Fitness On Demand
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Health Club Management

Health Club Management

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Health Club Management

Health Club Management

News

£7.7m Northfield Leisure Centre opens as part of £40m leisure investment

The Northfield Leisure Centre in Birmingham has opened to the public on 14 May, as part of Birmingham City Council’s (BCC) £40m investment programme in the city’s leisure centre stock.

Facilities at the £7.7m centre include a 25m swimming pool, teaching pool and a health club with a 75-station gym and group exercise studios.

It is the third leisure centre to open as part of the BCC's £40m investment project and will be operated by Birmingham Community Leisure Trust (BCLT).

Designed by Calderpeel Architects, the centre was built by ISG Construction with BCLT overseeing the development. The new centre replaces an ageing facility which had stood on the site since the 1930s.

Jamie Bryant, partnership director for BCLT, said: "Although this is the third new facility we have completed in Birmingham, each project is an individual challenge and we are pleased to have worked successfully again with all our partners to bring the plans to fruition.

"As a nod to the old swimming pool building, which served residents of south Birmingham since 1937, we have incorporated some of the old stones in the construction of the new centre."

The Northfield centre follows on from the recent openings of two other new leisure centres in the city – at Stechford and Erdington.

The £40m programme will see one further centre open at a new site at Icknield Port Loop in Edgbaston.

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The Northfield Leisure Centre in Birmingham has opened to the public today (14 May), as part of Birmingham City Council’s (BCC) £40m investment programme in the city’s leisure centre stock.
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Facilities include a 25m swimming pool, teaching pool and a health club with a 75-station gym  / BCC
Active IQ
Active IQ

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Features
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If you’re involved in a decision-making capacity in this industry, the IHRSA European Congress is for you - Joe Moore, president & CEO, IHRSA
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feature
How far is the health club industry from completing its evolution from a niche sector to a mass mainstream movement?
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Supplier showcase
GoCardless & Speedflex
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Calisthenics: is it just for hardmen, or is it an alternative activity that could appeal to your crossfitters or those in your free weights area? Kath Hudson reports
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People
people
The drive behind everything we do is to help our patients get better. Whether that means climbing Everest, or climbing the stairs
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people
What’s on offer in gyms doesn’t appeal to the majority of the population. I’m intrigued to know why the market doesn’t respond
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people
We’re offering members the convenience of having a workout and a chance to shop in a lively, welcoming environment
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people
Performance is about how you truly ignite a human being, so they want to eat well, have self-discipline and exercise and can find the motivation by focusing on the outcomes they want
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There’s no doubt in my mind that training outdoors is a huge mood booster, and a better mood will always result in a better workout
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Interview
I want to build a social lifestyle brand that combines music and wellness to create something that inspires people. I want to change the way people think of working out, so it’s like going to a club or a concert
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Having a service proposition that stands clearly above the benchmark against which the market is judged motivates us much more than just growing our estate and building more clubs
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In five years’ time, I see us being closer to 500 clubs than 400 and there’s opportunity internationally too –possibly in the US - Rebecca Passmore
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Aerial is tough initially, but people get addicted because of the results they see and because it makes you completely switch off
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