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GET RESTARTED FIRST FOR FITNESS SOLUTIONS FACILITY SUPPORT - JUNE 2020
WELCOME BACK As countries around the world gear up to relax their lockdown rules, there remains a question mark over gyms and studios, which in many markets will be one of the last sectors to be given the green light. Yet even in these more cautious markets, positive pressure is being applied on decisionmakers to bring gym opening forwards; a dual-pronged approach by organisations such as ukactive and EuropeActive is highlighting the proven benefits of being active for our immunity and virus resilience, and laying out strict guidelines for gym re-opening to assuage safety concerns. Readers are no doubt familiar with the recommendations; the full documents can be accessed via the links above for those who are yet to download a copy. But the topline is this: from stringent cleaning protocols, to social distancing, to the need for masks and other protective measures, gyms when they re-open will be very different places from how they used to be. So, how will you prepare your fitness areas to ensure, at a minimum, they meet the safety guidelines? How will you then go the extra mile to reassure your members that you’ve put them first, ensuring they feel safe enough that the benefits of exercise – more compelling now than ever – outweigh any residual concerns they may have? This document is designed to offer a few helpful suggestions and hands-on tips, embracing the areas in which Physical Company is uniquely positioned to be your go-to partner – your First for Fitness Solutions – as you prepare to re-open.
FACILITY SUPPORT JUNE 2020
CONTENTS • PROTECTIVE FLOORING • WELLNESS & PROTECTION • EXERCISE MATS & SMALL EQUIPMENT • OUTDOOR EXERCISE • GYM DESIGNS & LAYOUTS • RE-LAUNCH CAMPAIGNS • RESTART PACK
PROTECTIVE FLOORING Consider re-purposing open spaces – outdoor areas, sports courts and group exercise studios that may not be used for some time – to temporarily house some of your gym equipment. By creating more space around each machine, you will better enable social distancing in your facility. Of course, you won’t want to ruin your sprung wooden flooring in the process, which is where Physical Company’s range of economical flooring solutions comes in. Rubber tiles – fitted as a temporary solution without being bonded down – will protect floors in the short term and can then be lifted up and used elsewhere further down the line.
FACILITY SUPPORT JUNE 2020
VISIT THE FLOORING SECTION OF OUR WEBSITE
FREE-WEIGHT TILES A versatile dual-layered free-weight tile designed for impact absorption and ease of fitting. Dimensions – l 1000mm x w 500mm x h 25mm/40mm (Tile) Warranty - 5 years - Installation available DT25G DTE25 DT40G DTE40
Black / Grey Fleck Tile 25mm x 1000mm x 500mm Black Tile Reducer 25mm x 500mm x 150mm Black / Grey Fleck Tile 40mm x 1000mm x 500mm Black Tile Reducer 40mm x 500mm x 150mm
ECORE RUBBER FLOORING A top choice for fit-minded people and athletes that stands up to consistent daily pounding. Dimensions –
1.22m (Roll width) 610mm x 610mm (Tile) Warranty - 3 years - Installation available
EVR6X EVR8X EVT8X
6mm Rubber On The Roll (specify colour) 8mm Rubber On The Roll (specify colour) 8mm Rubber Interlocking Tile
WELLNESS & PROTECTION
VISIT THE WELLNESS SECTION OF OUR WEBSITE
The levels of cleaning that are going to be required when gyms re-open will mean stocking up on a lot of effective but easy-to-use cleaning materials. Our gym wipes, ready to use and proven to kill all germs, absolutely meet that brief. Also available as part of our newly expanded Wellness & Protection range are hand sanitiser gel and dispensers – so you can create sanitising stations around the gym – and a comprehensive range of face masks. For your team, we offer full visors for face-to-face scenarios such as personal training and wellness consultations, as well as CE-certified KN95-grade masks to protect all staff in the gym environment, ensuring they feel safe in returning to work. For your members, as well as for any trainers who need to lead activities, there’s a brand new addition to our portfolio: the breathable, sanitisable, re-usable, CE-certified Reax Sports Mask from our partner Reaxing. Ideal to wear during sport and exercise – it offers a comfortable yet close fit, is resistant to sweat and moisture, and allows users to breathe easily even at higher intensities of exercise – these masks help minimise the risk of asymptomatic members passing on any undetected virus.
FACILITY SUPPORT JUNE 2020
REAX-MASK
EXERCISE MATS & SMALL EQUIPMENT Whether you steer the path of asking all members to bring their own exercise mat, or will simply ensure that every mat is rigorously cleaned after every use, one thing is clear: mats now need to be incredibly easy to clean. We have the perfect solution, because our AIREX fitness, yoga, Pilates and studio mats all use closed cell technology, meaning they don’t absorb sweat and are wipe clean. A number of clubs have been investing in these recently, replacing all their existing mats, both so members immediately feel there’s been a fresh start and for ongoing hygiene reasons. This point – member perception of cleanliness – is vital. In these times of uncertainty and fear, just being clean isn’t always enough. It’s about making members feel truly safe, and brand new equipment offers immediate reassurance. Along with a deep clean of your facility and your larger pieces of equipment, you might therefore consider replacing small equipment to make a positive impression on your returning and new members.
FACILITY SUPPORT JUNE 2020
VISIT THE STUDIO SECTION OF OUR WEBSITE
OUTDOOR EXERCISE With outdoor exercise – already a popular individual pastime throughout lockdown – now given the green light for small groups, there’s a quick win here for clubs with outside space, and not only in terms of re-opening existing facilities such as tennis courts. Even just a small outside area can be turned into a fantastic personal training or socially distanced small group training zone. We have extensive expertise in this area, and can advise on the best mix of equipment for your space and intended use. With a wide range of products from which to choose – including REAX Chains, TRX and ZIVA suspension trainers, HD Wave Battle Ropes, HD Resistance Tubing and AIREX Xtrema mats – we can help you create a space that inspires people to fall in love with working out again after months stuck at home. Circuits may be off-limits for now, with too much time needed to clean each station between uses. However, our affordable pricing means it’s realistic for gyms to buy enough equipment to issue every participant with their own items for a great workout.
FACILITY SUPPORT JUNE 2020
VISIT THE FUNCTIONAL SECTION OF OUR WEBSITE
GYM DESIGNS & LAYOUTS To ensure social distancing is observed, the recommendation is that gyms and fitness facilities use tape to mark out individual, socially distanced workout spaces on the floor. If you’re looking for a more professional finish, similar to the floor graphics you see in supermarkets, Physical Company has a floor marking solution that’s been developed in partnership with a floor transfer and vinyl specialist. Our fitters can transfer lines onto your flooring in a way that can later be removed, but that won’t start to peel up and look scruffy in the meantime.
FACILITY SUPPORT JUNE 2020
VISIT THE GYM DESIGN SECTION OF OUR WEBSITE
RELAUNCH CAMPAIGNS How will you re-engage members and appeal to new prospects? Is there anything you can offer them personally to help them feel safe in attending your facility? Re-opening offers might include giving personal mats to each returning member and new joiner. On a similar note, boxing gyms might consider offering a discount on boxing gloves, so nobody has to share. We are working with a number of operators to create offers such as these. Physical Company can also provide a library of video content that gyms can offer their members for free, supporting them in effective independent training while social distancing, both at home and in the gym. Finally, for any gym wishing to further support members in their at-home and out-of-club training, we can create bespoke packages and offers for home fitness equipment.
KEEP 2M APART
WELCOME BACK
STAYFIT-STAYALERT
WASH YOUR HANDS
STAYFIT-STAYALERT
OBSERVE THE MARKINGS
STAYFIT-STAYALERT STAYFIT-STAYALERT
FACILITY SUPPORT JUNE 2020
RESTART PACK UNIQUELY TAILORED TO YOUR SPECIFIC NEEDS
GYM HYGIENE PRODUCTS EFFECTIVE AGAINST CORONAVIRUS
CONTACT US FOR FURTHER DETAILS
ECONOMICAL FLOORING SOLUTIONS
FACE GUARDS AND MASKS FOR YOUR STAFF
BESPOKE POSTERS AND MARKETING ASSETS
BESPOKE FLOOR MARKINGS
FACILITY SUPPORT JUNE 2020
OUTDOOR EXERCISE
FULL RANGE OF MATS WITH WIPE DOWN CLOSED CELL TECHNOLOGY
ZIVA - A global fitness brand with a focus on premium, durable, high-performing products – supported by some of the longest warranties in the industry – ZIVA’s broad portfolio spans free weights to functional equipment, accessories to storage, racks and rigs to benches and platforms.
ECORE™ - Specialist flooring providers, fully dedicated to understanding the relationship between people and the surfaces they work, play and live on by creating dynamic surfaces taking into consideration; ergonomics, safety and acoustics.
BOSU® - Invented by David Weck, the BOSU® Balance Trainer debuted in 2000 and quickly became one of the
Creativity, flexibility, adaptability and above all member-centricity are the buzz words as our sector prepares to re-open its doors. These are challenging times, but if we get it right, also times of great opportunity. At Physical Company, we’re here to help you overcome the challenges and seize the opportunities.
most successful fitness training products in the world. Known industry-wide for training balance, enhancing flexibility & delivering effective cardio workouts.
AIREX® - Airex is the global market leader for highquality fitness, gymnastics, yoga and Pilates mats and balance pads. Airex have been providing quality mats since 1952.
REAXING® - Reaxing introduces neuromuscular training equipment; the revolutionary new method of functional fitness using unstable and unpredictable movements to provide a workout quite unlike any other equipment on the market.
MERRITHEW™ - The leaders in mindful movement, Merrithew™ is the global leader in mind-body education and equipment including Pilates Reformers and Stability Barres, motivating people of all ages and life stages to lead healthier lives.
FIRST FOR FITNESS SOLUTIONS WEBSITE - PHYSICALCOMPANY.CO.UK EMAIL - SALES@PHYSICALCOMPANY.CO.UK TEL - 01494 769 222