab.

Huge funding is going into COVID-19 research globally, creating a stream of new evidence which proves the connection between physical and mental health, resilience and exercise. A study from the Kaiser Permanente Medical Center in California, for example, published in the British Journal of Sports Medicine, found being inactive more than doubles the risk of dying from COVID-19 (see page 100).

We’ve been seeking this kind of evidence for decades, as it gives us an irrefutable case with which to lobby to ‘join the team’ in delivering health interventions.

This lobbying is vital, given we’re still not recognised as having this capacity – the recent launch of Fit Miles by the UK government completely bypassed the activity sector, for example, and we debate this omission on page 42.

Part of our lobbying must focus on social inequality – a factor that’s deepening the impact of the pandemic and highlighting fundamental issues that must be addressed.

A new report, Levelling Up Health, from the UK’s All Party-Parliamentary Group (APPG) for Longevity, found there would have been 40,000 fewer deaths in the UK [to March 2020] if the COVID-19 mortality rate had been as low nationally as in the least deprived areas.

In launching the report [see page 23], Damian Green, chair of the APPG, said “We need to confront ideologues on the left who argue the state must be responsible for health and the private sector has ‘no place’ and on the right who oppose public health measures as an infringement of liberty.”

This point is well made – many assume this work will largely fall to the public sector, however, many in the private sector will also want to be involved. Only last month, The Gym Group published independent research showing it has generated £1.8bn in social value since 2016 – the first private sector operator to publish this calculation.

Many operators have a challenge ahead to rebuild membership numbers and so supporting the health agenda will be a win:win, opening up new markets and new sources of customers, while also contributing to people’s wellbeing and the COVID-19 recovery.

Liz Terry, HCM editor
[email protected]
@elizterry
https://www.leisureopportunities.co.uk/images/2021/458892_549917.jpg
Groundbreaking research from around the world is proving the many ways exercise can support health, says HCM editor Liz Terry
Latest News
Technogym has launched a new app featuring an AI-powered digital coach. The Technogym App is ...
Latest News
Forme has signed an exclusive partnership with boutique fitness operator Barry's, the latest sign of ...
Latest News
The number of active memberships across European health clubs fell by roughly 10 million – ...
Latest News
Peloton is expanding its reach within the online fitness market with the launch of a ...
Latest News
Dr Giles Yeo, a geneticist at Cambridge University in the UK, has written a new ...
Latest News
Plans have been revealed to build the world's deepest pool in Cornwall, UK, which would ...
Latest News
People with depression should be prescribed exercise and then monitored for the first 12 weeks ...
Latest News
Frequent strenuous exercise increases the risk of developing motor neurone disease (MND) in people with ...
Latest News
The UK government has extended the ban on commercial evictions until 25 March 2022. Announcing ...
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Operating a further four weeks at reduced capacity will place serious pressure on English fitness ...
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People experiencing homelessness are being offered free access to leisure centres by Oxford City Council. ...
Opinion
promotion
While much of the fitness industry has reopened its doors across the UK over the past weeks, many members are yet to return.
Opinion: Re-engaging your post-lockdown absent members
Featured supplier news
Featured supplier news: FunXtion enhance interactive workouts with the launch of Virtual Player
Digital meets personal with the new Virtual Player from FunXtion, experts in interactive fitness, which allows clubs to stream and schedule world class virtual classes anytime, providing an interactive workout experience on the gym floor, functional area or directly to members at home via an app.
Featured supplier news
Featured supplier news: Feel better for longer with Power Plate
Aligning fitness and healthcare as part of the wider health and wellbeing needs of the ageing population has never been more important.
Featured operators news
Featured operator news: Everyone Active generates £342m in social value
Award-winning leisure operator Everyone Active generated £342million in social value at its sites across the country in 2019/20.
Featured operators news
Featured operator news: Being active helps Parkwood Leisure customers save the NHS £16m
Parkwood Leisure, one of the UK’s leading public leisure facilities operators, helped prevent more than 7,000 cases of stroke, dementia, depression and type 2 diabetes in 2019, saving the NHS £16 million, a new social value report has shown.
Company profiles
Company profile: Safe Space Lockers
Safe Space have over 25 years of experience in the UK leisure and fitness industry, ...
Company profiles
Company profile: Octane Fitness UK
A global innovator of innovation and variety in fitness equipment, Octane Fitness, a True Fitness ...
Catalogue Gallery
Click on a catalogue to view it online
Directory
Exercise equipment
Matrix Fitness: Exercise equipment
Hydrotherapy / spa fragrances
Kemitron GmbH: Hydrotherapy / spa fragrances
Red Light Therapy
 Red Light Rising: Red Light Therapy
Management software
fibodo Limited: Management software
Salt therapy products
Himalayan Source: Salt therapy products
Fitness equipment
Precor: Fitness equipment
Independent service & maintenance
Servicesport UK Limited: Independent service & maintenance
Wearable technology solutions
MyZone: Wearable technology solutions
Skincare
Comfort Zone - Davines S.p.A: Skincare
Uniforms
Service Sport: Uniforms
Property & Tenders
Pendine Sands, Carmarthenshire
Carmarthenshire County Council
Property & Tenders
Diary dates
01-04 Jul 2021
Expo Centre & Riviera di Rimini, Italy
Diary dates
18-19 Sep 2021
Locations worldwide,
Diary dates
21-24 Sep 2021
Messe Stuttgart, Germany
Diary dates
28-29 Sep 2021
ExCeL London, London, United Kingdom
Diary dates
04-07 Nov 2021
Exhibition Centre , Cologne, Germany
Diary dates
01-03 Feb 2022
Coventry Building Society Arena, Coventry, United Kingdom
Diary dates
01-07 Dec 2022
tbc, Dunedin, New Zealand
Diary dates
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JP Lennard
JP Lennard