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UNITING THE WORLD OF FITNESS
Health Club Management

Health Club Management

features

Editor's letter: Fitness is hot

Read the signs and all the indicators show we’re globalising rapidly as a sector, with joint ventures announced, market invasions a routine and investment flooding in. In short, fitness has never been hotter, so it’s time for us to step up

By Liz Terry, Leisure Media | Published in Health Club Management 2019 issue 4
Peloton’s US$4bn valuation has piqued interest in the sector / PHOTO: PELOTON
Peloton’s US$4bn valuation has piqued interest in the sector / PHOTO: PELOTON
With so much happening in terms of globalisation, there are partnerships to be built and deals to be done – time to get networking

Welcome to the FIBO edition of HCM – hope to see you at the event in Cologne from 4-7 April.

As well as supporting key local events in the UK, such as Elevate (see our preview on page 83), HCM has also joined forces with FIBO as a Global Media Partner for its cycle of events, which are now held in the US, Africa, China, South America and Australia, in addition to the vast mothership event in Cologne, which attracts 150k visitors

The growth of FIBO around the world is a clear sign of the globalisation of the fitness industry, as the market continues to thrive, and we’re delighted to be playing our part in this.

In January this year, to celebrate our 25th year, we adopted our much loved ‘pet name’ of HCM and a new domain, HCMmag.com, in place of the Health Club Management moniker.

The intention was to adopt a brand which can grow to more clearly reflect our focus on the entirety of the market, as we embrace the complete fitness eco-system, from gyms, health clubs, and activity, to wellness, boutiques and big box and from wearables, home fitness and franchises to sports integration.

In this issue, we’ve pulled together a range of special global content to celebrate FIBO, including a rare interview with Rainer Schaller, the founder of McFit – the original low-cost chain.

McFit inspired the growth of the low-cost and budget gym sector and Schaller has since expanded his business in a multitude of directions, including apps, fitness modelling, sports nutrition, home workouts, other gym verticals and the astonishing Mirai, the 55,000sq m fitness ‘theme park’ being developed in Germany (see HCM July 18, p48).

We also tackle the state of the global fitness market with industry maven Emma Barry’s playful SWOT analysis on page 30.

Barry can clearly see the opportunities in terms of things such as partnerships, where she advises: “Soul Cycle didn’t come from fitness. Peloton didn’t come from fitness. It’s up to you to partner with a new perspective,” but also warns about threats, saying “It’s unlikely we’ve done enough to outpace inevitable newcomers to our industry. And those newcomers aren’t so new. And their pockets run deep and their databases wide: Netflix is in fitness. Airbnb is in fitness. Gaming is in fitness. GAFA (Google, Amazon, Facebook, Apple) are in fitness.”

We’re entering a new phase in the development of the industry, as things like Peloton’s US$4bn valuation – which was achieved from scratch in just six years – catch the eye of investors.

And as well as new investment and growth within existing markets, we’re seeing new opportunities coming on-stream fast. On page 51, IHRSA, in partnership with Deloitte China, predicts growth in the Indian fitness sector, where market penetration is only 1.5 per cent, creating significant potential.

With so much happening in terms of globalisation and growth, there are partnerships to be built and deals to be done, so it’s definitely time to get networking. See you at the trade shows!

Sign up here to get HCM's weekly ezine and every issue of HCM magazine free on digital.
https://www.leisureopportunities.co.uk/images/imagesX/813124_215830.jpg
Fitness has never been hotter, so it's time for us to step up, says HCM editor Liz Terry
Liz Terry, editor,FIBO, fitness, Elevate Rainer Schaller, McFit, Emma Barry, Deloitte
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The government needs to urgently set out its plans to support physical activity and fitness ...
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Glofox will begin offering health clubs, gyms and fitness studios instant access to financing, following ...
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A £30m luxury leisure development scheme which has been more than a decade in the ...
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Opinion
promotion
While much of the fitness industry has reopened its doors across the UK over the past weeks, many members are yet to return.
Opinion: Re-engaging your post-lockdown absent members
Featured supplier news
Featured supplier news: Celebrating the return of group exercise – Les Mills to host free ‘Fastest Way Back’ livestream event for the industry
Last month (May) saw the welcomed return of group exercise classes. Group exercise is the heartbeat for so many clubs, with in-studio and instructor-led live experiences at the pinnacle.
Featured supplier news
Featured supplier news: First digital ecosystem for fitness equipment is launched after £300,000 funding boost
Orbit4 is the first digital ecosystem that manages and facilitates the entire commercial fitness product cycle.
Featured operators news
Featured operator news: Being active helps Parkwood Leisure customers save the NHS £16m
Parkwood Leisure, one of the UK’s leading public leisure facilities operators, helped prevent more than 7,000 cases of stroke, dementia, depression and type 2 diabetes in 2019, saving the NHS £16 million, a new social value report has shown.
Featured operators news
Featured operator news: Everyone Active generates £342m in social value
Award-winning leisure operator Everyone Active generated £342million in social value at its sites across the country in 2019/20.
Company profiles
Company profile: EGYM UK Ltd
EGYM empowers gym operators to deliver a workout experience that supports their members' lifelong fitness ...
Company profiles
Company profile: Hussle
Hussle exists for two reasons: To increase opportunities for people to engage in physical activity ...
Supplier Showcases
Supplier showcase - Safe Space: Changing concept
Catalogue Gallery
Click on a catalogue to view it online
Directory
Independent service & maintenance
Servicesport UK Limited: Independent service & maintenance
Whole body cryotherapy
Art of Cryo: Whole body cryotherapy
Lockers/interior design
Crown Sports Lockers: Lockers/interior design
Skincare
Sothys: Skincare
Fitness equipment
Precor: Fitness equipment
Trade associations
International SPA Association - iSPA: Trade associations
Salt therapy products
Saltability: Salt therapy products
Exercise equipment
Power Plate: Exercise equipment
Architects/designers
Zynk Design Consultants: Architects/designers
Management software
Premier Software Solutions: Management software
Property & Tenders
Pendine Sands, Carmarthenshire
Carmarthenshire County Council
Property & Tenders
Diary dates
01-04 Jul 2021
Expo Centre & Riviera di Rimini, Italy
Diary dates
18-19 Sep 2021
Locations worldwide,
Diary dates
21-24 Sep 2021
Messe Stuttgart, Germany
Diary dates
28-29 Sep 2021
ExCeL London, London, United Kingdom
Diary dates
04-07 Nov 2021
Exhibition Centre , Cologne, Germany
Diary dates
01-07 Dec 2022
tbc, Dunedin, New Zealand
Diary dates

features

Editor's letter: Fitness is hot

Read the signs and all the indicators show we’re globalising rapidly as a sector, with joint ventures announced, market invasions a routine and investment flooding in. In short, fitness has never been hotter, so it’s time for us to step up

By Liz Terry, Leisure Media | Published in Health Club Management 2019 issue 4
Peloton’s US$4bn valuation has piqued interest in the sector / PHOTO: PELOTON
Peloton’s US$4bn valuation has piqued interest in the sector / PHOTO: PELOTON
With so much happening in terms of globalisation, there are partnerships to be built and deals to be done – time to get networking

Welcome to the FIBO edition of HCM – hope to see you at the event in Cologne from 4-7 April.

As well as supporting key local events in the UK, such as Elevate (see our preview on page 83), HCM has also joined forces with FIBO as a Global Media Partner for its cycle of events, which are now held in the US, Africa, China, South America and Australia, in addition to the vast mothership event in Cologne, which attracts 150k visitors

The growth of FIBO around the world is a clear sign of the globalisation of the fitness industry, as the market continues to thrive, and we’re delighted to be playing our part in this.

In January this year, to celebrate our 25th year, we adopted our much loved ‘pet name’ of HCM and a new domain, HCMmag.com, in place of the Health Club Management moniker.

The intention was to adopt a brand which can grow to more clearly reflect our focus on the entirety of the market, as we embrace the complete fitness eco-system, from gyms, health clubs, and activity, to wellness, boutiques and big box and from wearables, home fitness and franchises to sports integration.

In this issue, we’ve pulled together a range of special global content to celebrate FIBO, including a rare interview with Rainer Schaller, the founder of McFit – the original low-cost chain.

McFit inspired the growth of the low-cost and budget gym sector and Schaller has since expanded his business in a multitude of directions, including apps, fitness modelling, sports nutrition, home workouts, other gym verticals and the astonishing Mirai, the 55,000sq m fitness ‘theme park’ being developed in Germany (see HCM July 18, p48).

We also tackle the state of the global fitness market with industry maven Emma Barry’s playful SWOT analysis on page 30.

Barry can clearly see the opportunities in terms of things such as partnerships, where she advises: “Soul Cycle didn’t come from fitness. Peloton didn’t come from fitness. It’s up to you to partner with a new perspective,” but also warns about threats, saying “It’s unlikely we’ve done enough to outpace inevitable newcomers to our industry. And those newcomers aren’t so new. And their pockets run deep and their databases wide: Netflix is in fitness. Airbnb is in fitness. Gaming is in fitness. GAFA (Google, Amazon, Facebook, Apple) are in fitness.”

We’re entering a new phase in the development of the industry, as things like Peloton’s US$4bn valuation – which was achieved from scratch in just six years – catch the eye of investors.

And as well as new investment and growth within existing markets, we’re seeing new opportunities coming on-stream fast. On page 51, IHRSA, in partnership with Deloitte China, predicts growth in the Indian fitness sector, where market penetration is only 1.5 per cent, creating significant potential.

With so much happening in terms of globalisation and growth, there are partnerships to be built and deals to be done, so it’s definitely time to get networking. See you at the trade shows!

Sign up here to get HCM's weekly ezine and every issue of HCM magazine free on digital.
https://www.leisureopportunities.co.uk/images/imagesX/813124_215830.jpg
Fitness has never been hotter, so it's time for us to step up, says HCM editor Liz Terry
Liz Terry, editor,FIBO, fitness, Elevate Rainer Schaller, McFit, Emma Barry, Deloitte
Latest News
The government needs to urgently set out its plans to support physical activity and fitness ...
Latest News
Glofox will begin offering health clubs, gyms and fitness studios instant access to financing, following ...
Latest News
Hong Kong-based Bricks Group has revealed plans to launch its health club chain, U Time, ...
Latest News
A £30m luxury leisure development scheme which has been more than a decade in the ...
Latest News
Apple has previewed its much-awaited watchOS 8, the operating system for its Apple Watch. The ...
Latest News
Chinese health club chain Supermonkey has finalised a series E funding round, valuing the company ...
Latest News
Gymbox has signed a partnership agreement to provide members of flexible workspace provider WeWork with ...
Latest News
The number of health club members returning to gyms since lockdown has beaten all expectations, ...
Latest News
The Jumeirah Group has reopened the 186-room The Carlton Tower Jumeirah, in the heart of ...
Latest News
David Lloyd Clubs has enrolled former Labour Party deputy leader Tom Watson to help raise ...
Latest News
TRIB3 has secured a franchise deal which will see it open 20 studios across Belgium, ...
Opinion
promotion
While much of the fitness industry has reopened its doors across the UK over the past weeks, many members are yet to return.
Opinion: Re-engaging your post-lockdown absent members
Featured supplier news
Featured supplier news: Celebrating the return of group exercise – Les Mills to host free ‘Fastest Way Back’ livestream event for the industry
Last month (May) saw the welcomed return of group exercise classes. Group exercise is the heartbeat for so many clubs, with in-studio and instructor-led live experiences at the pinnacle.
Featured supplier news
Featured supplier news: First digital ecosystem for fitness equipment is launched after £300,000 funding boost
Orbit4 is the first digital ecosystem that manages and facilitates the entire commercial fitness product cycle.
Featured operators news
Featured operator news: Being active helps Parkwood Leisure customers save the NHS £16m
Parkwood Leisure, one of the UK’s leading public leisure facilities operators, helped prevent more than 7,000 cases of stroke, dementia, depression and type 2 diabetes in 2019, saving the NHS £16 million, a new social value report has shown.
Featured operators news
Featured operator news: Everyone Active generates £342m in social value
Award-winning leisure operator Everyone Active generated £342million in social value at its sites across the country in 2019/20.
Company profiles
Company profile: EGYM UK Ltd
EGYM empowers gym operators to deliver a workout experience that supports their members' lifelong fitness ...
Company profiles
Company profile: Hussle
Hussle exists for two reasons: To increase opportunities for people to engage in physical activity ...
Supplier Showcases
Supplier showcase - Safe Space: Changing concept
Catalogue Gallery
Click on a catalogue to view it online
Directory
Independent service & maintenance
Servicesport UK Limited: Independent service & maintenance
Whole body cryotherapy
Art of Cryo: Whole body cryotherapy
Lockers/interior design
Crown Sports Lockers: Lockers/interior design
Skincare
Sothys: Skincare
Fitness equipment
Precor: Fitness equipment
Trade associations
International SPA Association - iSPA: Trade associations
Salt therapy products
Saltability: Salt therapy products
Exercise equipment
Power Plate: Exercise equipment
Architects/designers
Zynk Design Consultants: Architects/designers
Management software
Premier Software Solutions: Management software
Property & Tenders
Pendine Sands, Carmarthenshire
Carmarthenshire County Council
Property & Tenders
Diary dates
01-04 Jul 2021
Expo Centre & Riviera di Rimini, Italy
Diary dates
18-19 Sep 2021
Locations worldwide,
Diary dates
21-24 Sep 2021
Messe Stuttgart, Germany
Diary dates
28-29 Sep 2021
ExCeL London, London, United Kingdom
Diary dates
04-07 Nov 2021
Exhibition Centre , Cologne, Germany
Diary dates
01-07 Dec 2022
tbc, Dunedin, New Zealand
Diary dates
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