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Health Club Management

Health Club Management

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UNITING THE WORLD OF FITNESS
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Health Club Management

Health Club Management

News

Xponential Fitness-backed AKT plans to open 500 new locations by 2021

Dance-based boutique studio operator AKT has revealed ambitious plans to grow its US portfolio from the current 50 sites to 500 by 2021.

AKT – which offers a "hybrid exercise regime" combining dance with functional training – is backed by Xponential Fitness, whose portfolio of wellness brand includes eight brands (Pure Barr, Yoga Six, Stride, Club Pilates, CycleBar, StretchLab, Row House and AKT).

The plans were announced as AKT revealed it had signed 10 new franchise agreements across six US states.

Originally developed in New York City by celebrity-trainer Anna Kaiser, the AKT format is based on a combination of four modalities: dance, bands, circuit and tone.

Now headquartered in California, the brand has attracted a range of celebrity influencers, such as popular daytime actress Kelly Ripa and singer Shakira.

With a strong social media presence, AKT is marketed as a studio experience which gives members the chance to "dance, sweat and get stronger while surrounded by a strong sense of community and electric energy".

"When we launched our franchise opportunity in September 2018, we knew that we were offering something very unique to potential investors and we have been extremely pleased with how well our brand has been received," said Melissa Chordock, president of AKT.

"AKT is quickly gaining popularity across the U.S., and we are excited for even more communities to experience our results-driven, life-changing fitness experience."

• To read an interview with Xponential Fitness founder Anthony Geisler – and the company's plans – click here for the March 2019 issue of Health Club Management here

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While Sweden (21.6 per cent) and Norway (21.4 per cent) have the highest ratios of fitness club members relative to the total population, Ukraine (2.9 per cent) and Turkey (2.6 per cent) have low penetration rates, which could indicate potential for growth
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Diary dates
26-27 Jun 2019
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Diary dates
06-07 Jul 2019
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News

Xponential Fitness-backed AKT plans to open 500 new locations by 2021

Dance-based boutique studio operator AKT has revealed ambitious plans to grow its US portfolio from the current 50 sites to 500 by 2021.

AKT – which offers a "hybrid exercise regime" combining dance with functional training – is backed by Xponential Fitness, whose portfolio of wellness brand includes eight brands (Pure Barr, Yoga Six, Stride, Club Pilates, CycleBar, StretchLab, Row House and AKT).

The plans were announced as AKT revealed it had signed 10 new franchise agreements across six US states.

Originally developed in New York City by celebrity-trainer Anna Kaiser, the AKT format is based on a combination of four modalities: dance, bands, circuit and tone.

Now headquartered in California, the brand has attracted a range of celebrity influencers, such as popular daytime actress Kelly Ripa and singer Shakira.

With a strong social media presence, AKT is marketed as a studio experience which gives members the chance to "dance, sweat and get stronger while surrounded by a strong sense of community and electric energy".

"When we launched our franchise opportunity in September 2018, we knew that we were offering something very unique to potential investors and we have been extremely pleased with how well our brand has been received," said Melissa Chordock, president of AKT.

"AKT is quickly gaining popularity across the U.S., and we are excited for even more communities to experience our results-driven, life-changing fitness experience."

• To read an interview with Xponential Fitness founder Anthony Geisler – and the company's plans – click here for the March 2019 issue of Health Club Management here

Sign up for FREE ezines & magazines
Related news

'Boutiques will crush the big box operators': Xponential’s Geisler predicts industry upheaval

26 Mar 2019
Xponential Fitness founder Anthony Geisler sees a dominant future for his boutique fitness business, and ...

Xponential Fitness adds sixth brand to portfolio – acquires boutique yoga chain

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News

Australian-based fitness franchise F45 has increased the number of countries it operates to more than
The Bannatyne Group has completed a £750,000 redevelopment of its latest acquisition, the historic Cookridge
Corporate fitness sales specialist Gympass has secured additional financial backing believed to be around US$300m
Three-time National Basketball Association (NBA) Champion Draymond Green has opened his first Blink Fitness gym
Ukactive has set out on its first ever membership consultation, asking for views on how
Northumbria University (NU) has set out to uncover in detail the important role that structured
Focus Training
Focus Training
According to ACSM’s Health and Fitness Journal, wearables trumped the top spot for trends in
A majority of mothers do not exercise because it makes them feel guilty about not
Fitness giant Les Mills has launched three new studio spaces at its iconic Auckland City
Wellness industry technology platform Mindbody has appointed Phil Coxon as managing director of Mindbody Europe.
Low-cost gym operator EōS Fitness has acquired five former Gold's Gym locations in Utah –
Health club operator Total Fitness has completed a turnaround of its fortunes, reversing a "steady
CoachAi, a virtual companion that interacts with members through their smartphones, has been declared the
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The Gym Group has launched a marketing campaign targeting teenagers who are in the midst
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A new health club and sports complex will launch as part of the Alderley Park
Servicesport UK Limited
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1 - 15 of 10,970
Features
Statistics
While Sweden (21.6 per cent) and Norway (21.4 per cent) have the highest ratios of fitness club members relative to the total population, Ukraine (2.9 per cent) and Turkey (2.6 per cent) have low penetration rates, which could indicate potential for growth
Features
Retention
There’s no one thing that will fix your member retention, but clarity of mission, a strong culture and an eye for data will drive significant change. Kate Cracknell reports from this year’s Retention Convention
Features
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Flooring
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Features
HCM Celebs
In the name of work, Australian actor Chris Hemsworth has undergone impressive physical transformations for film roles such as Thor in The Avengers and Marvel films. Inspired by the public’s interest in his workouts, he’s now created a health and fitness app called Centr that utilises the expertise of his team of world-class experts
Features
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The older people get, the more likely they are to have a long term health condition. But getting ill is not an inevitable consequence of getting older, so targeting the over 50s market could bring about multiple wins. Kath Hudson reports
Features
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Silicon Valley hacker Dave Asprey used his tech skills to gather the latest fitness kit to create a bio hacking boutique. Kath Hudson investigates cusapero
Features
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Do you need strength training kit that fits a smaller space? Julie Fisher takes a look at the options
Features
Analysis
Features
Software
New technology is transforming the way the health and fitness industry functions and interacts with customers. Liz Terry catches up with operators around the industry for an update
Features
Research
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Features
People
Much of the fitness industry branding is based on a no pain, no gain philosophy, but we didn’t want to present Rabble like that, even though a session is ridiculously tiring!
People
As clubs with swimming pools and health and beauty facilities, the low cost model wasn’t going to work for us, but the clubs weren’t as high-end as David Lloyd clubs either. Our first intervention was to win over the staff and encourage them to act as though it was a high-end club
People
With two instructors per class – one devoted to correcting form – we fix people, and this creates clients for life
People
We want to develop the next generation of health and wellbeing centres, offering a mix of clinical, physical and emotional wellbeing services
People
I used to ask the Department of Health why it would throw billons into smoking cessation but not physical activity. Because actually, if you put people on a smoking cessation course, their chances of completing it are much higher if they’re physically active before they start
People
Technogym has helped us ensure that every facility has the same selection of equipment. It’s part of the commitment we’ve made to deliver a top quality service for every community
People
The founders of F45 Training have done an incredible job building a global brand, and with this partnership, we hope to continue to disrupt the fitness industry
People
We like the idea of creating great brands and great companies that larger businesses then have a strong desire to own. We make our return by helping to grow businesses and build beautiful brands
People
My target market are the young, affluent residents of Marylebone, St John’s Wood and Hampstead – fitness has become a really big part of young people’s lives; the bulk of our membership is 18 to 45 years old
People
Promotional Feature
Promotional feature
Legend announces the industry’s first open leisure management platform for all 2,000 of its clients
Job search
POST YOUR JOB
Featured supplier news
Featured supplier: Fitness trends have changed, it’s time qualifications caught up
EMD UK, the national governing body for group exercise, has been working with Active IQ to improve industry qualifications.
Featured supplier news
Featured supplier: Variety and flexibility for the customer is the key to retention, says MoveGB
What really drives customer retention in 2019? Is it proactive customer care? Frequency of attendance? Added value provision? Community building? Across the industry, debate on this topic never stops. And neither does market change.
Opinion
promotion
Member retention is a growing problem for long-established gym chains, who are battling the growing budget and boutique gym market.
Opinion: Are you trying to beat budget gyms at their own game?
Company profiles
Company profile: Merrithew™ - Leaders in Mindful Movement™
Merrithew™ enriches the lives of others with responsible exercise modalities and innovative, multidisciplinary fitness offerings ...
Company profiles
Company profile: Physical Company Ltd
Physical Company provides specialist fitness solutions. This includes equipment, flooring, gym design, programming and training ...
Catalogue Gallery
Click on a catalogue to view it online
Directory
Architects/designers
Zynk Design Consultants: Architects/designers
Spa software
SpaBooker: Spa software
Hydrotherapy / spa fragrances
Kemitron GmbH: Hydrotherapy / spa fragrances
Trade associations
International SPA Association - iSPA: Trade associations
Locking solutions
Ojmar: Locking solutions
Lockers/interior design
Fitlockers: Lockers/interior design
Audio visual
Hutchison Technologies: Audio visual
Flooring
Total Vibration Solutions Ltd: Flooring
Member access schemes
Move GB: Member access schemes
Exercise equipment
Eleiko Sport AB: Exercise equipment
Property & Tenders
Will to Win
Property & Tenders
Diary dates
26-27 Jun 2019
Villa Park, Birmingham, United Kingdom
Diary dates
06-07 Jul 2019
Monte-Carlo, Monaco
Diary dates
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