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UNITING THE WORLD OF FITNESS
Health Club Management

Health Club Management

Silver company profile

Fisikal Limited

Contact  |  Updates
Simplifying how members access and pay for virtual training
Custom branded apps and integrated solutions
What we can do for you
Fisikal helps fitness professionals, operators and education organisations improve efficiencies and service through its online business management solutions. The custom-built, facility management and product education platforms enable operators to manage their business online or via mobile.

Functionality includes: booking and payment solutions, staff management, content delivery and business analysis. Fisikal also improves the customer experience. A mobile app provides anytime access to online bookings and an array of personalised fitness content.

Key products and services
Fisikal offers five core, online business management solutions:
• Clubs – integrated software that increases profits through a reduction in operational costs and an improvement in customer engagement
• Studios – a complete business management solution, so simple it can be implemented without a physical visit from our team
• Trainers – a complete business, client management system and programme delivery solution
• Brands – software to streamline how content is delivered to commercial and consumer customers
• Academies – paperless business solutions for training providers
case study: Third Space
In 2020, during lockdown, Third Space launched a new app giving its members exclusive access to a wide variety of on-demand and live streamed classes. The move was the result of a two-year partnership with Fisikal to enhance member experience through its digital provision.

“In the first six months, we have recorded 65,000 views of our on-demand programme, with a further 10,000 views of our live streamed classes.” Explains Richard Carroll, Senior Brand Manager at Third Space.

“A digital provision was in the planning long before Covid-19 but it fast tracked the app launch, providing our community with a means of connection to our services despite physical restrictions. Fisikal was able to respond to our new timeline and worked tirelessly to get the app up and running.”

Third Space commissioned Fisikal to develop a fully branded app back in 2018, recognising a growing consumer demand for anytime, anywhere access to fitness services. In addition to class content and bookings, the app enables the scheduling and payment of personal training sessions, with access to more than 350 exercise demonstrations and 100 workouts.

Richard continues: “Digitalising our bookings has not only enhanced the member experience, it also provided better user flow analytics, giving clarity on member behaviours enabling us to make informed programming and operational adjustments.

“In our next phase, we intend to refresh the front-end design and work with Fisikal to create an in-app, two-way communications channel to provide our members with an intuitive, single access point for all information, coaching and training support, available anytime, anywhere. We will continue to invest in our digital provision, viewing it as a vital complementary service to our in-club provision.”

To find out how Fisikal could help your digital business visit www.fisikal.com
case study: Frame
When facing lockdown restrictions, FRAME adapted its in-club experience to an online offering. This included integrating with Fisikal, experts in digital business solutions, to ensure a seamless digitalisation of the business and a website for studio, on-demand and live-stream classes.

FRAME co-founder, Pip Black, explains: “We had been considering online workouts but lockdown made us leap to digitalisation quickly. Having launched Frame 11 years ago, our technology was a ‘filo pastry’ of multiple layers and needed to be simplified and restructured. This is where Fisikal came in.”

“Thanks to Fisikal, we can now house our studio, on-demand and live-stream class schedules all in one place. We have streamlined our payments and bookings through Fisikal’s one solution, which has already provided significant savings, both in software and professional fees.”

This project also involved Fisikal developing bespoke functionalities for FRAME including: dynamic pricing of the ‘Frame Card’, a pre-paid top-up option via the member portal; the interactive option for Framers to tag classes by moods and a waterfall filtration system so members could find classes based on FRAME filters.

“Fisikal has helped future-proof our business.” FRAME co-founder, Joan Murphy, adds. “We have had so much feedback to say how our digital classes got members through some really dark days of lockdown. Digital options allow us to reach more people, in the UK and globally, and will be an important part of our brand moving forwards.”

Rob Lander, Fisikal CEO comments: “The FRAME team can now engage not only current, studio members but also Framers internationally. And the great thing is, we can always add more exciting functionality in the future as their digital offering, and the needs of their members, evolve.”

To see the new FRAME website visit: www.moveyourframe.com or to find out how Fisikal could help your digital business visit www.fisikal.com
Fisikal Limited video gallery:
Plans for the next 12 months
Continued innovation of Fisikal workout tracking, progress analysis reporting and functionality personalisation. At the start of this year, the access control functionality was enhanced and there will be enhanced automations and integrations with third party membership systems, CRM, business intelligence and machine learning platforms.
Key personnel
Rob Lander, CEO
Emma Excell, COO
Key customers
Operators: Fitness First UK, Frame, Third Space, DIR
Manufacturers: Matrix Fitness, Escape Fitness
Training Studios: Surge, Stone, Luxe, FBF Collective
Testimonial
“We selected Fisikal as an online solution to help us create a frictionless booking process for our members. Optimal member experience is our key operational focus and the Fisikal app has enabled us to provide convenience and flexibility in our booking process for Group Exercise and Personal Training.”
– George Flooks, COO, Fitness First Middle East
updates
30 Jun 2022
EGYM announces integration with software provider Fisikal
EGYM has announced an integration with a leading UK-based software company Fisikal to enhance its capabilities to serve the needs of enterprise customers running multi-site operations.

Fisikal is an enterprise solution, providing operators total visibility and control over their entire business. Business performance can be monitored in real-time at a club, cluster, or enterprise level.

Fisikal employs a fully open API, actively welcoming connections with other digital solutions providers. Its open approach has enabled the creation of highly flexible modular, digital ecosystems that cater to the needs of each operator.

Immediate benefits of this new partnership for EGYM’s enterprise clients will include advanced group exercise bookings with feature sets not presently available in most member management systems, personal training booking and payment support directly via the EGYM branded member app.

“EGYM believes gym operators should choose the best technology solution for each specific need and rely less on tech suppliers that are trying to solve all problems simultaneously,” says John Ford, chief product officer of EGYM.

“Fisikal’s intense focus on personal training and GX booking solutions has enabled it to deliver the industry’s best booking product. EGYM’s new integration with Fisikal will deliver a seamless native booking experience directly inside the EGYM branded member app, demonstrating that operators no longer need to sacrifice a highly integrated experience to select best-of-breed technology solutions like EGYM and Fisikal.”

Rob Lander, CEO of Fisikal, adds: "EGYM has one of the most successful branded member app platforms on the market. We’re thrilled that it’s embedding Fisikal’s advanced group exercise and personal training feature sets within its existing native member apps.

“We look forward to working closely with EGYM and delivering our deeply integrated solution to its enterprise customers all over the world."

The newly minted partnership will initially focus on the immediate needs of the enterprise customer base of EGYM.

Future projects are already in the planning, with additional announcements to be made throughout 2022.
09 May 2022
ACTIV partners with Fisikal to deliver custom branded member experience
ACTIV, a gym chain in Riyadh, Saudi Arabia, which operates separate gyms for men and women, has partnered with digital management solution expert Fisikal to create a custom branded experience for its members.

When partnering on this project, ACTIV was particularly interested in Fisikal’s digital solutions for membership management, payment management, group exercise and PT bookings, as well as the option to launch live streaming and on-demand workouts in the future.

John Greenwood, CEO of Ezdihar Sports, says: “We approached Fisikal – which we’d worked with before – at a very late stage in the creation of our ACTIV gym brand.

“We knew this project would require an element of custom development, and that Fisikal was our preferred partner, but we knew the short time frame would present a challenge for any provider.

“We needn’t have worried. Fisikal has completely surpassed our expectations and the rapid completion of the project, under such tight time restraints, has been incredible.

“In addition to the membership system, Fisikal also managed to have the member app ready for the opening of the first two gyms which totally exceeded our expectations.”

This project included a number of custom developments which had to be built into the project as bespoke functionalities.

Culturally, Fisikal had to consider the Arabic translation and navigation of the member app, plus the gender separation elements that were required. In order to do this, Fisikal built the system to ensure there was no overlap between the male and female members when booking.

The team was also able to create bespoke, specific reporting requirements so that men and women are displayed on the dashboards as two separate clubs.

In addition, ACTIV needed to be able to use their local payment cards (Mada) through the Fisikal booking systems and comply with recent tax changes and specialised invoicing to meet Saudi legal requirements. In the future, Fisikal will also be tasked to integrate with their local access control partner.

Emma Excell, COO at Fisikal, adds: “It’s been a fantastic experience working with ACTIV to elevate its member experience to the next level. We were excited by the custom developments required to meet cultural needs – these have now strengthened the advanced functionalities of our digital ecosystem.

“The actual turnaround on design, custom brand and build of the app was completed in just five days. Our partnership with ACTIV is now live, initially across three sites, but with many more planned moving forwards.”

To find out more, visit the official website for ACTIV or click here to hear more from Fisikal.
Fisikal Limited: news from HCMmag.com and FitTechGlobal.com
Fisikal and Egym have announced a new partnership to support Egym’s enterprise customers running multi-site operations.
Luxe Fitness, a Bristol-based gym offering premium service at a budget price has partnered with Fisikal – an expert in digital business management solutions – to enhance its member experience and digital journey.
As Surge expands its offer with the launch of a third dedicated Electronic Muscle Stimulation (EMS) studio this summer – this time in Fleet Street, London – the brand reflects on the vital role of its estate wide digital ecosystem, created in partnership with Fisikal, designed to drive business efficiencies and commercial success.
When facing lockdown restrictions, Frame successfully adapted its in-club experience to an online offering for members.
Fitness expert and television host, Jessie Pavelka has collaborated with Fisikal, experts in digital management solutions, to create the new JP4 app, a premium 12-week personal health and fitness transformation programme that takes the user on a journey of change through four key elements of health.
Drummond Health & Fitness Education Academy has been providing quality health and fitness training and education for more than 35 years.
Fisikal Limited: featured in HCM and Fit Tech magazines
Each health club has its own unique challenges, but the right tech solution can make all the difference. In the first of a two-part series, specialists share how they’ve solved specific issues
As HCM passed its 300th edition milestone, readers shared their thoughts and feelings on HCM’s contribution to the industry in a very special postbag
The pandemic brought business as we knew it to a standstill. But not for long. Software companies were quick to provide solutions to help clubs adapt and now these are here to stay. Suppliers tell HCM how the pandemic is changing the industry for the better
Software: Tech enabled
As we adapt to a new way of living, software developers have been supporting the fitness sector with new systems and strategies. We asked operators and developers to share successes
Supplier showcase: Fisikal – Added value
Third Space members embrace new digital app, viewing 75,000 workouts in just three months
Software: Super soft
As gyms reopen, restrictions on numbers are demanding more of their software. HCM asks the experts how their systems can enable gyms to cope with post lockdown requirements
Fisikal Limited
Tel: +44 (0)7720285860
Address: 327 Fulham Road, London, SW10 9QL, UK
Rob Lander, CEO
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Parkwood Leisure, one of the UK’s leading leisure operators, has reached the milestone of teaching 100,000 children to swim through its Learn To Swim Programme.
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Featured supplier news: EGYM announces integration with software provider Fisikal
EGYM has announced an integration with a leading UK-based software company Fisikal to enhance its capabilities to serve the needs of enterprise customers running multi-site operations.
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Video Gallery
Sport Alliance GmbH
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Click on a catalogue to view it online
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Property & Tenders
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Runcorn
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Diary dates
12-13 Sep 2022
Wyndham Lake Buena Vista Disney Springs® Resort, Lake Buena Vista, United States
Diary dates
21-21 Sep 2022
Various, London, United Kingdom
Diary dates
25-28 Oct 2022
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Diary dates
25-28 Oct 2022
Ibiza, Ibiza, Spain
Diary dates
01-07 Dec 2022
tbc, Dunedin, New Zealand
Diary dates
17-18 Mar 2023
Tobacco Dock, London, United Kingdom
Diary dates

Silver company profile

Fisikal Limited

Contact  |  Updates
Simplifying how members access and pay for virtual training
Custom branded apps and integrated solutions
What we can do for you
Fisikal helps fitness professionals, operators and education organisations improve efficiencies and service through its online business management solutions. The custom-built, facility management and product education platforms enable operators to manage their business online or via mobile.

Functionality includes: booking and payment solutions, staff management, content delivery and business analysis. Fisikal also improves the customer experience. A mobile app provides anytime access to online bookings and an array of personalised fitness content.

Key products and services
Fisikal offers five core, online business management solutions:
• Clubs – integrated software that increases profits through a reduction in operational costs and an improvement in customer engagement
• Studios – a complete business management solution, so simple it can be implemented without a physical visit from our team
• Trainers – a complete business, client management system and programme delivery solution
• Brands – software to streamline how content is delivered to commercial and consumer customers
• Academies – paperless business solutions for training providers
case study: Third Space
In 2020, during lockdown, Third Space launched a new app giving its members exclusive access to a wide variety of on-demand and live streamed classes. The move was the result of a two-year partnership with Fisikal to enhance member experience through its digital provision.

“In the first six months, we have recorded 65,000 views of our on-demand programme, with a further 10,000 views of our live streamed classes.” Explains Richard Carroll, Senior Brand Manager at Third Space.

“A digital provision was in the planning long before Covid-19 but it fast tracked the app launch, providing our community with a means of connection to our services despite physical restrictions. Fisikal was able to respond to our new timeline and worked tirelessly to get the app up and running.”

Third Space commissioned Fisikal to develop a fully branded app back in 2018, recognising a growing consumer demand for anytime, anywhere access to fitness services. In addition to class content and bookings, the app enables the scheduling and payment of personal training sessions, with access to more than 350 exercise demonstrations and 100 workouts.

Richard continues: “Digitalising our bookings has not only enhanced the member experience, it also provided better user flow analytics, giving clarity on member behaviours enabling us to make informed programming and operational adjustments.

“In our next phase, we intend to refresh the front-end design and work with Fisikal to create an in-app, two-way communications channel to provide our members with an intuitive, single access point for all information, coaching and training support, available anytime, anywhere. We will continue to invest in our digital provision, viewing it as a vital complementary service to our in-club provision.”

To find out how Fisikal could help your digital business visit www.fisikal.com
case study: Frame
When facing lockdown restrictions, FRAME adapted its in-club experience to an online offering. This included integrating with Fisikal, experts in digital business solutions, to ensure a seamless digitalisation of the business and a website for studio, on-demand and live-stream classes.

FRAME co-founder, Pip Black, explains: “We had been considering online workouts but lockdown made us leap to digitalisation quickly. Having launched Frame 11 years ago, our technology was a ‘filo pastry’ of multiple layers and needed to be simplified and restructured. This is where Fisikal came in.”

“Thanks to Fisikal, we can now house our studio, on-demand and live-stream class schedules all in one place. We have streamlined our payments and bookings through Fisikal’s one solution, which has already provided significant savings, both in software and professional fees.”

This project also involved Fisikal developing bespoke functionalities for FRAME including: dynamic pricing of the ‘Frame Card’, a pre-paid top-up option via the member portal; the interactive option for Framers to tag classes by moods and a waterfall filtration system so members could find classes based on FRAME filters.

“Fisikal has helped future-proof our business.” FRAME co-founder, Joan Murphy, adds. “We have had so much feedback to say how our digital classes got members through some really dark days of lockdown. Digital options allow us to reach more people, in the UK and globally, and will be an important part of our brand moving forwards.”

Rob Lander, Fisikal CEO comments: “The FRAME team can now engage not only current, studio members but also Framers internationally. And the great thing is, we can always add more exciting functionality in the future as their digital offering, and the needs of their members, evolve.”

To see the new FRAME website visit: www.moveyourframe.com or to find out how Fisikal could help your digital business visit www.fisikal.com
Fisikal Limited video gallery:
Plans for the next 12 months
Continued innovation of Fisikal workout tracking, progress analysis reporting and functionality personalisation. At the start of this year, the access control functionality was enhanced and there will be enhanced automations and integrations with third party membership systems, CRM, business intelligence and machine learning platforms.
Key personnel
Rob Lander, CEO
Emma Excell, COO
Key customers
Operators: Fitness First UK, Frame, Third Space, DIR
Manufacturers: Matrix Fitness, Escape Fitness
Training Studios: Surge, Stone, Luxe, FBF Collective
Testimonial
“We selected Fisikal as an online solution to help us create a frictionless booking process for our members. Optimal member experience is our key operational focus and the Fisikal app has enabled us to provide convenience and flexibility in our booking process for Group Exercise and Personal Training.”
– George Flooks, COO, Fitness First Middle East
updates
30 Jun 2022
EGYM announces integration with software provider Fisikal
EGYM has announced an integration with a leading UK-based software company Fisikal to enhance its capabilities to serve the needs of enterprise customers running multi-site operations.

Fisikal is an enterprise solution, providing operators total visibility and control over their entire business. Business performance can be monitored in real-time at a club, cluster, or enterprise level.

Fisikal employs a fully open API, actively welcoming connections with other digital solutions providers. Its open approach has enabled the creation of highly flexible modular, digital ecosystems that cater to the needs of each operator.

Immediate benefits of this new partnership for EGYM’s enterprise clients will include advanced group exercise bookings with feature sets not presently available in most member management systems, personal training booking and payment support directly via the EGYM branded member app.

“EGYM believes gym operators should choose the best technology solution for each specific need and rely less on tech suppliers that are trying to solve all problems simultaneously,” says John Ford, chief product officer of EGYM.

“Fisikal’s intense focus on personal training and GX booking solutions has enabled it to deliver the industry’s best booking product. EGYM’s new integration with Fisikal will deliver a seamless native booking experience directly inside the EGYM branded member app, demonstrating that operators no longer need to sacrifice a highly integrated experience to select best-of-breed technology solutions like EGYM and Fisikal.”

Rob Lander, CEO of Fisikal, adds: "EGYM has one of the most successful branded member app platforms on the market. We’re thrilled that it’s embedding Fisikal’s advanced group exercise and personal training feature sets within its existing native member apps.

“We look forward to working closely with EGYM and delivering our deeply integrated solution to its enterprise customers all over the world."

The newly minted partnership will initially focus on the immediate needs of the enterprise customer base of EGYM.

Future projects are already in the planning, with additional announcements to be made throughout 2022.
09 May 2022
ACTIV partners with Fisikal to deliver custom branded member experience
ACTIV, a gym chain in Riyadh, Saudi Arabia, which operates separate gyms for men and women, has partnered with digital management solution expert Fisikal to create a custom branded experience for its members.

When partnering on this project, ACTIV was particularly interested in Fisikal’s digital solutions for membership management, payment management, group exercise and PT bookings, as well as the option to launch live streaming and on-demand workouts in the future.

John Greenwood, CEO of Ezdihar Sports, says: “We approached Fisikal – which we’d worked with before – at a very late stage in the creation of our ACTIV gym brand.

“We knew this project would require an element of custom development, and that Fisikal was our preferred partner, but we knew the short time frame would present a challenge for any provider.

“We needn’t have worried. Fisikal has completely surpassed our expectations and the rapid completion of the project, under such tight time restraints, has been incredible.

“In addition to the membership system, Fisikal also managed to have the member app ready for the opening of the first two gyms which totally exceeded our expectations.”

This project included a number of custom developments which had to be built into the project as bespoke functionalities.

Culturally, Fisikal had to consider the Arabic translation and navigation of the member app, plus the gender separation elements that were required. In order to do this, Fisikal built the system to ensure there was no overlap between the male and female members when booking.

The team was also able to create bespoke, specific reporting requirements so that men and women are displayed on the dashboards as two separate clubs.

In addition, ACTIV needed to be able to use their local payment cards (Mada) through the Fisikal booking systems and comply with recent tax changes and specialised invoicing to meet Saudi legal requirements. In the future, Fisikal will also be tasked to integrate with their local access control partner.

Emma Excell, COO at Fisikal, adds: “It’s been a fantastic experience working with ACTIV to elevate its member experience to the next level. We were excited by the custom developments required to meet cultural needs – these have now strengthened the advanced functionalities of our digital ecosystem.

“The actual turnaround on design, custom brand and build of the app was completed in just five days. Our partnership with ACTIV is now live, initially across three sites, but with many more planned moving forwards.”

To find out more, visit the official website for ACTIV or click here to hear more from Fisikal.
Fisikal Limited: news from HCMmag.com and FitTechGlobal.com
Fisikal and Egym have announced a new partnership to support Egym’s enterprise customers running multi-site operations.
Luxe Fitness, a Bristol-based gym offering premium service at a budget price has partnered with Fisikal – an expert in digital business management solutions – to enhance its member experience and digital journey.
As Surge expands its offer with the launch of a third dedicated Electronic Muscle Stimulation (EMS) studio this summer – this time in Fleet Street, London – the brand reflects on the vital role of its estate wide digital ecosystem, created in partnership with Fisikal, designed to drive business efficiencies and commercial success.
When facing lockdown restrictions, Frame successfully adapted its in-club experience to an online offering for members.
Fitness expert and television host, Jessie Pavelka has collaborated with Fisikal, experts in digital management solutions, to create the new JP4 app, a premium 12-week personal health and fitness transformation programme that takes the user on a journey of change through four key elements of health.
Drummond Health & Fitness Education Academy has been providing quality health and fitness training and education for more than 35 years.
Fisikal Limited: featured in HCM and Fit Tech magazines
Each health club has its own unique challenges, but the right tech solution can make all the difference. In the first of a two-part series, specialists share how they’ve solved specific issues
As HCM passed its 300th edition milestone, readers shared their thoughts and feelings on HCM’s contribution to the industry in a very special postbag
The pandemic brought business as we knew it to a standstill. But not for long. Software companies were quick to provide solutions to help clubs adapt and now these are here to stay. Suppliers tell HCM how the pandemic is changing the industry for the better
Software: Tech enabled
As we adapt to a new way of living, software developers have been supporting the fitness sector with new systems and strategies. We asked operators and developers to share successes
Supplier showcase: Fisikal – Added value
Third Space members embrace new digital app, viewing 75,000 workouts in just three months
Software: Super soft
As gyms reopen, restrictions on numbers are demanding more of their software. HCM asks the experts how their systems can enable gyms to cope with post lockdown requirements
Fisikal Limited
Tel: +44 (0)7720285860
Address: 327 Fulham Road, London, SW10 9QL, UK
Rob Lander, CEO
Featured supplier news
Featured supplier news: Parkwood Leisure celebrates milestone of teaching 100,000 children to swim
Parkwood Leisure, one of the UK’s leading leisure operators, has reached the milestone of teaching 100,000 children to swim through its Learn To Swim Programme.
Featured supplier news
Featured supplier news: EGYM announces integration with software provider Fisikal
EGYM has announced an integration with a leading UK-based software company Fisikal to enhance its capabilities to serve the needs of enterprise customers running multi-site operations.
Featured operator news
Featured operator news: New £42m Moorways Sports Village to open on 21 May
Everyone Active will open Moorways Sports Village to the public on Saturday 21 May with a grand opening weekend – in time for the half term holidays.
Featured operator news
Featured operator news: Serco Leisure wins 10-year Mansfield contract
Following a competitive tendering process, Serco Leisure and its partner More Leisure Community Trust Limited (MLCT) have been awarded a 10-year contract by Mansfield District Council to operate three centres in the town, starting 1 May 2022.
Video Gallery
Sport Alliance GmbH
Total Vibration Solutions / Floors 4 Gyms / TVS Sports Surfaces
Mindbody, Inc
Supplier Showcases
Supplier showcase - Pulse Fitness: trusted partner
Catalogue Gallery
Click on a catalogue to view it online
Directory
Wearable technology solutions
MyZone: Wearable technology solutions
Flooring
Total Vibration Solutions / TVS Sports Surfaces: Flooring
Fitness equipment
A Panatta Sport Srl: Fitness equipment
Architects/designers
Zynk Design Consultants: Architects/designers
On demand
Fitness On Demand: On demand
Whole body cryotherapy
Art of Cryo: Whole body cryotherapy
Management software
Premier Software Solutions: Management software
Lockers/interior design
Crown Sports Lockers: Lockers/interior design
Spa software
SpaBooker: Spa software
Salt therapy products
Himalayan Source: Salt therapy products
Property & Tenders
Pendine Sands, Carmarthenshire
Carmarthenshire County Council
Property & Tenders
Runcorn
Halton Borough Council
Property & Tenders
Diary dates
12-13 Sep 2022
Wyndham Lake Buena Vista Disney Springs® Resort, Lake Buena Vista, United States
Diary dates
21-21 Sep 2022
Various, London, United Kingdom
Diary dates
25-28 Oct 2022
Messe Stuttgart, Germany
Diary dates
25-28 Oct 2022
Ibiza, Ibiza, Spain
Diary dates
01-07 Dec 2022
tbc, Dunedin, New Zealand
Diary dates
17-18 Mar 2023
Tobacco Dock, London, United Kingdom
Diary dates
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