Product innovation
Going pink for breast cancer research
Functional training specialist TRX has launched a pink at-home version of its suspension trainer to support research into breast cancer.
The new pink version will be available in the UK for the first time from TRX’s dealers from October.
The package includes suspension trainer, suspension anchor, door anchor, mesh carry bag, door placard, app and a ‘getting started’ guide.
TRX will donate 10 per cent of the proceeds from sales of the pink TRX home kit to breast cancer research.
The launch is to be supported with a marketing campaign featuring sportspeople and celebrities.