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UNITING THE WORLD OF FITNESS
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Health Club Management

Health Club Management

features

HCM Celebs: Chris Hemsworth

In the name of work, Australian actor Chris Hemsworth has undergone impressive physical transformations for film roles such as Thor in The Avengers and Marvel films. Inspired by the public’s interest in his workouts, he’s now created a health and fitness app called Centr that utilises the expertise of his team of world-class experts

Published in Health Club Management 2019 issue 6
The actor is known for his punishing cross-training exercise regimes
The actor is known for his punishing cross-training exercise regimes
I believe we all have untapped potential. And we all need support to achieve our goals. Centr puts the world’s best in the palm of your hand, to help you develop a healthier body, stronger mind, and a happier life - CHRIS HEMSWORTH

If anyone knows a thing or two about getting fit, it’s the guy who plays Thor.

Chris Hemsworth has transformed his body to play the Norse god of thunder in the Marvel films numerous times, reportedly gaining over 20lbs of muscle to play the role.

Audiences around the world have been so impressed with Thor’s ripped body that Hemsworth’s various workouts have become some of the most popular searches on Google.

Inspired by this overwhelming interest, the 35-year-old Australian actor is now capitalising on his reputation as a god in the gym with a new health and fitness app called Centr.

The app is a personalised digital health and fitness programme curated by Hemsworth, which offers content designed by and featuring members of his team of world-class fitness, nutrition and wellness experts.

“I believe we all have untapped potential,” Hemsworth has said. “And we all need support to achieve our goals. Centr puts the world’s best experts in the palm of your hand, to help you develop a healthier body, stronger mind, and a happier life.”

Customised workouts
The Centr programme can be customised to suit any fitness level and a range of dietary or lifestyle needs. Accessible via iOS app, Apple Watch and online, it offers daily workouts, meal plans and meditation, as well as a 24/7 community where users can find support, extra tips and behind-the-scenes extras to improve their quality of life.

The training programme allows users to choose their trainer and set their goals and workout intensity. Workouts can be self-guided or coached, and users can train at the gym or at home in as little as 20 minutes. Workouts include boxing, HIIT, HIRT, functional training, strength training, MMA, boxing and yoga.

Centr by Chris Hemsworth

What’s the app about?
The strapline is Train, Eat, Live. It enables you to ‘follow Hemsworth’s regime’ for between £15.49/m and £93.99/yr with a free seven day trial.

What are the fitness elements?
Three options are on offer: ‘build muscle’, ‘get fit and toned’ and ‘lose weight’. New workouts are loaded every week. Centr’s experts include meditation specialist Fabrice Midal; bio-hacker Dr Andy Walshe; Hemsworth’s wife, mind body expert Elsa Pataky; trainer Luke Zocchi; stuntman Bobby Holland Hanton; black belt Tiffiny Hall; Navy Seal Joseph Sakoda (AKA Da Rulk); boxing coach Michael Olajide Jr; yoga teacher Tahl Rinsky; vegan bodybuilder Torre Washington; pilates teacher Syliva Roberts; kickboxer Jorge Blanco; creator of Foundation Training Dr Eric Goodman; psychotherapist Alexis Naim; celeb trainer Gunnar Peterson; chefs Darren Robertson, Sergio Perera and Dan Churchill; organic farmer Palisa Anderson; yoga teacher Ally Bogard; and nutritionist Simon Hill.

What else is on offer?
New recipes are published every week in four categories – vegan, pescetarian, vegetarian and regular, with accompanying detailed shopping lists.

The Centr app has been developed by Hemsworth and his wife, Elsa Pataky
The Centr app has been developed by Hemsworth and his wife, Elsa Pataky
Elsa Pataky
Elsa Pataky
Chris trains with Navy SEAL trainer Joseph Sakoda AKA ‘Da Rulk’
Chris trains with Navy SEAL trainer Joseph Sakoda AKA ‘Da Rulk’
Centr features Hemsworth’s team of world-class fitness, nutrition and wellness experts
Centr features Hemsworth’s team of world-class fitness, nutrition and wellness experts
Users can choose from three fitness options: ‘build muscle’, ‘get fit and toned’ and ‘lose weight’
Users can choose from three fitness options: ‘build muscle’, ‘get fit and toned’ and ‘lose weight’
The app offers new healthy recipes each week, tailored to different dietary needs
The app offers new healthy recipes each week, tailored to different dietary needs
The app offers new healthy recipes each week, tailored to different dietary needs
The app offers new healthy recipes each week, tailored to different dietary needs
http://www.leisureopportunities.com/images/imagesX/157229_751320.jpg
Train like Thor – Hollywood actor Chris Hemsworth capitalises on his famous physique with a new fitness app
Chris Hemsworth,Chris Hemsworth, health and fitness app, Centr,
People
HCM people

Pitbull and Tony Robbins

Founders and advisers, Grit Bxng
Parents often tell their children to become doctors or lawyers, but now they’ll encourage their children to become fitness pros. At $1,000 an hour, they’ll make more than the best Wall Street lawyers. Trainers are the new superstars
People
The boxing entrepreneur aims to help people ‘unleash the fighter within’ to better handle life’s challenges, with the slogan, ‘It’s not yours until you fight for it’
People
HCM people

Lisa Smosarski

Editor in chief – Stylist magazine
We watch trends closely at Stylist and we’ve seen a real growth in women strength training as a way of reclaiming a traditionally male sp
Features
Asia
Our industry in Asia is growing at an exponential rate but it’s too fragmented to ensure sustainable growth. Hundreds of exciting brands and businesses exist, many with great potential but we need to work together to grow our marketplace, engage new demographics and better serve communities and customers - Ross Campbell, CEO and founder of Fit Summit
Features
Member payments
It’s essential for clubs that the payment process is as easy to use as possible. HCM caught up with some of the leading member payment services to find out how they’re helping clubs
Features
Strength training
You may be able to help your members and customers avoid or reverse osteoporosis by encouraging weight bearing activities, as Liz Terry reports
Features
ukactive
Following the ActiveLab Live! finale at the recent Active Uprising conference, we take a look at startups that are using technology to help people become healthier and more active
Features
Retention
There’s no one thing that will fix your member retention, but clarity of mission, a strong culture and an eye for data will drive significant change. Kate Cracknell reports from this year’s Retention Convention
Features
Statistics
The fitness market in Europe is entering a new phase of growth according to the European Health & Fitness Market Report 2019 by EuropeActive and Deloitte. HCM reports
Features
Flooring
With the increase in popularity of functional training, the floor is increasingly becoming a piece of equipment in itself. Kath Hudson investigates
Features
Retention
Are you optimising HIIT for your members, or are they put off by the pain? Abigail Harris looks at research into ways to better support members towards a positive outcome
Features
Innovation
Silicon Valley hacker Dave Asprey used his tech skills to gather the latest fitness kit to create a bio hacking boutique. Kath Hudson investigates
Features
Active ageing
The older people get, the more likely they are to have a long term health condition. But getting ill is not an inevitable consequence of getting older, so targeting the over 50s market could bring about multiple wins. Kath Hudson reports
Features
Promotional Feature
Promotional feature
We’re at the beginning of the journey with EMS training in the UK. The benefits and applications of this type of training are vast, and there’s an enormous commercial opportunity for both PTs and operators
Latest News
Exercise has the ability to improve brain function in previously sedentary, overweight individuals. The University ...
Latest News
Fitness equipment giant Nautilus has named James "Jim" Barr IV as its chief executive officer. ...
Latest News
Leading UK cancer charities have called for newly diagnosed to be prescribed exercise and nutrition ...
Latest News
Pure Gym has appointed Premier Global NASM as its exclusive UK fitness training provider. The ...
Latest News
Solent University has officially opened its new £28m sports and fitness centre. The centre houses ...
Latest News
David Lloyd Clubs (DLC) has revealed plans to become the first fitness operator to commit ...
Latest News
Fitness subscription platform ClassPass has appointed a UK general manager as it looks to grow ...
Latest News
Bannatyne Group has named Karen Wilkinson to the board of Bannatyne Fitness. The appointment comes ...
Job search
POST YOUR JOB
Featured supplier news
Featured supplier: Crown overhaul changing rooms at Saunton Sands spa
Saunton Sands Hotel in Devon, UK, has completed a £2m expansion of its spa and wellness facilities.
Featured supplier news
Featured supplier: Solent University’s brand new Sports Centre receives high performance flooring and functional rig solutions from EXF
Leading bespoke fitness equipment manufacturer, EXF Fitness has recently completed an installation project at Solent University in Southampton.
Opinion
promotion
Member retention is a growing problem for long-established gym chains, who are battling the growing budget and boutique gym market.
Opinion: Are you trying to beat budget gyms at their own game?
Video Gallery
Nautilus - Glute Drive
Core Health & Fitness
Inspired by the increasing trend of glute exercises seen in various and dangerous executions in the gyms today. Read more
More videos:
Company profiles
Company profile: DFC
DFC
At DFC, we offer totally transparent revenue management solutions with clear pricing and no hidden ...
Company profiles
Company profile: TRX Training UK
TRX provides world-class functional training by offering quality equipment, effective workouts and world-class education capable ...
Catalogue Gallery
Click on a catalogue to view it online
Directory
Spa software
ResortSuite: Spa software
Professional services
Deloitte UK: Professional services
Flooring
Total Vibration Solutions Ltd: Flooring
Fitness equipment
Dyaco International: Fitness equipment
Exercise equipment
Eleiko Sport AB: Exercise equipment
Audio visual
Hutchison Technologies: Audio visual
Locking solutions
Ojmar: Locking solutions
Lockers/interior design
Craftsman Quality Lockers Ltd: Lockers/interior design
Member access schemes
Move GB: Member access schemes
Trade associations
International SPA Association - iSPA: Trade associations
Property & Tenders
Diary dates
23-25 Jul 2019
Melbourne Convention and Exhibition Centre, Melbourne, Australia
Diary dates
05-06 Sep 2019
TagusPark, Oeiras, Portugal
Diary dates

features

HCM Celebs: Chris Hemsworth

In the name of work, Australian actor Chris Hemsworth has undergone impressive physical transformations for film roles such as Thor in The Avengers and Marvel films. Inspired by the public’s interest in his workouts, he’s now created a health and fitness app called Centr that utilises the expertise of his team of world-class experts

Published in Health Club Management 2019 issue 6
The actor is known for his punishing cross-training exercise regimes
The actor is known for his punishing cross-training exercise regimes
I believe we all have untapped potential. And we all need support to achieve our goals. Centr puts the world’s best in the palm of your hand, to help you develop a healthier body, stronger mind, and a happier life - CHRIS HEMSWORTH

If anyone knows a thing or two about getting fit, it’s the guy who plays Thor.

Chris Hemsworth has transformed his body to play the Norse god of thunder in the Marvel films numerous times, reportedly gaining over 20lbs of muscle to play the role.

Audiences around the world have been so impressed with Thor’s ripped body that Hemsworth’s various workouts have become some of the most popular searches on Google.

Inspired by this overwhelming interest, the 35-year-old Australian actor is now capitalising on his reputation as a god in the gym with a new health and fitness app called Centr.

The app is a personalised digital health and fitness programme curated by Hemsworth, which offers content designed by and featuring members of his team of world-class fitness, nutrition and wellness experts.

“I believe we all have untapped potential,” Hemsworth has said. “And we all need support to achieve our goals. Centr puts the world’s best experts in the palm of your hand, to help you develop a healthier body, stronger mind, and a happier life.”

Customised workouts
The Centr programme can be customised to suit any fitness level and a range of dietary or lifestyle needs. Accessible via iOS app, Apple Watch and online, it offers daily workouts, meal plans and meditation, as well as a 24/7 community where users can find support, extra tips and behind-the-scenes extras to improve their quality of life.

The training programme allows users to choose their trainer and set their goals and workout intensity. Workouts can be self-guided or coached, and users can train at the gym or at home in as little as 20 minutes. Workouts include boxing, HIIT, HIRT, functional training, strength training, MMA, boxing and yoga.

Centr by Chris Hemsworth

What’s the app about?
The strapline is Train, Eat, Live. It enables you to ‘follow Hemsworth’s regime’ for between £15.49/m and £93.99/yr with a free seven day trial.

What are the fitness elements?
Three options are on offer: ‘build muscle’, ‘get fit and toned’ and ‘lose weight’. New workouts are loaded every week. Centr’s experts include meditation specialist Fabrice Midal; bio-hacker Dr Andy Walshe; Hemsworth’s wife, mind body expert Elsa Pataky; trainer Luke Zocchi; stuntman Bobby Holland Hanton; black belt Tiffiny Hall; Navy Seal Joseph Sakoda (AKA Da Rulk); boxing coach Michael Olajide Jr; yoga teacher Tahl Rinsky; vegan bodybuilder Torre Washington; pilates teacher Syliva Roberts; kickboxer Jorge Blanco; creator of Foundation Training Dr Eric Goodman; psychotherapist Alexis Naim; celeb trainer Gunnar Peterson; chefs Darren Robertson, Sergio Perera and Dan Churchill; organic farmer Palisa Anderson; yoga teacher Ally Bogard; and nutritionist Simon Hill.

What else is on offer?
New recipes are published every week in four categories – vegan, pescetarian, vegetarian and regular, with accompanying detailed shopping lists.

The Centr app has been developed by Hemsworth and his wife, Elsa Pataky
The Centr app has been developed by Hemsworth and his wife, Elsa Pataky
Elsa Pataky
Elsa Pataky
Chris trains with Navy SEAL trainer Joseph Sakoda AKA ‘Da Rulk’
Chris trains with Navy SEAL trainer Joseph Sakoda AKA ‘Da Rulk’
Centr features Hemsworth’s team of world-class fitness, nutrition and wellness experts
Centr features Hemsworth’s team of world-class fitness, nutrition and wellness experts
Users can choose from three fitness options: ‘build muscle’, ‘get fit and toned’ and ‘lose weight’
Users can choose from three fitness options: ‘build muscle’, ‘get fit and toned’ and ‘lose weight’
The app offers new healthy recipes each week, tailored to different dietary needs
The app offers new healthy recipes each week, tailored to different dietary needs
The app offers new healthy recipes each week, tailored to different dietary needs
The app offers new healthy recipes each week, tailored to different dietary needs
http://www.leisureopportunities.com/images/imagesX/157229_751320.jpg
Train like Thor – Hollywood actor Chris Hemsworth capitalises on his famous physique with a new fitness app
Chris Hemsworth,Chris Hemsworth, health and fitness app, Centr,
Latest News
Exercise has the ability to improve brain function in previously sedentary, overweight individuals. The University ...
Latest News
Fitness equipment giant Nautilus has named James "Jim" Barr IV as its chief executive officer. ...
Latest News
Leading UK cancer charities have called for newly diagnosed to be prescribed exercise and nutrition ...
Latest News
Pure Gym has appointed Premier Global NASM as its exclusive UK fitness training provider. The ...
Latest News
Solent University has officially opened its new £28m sports and fitness centre. The centre houses ...
Latest News
David Lloyd Clubs (DLC) has revealed plans to become the first fitness operator to commit ...
Latest News
Fitness subscription platform ClassPass has appointed a UK general manager as it looks to grow ...
Latest News
Bannatyne Group has named Karen Wilkinson to the board of Bannatyne Fitness. The appointment comes ...
Latest News
UK children will be offered a greater opportunity to take part in 60 minutes of ...
Latest News
Regular exercise, a balanced diet, quitting smoking and cutting down on alcohol are the best ...
Latest News
The best class instructors earn the best salaries the market offers, bringing enhanced value to ...
Job search
POST YOUR JOB
Featured supplier news
Featured supplier: Crown overhaul changing rooms at Saunton Sands spa
Saunton Sands Hotel in Devon, UK, has completed a £2m expansion of its spa and wellness facilities.
Featured supplier news
Featured supplier: Solent University’s brand new Sports Centre receives high performance flooring and functional rig solutions from EXF
Leading bespoke fitness equipment manufacturer, EXF Fitness has recently completed an installation project at Solent University in Southampton.
Opinion
promotion
Member retention is a growing problem for long-established gym chains, who are battling the growing budget and boutique gym market.
Opinion: Are you trying to beat budget gyms at their own game?
Video Gallery
Nautilus - Glute Drive
Core Health & Fitness
Inspired by the increasing trend of glute exercises seen in various and dangerous executions in the gyms today. Read more
More videos:
Company profiles
Company profile: DFC
DFC
At DFC, we offer totally transparent revenue management solutions with clear pricing and no hidden ...
Company profiles
Company profile: TRX Training UK
TRX provides world-class functional training by offering quality equipment, effective workouts and world-class education capable ...
Catalogue Gallery
Click on a catalogue to view it online
Directory
Spa software
ResortSuite: Spa software
Professional services
Deloitte UK: Professional services
Flooring
Total Vibration Solutions Ltd: Flooring
Fitness equipment
Dyaco International: Fitness equipment
Exercise equipment
Eleiko Sport AB: Exercise equipment
Audio visual
Hutchison Technologies: Audio visual
Locking solutions
Ojmar: Locking solutions
Lockers/interior design
Craftsman Quality Lockers Ltd: Lockers/interior design
Member access schemes
Move GB: Member access schemes
Trade associations
International SPA Association - iSPA: Trade associations
Property & Tenders
Diary dates
23-25 Jul 2019
Melbourne Convention and Exhibition Centre, Melbourne, Australia
Diary dates
05-06 Sep 2019
TagusPark, Oeiras, Portugal
Diary dates
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