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UNITING THE WORLD OF FITNESS
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Health Club Management

Health Club Management

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Promotional feature: miha bodytec

Technology is shaping the way we do fitness. Personal trainers seek the latest innovations to elevate their business services. Electro-muscle stimulation (EMS) takes fitness technology to a whole new level, using the best of technology to ensure faster results compared to any other workout

Published in Health Club Management 2019 issue 7
EMS training is perfect for PTs who want to maximise the use of their time
EMS training is perfect for PTs who want to maximise the use of their time

Electro-muscle stimulation (EMS) takes fitness technology to a whole new level, using the best of technology to ensure faster results compared to any other workout.

Already huge in Germany, the most forward-thinking, UK-based personal trainers are recognising the power of EMS for developing their business and attracting clients with a workout technique they’ve never experienced before.

At only 20 minutes a session, EMS is the perfect solution for personal trainers keen to maximise their time and create an efficient work schedule. EMS lends itself to several business models, including mobile PT services, boutique studios and franchising opportunities. PT services currently make up the largest proportion of this offering, as trainers take advantage of the mobile nature of the device. This allows them to target those without a gym membership and those who prefer to work out in the comfort of their own home, keeping overheads and rent at a minimum.

We spoke to several personal trainers using the miha bodytec EMS device to train their clients to understand more about their business models and the success they're having with the equipment.

Charged Fitness
Jamie Harrison-Payne and Charlie Green

Jamie Harrison-Payne and Charlie Green have seen great success with their mobile EMS PT service, Charged Fitness, since starting up the brand in 2017.

Charged Fitness makes training as easy, accessible and efficient as possible. Jamie and Charlie travel to 20 clients’ homes a week – including a number of celebrities – conducting bespoke EMS workouts using the miha bodytec device. They were able to see a full return on their initial investment on two devices in just 12 months.

"Our approach is all about bringing simplicity to people, helping them to reach their goals as efficiently as possible. The majority of our clients are business men and women who don’t have the time to commit to a gym membership, so a 30-minute session in the comfort of their own home works perfectly – 20 minutes of EMS, 10 minutes of recovery and stretching," Jamie explains.

"Our approach is all about bringing simplicity to people. The majority of our clients are business men and women who don’t have the time to commit to a gym membership, so a 20-minute session in the comfort of their own home works perfectly" - Jamie Harrison-Payne

"EMS is zero impact, which has also allowed us to work with individuals who struggle with normal gym exercises because they are cautious about returning injuries. We’ve found that a number of our clients work harder and get better results than they ever did with a traditional PT. This is because we can set the level of stimulation, rather than relying on their personal motivation to complete the exercises at a high enough intensity. It means we guarantee faster results and keep them coming back week on week. The business is growing rapidly, so much so that we are looking to hire additional trainers, as well as considering the opportunity to rent a studio space to expand further."

The founders of Charged Fitness say their business is growing rapidly, thanks to the results that EMS brings
Alex Parker, Personal Trainer
Alex Parker

Alex Parker, personal trainer at Pure Gym South Kensington, recently started training his clients – including some famous faces – using EMS. In only a month, he has managed to build up a substantial client base, which he expects to bring in a return on investment in as little as six months. Alex uses the device with his clients on the gym floor and has received a lot of interest from onlookers.

"Since trialling an EMS session a few years ago, I have kept it in the back of my mind, knowing it had great potential for helping to build my business portfolio and give me a USP. Consumers are interested in the role technology can play in their fitness more than ever before, so now really is the perfect time to bring EMS to the masses," says Alex.

"Over the past month, I've transitioned a number of my clients from a normal PT session onto EMS and they never want to go back. It’s also convenient for me as I am able to fit more sessions into my day for the same price as a sixty-minute PT session. It's the perfect service for helping to bring in more revenue. In time, I hope to buy a second device and look to hire another couple of trainers to run their own EMS sessions under a franchised business."

EMS technology provides a low-impact, efficient way to work out
Louise Margolin, Personal Trainer
Louise Margolin

Louise Margolin is a freelance EMS trainer, offering sessions from Churchill House studio in Hendon and her own home. Louise began as a mobile EMS PT four years ago and her service grew quickly through word of mouth. Offering EMS alongside her co-workers Mónika and Tibor Kolb from a rented studio space in Hendon and from her home, Louise dedicates up to 60 minutes of her time to each client, allowing them to choose how much they want to use of that hour, based on their availability. Louise’s holistic approach to fitness has encouraged 20 regular clients to attend weekly EMS sessions, on top of those who see her on a more goal-orientated basis.

“I have always enjoyed exercise and keeping in shape, but never felt comfortable or liked to spend hours in the gym. That’s why as soon as I found EMS I knew it was the perfect workout for me and the results spoke for themselves. As soon as I introduced EMS to my clients, they felt the same way. My clients love the one-on-one nature of the training, the fact that it's only 20 minutes and the fast results. They achieve their goals and consistently push themselves further each week. I’ve reached a client base that no gym is managing to touch,” says Louise. “I really do believe EMS is the future of fitness and am looking forward to helping build awareness of its benefits and what a great workout it is.”

It's time to stand out

With only one in seven UK citizens holding a gym membership, EMS really is the perfect solution to help trainers stand out and appeal to a nation that is calling out for a different way to keep active.

This, coupled with the increasing interest in fitness technology, means the opportunity for personal trainers to succeed with EMS is huge. With retention rates for EMS sitting at more than 85 per cent, there’s never been a better time to get on board.

For more information, to speak to the miha bodytec team or for a free EMS trial, visit www.miha-bodytec.com/en/ - www.be-a-first-mover.com

TEL: +44 (0)208 0680780

EMAIL: uk-info@miha-bodytec.com

WEB: uk-info@miha-bodytec.com

http://www.leisureopportunities.com/images/imagesX/257111_395698.jpg
Technology is shaping the way we do fitness
Jamie Harrison-Payne and Charlie Green, Charge Fitness Alex Parker, Personal Trainer Louise Margolin, Personal Trainer,miha bodytect, Electro-muscle stimulation (EMS), fitness technology, Personal trainers,
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Silicon Valley hacker Dave Asprey used his tech skills to gather the latest fitness kit to create a bio hacking boutique. Kath Hudson investigates
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Promotional Feature
Promotional feature
We’re at the beginning of the journey with EMS training in the UK. The benefits and applications of this type of training are vast, and there’s an enormous commercial opportunity for both PTs and operators
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Diary dates

features

Promotional feature: miha bodytec

Technology is shaping the way we do fitness. Personal trainers seek the latest innovations to elevate their business services. Electro-muscle stimulation (EMS) takes fitness technology to a whole new level, using the best of technology to ensure faster results compared to any other workout

Published in Health Club Management 2019 issue 7
EMS training is perfect for PTs who want to maximise the use of their time
EMS training is perfect for PTs who want to maximise the use of their time

Electro-muscle stimulation (EMS) takes fitness technology to a whole new level, using the best of technology to ensure faster results compared to any other workout.

Already huge in Germany, the most forward-thinking, UK-based personal trainers are recognising the power of EMS for developing their business and attracting clients with a workout technique they’ve never experienced before.

At only 20 minutes a session, EMS is the perfect solution for personal trainers keen to maximise their time and create an efficient work schedule. EMS lends itself to several business models, including mobile PT services, boutique studios and franchising opportunities. PT services currently make up the largest proportion of this offering, as trainers take advantage of the mobile nature of the device. This allows them to target those without a gym membership and those who prefer to work out in the comfort of their own home, keeping overheads and rent at a minimum.

We spoke to several personal trainers using the miha bodytec EMS device to train their clients to understand more about their business models and the success they're having with the equipment.

Charged Fitness
Jamie Harrison-Payne and Charlie Green

Jamie Harrison-Payne and Charlie Green have seen great success with their mobile EMS PT service, Charged Fitness, since starting up the brand in 2017.

Charged Fitness makes training as easy, accessible and efficient as possible. Jamie and Charlie travel to 20 clients’ homes a week – including a number of celebrities – conducting bespoke EMS workouts using the miha bodytec device. They were able to see a full return on their initial investment on two devices in just 12 months.

"Our approach is all about bringing simplicity to people, helping them to reach their goals as efficiently as possible. The majority of our clients are business men and women who don’t have the time to commit to a gym membership, so a 30-minute session in the comfort of their own home works perfectly – 20 minutes of EMS, 10 minutes of recovery and stretching," Jamie explains.

"Our approach is all about bringing simplicity to people. The majority of our clients are business men and women who don’t have the time to commit to a gym membership, so a 20-minute session in the comfort of their own home works perfectly" - Jamie Harrison-Payne

"EMS is zero impact, which has also allowed us to work with individuals who struggle with normal gym exercises because they are cautious about returning injuries. We’ve found that a number of our clients work harder and get better results than they ever did with a traditional PT. This is because we can set the level of stimulation, rather than relying on their personal motivation to complete the exercises at a high enough intensity. It means we guarantee faster results and keep them coming back week on week. The business is growing rapidly, so much so that we are looking to hire additional trainers, as well as considering the opportunity to rent a studio space to expand further."

The founders of Charged Fitness say their business is growing rapidly, thanks to the results that EMS brings
Alex Parker, Personal Trainer
Alex Parker

Alex Parker, personal trainer at Pure Gym South Kensington, recently started training his clients – including some famous faces – using EMS. In only a month, he has managed to build up a substantial client base, which he expects to bring in a return on investment in as little as six months. Alex uses the device with his clients on the gym floor and has received a lot of interest from onlookers.

"Since trialling an EMS session a few years ago, I have kept it in the back of my mind, knowing it had great potential for helping to build my business portfolio and give me a USP. Consumers are interested in the role technology can play in their fitness more than ever before, so now really is the perfect time to bring EMS to the masses," says Alex.

"Over the past month, I've transitioned a number of my clients from a normal PT session onto EMS and they never want to go back. It’s also convenient for me as I am able to fit more sessions into my day for the same price as a sixty-minute PT session. It's the perfect service for helping to bring in more revenue. In time, I hope to buy a second device and look to hire another couple of trainers to run their own EMS sessions under a franchised business."

EMS technology provides a low-impact, efficient way to work out
Louise Margolin, Personal Trainer
Louise Margolin

Louise Margolin is a freelance EMS trainer, offering sessions from Churchill House studio in Hendon and her own home. Louise began as a mobile EMS PT four years ago and her service grew quickly through word of mouth. Offering EMS alongside her co-workers Mónika and Tibor Kolb from a rented studio space in Hendon and from her home, Louise dedicates up to 60 minutes of her time to each client, allowing them to choose how much they want to use of that hour, based on their availability. Louise’s holistic approach to fitness has encouraged 20 regular clients to attend weekly EMS sessions, on top of those who see her on a more goal-orientated basis.

“I have always enjoyed exercise and keeping in shape, but never felt comfortable or liked to spend hours in the gym. That’s why as soon as I found EMS I knew it was the perfect workout for me and the results spoke for themselves. As soon as I introduced EMS to my clients, they felt the same way. My clients love the one-on-one nature of the training, the fact that it's only 20 minutes and the fast results. They achieve their goals and consistently push themselves further each week. I’ve reached a client base that no gym is managing to touch,” says Louise. “I really do believe EMS is the future of fitness and am looking forward to helping build awareness of its benefits and what a great workout it is.”

It's time to stand out

With only one in seven UK citizens holding a gym membership, EMS really is the perfect solution to help trainers stand out and appeal to a nation that is calling out for a different way to keep active.

This, coupled with the increasing interest in fitness technology, means the opportunity for personal trainers to succeed with EMS is huge. With retention rates for EMS sitting at more than 85 per cent, there’s never been a better time to get on board.

For more information, to speak to the miha bodytec team or for a free EMS trial, visit www.miha-bodytec.com/en/ - www.be-a-first-mover.com

TEL: +44 (0)208 0680780

EMAIL: uk-info@miha-bodytec.com

WEB: uk-info@miha-bodytec.com

http://www.leisureopportunities.com/images/imagesX/257111_395698.jpg
Technology is shaping the way we do fitness
Jamie Harrison-Payne and Charlie Green, Charge Fitness Alex Parker, Personal Trainer Louise Margolin, Personal Trainer,miha bodytect, Electro-muscle stimulation (EMS), fitness technology, Personal trainers,
Latest News
Life Fitness has appointed Chris Clawson as its CEO, succeeding the outgoing Jason Worthy. Clawson ...
Latest News
Exercise has the ability to improve brain function in previously sedentary, overweight individuals. The University ...
Latest News
Fitness equipment giant Nautilus has named James "Jim" Barr IV as its chief executive officer. ...
Latest News
Leading UK cancer charities have called for newly diagnosed to be prescribed exercise and nutrition ...
Latest News
Pure Gym has appointed Premier Global NASM as its exclusive UK fitness training provider. The ...
Latest News
Solent University has officially opened its new £28m sports and fitness centre. The centre houses ...
Latest News
David Lloyd Clubs (DLC) has revealed plans to become the first fitness operator to commit ...
Latest News
Fitness subscription platform ClassPass has appointed a UK general manager as it looks to grow ...
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Bannatyne Group has named Karen Wilkinson to the board of Bannatyne Fitness. The appointment comes ...
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Regular exercise, a balanced diet, quitting smoking and cutting down on alcohol are the best ...
Job search
POST YOUR JOB
Featured supplier news
Featured supplier: Collaboration, not aggregation, is the message
MoveGB is a collaboration-based platform, but being a platform, one of the common worries we hear from our partners is about loss of customer ownership.
Featured supplier news
Featured supplier: Myzone vs. wrist trackers
According to ACSM’s Health and Fitness Journal, wearables trumped the top spot for trends in 2019. However, the question between Myzone or wrist trackers still stands.
Opinion
promotion
Member retention is a growing problem for long-established gym chains, who are battling the growing budget and boutique gym market.
Opinion: Are you trying to beat budget gyms at their own game?
Video Gallery
TRX MAPS
TRX Training
TRX MAPS completes body movement assessments in just 30 seconds to help trainers develop personalized fitness plans and goals for members. Read more
More videos:
Company profiles
Company profile: Jordan Fitness
Jordan Fitness have been at the forefront of premium gym design, with a strong reputation ...
Company profiles
Company profile: Dyaco UK Ltd
Dyaco UK Limited offers a versatile range of world-class commercial, medical and home fitness equipment ...
Catalogue Gallery
Click on a catalogue to view it online
Directory
Professional services
Deloitte UK: Professional services
Audio visual
Hutchison Technologies: Audio visual
Lockers/interior design
Craftsman Quality Lockers Ltd: Lockers/interior design
Hydrotherapy / spa fragrances
Kemitron GmbH: Hydrotherapy / spa fragrances
Member access schemes
Move GB: Member access schemes
Governing body
EMD UK: Governing body
Skincare
Sothys: Skincare
Whole body cryotherapy
Zimmer MedizinSysteme GmbH / icelab: Whole body cryotherapy
Trade associations
International SPA Association - iSPA: Trade associations
Flooring
Total Vibration Solutions Ltd: Flooring
Property & Tenders
Diary dates
23-25 Jul 2019
Melbourne Convention and Exhibition Centre, Melbourne, Australia
Diary dates
05-06 Sep 2019
TagusPark, Oeiras, Portugal
Diary dates
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