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Health Club Management

Health Club Management

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UNITING THE WORLD OF FITNESS
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Health Club Management

Health Club Management

features

Editor's letter: Building momentum

The health and fitness industry in Europe is growing across the board as operators drive into new niche markets and engage wider customer groups, with new research confirming the biggest ever membership numbers

By Liz Terry, Leisure Media | Published in Health Club Management 2019 issue 6
Pure Gym now has more than 1m members / PHOTO: PURE GYM
Pure Gym now has more than 1m members / PHOTO: PURE GYM
The number of gym members has reached a record high and there are now more health clubs than at any time in history

We’re celebrating some key milestones for the industry this month, both across Europe and in the UK.

On page 54, Deloitte’s Karsten Hollasch outlines key findings from the European Health & Fitness Market Report 2019, which shows Europe is on track to reach 80m members by 2025 – a target set by EuropeActive in 2014.

Current membership numbers are on an upward curve at 62.2m – a penetration rate of 7.8 per cent and the highest ever recorded. With nearly 62,000 facilities in Europe, if we hit this 80m member target, a rough estimate shows there will be demand for at least another 10,000 facilities across the Continent – demand which will continue to fuel development.

Together, the top five countries in Europe represent nearly two-thirds of the entire European market in terms of both memberships and revenues. With penetration rates across these five sitting at between 9 and 15 per cent.

This puts the UK near the top of the list in Europe in terms of market penetration, with its current level of 15.6 per cent – a number revealed in the newly-published The 2019 State of the UK Fitness Industry Report from The Leisure Database Company.

Breaking the 15 per cent barrier has long been seen as the real threshold for mass market adoption and the momentum which has been achieved by UK operators to break this barrier makes it a significant moment in the maturing of the sector.

The UK also passed two more big milestones in the last year – total memberships broke the 10 million mark at 10.4m and total market value broke the £5bn barrier at £5.1bn.

The number of health and fitness facilities in the UK also grew by a healthy 2.9 per cent, from 7,038 to 7,239 – a net number accounting for both closures and new openings, although this represented a slight slowing over the previous year (215 vs 275) in terms of new openings. The industry must continue to fight to ensure planners understand our value and facilitate planning applications to ensure the sector can thrive.

The market is holding up well in the face of growth in home fitness, app workouts and non-facility-based offerings, such as bootcamp. These are adding critical mass, unlocking demand and keeping more people engaged with exercise.

The success of the boutique, low-cost and local authority markets have played a major part in this growth.

Deloitte identified UK operators such as Pure Gym and The Gym Group (TGG) as being some of the most successful in Europe, with Pure third largest, having increased its membership numbers by 85,000 in 2018 to break the million mark with 1.1m members and TGG close behind with 800,000 members.

Making fitness more accessible has breathed new life into a market which was stagnating just a decade ago.

It’s fitting then that the company which started the low-cost revolution – McFit (now RSG) is now the biggest in Europe, with 1.95 million members across 288 clubs and growing.

If you would like to get each issue of HCM magazine sent direct to you for FREE, plus the weekly HCM ezine, sign up now!
http://www.leisureopportunities.com/images/imagesX/852177_776516.jpg
'Making fitness more accessible has breathed new life into a market that was stagnating just a decade ago', says HCM editor Liz Terry
People
HCM people

Jo Smallwood

general manager, Oldham Leisure Centre
We saw the opportunity to initiate new partnerships with the Oldham Foodbank to help local residents during the COVID-19 crisis. We can’t serve our community in the way we would usually do, so we’ve moved resources to help where people need us most
People
Our COVID-19 measures make our clubs significantly safer than any other public space
People
HCM people

Ben Lucas

Founder, Flow Athletic, Sydney
We advise our Flow Athletes to complete classes at a ratio of one yoga class to one strength class to one cardio class. This combination has very positive effects
Features
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Balance training is set to become a major fitness trend, with exercisers increasingly appreciating the benefits of having a strong core and good balance, particularly as they age. Lauren Health-Jones rounds up the latest product releases
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Partner briefing
BMF, the outdoor fitness franchise company co-owned by Bear Grylls, is launching a £1m initiative designed to offer financial support to PTs and exercise professionals in getting back to work after the lockdown
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feature
As the health and fitness industry gears up for reopening, Caroline Constantine, MD of Right Directions, shares critical guidance about safe operating procedures
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As staff and members prepare to return to the gym, Dr Dane Vishnubala gives advice to operators on gearing up to offer them mental health support
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The over-70s were treated as one homogenous group during the lockdown and advised to shield. Colin Milner, founder and CEO of the International Council on Active Aging says this is leading to an increase in ageism that the industry must fight to overcome
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ukactive, 4global and partners have modelled the likely recovery from the lockdown. Ed Hubbard outlines the numbers
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More than 65,000 people responded to a survey designed to gauge what members want and expect from the sector after lockdown, as Leisure-net’s Dave Monkhouse reports
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Improve your training experience. All your data in a single app. Read more
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Catalogue Gallery
Click on a catalogue to view it online
Directory
Exercise equipment
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Wearable technology solutions
MyZone: Wearable technology solutions
Lockers/interior design
Crown Sports Lockers: Lockers/interior design
Gym flooring
REGUPOL/Berleburger Schaumstoffwerk (BSW): Gym flooring
Trade associations
International SPA Association - iSPA: Trade associations
Spa software
SpaBooker: Spa software
Fitness Software
FunXtion International BV: Fitness Software
Management software
Fisikal: Management software
Skincare
Comfort Zone - Davines S.p.A: Skincare
Independent service & maintenance
Servicesport UK Limited: Independent service & maintenance
Property & Tenders
Greywell, Hampshire
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Derby City Council
Property & Tenders
Diary dates
21-24 Sep 2020
Loews Coronado Bay Resort, Coronado, United States
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22-23 Sep 2020
Heythrop Park, United Kingdom
Diary dates
17-23 Oct 2020
Pinggu, Beijing, China
Diary dates
27-30 Oct 2020
Messe Stuttgart, Germany
Diary dates
03-06 Nov 2020
Online,
Diary dates
27-28 Nov 2020
Athena, Leicester, United Kingdom
Diary dates
23-26 Feb 2021
IFEMA, Madrid, Spain
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03-04 Mar 2021
NEC, Birmingham, United Kingdom
Diary dates
03-06 Jun 2021
Expo Centre & Riviera di Rimini, Italy
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16-17 Jun 2021
ExCeL London, London, United Kingdom
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features

Editor's letter: Building momentum

The health and fitness industry in Europe is growing across the board as operators drive into new niche markets and engage wider customer groups, with new research confirming the biggest ever membership numbers

By Liz Terry, Leisure Media | Published in Health Club Management 2019 issue 6
Pure Gym now has more than 1m members / PHOTO: PURE GYM
Pure Gym now has more than 1m members / PHOTO: PURE GYM
The number of gym members has reached a record high and there are now more health clubs than at any time in history

We’re celebrating some key milestones for the industry this month, both across Europe and in the UK.

On page 54, Deloitte’s Karsten Hollasch outlines key findings from the European Health & Fitness Market Report 2019, which shows Europe is on track to reach 80m members by 2025 – a target set by EuropeActive in 2014.

Current membership numbers are on an upward curve at 62.2m – a penetration rate of 7.8 per cent and the highest ever recorded. With nearly 62,000 facilities in Europe, if we hit this 80m member target, a rough estimate shows there will be demand for at least another 10,000 facilities across the Continent – demand which will continue to fuel development.

Together, the top five countries in Europe represent nearly two-thirds of the entire European market in terms of both memberships and revenues. With penetration rates across these five sitting at between 9 and 15 per cent.

This puts the UK near the top of the list in Europe in terms of market penetration, with its current level of 15.6 per cent – a number revealed in the newly-published The 2019 State of the UK Fitness Industry Report from The Leisure Database Company.

Breaking the 15 per cent barrier has long been seen as the real threshold for mass market adoption and the momentum which has been achieved by UK operators to break this barrier makes it a significant moment in the maturing of the sector.

The UK also passed two more big milestones in the last year – total memberships broke the 10 million mark at 10.4m and total market value broke the £5bn barrier at £5.1bn.

The number of health and fitness facilities in the UK also grew by a healthy 2.9 per cent, from 7,038 to 7,239 – a net number accounting for both closures and new openings, although this represented a slight slowing over the previous year (215 vs 275) in terms of new openings. The industry must continue to fight to ensure planners understand our value and facilitate planning applications to ensure the sector can thrive.

The market is holding up well in the face of growth in home fitness, app workouts and non-facility-based offerings, such as bootcamp. These are adding critical mass, unlocking demand and keeping more people engaged with exercise.

The success of the boutique, low-cost and local authority markets have played a major part in this growth.

Deloitte identified UK operators such as Pure Gym and The Gym Group (TGG) as being some of the most successful in Europe, with Pure third largest, having increased its membership numbers by 85,000 in 2018 to break the million mark with 1.1m members and TGG close behind with 800,000 members.

Making fitness more accessible has breathed new life into a market which was stagnating just a decade ago.

It’s fitting then that the company which started the low-cost revolution – McFit (now RSG) is now the biggest in Europe, with 1.95 million members across 288 clubs and growing.

If you would like to get each issue of HCM magazine sent direct to you for FREE, plus the weekly HCM ezine, sign up now!
http://www.leisureopportunities.com/images/imagesX/852177_776516.jpg
'Making fitness more accessible has breathed new life into a market that was stagnating just a decade ago', says HCM editor Liz Terry
Latest News
The UK's fitness industry can finally get back to business on Saturday 25 July, following ...
Latest News
HCM understands a decision on reopening dates for gyms and also for spas will be ...
Latest News
Interest in gym reopening in England is reaching fever pitch, with an announcement expected any ...
Latest News
Exercising increases levels of a protein hormone secreted by the bones which has a powerful ...
Latest News
A free-to-access training platform has launched to help the sport and fitness workforce confidently return ...
Latest News
Glasgow Life, which runs leisure and culture facilities on behalf of Glasgow City Council, has ...
Latest News
Fitness equipment firm Nautilus Inc is looking for a buyer for its commercial equipment brand ...
Latest News
Technogym has announced the launch of live streaming and on-demand classes. The new content will ...
Latest News
A number of gym operators are concerned that local lockdowns could come into effect in ...
Latest News
Prime Minister Boris Johnson has announced that gyms may be able to reopen in a ...
Featured supplier news
Featured supplier: EGYM presents Corona Gym Solution, for the successful re-opening of fitness studios
Finally, the time has come: fitness and health facilities around the globe are gradually resuming operations.
Featured supplier news
Featured supplier: Fisikal chosen as tech partner for ‘JP4’; new health app from fitness expert, Jessie Pavelka
Fitness expert and television host, Jessie Pavelka has collaborated with Fisikal, experts in digital management solutions, to create the new JP4 app, a premium 12-week personal health and fitness transformation programme that takes the user on a journey of change through four key elements of health.
Video Gallery
Technogym mywellness app
Technogym
Improve your training experience. All your data in a single app. Read more
More videos:
Company profiles
Company profile: FunXtion International BV
Unlock your club’s digital potential with the FunXtion Platform. Deliver engaging and immersive digital fitness ...
Company profiles
Company profile: Gympass
On a mission to defeat inactivity, Gympass is a corporate wellness solution that builds mutually ...
Catalogue Gallery
Click on a catalogue to view it online
Directory
Exercise equipment
Matrix Fitness: Exercise equipment
Wearable technology solutions
MyZone: Wearable technology solutions
Lockers/interior design
Crown Sports Lockers: Lockers/interior design
Gym flooring
REGUPOL/Berleburger Schaumstoffwerk (BSW): Gym flooring
Trade associations
International SPA Association - iSPA: Trade associations
Spa software
SpaBooker: Spa software
Fitness Software
FunXtion International BV: Fitness Software
Management software
Fisikal: Management software
Skincare
Comfort Zone - Davines S.p.A: Skincare
Independent service & maintenance
Servicesport UK Limited: Independent service & maintenance
Property & Tenders
Greywell, Hampshire
Barnsgrove Health and Wellness Club
Property & Tenders
Derby City Council
Property & Tenders
Diary dates
21-24 Sep 2020
Loews Coronado Bay Resort, Coronado, United States
Diary dates
22-23 Sep 2020
Heythrop Park, United Kingdom
Diary dates
17-23 Oct 2020
Pinggu, Beijing, China
Diary dates
27-30 Oct 2020
Messe Stuttgart, Germany
Diary dates
03-06 Nov 2020
Online,
Diary dates
27-28 Nov 2020
Athena, Leicester, United Kingdom
Diary dates
23-26 Feb 2021
IFEMA, Madrid, Spain
Diary dates
03-04 Mar 2021
NEC, Birmingham, United Kingdom
Diary dates
03-06 Jun 2021
Expo Centre & Riviera di Rimini, Italy
Diary dates
16-17 Jun 2021
ExCeL London, London, United Kingdom
Diary dates
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