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UNITING THE WORLD OF FITNESS
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Health Club Management

Health Club Management

features

HCM Celebs: Chris Hemsworth

In the name of work, Australian actor Chris Hemsworth has undergone impressive physical transformations for film roles such as Thor in The Avengers and Marvel films. Inspired by the public’s interest in his workouts, he’s now created a health and fitness app called Centr that utilises the expertise of his team of world-class experts

Published in Health Club Management 2019 issue 6
The actor is known for his punishing cross-training exercise regimes
The actor is known for his punishing cross-training exercise regimes
I believe we all have untapped potential. And we all need support to achieve our goals. Centr puts the world’s best in the palm of your hand, to help you develop a healthier body, stronger mind, and a happier life - CHRIS HEMSWORTH

If anyone knows a thing or two about getting fit, it’s the guy who plays Thor.

Chris Hemsworth has transformed his body to play the Norse god of thunder in the Marvel films numerous times, reportedly gaining over 20lbs of muscle to play the role.

Audiences around the world have been so impressed with Thor’s ripped body that Hemsworth’s various workouts have become some of the most popular searches on Google.

Inspired by this overwhelming interest, the 35-year-old Australian actor is now capitalising on his reputation as a god in the gym with a new health and fitness app called Centr.

The app is a personalised digital health and fitness programme curated by Hemsworth, which offers content designed by and featuring members of his team of world-class fitness, nutrition and wellness experts.

“I believe we all have untapped potential,” Hemsworth has said. “And we all need support to achieve our goals. Centr puts the world’s best experts in the palm of your hand, to help you develop a healthier body, stronger mind, and a happier life.”

Customised workouts
The Centr programme can be customised to suit any fitness level and a range of dietary or lifestyle needs. Accessible via iOS app, Apple Watch and online, it offers daily workouts, meal plans and meditation, as well as a 24/7 community where users can find support, extra tips and behind-the-scenes extras to improve their quality of life.

The training programme allows users to choose their trainer and set their goals and workout intensity. Workouts can be self-guided or coached, and users can train at the gym or at home in as little as 20 minutes. Workouts include boxing, HIIT, HIRT, functional training, strength training, MMA, boxing and yoga.

Centr by Chris Hemsworth

What’s the app about?
The strapline is Train, Eat, Live. It enables you to ‘follow Hemsworth’s regime’ for between £15.49/m and £93.99/yr with a free seven day trial.

What are the fitness elements?
Three options are on offer: ‘build muscle’, ‘get fit and toned’ and ‘lose weight’. New workouts are loaded every week. Centr’s experts include meditation specialist Fabrice Midal; bio-hacker Dr Andy Walshe; Hemsworth’s wife, mind body expert Elsa Pataky; trainer Luke Zocchi; stuntman Bobby Holland Hanton; black belt Tiffiny Hall; Navy Seal Joseph Sakoda (AKA Da Rulk); boxing coach Michael Olajide Jr; yoga teacher Tahl Rinsky; vegan bodybuilder Torre Washington; pilates teacher Syliva Roberts; kickboxer Jorge Blanco; creator of Foundation Training Dr Eric Goodman; psychotherapist Alexis Naim; celeb trainer Gunnar Peterson; chefs Darren Robertson, Sergio Perera and Dan Churchill; organic farmer Palisa Anderson; yoga teacher Ally Bogard; and nutritionist Simon Hill.

What else is on offer?
New recipes are published every week in four categories – vegan, pescetarian, vegetarian and regular, with accompanying detailed shopping lists.

The Centr app has been developed by Hemsworth and his wife, Elsa Pataky
The Centr app has been developed by Hemsworth and his wife, Elsa Pataky
Elsa Pataky
Elsa Pataky
Chris trains with Navy SEAL trainer Joseph Sakoda AKA ‘Da Rulk’
Chris trains with Navy SEAL trainer Joseph Sakoda AKA ‘Da Rulk’
Centr features Hemsworth’s team of world-class fitness, nutrition and wellness experts
Centr features Hemsworth’s team of world-class fitness, nutrition and wellness experts
Users can choose from three fitness options: ‘build muscle’, ‘get fit and toned’ and ‘lose weight’
Users can choose from three fitness options: ‘build muscle’, ‘get fit and toned’ and ‘lose weight’
The app offers new healthy recipes each week, tailored to different dietary needs
The app offers new healthy recipes each week, tailored to different dietary needs
The app offers new healthy recipes each week, tailored to different dietary needs
The app offers new healthy recipes each week, tailored to different dietary needs
http://www.leisureopportunities.com/images/imagesX/157229_751320.jpg
Train like Thor – Hollywood actor Chris Hemsworth capitalises on his famous physique with a new fitness app
Chris Hemsworth,Chris Hemsworth, health and fitness app, Centr,
People
HCM people

Andrew Grill

Practical Futurist
Your marketing department will have to start writing ad copy for robots, not for humans. These digital agents will be gatekeepers, a bit like a PA. It’s already happening, so get ahead and start using it
People
HCM people

Rich Hutson

CEO of CHi Fitness and Co-founder of Fire Fitness
The business wasn’t getting the numbers needed, so I raised the prices by 25 per cent. It worked and we didn’t skip a beat
People
HCM people

Martin Seibold

CEO Life Fit Group
Gathering existing, strong brands under one roof to create the new Life Fit Group made perfect sense
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05-06 Sep 2019
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features

HCM Celebs: Chris Hemsworth

In the name of work, Australian actor Chris Hemsworth has undergone impressive physical transformations for film roles such as Thor in The Avengers and Marvel films. Inspired by the public’s interest in his workouts, he’s now created a health and fitness app called Centr that utilises the expertise of his team of world-class experts

Published in Health Club Management 2019 issue 6
The actor is known for his punishing cross-training exercise regimes
The actor is known for his punishing cross-training exercise regimes
I believe we all have untapped potential. And we all need support to achieve our goals. Centr puts the world’s best in the palm of your hand, to help you develop a healthier body, stronger mind, and a happier life - CHRIS HEMSWORTH

If anyone knows a thing or two about getting fit, it’s the guy who plays Thor.

Chris Hemsworth has transformed his body to play the Norse god of thunder in the Marvel films numerous times, reportedly gaining over 20lbs of muscle to play the role.

Audiences around the world have been so impressed with Thor’s ripped body that Hemsworth’s various workouts have become some of the most popular searches on Google.

Inspired by this overwhelming interest, the 35-year-old Australian actor is now capitalising on his reputation as a god in the gym with a new health and fitness app called Centr.

The app is a personalised digital health and fitness programme curated by Hemsworth, which offers content designed by and featuring members of his team of world-class fitness, nutrition and wellness experts.

“I believe we all have untapped potential,” Hemsworth has said. “And we all need support to achieve our goals. Centr puts the world’s best experts in the palm of your hand, to help you develop a healthier body, stronger mind, and a happier life.”

Customised workouts
The Centr programme can be customised to suit any fitness level and a range of dietary or lifestyle needs. Accessible via iOS app, Apple Watch and online, it offers daily workouts, meal plans and meditation, as well as a 24/7 community where users can find support, extra tips and behind-the-scenes extras to improve their quality of life.

The training programme allows users to choose their trainer and set their goals and workout intensity. Workouts can be self-guided or coached, and users can train at the gym or at home in as little as 20 minutes. Workouts include boxing, HIIT, HIRT, functional training, strength training, MMA, boxing and yoga.

Centr by Chris Hemsworth

What’s the app about?
The strapline is Train, Eat, Live. It enables you to ‘follow Hemsworth’s regime’ for between £15.49/m and £93.99/yr with a free seven day trial.

What are the fitness elements?
Three options are on offer: ‘build muscle’, ‘get fit and toned’ and ‘lose weight’. New workouts are loaded every week. Centr’s experts include meditation specialist Fabrice Midal; bio-hacker Dr Andy Walshe; Hemsworth’s wife, mind body expert Elsa Pataky; trainer Luke Zocchi; stuntman Bobby Holland Hanton; black belt Tiffiny Hall; Navy Seal Joseph Sakoda (AKA Da Rulk); boxing coach Michael Olajide Jr; yoga teacher Tahl Rinsky; vegan bodybuilder Torre Washington; pilates teacher Syliva Roberts; kickboxer Jorge Blanco; creator of Foundation Training Dr Eric Goodman; psychotherapist Alexis Naim; celeb trainer Gunnar Peterson; chefs Darren Robertson, Sergio Perera and Dan Churchill; organic farmer Palisa Anderson; yoga teacher Ally Bogard; and nutritionist Simon Hill.

What else is on offer?
New recipes are published every week in four categories – vegan, pescetarian, vegetarian and regular, with accompanying detailed shopping lists.

The Centr app has been developed by Hemsworth and his wife, Elsa Pataky
The Centr app has been developed by Hemsworth and his wife, Elsa Pataky
Elsa Pataky
Elsa Pataky
Chris trains with Navy SEAL trainer Joseph Sakoda AKA ‘Da Rulk’
Chris trains with Navy SEAL trainer Joseph Sakoda AKA ‘Da Rulk’
Centr features Hemsworth’s team of world-class fitness, nutrition and wellness experts
Centr features Hemsworth’s team of world-class fitness, nutrition and wellness experts
Users can choose from three fitness options: ‘build muscle’, ‘get fit and toned’ and ‘lose weight’
Users can choose from three fitness options: ‘build muscle’, ‘get fit and toned’ and ‘lose weight’
The app offers new healthy recipes each week, tailored to different dietary needs
The app offers new healthy recipes each week, tailored to different dietary needs
The app offers new healthy recipes each week, tailored to different dietary needs
The app offers new healthy recipes each week, tailored to different dietary needs
http://www.leisureopportunities.com/images/imagesX/157229_751320.jpg
Train like Thor – Hollywood actor Chris Hemsworth capitalises on his famous physique with a new fitness app
Chris Hemsworth,Chris Hemsworth, health and fitness app, Centr,
Latest News
DW Fitness First has launched its new Kit & Collect service, aimed at increasing secondary ...
Latest News
Teenagers' 'incessant' use of social media is radically reducing the time they spend sleeping and ...
Latest News
Wattbike has secured a deal to supply more than 30 Bupa Health Clinic sites across ...
Latest News
Fitness franchise YourZone45 has concluded a second round of funding, as it prepares to expand ...
Latest News
Leisure trust Active Nation has expanded its portfolio of budget gyms with the acquisition of ...
Latest News
Thousands of people at risk of Type 2 diabetes will be given digital support – ...
Latest News
New research has provided a possible explanation for the perceived decrease in endurance musculature as ...
Latest News
Ten Health and Fitness has opened its ninth studio in an office building in central ...
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German wellness operator Lanserhof has opened its first UK location at the historic Arts Club ...
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Planet Fitness has reported a 29.3 per cent increase in revenue for the first half ...
Job search
POST YOUR JOB
Featured supplier news
Featured supplier: Incorpore: Creating a fitter, happier and more productive workforce
Inactivity is described by The Department of Health as the ‘silent killer’ of our generation.
Featured supplier news
Featured supplier: Pavigym: helping gyms and boutique studios fight back against noise
With noise complaints against gyms on the rise, limiting noise isn’t only beneficial to users - it could also be crucial to your business.
Opinion
promotion
As an industry, we still underestimate the power of a truly varied fitness regime - and the growing appetite for it, especially among emerging customer segments.
Opinion: Collaboration vs aggregation - what’s the difference?
Video Gallery
DFC: We do more...
DFC
DFC are a leading direct debit collection company, providing cash flow solutions to happy clients from all over the UK. Read more
More videos:
Company profiles
Company profile: Healthcheck Services Ltd
Here at Healthcheck Services, we want to empower you, your clients & your staff to ...
Company profiles
Company profile: Crown Sports Lockers
Crown Sports Lockers has designed, crafted and fitted bespoke timber furniture for spas, hotels and ...
Catalogue Gallery
Click on a catalogue to view it online
Directory
Management software
Fisikal: Management software
Direct debit solutions
Harlands Group: Direct debit solutions
Architects/designers
Zynk Design Consultants: Architects/designers
Skincare
Sothys: Skincare
Exercise equipment
EXF Fitness Equipment: Exercise equipment
Audio visual
Hutchison Technologies: Audio visual
Trade associations
International SPA Association - iSPA: Trade associations
Lockers/interior design
Safe Space Lockers Ltd: Lockers/interior design
Fitness equipment
Stages Cycling: Fitness equipment
Member access schemes
Move GB: Member access schemes
Property & Tenders
Diary dates
05-06 Sep 2019
TagusPark, Oeiras, Portugal
Diary dates
21-22 Sep 2019
Locations worldwide,
Diary dates
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