STA-Swimming Teachers Association
STA-Swimming Teachers Association
STA-Swimming Teachers Association
Health Club Management

Health Club Management

Follow Health Club Management on Twitter Like Health Club Management on Facebook Join the discussion with Health Club Management on LinkedIn Subscribe to Health Club Management
UNITING THE WORLD OF FITNESS
Get the latest news, jobs and features in your inbox
Health Club Management

Health Club Management

features

ukactive: The pillars of success

The sector’s challenge is to focus its collective efforts on the pillars of public life, delivering a beneficial impact for children and young adults, workers and older people, says Steven Ward

By Steven Ward, ukactive | Published in Health Club Management 2019 issue 3
‘Reimagining Ageing’ will be a core focus for ukactive going forward
‘Reimagining Ageing’ will be a core focus for ukactive going forward
Over half a million more people got active through gym sessions and fitness classes in 2018 than 2017 - Steven Ward

How often do we hear the call for our sector to “speak with one voice”? By its very nature, this is a tall order for any industry – particularly for one so fast-paced as our own, and with a vast range of ambitions and commercial targets.

Whatever your motivation, we all have a stake in getting more people, more active, more often. Our strength lies in our commonalities.

We’re seeing growing evidence of the success achieved through partnership – truly joint ventures, inspirational collaborations, and the sharing of data, knowledge and resources. Now, our challenge is to focus our efforts and collective voice on the core pillars of public life to deliver maximum impact.

We began our business planning process for the 2019/20 financial year by recognising the volatility of the landscape we occupy today, in the UK and globally.

A good old PESTEL analysis tells us there have never been so many unknowns. Despite this, we remain positive and our self-belief has never been stronger. That confidence stems from our track record, and the fact that ukactive and our members have already created a fertile environment for growth.

Over half a million more people got active through the gym and fitness classes in 2018 than 2017, according to the latest Active Lives Survey, proving we’re the backbone of an active nation. Without our sector’s success, the national picture for participation in sport and physical activity would be far worse.

This is part of the reason we’ve now extended our reach to NGBs, so that they join forces with gyms, leisure centres and suppliers to reimagine their services and increase participation.

Marching ahead
Today, new partnership programmes are underway across the full breadth of social issues relevant to our communities; rapidly evolving business models and R&D combine to make our sector a leader in innovation; and awareness of our cause has never been greater. But we won’t rest on our laurels.

Our priorities for the coming financial year begin with ‘Uniting the Movement of an Active Nation’. Success starts at home, by providing our members with the right tools and opportunities for growth – whether through regulatory and risk management services to address the burning issues; insights from the ukactive Research Institute; or the partnerships we broker across the public and private sectors.

We’ll continue to seek new opportunities across the breadth of public life, but the three core pillars will be: Children and Young People – ‘Turning Generation Inactive into Generation Active’; the Workplace – ‘Transforming Working Life’; and Older People – ‘Reimagining Ageing’.

We’ll address pressing societal issues and stimulate further growth. Together, we can achieve it all.

See our interview with Steven Ward on page 34

http://www.leisureopportunities.com/images/imagesX/483606_702468.jpg
The sector should focus on young people, older people and workplace health for the biggest impact on our community, says Steven Ward
Latest News
A new collaboration between Sport England, think tank Demos and care and housing provider Anchor ...
Latest News
Exercise has been shown to have a positive impact on people's mental health, but is ...
Latest News
US-based boutique fitness operator Solidcore has revealed plans for five new clubs the booming New ...
Latest News
The UK health and fitness industry is healthier than it has ever been, according to ...
Latest News
People eating ultra-processed foods ate more calories and gained more weight than when they ate ...
Latest News
Wellness Week 2019 has kicked off in Romagna, Italy. The event will run from 17 ...
Latest News
Boutique cycle studio operator Flywheel has teamed up with Amazon.com to make its Flywheel Home ...
Latest News
Premium fitness operator Equinox will begin offering furnished office spaces adjacent to its high-end health ...
Latest News
Physical activity could be a major tool in battling rising levels of loneliness among young ...
Latest News
A new qualification focusing on mental health – one of the first of its kind ...
Job search
POST YOUR JOB
Featured supplier news
Featured supplier: Elevate and Metro Blind Sport to promote inclusivity through inaugural Charity of the Year partnership
Organisers of Elevate, Elite Sport and COPA are delighted to announce Metro Blind Sport as its Charity of the Year partner for the 2019 trade show, held at ExCeL London on 8-9 May.
Featured supplier news
Featured supplier: Functional fitness a priority for second New Age fitness club
Following the success of its first gym in Hamilton, Scotland, New Age Fitness has opened a second facility in nearby Coatbridge.
Opinion
promotion
Member retention is a growing problem for long-established gym chains, who are battling the growing budget and boutique gym market.
Opinion: Are you trying to beat budget gyms at their own game?
Video Gallery
Harlands Group testimonial
Harlands Group
Harlands Group - Testimonial from 'The Hampton Health & Fitness Club'. Read more
More videos:
Company profiles
Company profile: Escape Fitness Limited
Founded in 1998, Escape Fitness has built a reputation for innovation, quality and design as ...
Company profiles
Company profile: Matrix Fitness
At Matrix Fitness, our goal is to make innovative commercial fitness equipment that stands out ...
Catalogue Gallery
Click on a catalogue to view it online
Directory
Direct debit solutions
Debit Finance Collections: Direct debit solutions
Spa software
SpaBooker: Spa software
Exercise equipment
Eleiko Sport AB: Exercise equipment
Professional services
Deloitte UK: Professional services
Lockers/interior design
Safe Space Lockers Ltd: Lockers/interior design
Member access schemes
Move GB: Member access schemes
Skincare
Comfort Zone - Davines S.p.A: Skincare
Fitness equipment
Miha Bodytec GmbH: Fitness equipment
Whole body cryotherapy
Zimmer MedizinSysteme GmbH / icelab: Whole body cryotherapy
Audio visual
Hutchison Technologies: Audio visual
Property & Tenders
New Brighton, Wirral, Merseyside
Wirral Borough Council
Property & Tenders
Various Sites
Porters Commercial
Property & Tenders
Diary dates
22 May 2019
Lowry Theatre, Salford, United Kingdom
Diary dates
30 May 2019
Rimini Expo Centre, Rimini, Italy
Diary dates
Search news & features:
Find a supplier:
STA-Swimming Teachers Association
STA-Swimming Teachers Association