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UNITING THE WORLD OF FITNESS
Health Club Management

Health Club Management

features

Supplier showcase: Precor: The power of networking

Aneurin Leisure Trust used lockdown to transform and digitise its gyms, ready for reopening

Published in Health Club Management 2021 issue 5
Aneurin Leisure has installed Precor’s 800-line cardio at all three of its sites / photo: Aneurin Leisure
Aneurin Leisure has installed Precor’s 800-line cardio at all three of its sites / photo: Aneurin Leisure

Welsh leisure trust, Aneurin Leisure, in partnership with Blaenau Gwent County Borough Council, forged ahead with full gym refurbishments in all three of its sites, despite the pandemic, with the centres each offering a hybrid in-person and digital gym solution for returning and new members.

Following the £600,000 refurbishment, Ebbw Vale Sports Centre, Abertillery Sports Centre and Tredegar Sports Centre each feature a full complement of Precor strength, cardio and functional equipment, with Precor’s networked fitness solution and Advagym by Sony together ensuring a strong focus on digital connectivity throughout.

Tom Kivell, Aneurin Leisure’s fitness development manager, says: “We decided to refurbish the three facilities as our previous kit was eight years old and very dated. We started the process in September 2019, but the pandemic put everything on hold. Considering the impact coronavirus has had on our sector, everyone’s mindset has been understandably cautious.

“We could easily have stalled our redevelopment plans, but thanks to the government furlough scheme, access to new grants and careful budgeting, we knew we could invest, grow and set ourselves up to thrive after reopening. We saw this time as an opportunity to strike and to come out of lockdown with a new offer and a competitive edge in our area.”

The cutting-edge facilities now each offer Precor’s top-of-the-range 800-line cardio in the all-new Black Pearl All Tungsten colourway, with P82 touch-screen consoles and the Preva networked fitness solution.

In addition to delivering content via the gym’s cardio machines, Aneurin Leisure opted to complement Precor’s new Resolute Strength line with Advagym by Sony – the unique solution that guides exercisers in using the machine safely, by loading each sensor with how-to videos, as well as logging every rep and exercise completed.

Steve Carter, managing director of Precor UK, says: “In bucking the trend and choosing to future-proof its facilities now, Aneurin Leisure is testimony to the fact that our industry can come out of the pandemic fighting fit. In choosing to partner with Precor, Aneurin Leisure is putting technology at the forefront of its offer to ensure it can engage with and attract members from all demographics and provide a best-in-class offer in the area.”

www.precor.com

"We saw this time as an opportunity to strike and to come out of lockdown with a new offer and a competitive edge" –  Tom Kivell, Aneurin Leisure

Aneurin Leisure is putting technology at the forefront of its offer to ensure it can engage with members from all demographics" –  Steve Carter, Precor UK

https://www.leisureopportunities.co.uk/images/2021/942590_152361.jpg
'We saw this as an opportunity to strike and come out of lockdown with a new offer and a competitive edge' says Tom Kivell, Aneurin Leisure
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Diary dates
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Locations worldwide,
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Online,
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01-03 Feb 2022
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features

Supplier showcase: Precor: The power of networking

Aneurin Leisure Trust used lockdown to transform and digitise its gyms, ready for reopening

Published in Health Club Management 2021 issue 5
Aneurin Leisure has installed Precor’s 800-line cardio at all three of its sites / photo: Aneurin Leisure
Aneurin Leisure has installed Precor’s 800-line cardio at all three of its sites / photo: Aneurin Leisure

Welsh leisure trust, Aneurin Leisure, in partnership with Blaenau Gwent County Borough Council, forged ahead with full gym refurbishments in all three of its sites, despite the pandemic, with the centres each offering a hybrid in-person and digital gym solution for returning and new members.

Following the £600,000 refurbishment, Ebbw Vale Sports Centre, Abertillery Sports Centre and Tredegar Sports Centre each feature a full complement of Precor strength, cardio and functional equipment, with Precor’s networked fitness solution and Advagym by Sony together ensuring a strong focus on digital connectivity throughout.

Tom Kivell, Aneurin Leisure’s fitness development manager, says: “We decided to refurbish the three facilities as our previous kit was eight years old and very dated. We started the process in September 2019, but the pandemic put everything on hold. Considering the impact coronavirus has had on our sector, everyone’s mindset has been understandably cautious.

“We could easily have stalled our redevelopment plans, but thanks to the government furlough scheme, access to new grants and careful budgeting, we knew we could invest, grow and set ourselves up to thrive after reopening. We saw this time as an opportunity to strike and to come out of lockdown with a new offer and a competitive edge in our area.”

The cutting-edge facilities now each offer Precor’s top-of-the-range 800-line cardio in the all-new Black Pearl All Tungsten colourway, with P82 touch-screen consoles and the Preva networked fitness solution.

In addition to delivering content via the gym’s cardio machines, Aneurin Leisure opted to complement Precor’s new Resolute Strength line with Advagym by Sony – the unique solution that guides exercisers in using the machine safely, by loading each sensor with how-to videos, as well as logging every rep and exercise completed.

Steve Carter, managing director of Precor UK, says: “In bucking the trend and choosing to future-proof its facilities now, Aneurin Leisure is testimony to the fact that our industry can come out of the pandemic fighting fit. In choosing to partner with Precor, Aneurin Leisure is putting technology at the forefront of its offer to ensure it can engage with and attract members from all demographics and provide a best-in-class offer in the area.”

www.precor.com

"We saw this time as an opportunity to strike and to come out of lockdown with a new offer and a competitive edge" –  Tom Kivell, Aneurin Leisure

Aneurin Leisure is putting technology at the forefront of its offer to ensure it can engage with members from all demographics" –  Steve Carter, Precor UK

https://www.leisureopportunities.co.uk/images/2021/942590_152361.jpg
'We saw this as an opportunity to strike and come out of lockdown with a new offer and a competitive edge' says Tom Kivell, Aneurin Leisure
Latest News
Paralympic champion and ukactive chair Baroness Tanni Grey-Thompson has issued a rallying cry for the ...
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Equinox Group will require customers and employees to provide proof of vaccine, if they want ...
Latest News
A cross-party DCMS Committee in the UK has called on the government to launch a ...
Latest News
Urban Health Club in Ludwigsburg, Germany, has introduced a 24/7 operation. The €2.8m hub for ...
Latest News
Nearly half (49 per cent) of health club members in the US who've cancelled their ...
Latest News
Industry body ukactive has joined the chorus of organisations across a number of sectors calling ...
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German fitness operator BestFit Group has acquired regional gym chain EuroFit for an undisclosed sum. ...
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Featured supplier news
Featured supplier news: LEDSnaps announces lighting grant for gyms
At LEDSnaps, we’re acutely aware of the financial strain government lockdowns have put on our industry and how important it is to get new and existing members back into the gym.
Featured supplier news
Featured supplier news: FunXtion enhance interactive workouts with the launch of Virtual Player
Digital meets personal with the new Virtual Player from FunXtion, experts in interactive fitness, which allows clubs to stream and schedule world class virtual classes anytime, providing an interactive workout experience on the gym floor, functional area or directly to members at home via an app.
Featured operator news
Featured operator news: Everyone Active bolsters Everyone on Demand and enters second year with five new partnerships
Everyone Active has signed a number of new deals which will see the operator strengthen its digital product offering, Everyone on Demand.
Featured operator news
Featured operator news: Everyone Active generates £342m in social value
Award-winning leisure operator Everyone Active generated £342million in social value at its sites across the country in 2019/20.
Company profiles
Company profile: Perfect Gym Solutions S.A.
Perfect Gym currently provides fitness software solutions to customers in 55+ countries, servicing more than ...
Company profiles
Company profile: Active IQ
Active IQ is the UK’s leading Ofqual-recognised Awarding Organisation for the Physical Activity sector....
Supplier Showcases
Supplier showcase - Precor: The power of networking
Catalogue Gallery
Click on a catalogue to view it online
Directory
Whole body cryotherapy
Art of Cryo: Whole body cryotherapy
Flooring
Total Vibration Solutions / TVS Sports Surfaces: Flooring
Wearable technology solutions
MyZone: Wearable technology solutions
Independent service & maintenance
Servicesport UK Limited: Independent service & maintenance
Fitness equipment
Octane Fitness: Fitness equipment
Salt therapy products
Saltability: Salt therapy products
Spa software
SpaBooker: Spa software
Exercise equipment
Matrix Fitness: Exercise equipment
Lockers/interior design
Fitlockers: Lockers/interior design
Management software
fibodo Limited: Management software
Property & Tenders
Newport, Shropshire
Lilleshall Sports Academy
Property & Tenders
Pendine Sands, Carmarthenshire
Carmarthenshire County Council
Property & Tenders
Diary dates
18-19 Sep 2021
Locations worldwide,
Diary dates
21-24 Sep 2021
Messe Stuttgart, Germany
Diary dates
13-14 Oct 2021
Online,
Diary dates
01-03 Feb 2022
Coventry Building Society Arena, Coventry, United Kingdom
Diary dates
07-10 Apr 2022
Exhibition Centre , Cologne, Germany
Diary dates
15-16 Jun 2022
ExCeL London, London, United Kingdom
Diary dates
01-07 Dec 2022
tbc, Dunedin, New Zealand
Diary dates
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