Fitness On Demand
Fitness On Demand
Fitness On Demand
Health Club Management

Health Club Management

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Health Club Management

Health Club Management

News

Fitness First Germany to roll out Bike and Beats classes

Fitness First Germany has introduced Bike and Beats classes at its clubs as the growing trend for group gym cycling gathers pace.

High-intensity classes seek to incorporate training, party and fun, using dimmed lighting and loud music. Party-oriented hip-hop, electronica and house tracks accompany the 45-minute endurance and strength training. With the motto “turn down the light – boost the music”, the instructor intensifies the workout to specifically target certain muscle groups.

“The party format distracts the students from how strenuous the training is," explains Alexander Richter, head of product and innovation at Fitness First Germany. "It's the perfect course for all those who want to combine fitness with more fun and push themselves in a group."

The course is an addition to the brand’s Bike Basics for beginners, Bike Intense for advanced riders, Bike and Climb for experienced climbers and Pro Cycling which uses a competition format.

Bike and Beats classes are being introduced at nine of the 78 Fitness First clubs in Germany before expanding to other sites.

The average number of cycling class participants at the company has increased from 13 in 2005 to 18 in 2017. In the same period, the number of classes per club has risen from 21 to 23 per week.

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Fitness First Germany has introduced Bike and Beats classes at its clubs as the growing trend for group gym cycling gathers pace.
HAF
The Bike and Beats class is an addition to the brand’s four other courses / Fitness First Germany
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Features
Interview
I read a shocking insight that a ton of knives are being confiscated every month in London alone and I wanted to do something about it
Features
IHRSA update
The Asia Pacific health club market is now worth US$16.8 billion, according to an exceptional new report. IHRSA’s Kristen Walsh shares some of the highlights
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People profile
Sports digital trading manager, Argos
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People
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The workout has to be engaging, and that’s what the Lagree Fitness Method is designed to be. If you go to the gym and watch TV on the treadmill for an hour, I don’t think that’s fitness
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The 1980s felt like a time of revolution for women. It was a time where they could create their lives with greater freedom and employment opportunities – a time of empowerment. Group fitness brought women to the gym, because they really liked the social aspect of working out in groups - Dr Jackie Mills MD
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People profile
I’m hugely excited to launch our new two-week Revive programme in Harrods. It’s just the start of the unique programming we’re going to deliver in The Wellness Clinic
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Interview
One of the benefits of our IPO is that people who work for the company have the chance to be shareholders. It’s driving incredibly high retention rates because people feel ownership of the business
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Interview
Growth is being funded by the £39m we secured from BGF in 2016. There’s scope for expansion in London, other big cities in the UK and internationally
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Loughborough’s new hotel will have altitude bedrooms designed to improve performance by up to 5 per cent
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Our research, published in the Journal of Science and Medicine in Sport, showed certain types of exercise trigger greater fat-burning
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We were inspired by what retail brands like Sweaty Betty, Lululemon and Nike were doing for women - Susan Dyson, co-founder, Hiitgirl
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Catalogue Gallery
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Featured suppliers
Featured supplier: Alliance Leisure launches new training and marketing brand
In response to the continued success of Alliance Leisure’s client support services, the organisation has relaunched this part of the business under a new brand.
Featured suppliers
Featured supplier: Getting a fitness business up and running is no sweat with Portman
When setting up a new gym or expanding an existing business, the purchasing of fitness equipment is a significant outlay that often requires a six-figure sum.
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Company profiles
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Active IQ is the UK’s leading awarding organisation for the active leisure sector. The range ...
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Finance
Portman Asset Finance Limited: Finance
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Lockers
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Lightmasters UK Ltd: Audio visual
Trade associations
International SPA Association - iSPA: Trade associations
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Member access schemes
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Sothys: Skincare
Property & Tenders
Dundonald International Ice Bowl
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Port Talbot
Neath Port Talbot County Borough Council
Property & Tenders
Diary dates
27-28 Jun 2018
Exhibition Centre Liverpool, Liverpool, United Kingdom
Diary dates
02-03 Jul 2018
The Principal, Manchester,
Diary dates
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Fitness On Demand
Fitness On Demand