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Health Club Management

Health Club Management

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UNITING THE WORLD OF FITNESS
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Health Club Management

Health Club Management

features

Editor's letter: Fitness is hot

Read the signs and all the indicators show we’re globalising rapidly as a sector, with joint ventures announced, market invasions a routine and investment flooding in. In short, fitness has never been hotter, so it’s time for us to step up

By Liz Terry, Leisure Media | Published in Health Club Management 2019 issue 4
Peloton’s US$4bn valuation has piqued interest in the sector / PHOTO: PELOTON
Peloton’s US$4bn valuation has piqued interest in the sector / PHOTO: PELOTON
With so much happening in terms of globalisation, there are partnerships to be built and deals to be done – time to get networking

Welcome to the FIBO edition of HCM – hope to see you at the event in Cologne from 4-7 April.

As well as supporting key local events in the UK, such as Elevate (see our preview on page 83), HCM has also joined forces with FIBO as a Global Media Partner for its cycle of events, which are now held in the US, Africa, China, South America and Australia, in addition to the vast mothership event in Cologne, which attracts 150k visitors

The growth of FIBO around the world is a clear sign of the globalisation of the fitness industry, as the market continues to thrive, and we’re delighted to be playing our part in this.

In January this year, to celebrate our 25th year, we adopted our much loved ‘pet name’ of HCM and a new domain, HCMmag.com, in place of the Health Club Management moniker.

The intention was to adopt a brand which can grow to more clearly reflect our focus on the entirety of the market, as we embrace the complete fitness eco-system, from gyms, health clubs, and activity, to wellness, boutiques and big box and from wearables, home fitness and franchises to sports integration.

In this issue, we’ve pulled together a range of special global content to celebrate FIBO, including a rare interview with Rainer Schaller, the founder of McFit – the original low-cost chain.

McFit inspired the growth of the low-cost and budget gym sector and Schaller has since expanded his business in a multitude of directions, including apps, fitness modelling, sports nutrition, home workouts, other gym verticals and the astonishing Mirai, the 55,000sq m fitness ‘theme park’ being developed in Germany (see HCM July 18, p48).

We also tackle the state of the global fitness market with industry maven Emma Barry’s playful SWOT analysis on page 30.

Barry can clearly see the opportunities in terms of things such as partnerships, where she advises: “Soul Cycle didn’t come from fitness. Peloton didn’t come from fitness. It’s up to you to partner with a new perspective,” but also warns about threats, saying “It’s unlikely we’ve done enough to outpace inevitable newcomers to our industry. And those newcomers aren’t so new. And their pockets run deep and their databases wide: Netflix is in fitness. Airbnb is in fitness. Gaming is in fitness. GAFA (Google, Amazon, Facebook, Apple) are in fitness.”

We’re entering a new phase in the development of the industry, as things like Peloton’s US$4bn valuation – which was achieved from scratch in just six years – catch the eye of investors.

And as well as new investment and growth within existing markets, we’re seeing new opportunities coming on-stream fast. On page 51, IHRSA, in partnership with Deloitte China, predicts growth in the Indian fitness sector, where market penetration is only 1.5 per cent, creating significant potential.

With so much happening in terms of globalisation and growth, there are partnerships to be built and deals to be done, so it’s definitely time to get networking. See you at the trade shows!

Sign up here to get HCM's weekly ezine and every issue of HCM magazine free on digital.
https://www.leisureopportunities.co.uk/images/imagesX/813124_215830.jpg
Fitness has never been hotter, so it's time for us to step up, says HCM editor Liz Terry
Liz Terry, editor,FIBO, fitness, Elevate Rainer Schaller, McFit, Emma Barry, Deloitte
People
The reopening of the industry, encouraging confidence in consumers and maintaining business is a collective responsibility
People
Our facility isn’t for everyone. In daring to be different, we’re attracting people willing to commit to a fresh way of approaching health and fitness
People
As a society, we all need to make a conscious effort to be more active and our industry is in the best position to help people do that
Features
feature
A like or a share on Instagram has never paid the rent. MZ-Remote has allowed me to continue revenue streams during Covid-19 that covered my operating expenses and effectively kept my business open
Features
Supplier showcase
Gympass added personal training to its platform during the lockdown and has now delivered 30,000 sessions globally
Features
Supplier showcase
During the COVID-19 enforced lockdown, Club Kingswood, an independent 2,800-member multi-activity club in Essex, froze all its gym memberships with no charge, uncertain of what the effect would be on the future of its membership
Features
feature
Active IQ optimised lockdown to create new opportunities for students and stakeholders
Features
feature
As winter draws nearer in the north of the world, it’s time to set your members up for their indoor workouts by taking advantage of the latest developments in indoor cycling
Features
COVID-19
Your worst nightmare happens – a member with COVID-19 attends three group exercise classes in a period of 18 hours. Sarah Shortt explains how one operator dealt with this crisis while staying open throughout and avoiding community transmission
Features
Research
A new study has found that exercise can reduce the symptoms of depression in young adults by amplifying reward processing, as Tom Walker reports
Features
Latest News
Fitness tech firm JaxJox will accelerate the launch of its connected home fitness solution, InteractiveStudio, ...
Latest News
Snap Fitness has ended its agreement with its master franchisee for the UK and Ireland ...
Latest News
The UK government has provided a lengthy response to a petition which demanded that gyms ...
Latest News
Gym and health club operators in Germany are believed to be considering joint legal action ...
Latest News
The latest study into the infection rates recorded at gyms has shown that the average ...
Latest News
A new mobile fitness platform delivers personal training sessions to people at home by combining ...
Latest News
Europe's largest gym chain, Basic-Fit, has published its trading update for the first nine months ...
Latest News
Boutique operator, The Refinery E9, has launched a personal trainer (PT) service with a twist, ...
Opinion
promotion
Our world has changed since March and together, we are learning and adapting to how this sector can continue to thrive in this COVID conscious world.
Opinion: Why fitness clubs and facilities need to evolve in a COVID-conscious world
Opinion
promotion
In a post-Covid world, member experience is more important than ever before. Your customers’ expectations have been heightened as the coronavirus continues to dominate our everyday lives.
Opinion: Why member experience is more important now than ever before
Featured supplier news
Featured supplier: Gympass sees success after pivoting to digital
As the COVID-19 lockdown forced the temporary closure of businesses across the country, the outlook for companies supplying services to corporate partners looked precarious.
Featured supplier news
Featured supplier: Frame launches new, streamlined digital offering, powered by Fisikal
When facing lockdown restrictions, Frame successfully adapted its in-club experience to an online offering for members.
Video Gallery
Freemotion CoachBike™
FreeMotion Fitness
Give your members the immersive cycling experience that keeps your members engaged – today and tomorrow. Read more
More videos:
Company profiles
Company profile: IONTO Health & Beauty GmbH
IONTO-COMED offers a wide range of treatment beds offering maximum flexibility and the symbiosis of ...
Company profiles
Company profile: Precor
For more than 35 years, Precor has driven fitness forward. We continue that heritage every ...
Catalogue Gallery
Click on a catalogue to view it online
Directory
Trade associations
International SPA Association - iSPA: Trade associations
Locking solutions
Monster Padlocks: Locking solutions
Software
Volution.fit: Software
Fitness Software
FunXtion International BV: Fitness Software
Management software
fibodo Limited: Management software
Exercise equipment
EXF Fitness Equipment: Exercise equipment
Design consultants
Zynk Design Consultants: Design consultants
Red Light Therapy
 Red Light Rising: Red Light Therapy
Whole body cryotherapy
Art of Cryo: Whole body cryotherapy
Hydrotherapy / spa fragrances
Kemitron GmbH: Hydrotherapy / spa fragrances
Property & Tenders
11 - 25 Union St, London SE1 1SD
Bankside Open Spaces Trust
Property & Tenders
Waltham Abbey, Essex
Lee Valley Regional Park Authority
Property & Tenders
Diary dates
03-06 Nov 2020
Online,
Diary dates
12 Nov 2020
Virtual, United States
Diary dates
17 Nov 2020
Loughborough University, Loughborough, United Kingdom
Diary dates
27-28 Nov 2020
Athena, Leicester, United Kingdom
Diary dates
03-03 Dec 2020
Virtual,
Diary dates
08-09 Dec 2020
Raffles City Convention Centre, Singapore, Singapore
Diary dates
02-04 Feb 2021
Ericsson Exhibition Hall, Ricoh Arena, Coventry, United Kingdom
Diary dates
23-26 Feb 2021
IFEMA, Madrid, Spain
Diary dates
03-04 Mar 2021
NEC, Birmingham, United Kingdom
Diary dates
03-06 Jun 2021
Expo Centre & Riviera di Rimini, Italy
Diary dates
16-17 Jun 2021
ExCeL London, London, United Kingdom
Diary dates
01-07 Dec 2022
tbc, Dunedin, New Zealand
Diary dates

features

Editor's letter: Fitness is hot

Read the signs and all the indicators show we’re globalising rapidly as a sector, with joint ventures announced, market invasions a routine and investment flooding in. In short, fitness has never been hotter, so it’s time for us to step up

By Liz Terry, Leisure Media | Published in Health Club Management 2019 issue 4
Peloton’s US$4bn valuation has piqued interest in the sector / PHOTO: PELOTON
Peloton’s US$4bn valuation has piqued interest in the sector / PHOTO: PELOTON
With so much happening in terms of globalisation, there are partnerships to be built and deals to be done – time to get networking

Welcome to the FIBO edition of HCM – hope to see you at the event in Cologne from 4-7 April.

As well as supporting key local events in the UK, such as Elevate (see our preview on page 83), HCM has also joined forces with FIBO as a Global Media Partner for its cycle of events, which are now held in the US, Africa, China, South America and Australia, in addition to the vast mothership event in Cologne, which attracts 150k visitors

The growth of FIBO around the world is a clear sign of the globalisation of the fitness industry, as the market continues to thrive, and we’re delighted to be playing our part in this.

In January this year, to celebrate our 25th year, we adopted our much loved ‘pet name’ of HCM and a new domain, HCMmag.com, in place of the Health Club Management moniker.

The intention was to adopt a brand which can grow to more clearly reflect our focus on the entirety of the market, as we embrace the complete fitness eco-system, from gyms, health clubs, and activity, to wellness, boutiques and big box and from wearables, home fitness and franchises to sports integration.

In this issue, we’ve pulled together a range of special global content to celebrate FIBO, including a rare interview with Rainer Schaller, the founder of McFit – the original low-cost chain.

McFit inspired the growth of the low-cost and budget gym sector and Schaller has since expanded his business in a multitude of directions, including apps, fitness modelling, sports nutrition, home workouts, other gym verticals and the astonishing Mirai, the 55,000sq m fitness ‘theme park’ being developed in Germany (see HCM July 18, p48).

We also tackle the state of the global fitness market with industry maven Emma Barry’s playful SWOT analysis on page 30.

Barry can clearly see the opportunities in terms of things such as partnerships, where she advises: “Soul Cycle didn’t come from fitness. Peloton didn’t come from fitness. It’s up to you to partner with a new perspective,” but also warns about threats, saying “It’s unlikely we’ve done enough to outpace inevitable newcomers to our industry. And those newcomers aren’t so new. And their pockets run deep and their databases wide: Netflix is in fitness. Airbnb is in fitness. Gaming is in fitness. GAFA (Google, Amazon, Facebook, Apple) are in fitness.”

We’re entering a new phase in the development of the industry, as things like Peloton’s US$4bn valuation – which was achieved from scratch in just six years – catch the eye of investors.

And as well as new investment and growth within existing markets, we’re seeing new opportunities coming on-stream fast. On page 51, IHRSA, in partnership with Deloitte China, predicts growth in the Indian fitness sector, where market penetration is only 1.5 per cent, creating significant potential.

With so much happening in terms of globalisation and growth, there are partnerships to be built and deals to be done, so it’s definitely time to get networking. See you at the trade shows!

Sign up here to get HCM's weekly ezine and every issue of HCM magazine free on digital.
https://www.leisureopportunities.co.uk/images/imagesX/813124_215830.jpg
Fitness has never been hotter, so it's time for us to step up, says HCM editor Liz Terry
Liz Terry, editor,FIBO, fitness, Elevate Rainer Schaller, McFit, Emma Barry, Deloitte
Latest News
Fitness tech firm JaxJox will accelerate the launch of its connected home fitness solution, InteractiveStudio, ...
Latest News
Snap Fitness has ended its agreement with its master franchisee for the UK and Ireland ...
Latest News
The UK government has provided a lengthy response to a petition which demanded that gyms ...
Latest News
Gym and health club operators in Germany are believed to be considering joint legal action ...
Latest News
The latest study into the infection rates recorded at gyms has shown that the average ...
Latest News
A new mobile fitness platform delivers personal training sessions to people at home by combining ...
Latest News
Europe's largest gym chain, Basic-Fit, has published its trading update for the first nine months ...
Latest News
Boutique operator, The Refinery E9, has launched a personal trainer (PT) service with a twist, ...
Latest News
Gains made getting people more physically active over the last few years were all but ...
Latest News
Mid Ulster District Council (MUDC) in Northern Ireland has won a landmark VAT case, which ...
Latest News
The government has pledged to invest £100m in supporting public leisure centres this winter, as ...
Opinion
promotion
Our world has changed since March and together, we are learning and adapting to how this sector can continue to thrive in this COVID conscious world.
Opinion: Why fitness clubs and facilities need to evolve in a COVID-conscious world
Opinion
promotion
In a post-Covid world, member experience is more important than ever before. Your customers’ expectations have been heightened as the coronavirus continues to dominate our everyday lives.
Opinion: Why member experience is more important now than ever before
Featured supplier news
Featured supplier: Gympass sees success after pivoting to digital
As the COVID-19 lockdown forced the temporary closure of businesses across the country, the outlook for companies supplying services to corporate partners looked precarious.
Featured supplier news
Featured supplier: Frame launches new, streamlined digital offering, powered by Fisikal
When facing lockdown restrictions, Frame successfully adapted its in-club experience to an online offering for members.
Video Gallery
Freemotion CoachBike™
FreeMotion Fitness
Give your members the immersive cycling experience that keeps your members engaged – today and tomorrow. Read more
More videos:
Company profiles
Company profile: IONTO Health & Beauty GmbH
IONTO-COMED offers a wide range of treatment beds offering maximum flexibility and the symbiosis of ...
Company profiles
Company profile: Precor
For more than 35 years, Precor has driven fitness forward. We continue that heritage every ...
Catalogue Gallery
Click on a catalogue to view it online
Directory
Trade associations
International SPA Association - iSPA: Trade associations
Locking solutions
Monster Padlocks: Locking solutions
Software
Volution.fit: Software
Fitness Software
FunXtion International BV: Fitness Software
Management software
fibodo Limited: Management software
Exercise equipment
EXF Fitness Equipment: Exercise equipment
Design consultants
Zynk Design Consultants: Design consultants
Red Light Therapy
 Red Light Rising: Red Light Therapy
Whole body cryotherapy
Art of Cryo: Whole body cryotherapy
Hydrotherapy / spa fragrances
Kemitron GmbH: Hydrotherapy / spa fragrances
Property & Tenders
11 - 25 Union St, London SE1 1SD
Bankside Open Spaces Trust
Property & Tenders
Waltham Abbey, Essex
Lee Valley Regional Park Authority
Property & Tenders
Diary dates
03-06 Nov 2020
Online,
Diary dates
12 Nov 2020
Virtual, United States
Diary dates
17 Nov 2020
Loughborough University, Loughborough, United Kingdom
Diary dates
27-28 Nov 2020
Athena, Leicester, United Kingdom
Diary dates
03-03 Dec 2020
Virtual,
Diary dates
08-09 Dec 2020
Raffles City Convention Centre, Singapore, Singapore
Diary dates
02-04 Feb 2021
Ericsson Exhibition Hall, Ricoh Arena, Coventry, United Kingdom
Diary dates
23-26 Feb 2021
IFEMA, Madrid, Spain
Diary dates
03-04 Mar 2021
NEC, Birmingham, United Kingdom
Diary dates
03-06 Jun 2021
Expo Centre & Riviera di Rimini, Italy
Diary dates
16-17 Jun 2021
ExCeL London, London, United Kingdom
Diary dates
01-07 Dec 2022
tbc, Dunedin, New Zealand
Diary dates
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