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FIBO Exhibition
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UNITING THE WORLD OF FITNESS
Health Club Management

Health Club Management

features

Supplier showcase: DiR partners with Fisikal

DiR Clubs – the largest fitness operator in Spain – appointed fisikal as its digital partner in 2019, with a 12 month plan for integration. As phase one comes to an end, we talk to Jordi Forns, co-director of fitness clubs at DiR, about why the brand committed to such a fundamental change

Published in Health Club Management 2020 issue 3
DiR is working with fisikal for tech solutions across multiple sites
DiR is working with fisikal for tech solutions across multiple sites

What was your brief to fisikal?
fisikal’s brief was to integrate with DIR’s existing systems and migrate a number of its services online to improve the operational efficiency of our personal trainer business and enhance the experience for both PTs and members.

We were operating a largely paper-based system which made it practically impossible, across multiple clubs, to accurately track and monitor how sessions were being sold, the number of sessions being sold, and which personal trainers were making the sales.

Introducing an online solution would also professionalise the service for our members, making it possible for them to access personal training plans, make appointments and pay for sessions, all independently, from a mobile device, instead of having to call the club and book through a very busy receptionist.

How has fisikal addressed your needs?
Phase one has extended way beyond supporting our personal training business, we’ve also introduced the fisikal online booking solution to our physiotherapy and nutrition advisory booking services.

The solution has been really well received by members and staff. Personal trainers are enjoying the fact that members can access their profile booking schedule online, then make a booking direct. Having these appointments drop into the diary is an absolute gift.

fisikal has been integrated with DiR’s bespoke business management system. How has that worked?
Our system is very complex and is managing 40 years of company history. It’s littered with nuances.

Thanks to fisikal’s flexible approach and perseverance, we’ve developed a bespoke solution that is fully integrated, delivers a seamless service to members and is easy for our staff to operate.

How have you found working with fisikal, day to day?
Great! fisikal is a truly valued partner that delivers as promised, on time and, as integrating a whole new digital solution across multiple sites is a hugely complicated process, it has been as painless as it could possibly be.

I love that fisikal has created a solution that adapts to our business and not the other way around.

What’s next for DiR and fisikal?
Phase two, starting now, sees the introduction of online personal training plans and access to a library of video exercises, as well as generic workouts and online payments.

To read the full interview with Jordi Forns, visit www.fisikal.com/press

For more information, email fisikal at [email protected]

Twitter:@fisikal

Facebook: fisikal

LinkedIn: linkedin.com/company/fisikal

Jordi Forns, DiR
"I love that fisikal has created a solution which adapts to our business and not the other way around" - Jordi Forns, DiR
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We talk to DiR Clubs' Jordi Forns about why they appointed fisikal as their digital partner...
Jordi Forns, DiR,Fisikal, DiR Clubs, Jordi Forns,
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Catalogue Gallery
Click on a catalogue to view it online
Directory
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Skincare
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Uniforms
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Independent service & maintenance
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Management software
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Red Light Therapy
 Red Light Rising: Red Light Therapy
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Architects/designers
Zynk Design Consultants: Architects/designers
Property & Tenders
Welwyn Garden City
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Newport, Shropshire
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Diary dates
01-03 Feb 2022
Coventry Building Society Arena, Coventry, United Kingdom
Diary dates
07-10 Apr 2022
Exhibition Centre , Cologne, Germany
Diary dates
15-16 Jun 2022
ExCeL London, London, United Kingdom
Diary dates
01-07 Dec 2022
tbc, Dunedin, New Zealand
Diary dates

features

Supplier showcase: DiR partners with Fisikal

DiR Clubs – the largest fitness operator in Spain – appointed fisikal as its digital partner in 2019, with a 12 month plan for integration. As phase one comes to an end, we talk to Jordi Forns, co-director of fitness clubs at DiR, about why the brand committed to such a fundamental change

Published in Health Club Management 2020 issue 3
DiR is working with fisikal for tech solutions across multiple sites
DiR is working with fisikal for tech solutions across multiple sites

What was your brief to fisikal?
fisikal’s brief was to integrate with DIR’s existing systems and migrate a number of its services online to improve the operational efficiency of our personal trainer business and enhance the experience for both PTs and members.

We were operating a largely paper-based system which made it practically impossible, across multiple clubs, to accurately track and monitor how sessions were being sold, the number of sessions being sold, and which personal trainers were making the sales.

Introducing an online solution would also professionalise the service for our members, making it possible for them to access personal training plans, make appointments and pay for sessions, all independently, from a mobile device, instead of having to call the club and book through a very busy receptionist.

How has fisikal addressed your needs?
Phase one has extended way beyond supporting our personal training business, we’ve also introduced the fisikal online booking solution to our physiotherapy and nutrition advisory booking services.

The solution has been really well received by members and staff. Personal trainers are enjoying the fact that members can access their profile booking schedule online, then make a booking direct. Having these appointments drop into the diary is an absolute gift.

fisikal has been integrated with DiR’s bespoke business management system. How has that worked?
Our system is very complex and is managing 40 years of company history. It’s littered with nuances.

Thanks to fisikal’s flexible approach and perseverance, we’ve developed a bespoke solution that is fully integrated, delivers a seamless service to members and is easy for our staff to operate.

How have you found working with fisikal, day to day?
Great! fisikal is a truly valued partner that delivers as promised, on time and, as integrating a whole new digital solution across multiple sites is a hugely complicated process, it has been as painless as it could possibly be.

I love that fisikal has created a solution that adapts to our business and not the other way around.

What’s next for DiR and fisikal?
Phase two, starting now, sees the introduction of online personal training plans and access to a library of video exercises, as well as generic workouts and online payments.

To read the full interview with Jordi Forns, visit www.fisikal.com/press

For more information, email fisikal at [email protected]

Twitter:@fisikal

Facebook: fisikal

LinkedIn: linkedin.com/company/fisikal

Jordi Forns, DiR
"I love that fisikal has created a solution which adapts to our business and not the other way around" - Jordi Forns, DiR
Sign up here to get HCM's weekly ezine and every issue of HCM magazine free on digital.
https://www.leisureopportunities.co.uk/images/2020/426832_155569.jpg
We talk to DiR Clubs' Jordi Forns about why they appointed fisikal as their digital partner...
Jordi Forns, DiR,Fisikal, DiR Clubs, Jordi Forns,
Latest News
Boutique operator 1Rebel has launched its first 1Rebel Labs Studio at its club in Holborn. ...
Latest News
The Local Government Association (LGA) has called on the UK government to invest £875m in ...
Latest News
Anthony Hamilton, the father of F1 racing driver Lewis Hamilton, is launching a fitness equipment ...
Latest News
The pandemic has had an "unprecedented" impact on physical activity levels in England, with 1 ...
Latest News
The first énergie Fitness club has opened in Spain as part of a push for ...
Latest News
A global innovation competition has been launched to find ways to encourage and support more ...
Latest News
Xponential Fitness has acquired Body Fit Training in a deal worth US$44m. The deal takes ...
Latest News
Exercise has been highlighted as a crucial weapon in cancer patients’ battle against the disease. ...
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The global health and fitness industry is returning to a busy programme of live trade ...
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Matrix and Intelivideo have signed a strategic partnership, which will see Intelivideo's fitness content integrated ...
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Nadine Dorries, the recently appointed secretary of state for digital, culture, media and sport at ...
Featured supplier news
Featured supplier news: Pulse Fitness completes transformation of The Laura Trott Leisure Centre gym
The Laura Trott Leisure Centre has recently undergone a significant transformation thanks to recent investment from Broxbourne Council and its partnership with Pulse Fitness.
Featured supplier news
Featured supplier news: Life Fitness introduces Integrity SL, the next generation LED console
Life Fitness has unveiled the new Integrity SL, its connected LED console designed for the Integrity Series cardio portfolio.
Featured operator news
Featured operator news: Everyone Active generates £342m in social value
Award-winning leisure operator Everyone Active generated £342million in social value at its sites across the country in 2019/20.
Featured operator news
Featured operator news: Being active helps Parkwood Leisure customers save the NHS £16m
Parkwood Leisure, one of the UK’s leading public leisure facilities operators, helped prevent more than 7,000 cases of stroke, dementia, depression and type 2 diabetes in 2019, saving the NHS £16 million, a new social value report has shown.
Company profiles
Company profile: Technogym UK Ltd
Technogym offers a complete ecosystem of connected smart equipment, digital services, on-demand training experiences and ...
Company profiles
Company profile: Xn Leisure Systems Ltd
Xn Leisure is a provider of cutting-edge health and fitness software, offering an exceptional service ...
Catalogue Gallery
Click on a catalogue to view it online
Directory
Wearable technology solutions
MyZone: Wearable technology solutions
Skincare
Comfort Zone - Davines S.p.A: Skincare
Uniforms
Service Sport: Uniforms
Independent service & maintenance
Servicesport UK Limited: Independent service & maintenance
Management software
Premier Software Solutions: Management software
Spa software
SpaBooker: Spa software
Hydrotherapy / spa fragrances
Kemitron GmbH: Hydrotherapy / spa fragrances
Red Light Therapy
 Red Light Rising: Red Light Therapy
Salt therapy products
Saltability: Salt therapy products
Architects/designers
Zynk Design Consultants: Architects/designers
Property & Tenders
Welwyn Garden City
Welwyn Hatfield Borough Council
Property & Tenders
Newport, Shropshire
Lilleshall Sports Academy
Property & Tenders
Diary dates
01-03 Feb 2022
Coventry Building Society Arena, Coventry, United Kingdom
Diary dates
07-10 Apr 2022
Exhibition Centre , Cologne, Germany
Diary dates
15-16 Jun 2022
ExCeL London, London, United Kingdom
Diary dates
01-07 Dec 2022
tbc, Dunedin, New Zealand
Diary dates
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