Nautilus / Core Health & Fitness
Nautilus / Core Health & Fitness
Nautilus / Core Health & Fitness
Health Club Management

Health Club Management

Follow Health Club Management on Twitter Like Health Club Management on Facebook Join the discussion with Health Club Management on LinkedIn Follow Health Club Management on Instagram
UNITING THE WORLD OF FITNESS
Get the latest news, jobs and features in your inbox
Health Club Management

Health Club Management

features

People profile: Kira Mahal

Founder, Motivate PT

Published in Health Club Management 2018 issue 10
Mahal: ‘Many people contact us to work with their parents or grandparents’
Mahal: ‘Many people contact us to work with their parents or grandparents’
We don’t sell the transformational dream: our core message to people is the importance of creating a new lifestyle and being fit for life

When and why did you launch MotivatePT?
My husband and I set it up in 2015, after spotting a niche for a London-wide PT company offering a large team of fully vetted, trustworthy PTs. We were both working in banking, which involved long hours in a stressful environment, with little chance to exercise or a social life. I was looking for a PT who would come to my home, but found it difficult, as contacting a PT I found online, with no recommendations, seemed risky.

Our customers like the fact that they have a company to lean on and that our PTs are vetted and well qualified. There isn’t the hassle of handing over cash at the end of a session, or the risk of paying for a block of 10 and the PT disappearing, or being left in the lurch because their PT decides to go away for four weeks. We work hard to match the clients with the PTs and always give them a telephone consultation first to find that match.

How does the service work?
Our team of 50 PTs covers the length and breath of London. We don’t have a facility, but instead we travel to our customers and either do the work out in their home or go outside.
We pride ourselves on being a really professional service: we expect our PTs to get back to clients in a timely manner if there’s a query, to book up their sessions in advance, never to cancel at the last minute and to really look after their clients.

Once we’ve matched a client with their PT, they go to the online portal to fill in health questionnaires, see the profiles and headshots of their PTs and book and pay for sessions. There’s also a shared calendar so they can easily view upcoming sessions.

In the upcoming few months, we’ll also be rolling out a food diary, so clients will be able to input what they’ve eaten and receive feedback from their trainers.

Who are your customers?
Eighty five per cent are individuals and 15 per cent are corporate clients.

The vast majority have previously tried a gym but have failed to get results, usually because they didn’t have enough direction, so they want someone who’ll help them with this by personalising their workouts and activities.

Around 75 per cent of our individual clients are female and, of these, around 40 per cent are pre- or post-natal.

We also have a lot of seniors: many people contact us to work with their parents or grandparents, either to get them more active, or to help them get through some kind of health problem.

One of our goals is to educate our customers and empower them to have the confidence to train independently in between their personal training sessions.

We don’t do before and after shots or sell the ‘transformational dream’: our core message to people is the importance of creating a new lifestyle and being fit for life.

Are you noticing any exciting trends?
It’s great to see that a growing number of people are becoming interested in their wellness and are now prepared to invest in themselves. In the time we’ve been operating we’ve noticed a change in the prioritising of fitness spend and people attaching a higher value to fitness. It’s also great that there’s more of a conversation about mental health and people are realising how good exercise is for the mind.

What are your plans for the future?
Immediate plans include going after the corporate market more aggressively.

This was something we planned to do at the outset, but was shelved as we grew rapidly in other areas.

However, since I come from a corporate background and know there’s a need to bring activity into these stressful, sedentary environments, we’re intending to grow this area. Also, we’re looking to expand the service beyond London and into the Home Counties.

PTs visit people at home or take them outdoors for a workout
PTs visit people at home or take them outdoors for a workout
PTs visit people at home or take them outdoors for a workout
PTs visit people at home or take them outdoors for a workout
http://www.leisureopportunities.com/images/523495_120917.png
The CEO of Motivate PT is planning to expand beyond London
People
Parents often tell their children to become doctors or lawyers, but now they’ll encourage their children to become fitness pros. At $1,000 an hour, they’ll make more than the best Wall Street lawyers. Trainers are the new superstars
People
We watch trends closely at Stylist and we’ve seen a real growth in women strength training as a way of reclaiming a traditionally male space
People
This isn’t a spin around the park: SUF Cycling requires participants to dig deep, which can push some people not used to HIIT out of their comfort zone
Features
Strength training
You may be able to help your members and customers avoid or reverse osteoporosis by encouraging weight bearing activities, as Liz Terry reports
Features
Asia
Over 300 fitness executives gathered in Singapore recently for the World Fit Summit. HCM’s Steph Eaves attended to chat with CEO and founder Ross Campbell and find out more about the industry in Asia
Features
ukactive
Following the ActiveLab Live! finale at the recent Active Uprising conference, we take a look at startups that are using technology to help people become healthier and more active
Features
Member payments
It’s essential for clubs that the payment process is as easy to use as possible. HCM caught up with some of the leading member payment services to find out how they’re helping clubs
Features
HCM Celeb
The boxing entrepreneur aims to help people ‘unleash the fighter within’ to better handle life’s challenges, with the slogan, ‘It’s not yours until you fight for it’
Features
Retention
Are you optimising HIIT for your members, or are they put off by the pain? Abigail Harris looks at research into ways to better support members towards a positive outcome
Features
Flooring
With the increase in popularity of functional training, the floor is increasingly becoming a piece of equipment in itself. Kath Hudson investigates
Features
HCM Celebs
In the name of work, Australian actor Chris Hemsworth has undergone impressive physical transformations for film roles such as Thor in The Avengers and Marvel films. Inspired by the public’s interest in his workouts, he’s now created a health and fitness app called Centr that utilises the expertise of his team of world-class experts
Features
Statistics
The fitness market in Europe is entering a new phase of growth according to the European Health & Fitness Market Report 2019 by EuropeActive and Deloitte. HCM reports
Features
Retention
There’s no one thing that will fix your member retention, but clarity of mission, a strong culture and an eye for data will drive significant change. Kate Cracknell reports from this year’s Retention Convention
Features
Innovation
Silicon Valley hacker Dave Asprey used his tech skills to gather the latest fitness kit to create a bio hacking boutique. Kath Hudson investigates cusapero
Features
Promotional Feature
Promotional feature
EMS training is a great opportunity to differentiate your offering in a crowded fitness market. The kit requires very little space and the business model can be extremely lucrative - Phil Horton, miha bodytec
Latest News
Pure Gym has appointed Premier Global NASM as its exclusive UK fitness training provider. The ...
Latest News
Solent University has officially opened its new £28m sports and fitness centre. The centre houses ...
Latest News
David Lloyd Clubs (DLC) has revealed plans to become the first fitness operator to commit ...
Latest News
Fitness subscription platform ClassPass has appointed a UK general manager as it looks to grow ...
Latest News
Bannatyne Group has named Karen Wilkinson to the board of Bannatyne Fitness. The appointment comes ...
Latest News
UK children will be offered a greater opportunity to take part in 60 minutes of ...
Latest News
Regular exercise, a balanced diet, quitting smoking and cutting down on alcohol are the best ...
Latest News
The best class instructors earn the best salaries the market offers, bringing enhanced value to ...
Job search
POST YOUR JOB
Featured supplier news
Featured supplier: New London PT facility partners with Eleiko
WE11, a luxury co-working studio for wellness professionals, is a stunning facility with a fully equipped gym, treatment rooms, changing rooms and The WE11 Lounge.
Featured supplier news
Featured supplier: Myzone vs. wrist trackers
According to ACSM’s Health and Fitness Journal, wearables trumped the top spot for trends in 2019. However, the question between Myzone or wrist trackers still stands.
Opinion
promotion
Member retention is a growing problem for long-established gym chains, who are battling the growing budget and boutique gym market.
Opinion: Are you trying to beat budget gyms at their own game?
Video Gallery
Harlands Group Overview
Harlands Group
An overview of the Harlands Group, the membership management experts. Read more
More videos:
Company profiles
Company profile: Rephouse Europa Ltd
Rephouse is a leading manufacturer of high-performance fitness flooring systems. With its state-of-the-art production technology ...
Company profiles
Company profile: Physical Company Ltd
Physical Company provides specialist fitness solutions. This includes equipment, flooring, gym design, programming and training ...
Catalogue Gallery
Click on a catalogue to view it online
Directory
Fitness equipment
Physical Company Ltd: Fitness equipment
Lockers/interior design
Fitlockers: Lockers/interior design
Locking solutions
Ojmar: Locking solutions
Governing body
EMD UK: Governing body
Hydrotherapy / spa fragrances
Kemitron GmbH: Hydrotherapy / spa fragrances
Flooring
Total Vibration Solutions Ltd: Flooring
Audio visual
Hutchison Technologies: Audio visual
Spa software
ResortSuite: Spa software
Exercise equipment
EXF Fitness Equipment: Exercise equipment
Whole body cryotherapy
Zimmer MedizinSysteme GmbH / icelab: Whole body cryotherapy
Property & Tenders
Diary dates
23-25 Jul 2019
Melbourne Convention and Exhibition Centre, Melbourne, Australia
Diary dates
05-06 Sep 2019
TagusPark, Oeiras, Portugal
Diary dates

features

People profile: Kira Mahal

Founder, Motivate PT

Published in Health Club Management 2018 issue 10
Mahal: ‘Many people contact us to work with their parents or grandparents’
Mahal: ‘Many people contact us to work with their parents or grandparents’
We don’t sell the transformational dream: our core message to people is the importance of creating a new lifestyle and being fit for life

When and why did you launch MotivatePT?
My husband and I set it up in 2015, after spotting a niche for a London-wide PT company offering a large team of fully vetted, trustworthy PTs. We were both working in banking, which involved long hours in a stressful environment, with little chance to exercise or a social life. I was looking for a PT who would come to my home, but found it difficult, as contacting a PT I found online, with no recommendations, seemed risky.

Our customers like the fact that they have a company to lean on and that our PTs are vetted and well qualified. There isn’t the hassle of handing over cash at the end of a session, or the risk of paying for a block of 10 and the PT disappearing, or being left in the lurch because their PT decides to go away for four weeks. We work hard to match the clients with the PTs and always give them a telephone consultation first to find that match.

How does the service work?
Our team of 50 PTs covers the length and breath of London. We don’t have a facility, but instead we travel to our customers and either do the work out in their home or go outside.
We pride ourselves on being a really professional service: we expect our PTs to get back to clients in a timely manner if there’s a query, to book up their sessions in advance, never to cancel at the last minute and to really look after their clients.

Once we’ve matched a client with their PT, they go to the online portal to fill in health questionnaires, see the profiles and headshots of their PTs and book and pay for sessions. There’s also a shared calendar so they can easily view upcoming sessions.

In the upcoming few months, we’ll also be rolling out a food diary, so clients will be able to input what they’ve eaten and receive feedback from their trainers.

Who are your customers?
Eighty five per cent are individuals and 15 per cent are corporate clients.

The vast majority have previously tried a gym but have failed to get results, usually because they didn’t have enough direction, so they want someone who’ll help them with this by personalising their workouts and activities.

Around 75 per cent of our individual clients are female and, of these, around 40 per cent are pre- or post-natal.

We also have a lot of seniors: many people contact us to work with their parents or grandparents, either to get them more active, or to help them get through some kind of health problem.

One of our goals is to educate our customers and empower them to have the confidence to train independently in between their personal training sessions.

We don’t do before and after shots or sell the ‘transformational dream’: our core message to people is the importance of creating a new lifestyle and being fit for life.

Are you noticing any exciting trends?
It’s great to see that a growing number of people are becoming interested in their wellness and are now prepared to invest in themselves. In the time we’ve been operating we’ve noticed a change in the prioritising of fitness spend and people attaching a higher value to fitness. It’s also great that there’s more of a conversation about mental health and people are realising how good exercise is for the mind.

What are your plans for the future?
Immediate plans include going after the corporate market more aggressively.

This was something we planned to do at the outset, but was shelved as we grew rapidly in other areas.

However, since I come from a corporate background and know there’s a need to bring activity into these stressful, sedentary environments, we’re intending to grow this area. Also, we’re looking to expand the service beyond London and into the Home Counties.

PTs visit people at home or take them outdoors for a workout
PTs visit people at home or take them outdoors for a workout
PTs visit people at home or take them outdoors for a workout
PTs visit people at home or take them outdoors for a workout
http://www.leisureopportunities.com/images/523495_120917.png
The CEO of Motivate PT is planning to expand beyond London
Latest News
Pure Gym has appointed Premier Global NASM as its exclusive UK fitness training provider. The ...
Latest News
Solent University has officially opened its new £28m sports and fitness centre. The centre houses ...
Latest News
David Lloyd Clubs (DLC) has revealed plans to become the first fitness operator to commit ...
Latest News
Fitness subscription platform ClassPass has appointed a UK general manager as it looks to grow ...
Latest News
Bannatyne Group has named Karen Wilkinson to the board of Bannatyne Fitness. The appointment comes ...
Latest News
UK children will be offered a greater opportunity to take part in 60 minutes of ...
Latest News
Regular exercise, a balanced diet, quitting smoking and cutting down on alcohol are the best ...
Latest News
The best class instructors earn the best salaries the market offers, bringing enhanced value to ...
Latest News
Research from property experts at Colliers International suggests people are increasingly willing to pay more ...
Latest News
The Grade II listed, 17th century Grantley Hall hotel and wellness retreat will reopen today ...
Latest News
Boutique health and fitness operator Ten Health and Fitness plans to double the size of ...
Job search
POST YOUR JOB
Featured supplier news
Featured supplier: New London PT facility partners with Eleiko
WE11, a luxury co-working studio for wellness professionals, is a stunning facility with a fully equipped gym, treatment rooms, changing rooms and The WE11 Lounge.
Featured supplier news
Featured supplier: Myzone vs. wrist trackers
According to ACSM’s Health and Fitness Journal, wearables trumped the top spot for trends in 2019. However, the question between Myzone or wrist trackers still stands.
Opinion
promotion
Member retention is a growing problem for long-established gym chains, who are battling the growing budget and boutique gym market.
Opinion: Are you trying to beat budget gyms at their own game?
Video Gallery
Harlands Group Overview
Harlands Group
An overview of the Harlands Group, the membership management experts. Read more
More videos:
Company profiles
Company profile: Rephouse Europa Ltd
Rephouse is a leading manufacturer of high-performance fitness flooring systems. With its state-of-the-art production technology ...
Company profiles
Company profile: Physical Company Ltd
Physical Company provides specialist fitness solutions. This includes equipment, flooring, gym design, programming and training ...
Catalogue Gallery
Click on a catalogue to view it online
Directory
Fitness equipment
Physical Company Ltd: Fitness equipment
Lockers/interior design
Fitlockers: Lockers/interior design
Locking solutions
Ojmar: Locking solutions
Governing body
EMD UK: Governing body
Hydrotherapy / spa fragrances
Kemitron GmbH: Hydrotherapy / spa fragrances
Flooring
Total Vibration Solutions Ltd: Flooring
Audio visual
Hutchison Technologies: Audio visual
Spa software
ResortSuite: Spa software
Exercise equipment
EXF Fitness Equipment: Exercise equipment
Whole body cryotherapy
Zimmer MedizinSysteme GmbH / icelab: Whole body cryotherapy
Property & Tenders
Diary dates
23-25 Jul 2019
Melbourne Convention and Exhibition Centre, Melbourne, Australia
Diary dates
05-06 Sep 2019
TagusPark, Oeiras, Portugal
Diary dates
Search news, features & products:
Find a supplier:
Nautilus / Core Health & Fitness
Nautilus / Core Health & Fitness