Spanish software provider and app developer Trainingym has expanded its healthclub software offering with the launch of its new program, TG Loyalty.

TG Loyalty is a rewards scheme, accessible via the Trainingym app, that is designed to improve the member experience and increase customer retention.
Healthclubs with the TG Loyalty programme are able to reward members for their daily activity inside and outside of the club.

As well as tracking member activity TG Loyalty also measures the customer experience including the quality of the service received.
Operators will also have access to a dashboard with key information including membership duration, average attendance, new membership conversions and positive mentions of staff.

David Menéndez, owner of Centro Atenas, Madrid, one of Trainingym’s first clients to implement TG Loyalty, says: "When a member rates ??the staff, it allows the trainer to adapt to their needs. That forges a bond between the staff and the members that immediately strengthens member loyalty.”
Rafael Martos, CEO at Trainingym, says: “Through TG Loyalty Trainingym is able to provide an integral service to manage the member lifecycle.”